1. Business Mix of ITC Ltd. FMCGCigarettesFoodsLifestyle RetailingGreeting, Gifting & StationerySafety MatchesAgarbattisPaperboards & PackagingPaperboards & Specialty PapersPackaging

2. Product range of ITC

3. Market share of ITC Ltd. Outstanding market leader Cigarettes, Hotels, Paperboards, Packaging and Agro-Exports. Gaining market share Nascent businesses of Packaged Foods & Confectionery, Branded Apparel and Greeting Cards.

4. Segment Dominance Contribution % Revenue PBIT Cigarettes 70% share 77.0% 87.7% Paper & Packg. Packaging board – No. 1 in Asia 7.3% 10.7% Agribusiness 1of the largest xporters from India 7.0% 3.7% Hotels ITC Group ranks No.2 4.3% 5.4% FMCG(Others) 20% share of greeting cards market, 'Aashirvaad' atta is No.1 in branded segment 4.4% -7.5%

5. Company’s Strategy ITC's diversified status originates from its corporate strategy aimed at creating multiple drivers of growth anchored on its time-tested core competencies: unmatched distribution reach, superior brand-building capabilities, effective supply chain management and acknowledged service skills

7. Reasons for shifting to fmcg and other businesses Volatility of tobacco business Investment options Previous experience of y.cdeveshwar