Raddon Chart of the Day January 24, 2013

Raddon Chart of the Day
January 24, 2013
Gen Y Most Likely to See Value in a Mobile Wallet
Percent Citing Extremely/Very Valuable
40%
39%
Percent of All Online Respondents

30%

20% 21%

18%

14%
10%

3%
0%
Total Traditionalist Baby Boomer Gen X Gen Y

Source: Raddon Financial Group, National Online Consumer Research – Fall 2012
©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500

January 22, 2013
Remote Deposit Capture Potential Resides with Gen Y Consumers
35%
31%
30%

25%
20% 18%
14% 13%
15% 12%
11% 11%
10% 9%
6% 7%
5%
5%
1%
0%
Total Top Five Bank Regional Bank Community Credit Union Gen Y
Bank
Currently Use Extremely or Very Likely to Use


January 17, 2013
One Out of Five Consumers Use a Banking App
40%
35%
35% 32%
30%
30% 29% Percent of All Online Respondents

25%
21%
20% 18%
15%
15%

10%

5% 3%

0%
Weather Maps/Directions Social Network Games Banking Music Shopping Investing
Site


January 15, 2013
Top Five Banks and Credit Unions Have Highest Mobile Penetration
70%
63% 61%
60% 56%
53%
50%
41%
40% 35%
30% 25%
24%
20%
20% 18%

10%

0%
Have Smartphone or Tablet Bank via Smartphone or Tablet
Total Top Five Bank Regional Bank Community Bank Credit Union


January 10, 2013
One-Fifth Indicated That They “Bank Online”
with Their Smartphone

25%
20%
20% Percent of All Online Respondents
16%
15% 14%

10% 9%
6% 5%
5%

0%
Bank Online with Device Downloaded App from PFI Actively Use PFI App
Smart Phone Tablet

January 8, 2013
Gen Y Respondents Are More Likely to
8%
Buy a Tablet in the Next Year
Percent of Online Respondents without
a Smartphone or Tablet Currently

6%
1%

1% 2%
4% 1%

2%
5%

2%
3% 4%
3%
2%

0%
Total Traditionalist Baby Boomer Gen X Gen Y

New Tablet New Smartphone


January 4, 2013
One-Half of Consumers Are Mobile Ready

60%
53%
50%
45%
40%

30% Percent of All Online Respondents
24%
20% 17%
13%
10% 5%

0%
Smartphone Smart Phone Tablet Android iPhone Other
or Tablet


January 2, 2013
One-Quarter of All Respondents Report Owning a Tablet

7%

22% Cell Phone
Tablet Only
Both
Neither
69%
2%


Raddon Chart of the Day January 24, 2013

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Raddon Chart of the Day January 24, 2013