2. A 6 year old organization established in 2010
An Unique Media, Content and TV Broadcast solutions Company
The Company offers end to end solutions for Brands, Media Projects, TV
Broadcasting and Digital
A team of highly experienced Media & Entertainment industry
professionals across TV, Films, Radio, Advertising, Research
All senior consultants are having experience of more than 20 years each
in their field across Sales, Marketing, Content, Creative, Production,
Research, Strategy , Distribution & Placement etc
Background
3. Probal Gaanguly
25 years in Marketing and Sales in the
Media & Entertainment Industry
Print – TV Broadcast – Events - Digital
- INX Network
Group Director Revenue Management
9X - 9XM - News X
- Media Content & Communication
Services (Star News Network)
Group Director Revenue Management
Star News - Star Ananda - Star Majha
- Sony Entertainment Network
Vice President Ad Sales
Sony Network
- Ananda Bazar Patrika
Manager Ad Sales
BusinessWorld
Founder / Director
Senior Management
4. Indira Gaanguly
Founder / Director
Indira Gaanguly is an Arts Graduate
having worked across Media and
Entertainment industry for more than 20
years. Her area of expertise is in Creative
and Production of Films, Documentary,
TV show and News channels etc. Indira
was also associated with Plus Films under
Mr Mahesh Bhatt and Mr Amit Khanna.
Indira was also a key member of Sahara
Samay News During its launch. Indira
trained in French Cuisine at Le Cordon
Bleu, London in 2012. Her personal
interest and passion is Food, Travel.
Fashion & Lifestyle. She has produced a
Food and Travel Show – Flavours to
Savour which is ready for launching on
TV / Digital platforms.
Senior Management
5. Vivek Tiwari
Production & Technical
Vivek is a Senior Professional of the
Television industry with more than 20 years
of experience in Technical and Creative
department.
Vivek was Senior Vice President at Sony
Entertainment Television having created
and handled as Technical & Creative
Director of Filmfare Awards / Femina Miss
India / IPL (Indian Premier League) / Big Boss
/ Dus Ka Dum / ICC Cricket world cup /
Michael Jackson tour to india / IIFA Awards
/ Indian Idol to name a few
Vivek played a key role during the launch
of MAX / SAB / PIX Television, in India.
Vivek was the CEO of “Channel 9” in
Dhaka, the 1st GEC channel in Bangladesh.
Senior Management
6. Tapan Pal
Strategy & Research
Tapan Pal was Chief Strategy Officer,
Research at INX Media. Prior to that he was
the CEO of aMap, instrumental in building
brand aMap. Under his leadership as the
President & CEO, of Zenith Media in India,
Zenith progressed to become the 7th
largest Media Agency in the country. Before
Zenith Media, Tapan was Regional Director,
in charge of Business Development for
India and South Asia at Discovery Channel
Network.
He is one of the most experienced Media
professional of India having more than 30
years of 35 years of experience in Media &
Entertainment industry.
Senior Management
7. 2010-11 onwards
Think Tank Jatra: RURAL MARKETING GROUND EVENTS
An unique concept of taking India’s biggest brands into the rural markets on the back
of Jatra platform. Jatra is the biggest rural platform in India. Some of the top clients and
brands are part of this platform and form the esteemed client list of Think Tank.
https://www.youtube.com/watch?v=7SInDhWgRJ4 – Brief Video of Jatra Branding
https://www.youtube.com/watch?v=QmpXrl-W1CA – Presentation of Jatra Platform
https://www.youtube.com/watch?v=VvmjSiArJSU – Case Study of Jatra activity for
brand Babool
http://www.eventfaqs.com/news/ef-05544/think-tank-manages-show-for-ra-
1309199288546html - Report of Think Tank Jatra and Bollywood
Projects
8. 2010
Content Production – IDEA PRIDE OF UTTAR PRADESH
Think Tank produced a TV reality show – Idea Pride of Uttar Pradesh
1. http://www.slideshare.net/thinktankmediaworld/pride-of-series-a-think-tank-
initiative
2. https://www.youtube.com/watch?v=CIjPguBoFHQ
2012
Content Production – FLAVOURS TO SAVOUR
Think Tank produced a Lifestyle content - A Food & Travel show
1.http://youtu.be/-UOUhotUn1Q
2.http://youtu.be/9WFvxYjhfeg
3.http://youtu.be/OoKL7_FM0Qs
4.http://youtu.be/g9dpExmAHwU
Projects
9. 2012
Broadcast Project – MUSIC CHANNEL – HUMMRA M
Channel Show Reel - https://www.youtube.com/watch?v=zBljphRFiqU
Think Tank Launch Pad was instrumental in setting up of a Bhojpuri Music
Channel – HUMMRA M in a first of its kind model of Build – Operate – Transfer
(BOT). The channel went on to become the leading channel in Bhojpuri
Speaking Markets.
1. http://www.exchange4media.com/49665_quick-five-with-launch-
pad%E2%80%99s-probal-gaanguly.html
2. http://www.radioandmusic.com/content/editorial/news/hummra-m-
rides-high-regional-music
3. https://www.youtube.com/user/HummraM
Projects
10. 2014
Broadcast Project – MUSIC CHANNEL – Music F Fatafati
Channel Show Reel - https://www.youtube.com/watch?v=5EAHCioVEC0
Think Tank Launch Pad’s 2nd Broadcast project was a Bangla Music Channel
launched in Jan 2014 – MUSIC F FATAFATI. Music F Fatafati is one of the
leading Music Channel in Bengal currently.
1. http://www.indiantelevision.com/television/tv-channels/regional/now-a-
fatafati-music-treat-for-bongs-140220
2. https://www.facebook.com/FataFatiTv
Projects
12. Projects
2015 / 16
TV Program – LAUNCH PAD – The Music Cafe
www.launchpadmusic.in
Think Tank tied up with Shemaroo Entertainment Ltd, one of the biggest Indian Media
companies to launch an unique format Daily Program – Launch Pad – The Music Café
across various Indian Languages. Currently Launch Pad – The Music Café airs across 2
languages – Marathi & Bangla and daily telecasts on Colors Marathi / Zee Talkies and
Colors Bangla & Zee Bangla Cinema.
Launch Pad – The Music Café delivers more than 20 Million viewers evevry week as per
BARC Research Data (June 2016).