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Rural
Banks:

Aiming
High,
Charting
a
Clear
Path• 


                                                          


      Mr.
Ian
Pama,
President
of
the
Rural
Bankers
Association
of

the
 Philippines
 (RBAP),
 Members
 of
 the
 Board
 and
 Officers
 of

RBAP,
 my
 friends
 in
 the
 rural
 banking
 industry,
 ladies
 and

gentlemen,
good
morning.


      

      It
 is
 my
 pleasure
 to
 join
 you
 in
 your
 59th
 Annual
 National

Convention
 and
 Corporate
 Meeting.
 It
 is
 an
 added
 pleasure
 that

this
meeting
is
taking
place
at
what
has
been
named
as
one
of
the

best
beaches
in
the
world.


      

      I
 do
 not
 want
 to
 compete
 with
 the
 compelling
 call
 of
 the

powder
white
sands
and
clear
blue
water
so
I
will
only
talk
about

two
 issues
 that
 are
 important
 to
 the
 ever
 dynamic
 and
 evolving

rural
banking
industry.
First
is
the
strategic
and
vital
role
of
rural

banks
 in
 financial
 inclusion.
 And
 second
 is
 the
 constant
 need
 for

quality
management
and
governance
that
will
enable
rural
banks

to
effectively
fulfill
this
important
role.


      

      The
 rural
 banking
 was
 primarily
 conceived
 to
 serve
 the

needs
of
the
countryside.

As
an
industry,
it
accounts
for
around

30%,
 of
 the
 overall
 physical
 footprint
 of
 the
 banking
 industry.



More
 tellingly,
 your
 over
 2,500
 offices
 are
 mostly
 found
 in
 the

countryside
 where
 the
 big
 banks
 are
 not
 found.
 
 Rural
 banks,

therefore,
are
the
most
logical,
effective,
and
essential
partners
in

our
 new
 and
 worthy
 goal
 of
 achieving
 financial
 inclusion,
 of

bringing
access
to
financial
services
to
our
country’s
unbanked.


      

      The
Consumer
Finance
Survey
conducted
by
the
BSP
in
2009

which
was
recently
published
showed
that
8
out
of
10
Filipinos
do


























































                                                      

•
 
Delivered
by
BSP
Deputy
Governor
Nestor
A.
Espenilla,
Jr.
during
the
Rural
Bankers
Association
of
the

              th
Philippines
59 
Annual
National
Convention
on
25
May
2012
at
Boracay
Island,
Aklan.





                                                                                                          1

not
 have
 a
 savings
 account.
 In
 addition,
 less
 than
 21%
 of

households
 said
 they
 take
 out
 loans
 from
 formal
 sources.
 
 Data

will
 also
 show
 that
 40%
 of
 our
 country’s
 deposit
 accounts
 (and

60%
of
the
value)
are
in
the
NCR
alone.
Geographically,
we
know

that
37%
of
the
country’s
municipalities
have
no
banking
office
at

all.
 Obviously,
 we
 still
 have
 a
 long
 way
 to
 go
 in
 spite
 of
 all
 the

progress.


        

        The
 challenge
 and
 the
 task
 are
 gargantuan
 but
 one
 that
 is

replete
 with
 many
 opportunities.
 
 Clearly,
 there
 is
 
 enormous

potential
 in
 this
 evidently
 untapped
 market.
 
 Many
 are
 already

seeing
 the
 potential
 in
 this
 space
 –
 international
 investors,

technology
companies
and
yes,
even
the
big
banks.


        

        Some
 rural
 banks
 have
 expressed
 their
 apprehension
 that

the
 bigger
 players
 are
 entering
 their
 space,
 one
 in
 which
 they

have
long
been
comfortable
in.

The
good
news
is
‐
you
were
here

first.
 You
 have
 first
 mover
 advantage.
 
 You
 know
 your
 markets

intimately
 and
 your
 markets
 know
 you.
 Capitalize
 on
 this

advantage
 while
 also
 finding
 ways
 to
 further
 improve
 your

services.
 With
 increasing
 competition,
 that
 advantage
 is
 at
 risk.


To
stay
in
the
game,
seize
new
opportunities,
create
partnerships

and
useful
linkages
and
innovate
in
the
products
and
services
you

provide
 and
 how
 you
 deliver
 them.
 
 This
 includes
 strategic

partnerships
 with
 government
 agencies
 like
 the
 Department
 of

Agriculture
 to
 create
 viable
 agricultural
 financial
 ecosystems

where
you
are
the
leaders.

        

        Trust
 that
 the
 Bangko
 Sentral
 stands
 ready
 to
 provide
 you

the
 necessary
 space
 to
 expand
 the
 scale
 and
 scope
 of
 your


business
activities.

We
have

shown
you
and
we
will
continue
to

show
 you
 in
 concrete
 ways
 our
 trust
 and
 confidence
 in
 the
 full

potential
of
our
rural
banks.

        





                                                                                   2

In
 terms
 of
 products,
 we
 have
 crafted
 enabling
 regulations

that
allow
you
to
provide
a
suite
of
useful
and
responsive
services

to
 your
 clients.
 
 From
 microfinance
 loans
 for
 the
 working
 capital

of
microenterprises,

to
housing
microfinance
(Circular
678),
micro

agri
 loans
 (Circular
 680,
 amended
 by
 Circular
 748)
 and
 most

recently
microfinance
plus
for
growing
microenterprises
(Circular

744).
 Apart
 from
 credit,
 we
 now
 have
 the
 basic
 framework
 to

offer
 micro‐deposits
 (Circular
 694)
 that
 are
 geared
 toward
 small

savers.
Finally,
you
have
been
given
the
opportunity
to
distribute

microinsurance
(Circular
683).

All
these
products
will
allow
you
to

become
 relevant
 and
 responsive
 banks
 by
 being
 able
 to
 provide

the
 broad
 range
 of
 financial
 products
 and
 services
 that
 your

clients
are
actually
looking
for.


       

       We
 have
 also
 gained
 much
 ground
 in
 providing
 the

necessary
environment
for
your
banks
to
expand
your
distribution

networks
 and
 delivery
 channels
 via
 cost
 effective
 and
 efficient

means.
 Through
 the
 micro‐banking
 offices
 (Circular
 694)
 and
 the

retail
payments
ecosystem
powered
by
electronic
money
(Circular

649
and
704),
your
banks
can
transact
with
a
much
wider
market

than
what
traditional
concrete‐and‐steel
offices
can
allow.

More

recently,
 the
 Monetary
 Board
 lifted
 the
 5‐at‐a‐time
 limit
 on

branch
applications
so
you
can
expand
faster
depending
on
your

abilities.


       

       I
 take
 much
 pride
 and
 pleasure
 to
 see
 the
 best
 of
 you


seizing
 the
 emerging
 opportunities
 presented
 by
 these
 new

ground‐breaking
 BSP
 regulations.
 
 
 You
 may
 not
 know
 that

globally,
we
are
a
thought
leader
in
innovative
financial
inclusion

policies.


       

       But
not
all
banks
are
ready
and
able
to
take
on
these
golden

opportunities.
 And
 this
 leads
 me
 to
 my
 second
 point.
 
 You
 must

constantly
 elevate
 the
 quality
 of
 the
 management
 and





                                                                              3

governance
 of
 your
 banks.
 
 This
 will
 ensure
 your
 strength,
 your

stability
and
your
ability
become
true
agents
of
financial
inclusion.


       

       Bob
Tricker,
author
and
corporate
governance
expert,

said

“….that
 management
 is
 about
 running
 the
 business
 while

governance
 is
 about
 seeing
 it
 run
 properly…..”
 I
 agree.
 
 We
 see

both
 components
 as
 equally
 important
 for
 rural
 banks
 as
 you

continue
to
work
toward
increasing
the
value
of
your
businesses

and
your
social
value
to
your
clients.


       

       Toward
 this
 end,
 we
 are
 undertaking
 multiple
 and

simultaneous
 initiatives
 to
 help
 you
 in
 your
 task.
 On
 the
 policy

and
regulation
side,
I
will
talk
about
three
specific
issuances
that

will
 provide
 you
 with
 the
 necessary
 frameworks
 and
 tools
 to

strengthen
your
internal
management
and
governance
systems.


       

       First
 is
 our
 recent
 Circular
 on
 Corporate
 Governance

(Circulars
 748
 and
 757)
 which
 emphasizes
 the
 importance
 of
 the

leadership
 role
 of
 the
Board
 of
 Directors,
 its
 capacity
 to
 exercise

sound
judgments
as
well
as
the
self‐discipline
to
ensure
that
there

is
a
strong
system
of
checks
and
balances
in
the
bank.



       

       Key
 provisions
 include
 an
 enhanced
 requirement
 for
 the

minimum
number
of
independent
directors
to
at
least
20%
of
the

total
 number
 of
 directors
 but
 in
 no
 case
 lower
 than
 the
 legal

minimum
 requirement
 of
 two.
 
 Independent
 directors
 must
 also

conform
 to
 SEC
 rules
 prescribing
 a
 5‐2‐5
 term,
 wherein
 an

independent
director
can
only
serve
as
such
in
the
same
company

for
 five
 (5)
 consecutive
 years.

 The
 term
 may
 be
 extended
 for

another
 five
 (5)
 consecutive
 years
 only
 after
 a
 two‐year
 (2)

"cooling
 off"
 period.

 Further,
 if
 your
 independent
 director
 is
 a

member
 of
 any
 committee
 that
 exercises
 executive
 or

management
 functions,
 he
 or
 she
 can
 not
 be
 a
 member
 in

committees
that
perform
independent
oversight
functions.

These

rules
apply
prospectively
so
you
can
adjust.




                                                                               4



      You
will
notice
that
much
focus
is
being
given
to
these
issues

as
 many
 bank
 failures
 ultimately
 reflect
 the
 failure
 of
 good

governance.
 I
 hope
 that
 you
 do
 not
 see
 these
 new
 guidelines
 as

an
added
burden
of
compliance
but
an
opportunity
for
your
Board

of
Directors
to
be
enriched
by
the
additional
insight,
perspective

and
 objectivity
 that
 an
 honest‐to‐goodness
 independent
 director

can
provide.


      

      Another
 measure
 to
 ensure
 quality
 and
 avoid
 conflict
 of

interest
 is
 the
 explicit
 prohibition
 on
 the
 Chief
 Executive
 Officer,

Chief
 Financial
 Officer
 and/or
 Treasurer
 from
 being
 part
 of
 the

audit
 committee.
 
 In
 general,
 there
 are
 also
 specific
 rules
 and

guidelines
 regarding
 the
 required
 Board
 Committees
 which

include
 audit,
 corporate
 governance
 and
 risk
 oversight.
 
 In

applying
the
principle
of
proportionality,
however,
only
the
Audit

Committee
 is
 the
 required
 committee
 for
 small
 banks.
 The

oversight
 functions
 of
 the
 other
 mandated
 committees
 may
 be

directly
conducted
by
the
Board
itself.


      

      Good
corporate
governance
is
integral
to
any
type
and
size

of
organization.

More
so
for
banks
whose
funding
predominantly

comes
 from
 the
 general
 public
 and
 whose
 loans
 serve
 the

community.
 
 Corporate
 governance
 principles
 are
 made
 alive
 by

the
 objectivity,
 integrity,
 
 and
 competence
 of
 the
 Board,
 which

sets
the
tone
at
the
top.

The
challenge
takes
on
greater
urgency

and
 importance
 in
 the
 context
 of
 
 family‐run
 
 and
 controlled

banks
where
the
temptations
for
abuse
are
more
bewitching.


      

      The
fact
is
so
many
of
you
have
already
demonstrated
that

this
discipline
and
self‐control
are
achievable.

That
is
why
we
are

firm
 in
 our
 conviction
 that
 the
 rural
 banking
 system
 today
 is

fundamentally
 stronger
 than
 ever
 before
 in
 spite
 of
 sporadic

negative
stories.


Good
corporate
governance
is
an
investment
in

your
bank’s
reputation,
which
is
of
paramount
importance
in
the




                                                                                5

business
of
banking.


And
that
tradition
of
good
governance
must

live
 on
 and
 transfer
 smoothly
 to
 the
 next
 generation
 through

effective
succession
planning.

       

       The
 other
 regulation
 is
 our
 Circular
 on
 the
 Revised

Compliance
Framework
for
Banks
(Circular
747).

Building
on
our

initial
 compliance
 system
 circular
 issued
 in
 1997
 in
 the
 wake
 of

the
 Asian
 Financial
 Crisis.
 
 This
 new
 circular
 defines
 compliance

not
 simply
 as
 narrowly
 following
 to
 the
 letter
 of
 rules
 and

regulations
as
they
are
written
but
more
broadly
expects
a
higher

standard
in
the
overall
handling
of
the
banks’
business
that
it
may

always
 be
 perceived
 as
 a
 law‐abiding,
 responsible,
 and

respectable
corporate
citizen.


       

       In
line
with
this
broader
scope,
let
me
point
out
some
of
the

key
 amendments.
 
 Chief
 compliance
 officers,
 who
 possess
 the

necessary
skills
and
expertise,
should
ideally
be
a
full‐time
senior

officer
 with
 no
 line
 function
 and
 who
 has
 direct
 access
 to
 the

Board
 of
 Directors.
 This
 requirement
 underscores
 the
 crucial

aspects
of
competence
and
independence
that
are
necessary
for

such
a
critical
position.


       

       We
 realize
 that
 this
 requirement
 may
 be
 an
 obstacle
 for

smaller
 banks
 and
 have
 therefore
 allowed
 such
 banks
 to

designate
 a
 non‐executive
 member
 of
 the
 Board
 as
 chief

compliance
officer
on
concurrent
capacity.



       

       The
new
rules
are
not
about
just
submitting
to
BSP
yet
again

another
manual
that
will
gather
dust
in
the
shelves.

Instead,
the

bank
 must
 adopt
 and
 implement
 a
 compliance
 system
 duly

approved
 by
 its
 Board.
 This
 amendment
 highlights
 our
 view
 that

having
 an
 effective
 compliance
 system
 in
 place
 is
 ultimately
 for

the
 bank’s
 benefit
 and
 is,
 therefore,
 the
 responsibility
 of
 the

bank’s
 leadership
 to
 ensure
 that
 such
 system
 is
 carefully

developed
and
implemented.





                                                                             6



      You
 will
 note
 that
 our
 approach
 in
 both
 corporate

governance
 as
 well
 as
 compliance
 veers
 away
 from
 a
 checklist

requirement
approach
and
instead
refocuses
the
responsibility
on

your
banks
since
it
is
ultimately
in
your
interest
to
ensure
that
you

have
well
run
operations.


      

      In
 addition,
 you
 will
 notice
 our
 earnest
 desire
 to
 fully

appreciate
 the
 uniqueness
 of
 rural
 banks.
 While
 the
 general

principles
should
be
strictly
applied,
we
recognize
that
a
judicious

and
proportionate
approach
to
implementation
is
but
proper.

Let

us
dialogue
and
engage
to
achieve
that
healthy
balance.


      

      The
 other
 issuance
 that
 aims
 to
 improve
 the
 quality
 of

governance
 of
 your
 banks
 is
 through
 enhanced
 transparency
 in

dealings
with
your
clients.


      

      We
have
recently
issued
Circulars
730
on
loan
transparency

and
 disclosure
 to
 enhance
 the
 implementation
 of
 the
 Truth
 in

Lending
Act.

It
is
essentially
a
fairness
initiative.


      


       In
 the
 initial
 stages
 of
 consultation,
 rural
 banks
 expressed

their
concern
 that
 such
 rules
 may
 create
an
 uneven
playing
field

since
your
banks
co‐exist
with
other
types
of
credit
providers
that

may
 not
 be
 subject
 to
 similar
 rules.
 
 We
 heard
 you
 and
 have,

therefore,
 issued
 succeeding
 regulations
 (Circulars
 754
 and
 755)

to
cover
non‐bank
financial
institutions
and
non‐supervised
credit

granting
entities
which
include
even
in‐house
credit
providers
like

real
 estate
 companies
 and
 auto
 dealers.
 We
 have
 also

coordinated
 with
 the
 Securities
 and
 Exchange
 Commission,

Insurance
 Commission
 and
 the
 Cooperative
 Development

Authority
 to
 issue
 parallel
 regulations.
 They
 have
 promptly

responded
 and
 provided
 rules
 for
 credit
 granting
 entities
 under

their
 jurisdiction.
 By
 casting
 a
 wide
 and
 comprehensive
 net,
 we




                                                                              7

assure
that
there
will
be
a
level
playing
field
in
the
application
of

these
rules.



       

       We
 recognize
 that
 your
 banks
 will
 have
 to
 make

considerable
 changes
 and
 efforts
 not
 just
 in
 your
 systems
 and

loan
 documents
 but
 also
 in
 assessing
 your
 existing
 products
 and

their
 pricing
 as
 well
 as
 in
 educating
 your
 customers.
 
 We
 know

that
 it
 isn’t
 easy.
 
 Yet,
 we
 hope
 that
 you
 realize
 that
 these
 are

important
 steps
 that
 need
 to
 be
 taken
 by
 responsive
 as
 well
 as

responsible
financial
service
providers.

       

       On
 this
 matter,
 let
 me
 take
 this
 opportunity
 to
 thank
 and

congratulate
 the
 RBAP
 and
 the
 RBAP
 Development
 Foundation

Inc.
 for
 being
 proactive
 in
 cascading
 this
 important
 initiative
 to

your
members.
Your
role
is
an
invaluable
part
of
our
hope
to
have

a
smooth
implementation
of
these
rules
come
July
and
beyond.

       

       These
 issuances
 are
 further
 supported
 by
 other

developments
 that
 have
 the
 potential
 of
 strengthening
 the
 rural

banking
sector.


       

       One
 of
 which
 is
 the
 recently
 approved
 Strengthening

Program
for
Rural
Banks
Plus
or
SPRB
Plus.
As
you
may
know,
the

original
SPRB
will
end
in
August
of
this
year.
The
Monetary
Board

has
 approved
 in
 principle
 the
 SPRB
 Plus
 which
 aims
 to
 continue

the
gains
made
toward
the
strengthening
and
consolidation
of
the

sector.

Earlier,
the
PDIC
approved
the
initiative
as
well
since
this

is
 a
 joint
 program.
 
 New
 components
 and
 elements
 of
 the

Program
are
a
result
of
some
of
the
lessons
learned
from
the
first

phase.
These
include
the
wider
range
of
acceptable
Strategic
Third

Party
 Investors
 (STPIs)
 or
 so‐called
 “white
 knight”
 such
 as
 strong


rural
 banks,
 thrift
 banks,
 universal/
 commercial
 banks,
 non
 bank

corporations
 as
 well
 as
 even
 groups
 of
 companies.
 Apart
 from

this,
incentives
to
white
knights
have
also
been
expanded
such
as

waiver
 of
 branch
 licensing
 fees
 to
 the
 extent
 of
 capital
 infused,



                                                                                 8

among
others.
If
the
white
knight
is
a
rural
bank,
branches
can
be

established
 up
 to
 the
 same
 number
 of
 the
 branches
 of
 the

acquired
 bank
 with
 the
 theoretical
 capital
 and
 processing
 fee

waived.
 Once
 finalized,
 this
 new
 program
 will
 be
 in
 effect
 until

December
2013.


       

       What
should
be
clear
is
that
BSP
and
PDIC
have
now
put
on

the
 table
 all
 the
 incentives
 it
 can
 think
 of
 and
 legally
 provide
 to

decisively
enlarge,
once
and
for
all,
the
solid
core
of
a
sound
rural

banking
system.

       

       Another
development
is
the
current
proposed
bill
advocated

by
RBAP
that
is
in
the
Senate
and
House
of
Representatives
that
is

looking
 at
 allowing
 up
 to
 60
 percent
 foreign
 equity
 into
 rural

banks,
 similar
 to
 the
 policy
 on
 other
 banks.
 We
 support
 this

initiative
 which
 provides
 the
 promise
 of
 game‐changing

investments
from
strong
and
reputable
foreign
institutions.


       

       With
 all
 these
 in
 place,
 I
 think
 we
 have
 fertile
 ground
 on

which
 rural
 banks
 can
 continue
 to
 blossom
 into
 strong,
 well‐
managed,
 professionally
 run
 and
 responsible
 banks.
 The
 various

developments
 that
 I
 just
 mentioned
 are
 converging
 to
 pave
 a

clearer
path
for
a
rural
banking
system
with
the
gravitas
to
lead

the
way
to
a
truly
inclusive
financial
system.


       

       Whatever
 the
 nay‐sayers
 snidely
 remark,
 the
 objective

numbers
are
unmistakable.

The
core
of
the
rural
banking
system

is
 vibrant
 and
 solid.
 
 Well‐capitalized.
 
 Very
 liquid.
 
 Highly

profitable,
head‐to‐head
with
the
big
banks
in
performance.

       

       As
 I
 listened
 to
 the
 report
 card
 on
 the
 MABs
 program,
 we

can
only
be
more
convinced
of
what
has
been
done
and
can
still

be
 done
 by
 the
 rural
 banks.
 
 Your
 core
 business
 has
 remained

solid,
 with
 your
 gross
 total
 loan
 portfolio
 of
 PhP
 110
 billion
 and

deposits
of
PhP
113
billion,
both
an
increase
from
the
levels
of
the




                                                                                  9

year
prior.

But
we
also
know
that
these
figures
are
of
rural
banks,

both
 strong
 and
 weak.
 We
 also
 know
 that
 while
 the
 system
 is

generally
 strong,
 negative
 perceptions
 caused
 by
 pockets
 of

failure
 can
 lead
 to
 ripples
 of
 uncertainty,
 whether
 warranted
 or

not.
 It
 is
 therefore
 in
 your
 collective
 interest
 to
 commit
 to
 the

needed
 reforms
 and
 take
 advantage
 of
 the
 many
 opportunities

that
are
available
to
you.



       

       The
 two
 points
 that
 I
 started
 with:
 committing
 to
 quality

management
 and
 governance
 and
 taking
 your
 strategic
 place
 as

drivers
 of
 financial
 inclusion,
 align
 squarely
 with
 your
 theme
 of

“Aiming
 High”
 in
 charting
 a
 clear
 path
 toward
 a
 vibrant
 rural

banking
future.


       

       I
cannot
say
often
enough
that
the
rural
banking
system
is
a

true
 and
 unique
 gem
 of
 our
 financial
 system.
 
 As
 the
 world

realizes
 the
 transformative
 power
 of
 financial
 inclusion
 and

embraces
that
agenda
in
re‐connecting
the
financial
system
with

the
real
economy,
your
shining
moments
are
just
ahead
of
you.

       

       But
 like
 diamonds
 in
 the
 rough,
 one
 must
 chip
 away
 ,
 one

must
grind,
one
must
cut,
one
must
polish,
one
must
design,
one

must
 cluster
 if
 necessary,
 with
 purpose
 and
 determination,
 with

patience
and
skill,
and
with
tender
care,
to
bring
out
the
brilliance

and
beauty
of
potential.

       

       Maraming
salamat
po.

Mabuhay
ang
ating
mga
rural
banks.


Mabuhay
 kayong
 lahat
 na
 siyang
 matatag
 at
 mahusay
 na
 taga‐
pangalaga
ng
ating
mga
bangko.






                                                                               10


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Rbap 59th annual convention 25 may2012 latest edits

  • 1. Rural
Banks:

Aiming
High,
Charting
a
Clear
Path• 
 
 Mr.
Ian
Pama,
President
of
the
Rural
Bankers
Association
of
 the
 Philippines
 (RBAP),
 Members
 of
 the
 Board
 and
 Officers
 of
 RBAP,
 my
 friends
 in
 the
 rural
 banking
 industry,
 ladies
 and
 gentlemen,
good
morning.

 
 It
 is
 my
 pleasure
 to
 join
 you
 in
 your
 59th
 Annual
 National
 Convention
 and
 Corporate
 Meeting.
 It
 is
 an
 added
 pleasure
 that
 this
meeting
is
taking
place
at
what
has
been
named
as
one
of
the
 best
beaches
in
the
world.

 
 I
 do
 not
 want
 to
 compete
 with
 the
 compelling
 call
 of
 the
 powder
white
sands
and
clear
blue
water
so
I
will
only
talk
about
 two
 issues
 that
 are
 important
 to
 the
 ever
 dynamic
 and
 evolving
 rural
banking
industry.
First
is
the
strategic
and
vital
role
of
rural
 banks
 in
 financial
 inclusion.
 And
 second
 is
 the
 constant
 need
 for
 quality
management
and
governance
that
will
enable
rural
banks
 to
effectively
fulfill
this
important
role.

 
 The
 rural
 banking
 was
 primarily
 conceived
 to
 serve
 the
 needs
of
the
countryside.

As
an
industry,
it
accounts
for
around
 30%,
 of
 the
 overall
 physical
 footprint
 of
 the
 banking
 industry.


 More
 tellingly,
 your
 over
 2,500
 offices
 are
 mostly
 found
 in
 the
 countryside
 where
 the
 big
 banks
 are
 not
 found.
 
 Rural
 banks,
 therefore,
are
the
most
logical,
effective,
and
essential
partners
in
 our
 new
 and
 worthy
 goal
 of
 achieving
 financial
 inclusion,
 of
 bringing
access
to
financial
services
to
our
country’s
unbanked.

 
 The
Consumer
Finance
Survey
conducted
by
the
BSP
in
2009
 which
was
recently
published
showed
that
8
out
of
10
Filipinos
do
 






















































 
 • 
Delivered
by
BSP
Deputy
Governor
Nestor
A.
Espenilla,
Jr.
during
the
Rural
Bankers
Association
of
the
 th Philippines
59 
Annual
National
Convention
on
25
May
2012
at
Boracay
Island,
Aklan.

 
 1

  • 2. not
 have
 a
 savings
 account.
 In
 addition,
 less
 than
 21%
 of
 households
 said
 they
 take
 out
 loans
 from
 formal
 sources.
 
 Data
 will
 also
 show
 that
 40%
 of
 our
 country’s
 deposit
 accounts
 (and
 60%
of
the
value)
are
in
the
NCR
alone.
Geographically,
we
know
 that
37%
of
the
country’s
municipalities
have
no
banking
office
at
 all.
 Obviously,
 we
 still
 have
 a
 long
 way
 to
 go
 in
 spite
 of
 all
 the
 progress.

 
 The
 challenge
 and
 the
 task
 are
 gargantuan
 but
 one
 that
 is
 replete
 with
 many
 opportunities.
 
 Clearly,
 there
 is
 
 enormous
 potential
 in
 this
 evidently
 untapped
 market.
 
 Many
 are
 already
 seeing
 the
 potential
 in
 this
 space
 –
 international
 investors,
 technology
companies
and
yes,
even
the
big
banks.

 
 Some
 rural
 banks
 have
 expressed
 their
 apprehension
 that
 the
 bigger
 players
 are
 entering
 their
 space,
 one
 in
 which
 they
 have
long
been
comfortable
in.

The
good
news
is
‐
you
were
here
 first.
 You
 have
 first
 mover
 advantage.
 
 You
 know
 your
 markets
 intimately
 and
 your
 markets
 know
 you.
 Capitalize
 on
 this
 advantage
 while
 also
 finding
 ways
 to
 further
 improve
 your
 services.
 With
 increasing
 competition,
 that
 advantage
 is
 at
 risk.

 To
stay
in
the
game,
seize
new
opportunities,
create
partnerships
 and
useful
linkages
and
innovate
in
the
products
and
services
you
 provide
 and
 how
 you
 deliver
 them.
 
 This
 includes
 strategic
 partnerships
 with
 government
 agencies
 like
 the
 Department
 of
 Agriculture
 to
 create
 viable
 agricultural
 financial
 ecosystems
 where
you
are
the
leaders.
 
 Trust
 that
 the
 Bangko
 Sentral
 stands
 ready
 to
 provide
 you
 the
 necessary
 space
 to
 expand
 the
 scale
 and
 scope
 of
 your

 business
activities.

We
have

shown
you
and
we
will
continue
to
 show
 you
 in
 concrete
 ways
 our
 trust
 and
 confidence
 in
 the
 full
 potential
of
our
rural
banks.
 
 
 2

  • 3. In
 terms
 of
 products,
 we
 have
 crafted
 enabling
 regulations
 that
allow
you
to
provide
a
suite
of
useful
and
responsive
services
 to
 your
 clients.
 
 From
 microfinance
 loans
 for
 the
 working
 capital
 of
microenterprises,

to
housing
microfinance
(Circular
678),
micro
 agri
 loans
 (Circular
 680,
 amended
 by
 Circular
 748)
 and
 most
 recently
microfinance
plus
for
growing
microenterprises
(Circular
 744).
 Apart
 from
 credit,
 we
 now
 have
 the
 basic
 framework
 to
 offer
 micro‐deposits
 (Circular
 694)
 that
 are
 geared
 toward
 small
 savers.
Finally,
you
have
been
given
the
opportunity
to
distribute
 microinsurance
(Circular
683).

All
these
products
will
allow
you
to
 become
 relevant
 and
 responsive
 banks
 by
 being
 able
 to
 provide
 the
 broad
 range
 of
 financial
 products
 and
 services
 that
 your
 clients
are
actually
looking
for.

 
 We
 have
 also
 gained
 much
 ground
 in
 providing
 the
 necessary
environment
for
your
banks
to
expand
your
distribution
 networks
 and
 delivery
 channels
 via
 cost
 effective
 and
 efficient
 means.
 Through
 the
 micro‐banking
 offices
 (Circular
 694)
 and
 the
 retail
payments
ecosystem
powered
by
electronic
money
(Circular
 649
and
704),
your
banks
can
transact
with
a
much
wider
market
 than
what
traditional
concrete‐and‐steel
offices
can
allow.

More
 recently,
 the
 Monetary
 Board
 lifted
 the
 5‐at‐a‐time
 limit
 on
 branch
applications
so
you
can
expand
faster
depending
on
your
 abilities.

 
 I
 take
 much
 pride
 and
 pleasure
 to
 see
 the
 best
 of
 you

 seizing
 the
 emerging
 opportunities
 presented
 by
 these
 new
 ground‐breaking
 BSP
 regulations.
 
 
 You
 may
 not
 know
 that
 globally,
we
are
a
thought
leader
in
innovative
financial
inclusion
 policies.

 
 But
not
all
banks
are
ready
and
able
to
take
on
these
golden
 opportunities.
 And
 this
 leads
 me
 to
 my
 second
 point.
 
 You
 must
 constantly
 elevate
 the
 quality
 of
 the
 management
 and
 
 3

  • 4. governance
 of
 your
 banks.
 
 This
 will
 ensure
 your
 strength,
 your
 stability
and
your
ability
become
true
agents
of
financial
inclusion.

 
 Bob
Tricker,
author
and
corporate
governance
expert,

said
 “….that
 management
 is
 about
 running
 the
 business
 while
 governance
 is
 about
 seeing
 it
 run
 properly…..”
 I
 agree.
 
 We
 see
 both
 components
 as
 equally
 important
 for
 rural
 banks
 as
 you
 continue
to
work
toward
increasing
the
value
of
your
businesses
 and
your
social
value
to
your
clients.

 
 Toward
 this
 end,
 we
 are
 undertaking
 multiple
 and
 simultaneous
 initiatives
 to
 help
 you
 in
 your
 task.
 On
 the
 policy
 and
regulation
side,
I
will
talk
about
three
specific
issuances
that
 will
 provide
 you
 with
 the
 necessary
 frameworks
 and
 tools
 to
 strengthen
your
internal
management
and
governance
systems.

 
 First
 is
 our
 recent
 Circular
 on
 Corporate
 Governance
 (Circulars
 748
 and
 757)
 which
 emphasizes
 the
 importance
 of
 the
 leadership
 role
 of
 the
Board
 of
 Directors,
 its
 capacity
 to
 exercise
 sound
judgments
as
well
as
the
self‐discipline
to
ensure
that
there
 is
a
strong
system
of
checks
and
balances
in
the
bank.


 
 Key
 provisions
 include
 an
 enhanced
 requirement
 for
 the
 minimum
number
of
independent
directors
to
at
least
20%
of
the
 total
 number
 of
 directors
 but
 in
 no
 case
 lower
 than
 the
 legal
 minimum
 requirement
 of
 two.
 
 Independent
 directors
 must
 also
 conform
 to
 SEC
 rules
 prescribing
 a
 5‐2‐5
 term,
 wherein
 an
 independent
director
can
only
serve
as
such
in
the
same
company
 for
 five
 (5)
 consecutive
 years.

 The
 term
 may
 be
 extended
 for
 another
 five
 (5)
 consecutive
 years
 only
 after
 a
 two‐year
 (2)
 "cooling
 off"
 period.

 Further,
 if
 your
 independent
 director
 is
 a
 member
 of
 any
 committee
 that
 exercises
 executive
 or
 management
 functions,
 he
 or
 she
 can
 not
 be
 a
 member
 in
 committees
that
perform
independent
oversight
functions.

These
 rules
apply
prospectively
so
you
can
adjust.
 
 4

  • 5. You
will
notice
that
much
focus
is
being
given
to
these
issues
 as
 many
 bank
 failures
 ultimately
 reflect
 the
 failure
 of
 good
 governance.
 I
 hope
 that
 you
 do
 not
 see
 these
 new
 guidelines
 as
 an
added
burden
of
compliance
but
an
opportunity
for
your
Board
 of
Directors
to
be
enriched
by
the
additional
insight,
perspective
 and
 objectivity
 that
 an
 honest‐to‐goodness
 independent
 director
 can
provide.

 
 Another
 measure
 to
 ensure
 quality
 and
 avoid
 conflict
 of
 interest
 is
 the
 explicit
 prohibition
 on
 the
 Chief
 Executive
 Officer,
 Chief
 Financial
 Officer
 and/or
 Treasurer
 from
 being
 part
 of
 the
 audit
 committee.
 
 In
 general,
 there
 are
 also
 specific
 rules
 and
 guidelines
 regarding
 the
 required
 Board
 Committees
 which
 include
 audit,
 corporate
 governance
 and
 risk
 oversight.
 
 In
 applying
the
principle
of
proportionality,
however,
only
the
Audit
 Committee
 is
 the
 required
 committee
 for
 small
 banks.
 The
 oversight
 functions
 of
 the
 other
 mandated
 committees
 may
 be
 directly
conducted
by
the
Board
itself.

 
 Good
corporate
governance
is
integral
to
any
type
and
size
 of
organization.

More
so
for
banks
whose
funding
predominantly
 comes
 from
 the
 general
 public
 and
 whose
 loans
 serve
 the
 community.
 
 Corporate
 governance
 principles
 are
 made
 alive
 by
 the
 objectivity,
 integrity,
 
 and
 competence
 of
 the
 Board,
 which
 sets
the
tone
at
the
top.

The
challenge
takes
on
greater
urgency
 and
 importance
 in
 the
 context
 of
 
 family‐run
 
 and
 controlled
 banks
where
the
temptations
for
abuse
are
more
bewitching.

 
 The
fact
is
so
many
of
you
have
already
demonstrated
that
 this
discipline
and
self‐control
are
achievable.

That
is
why
we
are
 firm
 in
 our
 conviction
 that
 the
 rural
 banking
 system
 today
 is
 fundamentally
 stronger
 than
 ever
 before
 in
 spite
 of
 sporadic
 negative
stories.


Good
corporate
governance
is
an
investment
in
 your
bank’s
reputation,
which
is
of
paramount
importance
in
the
 
 5

  • 6. business
of
banking.


And
that
tradition
of
good
governance
must
 live
 on
 and
 transfer
 smoothly
 to
 the
 next
 generation
 through
 effective
succession
planning.
 
 The
 other
 regulation
 is
 our
 Circular
 on
 the
 Revised
 Compliance
Framework
for
Banks
(Circular
747).

Building
on
our
 initial
 compliance
 system
 circular
 issued
 in
 1997
 in
 the
 wake
 of
 the
 Asian
 Financial
 Crisis.
 
 This
 new
 circular
 defines
 compliance
 not
 simply
 as
 narrowly
 following
 to
 the
 letter
 of
 rules
 and
 regulations
as
they
are
written
but
more
broadly
expects
a
higher
 standard
in
the
overall
handling
of
the
banks’
business
that
it
may
 always
 be
 perceived
 as
 a
 law‐abiding,
 responsible,
 and
 respectable
corporate
citizen.

 
 In
line
with
this
broader
scope,
let
me
point
out
some
of
the
 key
 amendments.
 
 Chief
 compliance
 officers,
 who
 possess
 the
 necessary
skills
and
expertise,
should
ideally
be
a
full‐time
senior
 officer
 with
 no
 line
 function
 and
 who
 has
 direct
 access
 to
 the
 Board
 of
 Directors.
 This
 requirement
 underscores
 the
 crucial
 aspects
of
competence
and
independence
that
are
necessary
for
 such
a
critical
position.

 
 We
 realize
 that
 this
 requirement
 may
 be
 an
 obstacle
 for
 smaller
 banks
 and
 have
 therefore
 allowed
 such
 banks
 to
 designate
 a
 non‐executive
 member
 of
 the
 Board
 as
 chief
 compliance
officer
on
concurrent
capacity.


 
 The
new
rules
are
not
about
just
submitting
to
BSP
yet
again
 another
manual
that
will
gather
dust
in
the
shelves.

Instead,
the
 bank
 must
 adopt
 and
 implement
 a
 compliance
 system
 duly
 approved
 by
 its
 Board.
 This
 amendment
 highlights
 our
 view
 that
 having
 an
 effective
 compliance
 system
 in
 place
 is
 ultimately
 for
 the
 bank’s
 benefit
 and
 is,
 therefore,
 the
 responsibility
 of
 the
 bank’s
 leadership
 to
 ensure
 that
 such
 system
 is
 carefully
 developed
and
implemented.

 
 6

  • 7. You
 will
 note
 that
 our
 approach
 in
 both
 corporate
 governance
 as
 well
 as
 compliance
 veers
 away
 from
 a
 checklist
 requirement
approach
and
instead
refocuses
the
responsibility
on
 your
banks
since
it
is
ultimately
in
your
interest
to
ensure
that
you
 have
well
run
operations.

 
 In
 addition,
 you
 will
 notice
 our
 earnest
 desire
 to
 fully
 appreciate
 the
 uniqueness
 of
 rural
 banks.
 While
 the
 general
 principles
should
be
strictly
applied,
we
recognize
that
a
judicious
 and
proportionate
approach
to
implementation
is
but
proper.

Let
 us
dialogue
and
engage
to
achieve
that
healthy
balance.

 
 The
 other
 issuance
 that
 aims
 to
 improve
 the
 quality
 of
 governance
 of
 your
 banks
 is
 through
 enhanced
 transparency
 in
 dealings
with
your
clients.

 
 We
have
recently
issued
Circulars
730
on
loan
transparency
 and
 disclosure
 to
 enhance
 the
 implementation
 of
 the
 Truth
 in
 Lending
Act.

It
is
essentially
a
fairness
initiative.

 
 In
 the
 initial
 stages
 of
 consultation,
 rural
 banks
 expressed
 their
concern
 that
 such
 rules
 may
 create
an
 uneven
playing
field
 since
your
banks
co‐exist
with
other
types
of
credit
providers
that
 may
 not
 be
 subject
 to
 similar
 rules.
 
 We
 heard
 you
 and
 have,
 therefore,
 issued
 succeeding
 regulations
 (Circulars
 754
 and
 755)
 to
cover
non‐bank
financial
institutions
and
non‐supervised
credit
 granting
entities
which
include
even
in‐house
credit
providers
like
 real
 estate
 companies
 and
 auto
 dealers.
 We
 have
 also
 coordinated
 with
 the
 Securities
 and
 Exchange
 Commission,
 Insurance
 Commission
 and
 the
 Cooperative
 Development
 Authority
 to
 issue
 parallel
 regulations.
 They
 have
 promptly
 responded
 and
 provided
 rules
 for
 credit
 granting
 entities
 under
 their
 jurisdiction.
 By
 casting
 a
 wide
 and
 comprehensive
 net,
 we
 
 7

  • 8. assure
that
there
will
be
a
level
playing
field
in
the
application
of
 these
rules.

 
 We
 recognize
 that
 your
 banks
 will
 have
 to
 make
 considerable
 changes
 and
 efforts
 not
 just
 in
 your
 systems
 and
 loan
 documents
 but
 also
 in
 assessing
 your
 existing
 products
 and
 their
 pricing
 as
 well
 as
 in
 educating
 your
 customers.
 
 We
 know
 that
 it
 isn’t
 easy.
 
 Yet,
 we
 hope
 that
 you
 realize
 that
 these
 are
 important
 steps
 that
 need
 to
 be
 taken
 by
 responsive
 as
 well
 as
 responsible
financial
service
providers.
 
 On
 this
 matter,
 let
 me
 take
 this
 opportunity
 to
 thank
 and
 congratulate
 the
 RBAP
 and
 the
 RBAP
 Development
 Foundation
 Inc.
 for
 being
 proactive
 in
 cascading
 this
 important
 initiative
 to
 your
members.
Your
role
is
an
invaluable
part
of
our
hope
to
have
 a
smooth
implementation
of
these
rules
come
July
and
beyond.
 
 These
 issuances
 are
 further
 supported
 by
 other
 developments
 that
 have
 the
 potential
 of
 strengthening
 the
 rural
 banking
sector.

 
 One
 of
 which
 is
 the
 recently
 approved
 Strengthening
 Program
for
Rural
Banks
Plus
or
SPRB
Plus.
As
you
may
know,
the
 original
SPRB
will
end
in
August
of
this
year.
The
Monetary
Board
 has
 approved
 in
 principle
 the
 SPRB
 Plus
 which
 aims
 to
 continue
 the
gains
made
toward
the
strengthening
and
consolidation
of
the
 sector.

Earlier,
the
PDIC
approved
the
initiative
as
well
since
this
 is
 a
 joint
 program.
 
 New
 components
 and
 elements
 of
 the
 Program
are
a
result
of
some
of
the
lessons
learned
from
the
first
 phase.
These
include
the
wider
range
of
acceptable
Strategic
Third
 Party
 Investors
 (STPIs)
 or
 so‐called
 “white
 knight”
 such
 as
 strong

 rural
 banks,
 thrift
 banks,
 universal/
 commercial
 banks,
 non
 bank
 corporations
 as
 well
 as
 even
 groups
 of
 companies.
 Apart
 from
 this,
incentives
to
white
knights
have
also
been
expanded
such
as
 waiver
 of
 branch
 licensing
 fees
 to
 the
 extent
 of
 capital
 infused,
 
 8

  • 9. among
others.
If
the
white
knight
is
a
rural
bank,
branches
can
be
 established
 up
 to
 the
 same
 number
 of
 the
 branches
 of
 the
 acquired
 bank
 with
 the
 theoretical
 capital
 and
 processing
 fee
 waived.
 Once
 finalized,
 this
 new
 program
 will
 be
 in
 effect
 until
 December
2013.

 
 What
should
be
clear
is
that
BSP
and
PDIC
have
now
put
on
 the
 table
 all
 the
 incentives
 it
 can
 think
 of
 and
 legally
 provide
 to
 decisively
enlarge,
once
and
for
all,
the
solid
core
of
a
sound
rural
 banking
system.
 
 Another
development
is
the
current
proposed
bill
advocated
 by
RBAP
that
is
in
the
Senate
and
House
of
Representatives
that
is
 looking
 at
 allowing
 up
 to
 60
 percent
 foreign
 equity
 into
 rural
 banks,
 similar
 to
 the
 policy
 on
 other
 banks.
 We
 support
 this
 initiative
 which
 provides
 the
 promise
 of
 game‐changing
 investments
from
strong
and
reputable
foreign
institutions.

 
 With
 all
 these
 in
 place,
 I
 think
 we
 have
 fertile
 ground
 on
 which
 rural
 banks
 can
 continue
 to
 blossom
 into
 strong,
 well‐ managed,
 professionally
 run
 and
 responsible
 banks.
 The
 various
 developments
 that
 I
 just
 mentioned
 are
 converging
 to
 pave
 a
 clearer
path
for
a
rural
banking
system
with
the
gravitas
to
lead
 the
way
to
a
truly
inclusive
financial
system.

 
 Whatever
 the
 nay‐sayers
 snidely
 remark,
 the
 objective
 numbers
are
unmistakable.

The
core
of
the
rural
banking
system
 is
 vibrant
 and
 solid.
 
 Well‐capitalized.
 
 Very
 liquid.
 
 Highly
 profitable,
head‐to‐head
with
the
big
banks
in
performance.
 
 As
 I
 listened
 to
 the
 report
 card
 on
 the
 MABs
 program,
 we
 can
only
be
more
convinced
of
what
has
been
done
and
can
still
 be
 done
 by
 the
 rural
 banks.
 
 Your
 core
 business
 has
 remained
 solid,
 with
 your
 gross
 total
 loan
 portfolio
 of
 PhP
 110
 billion
 and
 deposits
of
PhP
113
billion,
both
an
increase
from
the
levels
of
the
 
 9

  • 10. year
prior.

But
we
also
know
that
these
figures
are
of
rural
banks,
 both
 strong
 and
 weak.
 We
 also
 know
 that
 while
 the
 system
 is
 generally
 strong,
 negative
 perceptions
 caused
 by
 pockets
 of
 failure
 can
 lead
 to
 ripples
 of
 uncertainty,
 whether
 warranted
 or
 not.
 It
 is
 therefore
 in
 your
 collective
 interest
 to
 commit
 to
 the
 needed
 reforms
 and
 take
 advantage
 of
 the
 many
 opportunities
 that
are
available
to
you.


 
 The
 two
 points
 that
 I
 started
 with:
 committing
 to
 quality
 management
 and
 governance
 and
 taking
 your
 strategic
 place
 as
 drivers
 of
 financial
 inclusion,
 align
 squarely
 with
 your
 theme
 of
 “Aiming
 High”
 in
 charting
 a
 clear
 path
 toward
 a
 vibrant
 rural
 banking
future.

 
 I
cannot
say
often
enough
that
the
rural
banking
system
is
a
 true
 and
 unique
 gem
 of
 our
 financial
 system.
 
 As
 the
 world
 realizes
 the
 transformative
 power
 of
 financial
 inclusion
 and
 embraces
that
agenda
in
re‐connecting
the
financial
system
with
 the
real
economy,
your
shining
moments
are
just
ahead
of
you.
 
 But
 like
 diamonds
 in
 the
 rough,
 one
 must
 chip
 away
 ,
 one
 must
grind,
one
must
cut,
one
must
polish,
one
must
design,
one
 must
 cluster
 if
 necessary,
 with
 purpose
 and
 determination,
 with
 patience
and
skill,
and
with
tender
care,
to
bring
out
the
brilliance
 and
beauty
of
potential.
 
 Maraming
salamat
po.

Mabuhay
ang
ating
mga
rural
banks.

 Mabuhay
 kayong
 lahat
 na
 siyang
 matatag
 at
 mahusay
 na
 taga‐ pangalaga
ng
ating
mga
bangko.
 
 10