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EJ FLUXO CONSULTORIA (UFRJ)
EJ VETJR (UFMG)
G R U P O 1
Laíza Vitória e Renner Parente
G R U P O 1
30 ANOS DE MERCADO
Empresa Júnior de Engenharia UFRJ
Fundada em 1993
FLUXO CONSULTORIA
REFERÊNCIA
NACIONAL
ESTRUTURA
ORGANIZACIONAL
FLUXO CONSULTORIA
G R U P O 1
F L U X O C O N S U L T O R I A
VENDAS E
MARKENTING
MÁQUINA E INDÚSTRIA AMBIENTAL, ALIMENTOS E QUÍMICO
ARQUITETURA, CIVIL E ELÉTRICA NEGÓCIOS E PROCESSOS
TECNOLOGIA E DESIGN
SERVIÇOS
SERVIÇOS
PRESTADOS
PRESTADOS
ETAPAS
ETAPAS
PODE SER FEITO POR PELO SITE
CRIAÇÃO DO PROJETO, SEMPRE AO LADO DO CLIENTE
BUSCA ENTENDER O QUE O CLIENTE PRECISA
APÓS A VALIDAÇÃO DA EXPECTATIVAS DO CLIENTE
SOLICITAÇÃO DE PROJETO
DESENVOLVIMENTO
DIAGNÓSTICO
ENTREGA DA SOLUÇÃO
g r u p o 1
Provavelmente você sabe que o prospect é
um cliente em potencial e os leads são
informações que você têm sobre seu cliente.
ENTENDA SEUS LEADS E
PROSPECTS
é uma metodologia que qualifica clientes com
base em quatro critérios específicos. São eles:
orçamento, autoridade, necessidade e
urgência.
BANT
Sabe como abordar seu cliente é crucial. que
vão desde as ações de marketing, até o
preparo dos vendedores (Gerente de projetos).
A ideia é gerar credibilidade na comunicação
ABORDAGEM
Essa estratégia facilita que a equipe concentre
esforços em oportunidades que podem ser
convertidas em vendas, identificando e delimita as
características do cliente logo nos primeiros
contatos, de modo a trabalhar um atendimento
personalizado.
NA PRÁTICA
ESTRATÉGIAS DE MARKETING
NETWORK
PRODUÇÃO DE CONTEÚDO;
EMAIL;
REDES SOCIAIS;
TRÁFEGO PAGO;
POSICIONAMENTO DO SERVIÇO;
PÓS VENDA;
DESENVOLVER O DIFERENCIAL COMPETITIVO DO
PRODUTO/SERVIÇO;
ALINHAR AS EQUIPES DE VENDAS E MARKETING.
1° EM FATURAMENTO DE EJ NO
BRASIL
R$3.4M
JUNÇÃO DE EJ'S
16 ENGENHARIAS
CLIENTES

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MOVIMENTO EMPRESA JÚNIOR

  • 1. EJ FLUXO CONSULTORIA (UFRJ) EJ VETJR (UFMG) G R U P O 1 Laíza Vitória e Renner Parente
  • 2. G R U P O 1
  • 3. 30 ANOS DE MERCADO Empresa Júnior de Engenharia UFRJ Fundada em 1993 FLUXO CONSULTORIA
  • 6. F L U X O C O N S U L T O R I A VENDAS E MARKENTING
  • 7. MÁQUINA E INDÚSTRIA AMBIENTAL, ALIMENTOS E QUÍMICO ARQUITETURA, CIVIL E ELÉTRICA NEGÓCIOS E PROCESSOS TECNOLOGIA E DESIGN SERVIÇOS SERVIÇOS PRESTADOS PRESTADOS
  • 8. ETAPAS ETAPAS PODE SER FEITO POR PELO SITE CRIAÇÃO DO PROJETO, SEMPRE AO LADO DO CLIENTE BUSCA ENTENDER O QUE O CLIENTE PRECISA APÓS A VALIDAÇÃO DA EXPECTATIVAS DO CLIENTE SOLICITAÇÃO DE PROJETO DESENVOLVIMENTO DIAGNÓSTICO ENTREGA DA SOLUÇÃO
  • 9. g r u p o 1 Provavelmente você sabe que o prospect é um cliente em potencial e os leads são informações que você têm sobre seu cliente. ENTENDA SEUS LEADS E PROSPECTS é uma metodologia que qualifica clientes com base em quatro critérios específicos. São eles: orçamento, autoridade, necessidade e urgência. BANT Sabe como abordar seu cliente é crucial. que vão desde as ações de marketing, até o preparo dos vendedores (Gerente de projetos). A ideia é gerar credibilidade na comunicação ABORDAGEM Essa estratégia facilita que a equipe concentre esforços em oportunidades que podem ser convertidas em vendas, identificando e delimita as características do cliente logo nos primeiros contatos, de modo a trabalhar um atendimento personalizado. NA PRÁTICA
  • 10. ESTRATÉGIAS DE MARKETING NETWORK PRODUÇÃO DE CONTEÚDO; EMAIL; REDES SOCIAIS; TRÁFEGO PAGO; POSICIONAMENTO DO SERVIÇO; PÓS VENDA; DESENVOLVER O DIFERENCIAL COMPETITIVO DO PRODUTO/SERVIÇO; ALINHAR AS EQUIPES DE VENDAS E MARKETING.
  • 11. 1° EM FATURAMENTO DE EJ NO BRASIL R$3.4M JUNÇÃO DE EJ'S 16 ENGENHARIAS