1. GUIDE
Social Media Quick Reference
http://www.michaelrawlins.com
Photo Credit: Melissa Rawlins
Links to Person-to
Person-to-Person
Reference web sites
BUSINESS STRATEGIES THROUGH RESEARCH...
Many of today’s larger Social Networking sites have enjoyed a surge in membership. Business leaders have an
intuition that they should participate - but are challenged with understanding how to engage.
Checkout:
http://www.forrester.com/Groundswell/book.html
http://en.wikipedia.org/wiki/List_of_social_networking_websites
http://connect.humanfactors.com/
http://blog.interactivesponsor.com/2009/04/twitter-eguide.html (download eGuide)
What is Social Networking?
• Relationship building http://www.socialnetworks.org/
• Content development
• Outreach http://www.doshdosh.com/fundamentals-of-
social-media-marketing/
• Social platforms/ networks knowledge
• Tagging http://www.designingsocialinterfaces.com/
• Communications planning
• Plug-ins and WYSIWYG understanding