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GUIDE
 Social Media Quick Reference




                                                                http://www.michaelrawlins.com

                                                                            Photo Credit: Melissa Rawlins




                           Links to Person-to
                           Person-to-Person
                          Reference web sites




BUSINESS STRATEGIES THROUGH RESEARCH...
Many of today’s larger Social Networking sites have enjoyed a surge in membership. Business leaders have an
intuition that they should participate - but are challenged with understanding how to engage.
Checkout:
            http://www.forrester.com/Groundswell/book.html

            http://en.wikipedia.org/wiki/List_of_social_networking_websites

            http://connect.humanfactors.com/

            http://blog.interactivesponsor.com/2009/04/twitter-eguide.html (download eGuide)



  What is Social Networking?
    •    Relationship building                              http://www.socialnetworks.org/
    •    Content development
    •    Outreach                                           http://www.doshdosh.com/fundamentals-of-
                                                            social-media-marketing/
    •    Social platforms/ networks knowledge
    •    Tagging                                            http://www.designingsocialinterfaces.com/
    •    Communications planning
    •    Plug-ins and WYSIWYG understanding

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Social Networking Reference Guide

  • 1. GUIDE Social Media Quick Reference http://www.michaelrawlins.com Photo Credit: Melissa Rawlins Links to Person-to Person-to-Person Reference web sites BUSINESS STRATEGIES THROUGH RESEARCH... Many of today’s larger Social Networking sites have enjoyed a surge in membership. Business leaders have an intuition that they should participate - but are challenged with understanding how to engage. Checkout: http://www.forrester.com/Groundswell/book.html http://en.wikipedia.org/wiki/List_of_social_networking_websites http://connect.humanfactors.com/ http://blog.interactivesponsor.com/2009/04/twitter-eguide.html (download eGuide) What is Social Networking? • Relationship building http://www.socialnetworks.org/ • Content development • Outreach http://www.doshdosh.com/fundamentals-of- social-media-marketing/ • Social platforms/ networks knowledge • Tagging http://www.designingsocialinterfaces.com/ • Communications planning • Plug-ins and WYSIWYG understanding