In 2014, Québec International multiplied its initiatives to help the region’s businesses and research centres throughout 2014. Notably, our agency organized 112 activities and events, participated in 27 international missions and welcomed 49 economic delegations. In all, 4,750 individuals from 1,100 businesses and research centres participated in our activities. With $153M in economic benefits, it is safe to say that these efforts have paid off.

1. HIGHLIGHTS
2014

2. 2
OUR
MISSION
TO CONTRIBUTE TO THE
ECONOMIC DEVELOPMENT OF
THE QUÉBEC CITY AREA AND
ENHANCE ITS INTERNATIONAL
STATUS.
ATTRACT
TALENT AND
INVESTMENT
DEVELOP AND
EXPORT THE
REGION’S
KNOW-HOW

3. 3
OUR
ROLE
AN EASY ONE-STOP
SERVICE FOR SUCCESS
A truly integrated economic development
agency, we offer a wide range of support
services for investors and businesses in the
Québec City metropolitan region.
QUÉBEC INTERNATIONAL,
RENOWN FOR THE EXCELLENCE
OF ITS SERVICES, APPEARED FOR
AN EIGHTH CONSECUTIVE YEAR
ON SITE SELECTION MAGAZINE’S
LIST OF TOP CANADIAN ECONOMIC
DEVELOPMENT GROUP IN 2014.
ATTRACT FOREIGN INVESTMENTS
DEVELOP AND PROMOTE
KEY CLUSTERS
SUPPORT TRADE AND FOREIGN
MARKET DEVELOPMENT
FOSTER INNOVATION AND
HI-TECH ENTREPRENEURSHIP
PROMOTE THE COMPETITIVE
ENVIRONMENT OF THE QUÉBEC
CITY AREA
ATTRACT QUALIFIED
FOREIGN WORKERS

4. 4
MAJOR ECONOMIC IMPACT
2014
IN NUMBERS

5. PROVIDING VALUE-ADDED SERVICES TO BUSINESSES
INITIATIVES
UNDERTAKEN
CLIENTELE
SERVED
5

6. 6
STRONG COMMITMENT TO PROMOTING
AND DEVELOPING KEY CLUSTERS
TARGETED ACTION TO PROMOTE THE QUÉBEC CITY
METROPOLITAN REGION AND ITS INDUSTRIES
businesses and research
centres working within 5 regional
hubs of excellences
economic and promotional
publications showcasing the
economic vitality of the region
and its industries
awards and distinctions
confirming Québec International
and the region’s position as
leaders on the national and
international stage
35
5
130
Green and smart building
Optics-photonics
Life sciences
Digital arts and interactive
entertainment
Health food

7. 7
ATTRACTING FOREIGN
INVESTMENT
Québec International offers support services to investors and foreign-
owned subsidiaries. Our team provides a turnkey service to support them
during each phase of their setup or expansion project.
A PROACTIVE STRATEGY FOR PROSPECTING IN
TARGETED TERRITORIES
Québec International carried out 7 prospecting and
promotional missions. Our agency also spearheaded
initiatives in several Asian cities.
These activities gave us the opportunity to meet
with 167 businesses and potential investors and to
continue expanding our network of strategic partners.
businesses and
investors met
167
Result: considerable economic benefits for
the regional economy
$57.2M
in foreign investments and
economic benefits
9 165
setup or expansion
projects
jobs created or
maintained

8. 8
A PROGRAM OFFERING VISITS AND SUPPORT TO
FOREIGN-OWNED SUBSIDIARIES
WELCOMING INVESTORS AND STRATEGIC PARTNERS ON
RECONNAISSANCE MISSIONS TO QUÉBEC CITY
There are more than 200 subsidiaries of foreign corporations in the region, whose investments generate significant economic
impacts. In 2014, visits to subsidiaries allowed our experts to identify a number of expansion and consolidation projects.
In 2014, Québec International welcomed several delegations and investors from Europe, South and Central America, Asia,
the Middle East and the United States to Québec City.
foreign-owned
subsidiaries visited
42
14economic
and official
delegations
25businesses or
investors
39activities to host
investors and
delegations

9. 9
PROMOTING THE REGION AMONG BUSINESS NETWORKS WITH
A HIGH POTENTIAL FOR INVESTMENT
Thanks to the efforts of Québec International and
its partners, in 2014, Québec City welcomed the first
meeting of the Industrial Asset Management Council
(IAMC) to ever be held outside the United States.
It was an excellent opportunity to promote the region
among influential players in industrial and corporate
real estate, many of which appear on the Fortune 500
list.
in tourism
benefits
$600,000
FERNANDO MORENO EGEA // Executive Chairman
Verónica Olaya, General Counsel
SOLUTEX
In Québec City, Solutex found the people, the expertise and the resources it needed to innovate and to expand
into North America. Québec International’s team and its partners, including Investissement Québec, played a
key role in our decision to open a new subsidiary in Québec from where we run several of the R&D activities
that allow us to maintain both our technological edge and our position as a leader in the field of nutraceuticals,
natural-ingredient extraction and omega-3.
HELPING FOREIGN INVESTORS WITH SETUP OR SUBSIDIARY
EXPANSION PROJECTS
Québec International supported the completion of
several investment projects in 2014.
in foreign investments
projects completed
jobs created or
maintained
$56.6M
9
165
”
”
400participants

10. 10
SUPPORTING TRADE
AND MARKET
DEVELOPMENT
Québec International’s market development service helps businesses
in the Québec City region take on foreign markets. Our team has a vast
network of contacts and a wide range of services and initiatives
to stimulate corporate competitiveness in global markets.
TRADE MISSIONS TO TARGET MARKETS
In 2014, our agency provided assistance to 130
businesses during 15 trade and exploratory
missions. Based on figures from these businesses,
these missions could generate benefits of $31.5M in
actual and potential sales. These missions also lead
to one foreign business setting up in the region,
3 industrial agreements and 4 agreements with
commercial intermediaries.
15trade/exploratory
missions
$31.5M
in actual/potential
sales declared
Result: considerable economic benefits for
the regional economy
51.3M$
in actual and potential sales
18 5
trade and industrial
agreements
foreign expansion
projects

11. BUSINESS NETWORKING EVENTS AND WELCOMING
FOREIGN BUYERS
11
In 2014, Québec International welcomed 10 buyers, contract givers and economic delegations that allowed 122 companies to
explore business opportunities with foreign partners and clients in Europe, Asia and North America.
TRAINING SESSIONS AND PROFESSIONAL DEVELOPMENT ON
INTERNATIONAL TRADE
In 2014, our agency organized 49 professional development activities to strengthen the trade and market development
skills of business managers. An estimated $3.7M in economic spinoff resulted from these sessions, which attracted over 1,300
participants.
1 300participants
$3.7Min actual and potential
sales declared
49training sessions and
networking events
10activities to host
delegations/buyers
receptions

12. 12
Québec International’s aid helped us identify our strengths and weaknesses and improve our marketing
practices. It also gave us the opportunity to participate in a custom mission designed to identify and meet
potential clients. The network of clients that we developed in just a few short months far exceeds our
expectations! In sum, Québec International’s team gave us the tools required to speed our expansion into our
target market, all while decreasing the risks and costs associated with this process
PATRICK SIROIS // CEO
TRIODE
4expansion projects
146participating companies
11trade and industrial
agreements
19new exporters
16.1M$
”
”
AN ASSISTANCE PROGRAM AND PERSONALIZED CONSULTING
SERVICES ON EXPORTATION
In 2014, we provided 140 consultations through our front-line consulting services on product exportation. We also launched
an 18-month, step-by-step assistance program on foreign market development called SME Passport.
in actual and potential
sales declared

13. 13
FOSTERING INNOVATION
AND HI-TECH
ENTREPRENEURSHIP
Québec International promotes hi-tech entrepreneurship and fosters
innovative business practices. Our professionals offer personalized
support services and innovative initiatives that boost the development
and competitiveness of companies that strengthen the region’s
entrepreneurship ecosystem.
A CONSULTING SERVICE FOR HI-TECH COMPANIES
In 2014, our professionals provided 85 consultations
to 64 businesses through our personalized
consulting service that helps entrepreneurs revise
their business plan, create a strategic marketing plan
and access funding.
Businesses that participated in 2014 attracted $17M
in potential and secured investments.
85
$17Min actual and
potential
investmentsentrepreneurship
interventions
Result: considerable economic benefits for
the regional economy
19.2M$
in research funding and
investments
12 11
industrial consortiums partnership
agreements

14. 14
A TRAINING PROGRAM AND ENTREPRENEURSHIP COMPETITIONS
DEVELOPMENT OF A BUSINESS CORRIDOR AND ACCESS TO A VAST
NETWORK OF CONTACTS AND RESOURCES
In 2014, our agency helped 17 entrepreneurs
participate in FastTrac® TechVenture™, a program
that supports the start-up of technology-based
businesses.
We also launched 1 pilot project that sought to
foster sales for technology-based start-ups as well
as an entrepreneurship competition in which 7
companies in the video game industry participated.
In 2014, Québec International continued its efforts
to develop a business corridor with California. In
addition to our missions, we created CONEQT
Québec-Silicon Valley, a marketing assistance
program.
Our agency also partnered with 6 technology
accelerators in the United States.
25
6
start-ups
benefited from
our support
services
agreements
with technology
accelerators
QB3
CTA@Cleantech
Cambridge
Innovation
Center
Grind
Rocket Space
Plug and Play

15. 15
EVENTS AND ACTIVITIES TO STIMULATE THE ENTREPRENEURSHIP
ECOSYSTEM
SUPPORTING PROJECTS AND HOSTING INDUSTRY ACTIVITIES TO
FOSTER INNOVATION
In 2014, our agency headed a delegation of 20
entrepreneurs at the International Startup Festival
and sponsored the PREconference at one of the
biggest investment meetings in the world.
Our agency also organized 5 activities on funding,
marketing, management and productivity that led
to 5 agreements between research centres and
businesses.
In 2014, our agency organized 16 activities/events and 1 high performance program to foster innovative practices among
businesses operating within the region’s key clusters. These initiatives attracted over 1000 participants.
Our agency also supported the creation of 12 industrial innovation consortiums and projects in life sciences, health food,
optics-photonics, and green and smart building. These initiatives generated an estimated $2.2M in economic benefits.
75partnerships between
research centres and
businesses
activities and events
on innovation and
entrepreneurship
I’d like to thank the whole team at Québec International. It was a terrific experience that I strongly recommend
for all future entrepreneurs. I cannot even imagine what the next year of work on my project would be like
without everything that I learned during the 10-day program! The feedback I got on my project and the course
work allowed me to examine my project in a different light, which will push me to take an important step in the
coming months.
ALAN BOUDREAULT // Participant
FASTTRAC
”
”
$2.2Min economic benefits
for the key clusters
industrial
consortiums
activities and
events
1216

16. 16
ATTRACTING QUALIFIED
FOREIGN WORKERS
Québec International offers support services for attracting qualified
foreign workers. By addressing the challenges linked to the hiring and
integration of foreign workers, our team is able to help companies fulfill
their labour needs. We also develop initiatives that promote the Québec
City area to foreign workers.
A WIDE VARIETY OF SUPPORT SERVICES FOR HIRING
FOREIGN WORKERS
In 2014, Québec International guided several businesses through the foreign recruitment process, which attracted 220 skilled
workers and brought the total number of newcomers to 550.
220 330skilled workers spouses/children
Result: considerable economic benefits for
the regional economy
$25.9M
in economic benefits
119 220
participating
companies
foreign workers
recruited
+

17. 17
MISSIONS TO RECRUIT QUALIFIED FOREIGN WORKERS IN
TARGETED TERRITORIES
CONSULTING SERVICES ON INTERNATIONAL MOBILITY
FOR EMPLOYERS
In 2014, our agency provided businesses in the
region with 40 free personalized consultations with
experts on international mobility. Our professionals
provided 28 international recruitment assessments
and took 110 front-line actions in order to assist
businesses with their recruitment and integration
strategies.
PROFESSIONAL DEVELOPMENT ACTIVITIES FOR MANAGERS
AND INFORMATION SESSIONS
In 2014, our agency offered businesses 13 training
sessions, workshops and events on international
mobility. Our agency also organized 13 information
sessions on permanent residency to facilitate the
retention of international students and individuals
recruited abroad.
In 2014, Québec International accompanied businesses from the Québec City region on 5 promotion and recruitment missions
in Europe and in Latin America. The latter was a virtual mission based on an innovative model that takes advantage of digital
solutions.
5recruitment/
promotion
missions
France
Belgium
Mexico
BrazilColombia
26activities/events
178actions for
businesses

18. 18
Once again, Desjardins Group is pleased to rely on the expertise, strength and support of Québec
International for the event Journées Québec à Paris (Quebec in Paris days). Over the years, this
partnership has allowed us to hire competent and skilled workers in fields for which workforce shortages
are omnipresent. Numerous businesses partner with Québec International which allows us to, among
other things, improve our visibility, access more services and benefit from a structured organization and
professional development opportunities.
ÉMILIE VILLEMURE // Consultant - Strategic HR Planning
DESJARDINS GROUP
SUPPORT FOR INDIVIDUALS LOOKING TO SETTLE IN THE QUÉBEC
CITY REGION TO START A BUSINESS
PROMOTING THE QUÉBEC CITY REGION TO FOREIGN WORKERS
In 2014, our agency provided assistance to several
international entrepreneurs. This resulted in a
start-up project that generated an investment of
$400,000. Our professionals are currently working
with over 15 international entrepreneurs and,
therefore, additional projects could very well take
shape.
In 2014, there were 320,000 visits to the website Quebec First, the primary tool for communicating with foreign candidates.
This portal allowed companies to post close to 800 job offers and receive thousands of résumés. This bank of candidates now
contains close to 7,000 résumés - a 600% increase in the span of a year.
$400,000in investments
320,000 800 7,000visits to the site job offers posted résumés received
”
”
www.

19. 19
DEVELOPING AND
PROMOTING KEY CLUSTERS
Québec International fosters the development of regional industrial
clusters in health food, digital arts and interactive entertainment, green
and smart building, optics-photonics and life sciences. Our experts have
intimate knowledge of these sectors and they work hard to develop
promising initiatives for each of these industries.
Green and
smart building
Optics-photonicsLife sciences Digital arts and
interactive entertainment
Health food
Result: considerable economic benefits for
the regional economy
$15.7Min benefits linked to
industrial initiatives
12 57industrial
consortiums
events, hosts and
trade missions
RECOGNIZED KEY CLUSTERS
Québec International promotes the development of 5 key regional clusters by implementing initiatives
that meet the specific needs of business in life sciences, optics-photonics, digital arts and interactive
entertainment, green and smart building, and health food.

20. 20
7
1
2
4
3
3
5
7
6
2
2
4
industrial innovation
consortiums
industrial innovation
consortium
industrial innovation
consortiums
activities to host economic
delegations, international
buyers and investors
trade or exploratory missions
trade or exploratory missions
marketing/innovation support
activities and events
marketing/innovation support
activities and events
marketing/innovation support
activities and events
partnerships with key
Canadian and foreign
clusters
partnerships with key
Canadian and foreign
clusters
partnerships with key
Canadian and foreign
clusters
DEVELOPING THE OPTICS-PHOTONICS
INDUSTRY
In 2014, the strategies adopted by Québec International within the
framework of the ACCORD Capitale-Nationale initiative resulted in:
In 2014, the strategies adopted by Québec International as part of the
ACCORD Capitale-Nationale initiative resulted in:
In 2014, the strategies adopted by Québec International as part of the
ACCORD Capitale-Nationale initiative resulted in:
$3MIN ECONOMIC
BENEFITS
DEVELOPING THE LIFE SCIENCES
INDUSTRY$3MIN ECONOMIC
BENEFITS
DEVELOPING THE GREEN AND
SMART BUILDING INDUSTRY$5.5MIN ECONOMIC
BENEFITS

21. 21
Ubisoft has confirmed its intent to make its Québec studio a full-fledged AAA studio capable of leading the way
in next generation gaming. We are extremely pleased to be once again generating new investments in Québec
and creating more high value-added jobs. We would like to thank Québec International because without their
help we could not have attracted this investment. We consider ourselves lucky to work with them.
FRANCIS BAILLET // Vice President, Corporate Affairs
UBISOFT ENTERTAINMENT INC.
2 3 12 2
industrial innovation
consortiums
trade or exploratory missions marketing/innovation support
activities and events
partnerships with key
Canadian and foreign clusters
3 3 7 1
activities to host economic
delegations, international buyers
and investors
trade or exploratory missions marketing/innovation support
activities and events
partnership with a key
cluster abroad
”
”
In 2014, the strategies adopted by Québec International as part of the
ACCORD Capitale-Nationale initiative resulted in:
In 2014, the strategies adopted by Québec International as part of the
ACCORD Capitale-Nationale initiative resulted in:
DEVELOPING THE HEALTH FOODS
INDUSTRY$2.8MIN ECONOMIC
BENEFITS
DEVELOPING THE DIGITAL ARTS
AND INTERACTIVE ENTERTAINMENT
INDUSTRY
$1.4M
IN ECONOMIC
BENEFITS

22. 22
PROMOTING THE REGION’S
COMPETITIVE BUSINESS
ENVIRONMENT
Québec International contributes to the Québec City’s national and
international profile by adopting promotion strategies that highlight the
region’s strengths. An undeniable reference on economic intelligence, our
agency ensures the diffusion of up-to-date information on the business
environment and the economy’s key industries.
In 2014, our agency produced 32 publications and analyses that provided a clear picture of the evolution of key
economic indicators for the Québec City region. Our agency also published 3 promotional brochures on the region’s
transportation infrastructure and expertise in insurance and financial services and the green and smart building.
PROMOTIONAL MATERIALS AND ECONOMIC STUDIES
32economic publications
and analyses
3promotional
brochures

23. 23
awards and distinctions
for the region and for
Québec International
5
ENTRIES IN NATIONAL AND INTERNATIONAL COMPETITIONS
In 2014, our agency entered 7 distinguished competitions which led to 5 awards and honours.
Our professionals provided 125 media responses in 2014. These efforts, which generated over 200 mentions in the
regional, national and international media focused on the local economy, our agency and successful companies in the
region.
NATIONAL AND INTERNATIONAL MEDIA STRATEGIES
mentions in national and
international media
KPMG’S COMPETITIVE ALTERNATIVES
> Québec City ranked first in the world among cities with between
500,000 and 2 million inhabitants
TOP CANADIAN ECONOMIC DEVELOPMENT GROUP
> Québec International ranked among the top 10 economic
development groups in the country for an eighth consecutive year
STARTUP CANADA
> Québec City was awarded the title of Startup Community of the
Year
INTERNATIONAL ECONOMIC DEVELOPMENT COUNCIL
> Québec International received 2 awards: one for its newsletter
and one for its entrepreneurship assistance program
204

24. 24
Our agency’s professionals had the opportunity
to give conferences at 17 regional, national
and international events. Moreover,
26 presentations were given to strategic
liaisons and international partners.
conferences and
presentations that
showcased the region
DIGITAL MARKETING STRATEGIES
Increasingly, promotional efforts focus on digital
platforms. Thus, in 2014, Québec International
launched a new mobile application to release its
publications.
In addition to this new application, our internet
site received over 165,000 visits during the
year while our newsletters now have 5,500
subscriptions and our social media sites have
over 14,000 followers.
5,500
subscriptions to
our newsletters
14,000
social media
followers
165,000visits to our website
POSITIONING STRATEGIES FOR STRATEGIC LIAISONS
43
KEVIN DOLLHOPF // Vice President,
Worldwide Real Estate
HANEBRANDS INC.
The forum was a tremendous success! Québec City and Canada left a very positive impression on IAMC
participants. IAMC would also like to sincerely thank you for your leadership, enthusiasm, help and cooperation
during planning and the forum itself. We couldn’t have done it without you!
“ “
www.

25. 25
THANKS TO OUR OTHER
FINANCIAL PARTNERS
Bell
Business Development Bank of Canada
Caisse de dépôt et placement du Québec
CAP 2.0
Collège François-de-Laval
Conférence régionale des élus de la Capitale-Nationale
Deloitte
Desjardins and Caisse populaire Desjardins de Québec
École des Ursulines
EDC
Emploi-Québec
Export Québec
Fonds de solidarité FTQ
Foreign Affairs, Trade and Development Canada
Groupe Perspective
HSBC
Joli-Cœur Lacasse
Ministère des Relations internationales et de la Francophonie
Momentum Technologies
Phoenix
Raymond Chabot Grant Thornton
ROBIC
Ubisoft
THANKS TO OUR MAJOR
GOVERNMENT PARTNERS
Canada Economic Development
Ministère de l’Économie, de l’Innovation et des Exportations
Secrétariat à la Capitale-Nationale
Ville de Québec

26. 2014
quebecinternational.ca
FOLLOW US ON :
SUCCESS AT HOME AND ABROAD
1175, Lavigerie Avenue, suite 300
Québec City (Québec) G1V 4P1
418 681-9700
info@quebecinternational.ca