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Creating a Social Media Plan

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Rapid Purple
Rapid Purple

A step by step guide to creating, budgeting and controlling a social media marketing plan for your business.

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Creating a Social Media Plan By: Michael Boguslavskiy http://www.rapidpurple.com http://www.rapidpurple.com | mike@rapidpurple.com
Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
What is Social Media? ,[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
What is Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Current Statistics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Social Media Statistics - Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Social Media Statistics - Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Social Media Statistics - YouTube ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
How is Social Media Used? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Case Study: Martell Home Builders ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Case Study: Martell Home Builders ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Case Study: Martell Home Builders ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Creating a Social Media Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 1 - Preplanning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 2 – Listen to the Conversation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 3 – Create Your Target ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 3 – Create Your Target ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 4 – Set Specific Social Goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Step 5 – Join the Conversation http://www.rapidpurple.com | mike@rapidpurple.com
Step 5 – Join the Conversation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 5 – Join the Conversation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 5 – Join the Conversation ,[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 5 – Join the Conversation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 6 – Measure Your Returns ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 6 – Measure Your Returns ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 6 – Measure Your Returns ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 6 – Measure Your Returns ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 6 – Measure Your Returns ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Step 6 – Measure Your Returns ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Budgeting for Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Budgeting for Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
How to Get Started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Additional Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com
Questions? ,[object Object],[object Object],[object Object],[object Object],[object Object],http://www.rapidpurple.com | mike@rapidpurple.com

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Creating a Social Media Plan

  • 1. Creating a Social Media Plan By: Michael Boguslavskiy http://www.rapidpurple.com http://www.rapidpurple.com | mike@rapidpurple.com
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