Challenges in the workplace
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This document summarizes the results of a survey conducted by WIRE looking at issues of gender and employment in the market research industry. Some key findings include: - Most researchers reported liking their jobs and being satisfied, though there is room for improvement. - The top three things researchers want in a workplace are opportunities for career advancement, employers that understand employees' lives outside of work, and executive leadership that aligns with their values. - The top gaps reported between what researchers have and must have are equal pay for experience/work, career advancement opportunities, and skills training. Areas like flexibility, communication, and competitive compensation also need improvement.
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Challenges in the workplace
- 1. Festival of #NewMR 2019 Best Places to Work in Market Research Kristin shares the results of research conducted by WIRE looking into the issues surrounding gender and employment in the market research and insights industry. Kristin Luck Luck Collective Presentation copyright, the presenters and NewMR. Please credit when using.
- 2. Best Places to Work in MR
- 3. Who did we hear from? 580 Researchers Online Survey ….among those working in a research capacity Among researchers of different levels… ….and both agency and clients 70% Agency or Supplier 30% Client side 86% 12% 2% An employer, organization or company Not employed or retired Independent contractor or Self- employed 75% 25% FEMALE MALE Directly manage employees… Executive Level 10% Business Owners40% 30+ Countries Median Age: 39 34% Millennials 33% Gen X 11% Boomers 22% declined to answer 18% 1% prefer not to answer 59%No Yes
- 4. Do researchers like to go to work? 89% of researchers on a typical day like working at their company/organization
- 5. Is there room for improvement? 62% 59% 72% 70% Job Satisfaction Extremely/Very Satisfied 65% 62%Recommend Employer Extremely/Very Likely Total Total Gender differences are not statistically significant.
- 6. What makes a great place to work? 1. Executive leadership in line with my core values 2. Organization attitudes that reflect understanding of employees’ lives outside of work 3. Opportunities for career advancement Top 3 What researchers want
- 7. How are we doing as an industry? Top 10 Gaps Have it Must have it 35 Equal pay as others with similar experience at my company 34 Equal pay as others doing similar work at my company 33 Opportunities for career advancement 30 Skills training 27 Competitive compensation to other organizations in the industry 26 Executive leadership that is in line with my core values 21 Open communication with my manager 21 Organization/company attitude that reflects understanding of employees' lives outside work 12 Flexibility on where I work 11 Flexibility on when I work % points
- 8. Where do you go from here? 1 2 3 Career advancement Life outside of work Value alignment
- 10. Presentation copyright, the presenters and NewMR. Intellectual Property Rights, the presenters. Please credit when using. Festival of #NewMR 2019 Q & A Sue York NewMR Kristin Luck Luck Collective