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Pu#ng	
  Knowledge	
  to	
  Work:	
  
The	
  State	
  of	
  Arts	
  Organiza<ons	
  
December 2012

Using aggregate data from the
Community Foundation
Knowledge Base to understand
the health of Central Florida’s Arts
Community
Michelle Chapin
Vice President
Community Investment

Mark Brewer
Chartered Advisor in Philanthropy ®
President/CEO
essential information. smarter decisions. powerful change.




Empowering Philanthropy…

           …Transforming Communities
This is NOT A Report Card!
Arts Sub-Sector Analysis – 2012
Turning Data into Knowledge



          The Universe

•  76 Reviewed Portraits
•  Data from 81
   available for this
   Report
 Data was collected from the Community Foundation
 Knowledge Base as of September 2012.
Context for the Data
Revenue & Expenses Index Sample (300)
From All Nonprofit Organizations in Central Florida

                State of the Whole Nonprofit Sector


2,000,000,000

1,500,000,000
                                                      Revenue
1,000,000,000
                                                      Expenses
  500,000,000

            0
                2007
                         2008
                                  2009
                                           2012-13
                Revenue: $ 1,913,069,000
                Expenses: $1,945,586,000
Revenue & Expenses for 81 Arts Organizations

                              Only The Arts Universe

120,000,000
100,000,000
 80,000,000
 60,000,000                                                      Revenue
 40,000,000                                                      Expenses
 20,000,000
          0                                       Expenses
                                                 Revenue


                                                   Revenues: $59,559,000
          2012-13 is a projection.                 Expenses: $55,881,000
Then … and Now – A New World!
                                    Growth, Expansion, Year over Year
                                    Funding



Capacity and Sustainability
Driven by Philanthropy


“Maybe in some mythic past it was possible to think first about strategic impact
goals, and then about how to raise the money…”
         Nonprofit Sustainability: Making Strategic Decisions for Financial Viability
         Jeanne Bell, Jan Masaoka, and Steve Zimmerman
Local Retail Market Conditions
Orlando Metro Charitable Giving for the Entire Nonprofit Sector



•    Ranks 41 out of 366 Metros for giving
•    Total Contributions last year: $697.9 Million
•    Median Contribution: $2518
•    Under 30:       41.7%             Millennials
•    30-44:          20.6%             Gen X
•    45-64:          25.4%             Baby Boomers
•    65 and up:      12.3%             Silent and GI


     Source: Chronicle of Philanthropy 2011
Center of the Arts Universe 32789
For the Entire Sector



•    Ranks 658 out of 28,725 Zips for giving
•    Total Contributions last year: $37.5 Million
•    Median Contribution: $6199
•    Under 31:       36.3%             Millennials
•    30-44:          16.8%             Gen X
•    45-64:          30.3%             Baby Boomers
•    65 and up:      16.6%             Silent and GI


     Source: Chronicle of Philanthropy 2011
National State of Arts Giving
Arts Only - Adjusted for the Central Florida Region



•  National Arts Giving up 6.9% this Month

•  Arts Giving 4% of total - about $15 Billion

•  Arts Giving Expected to be up about
   3.9% Next Year



  Source: Atlas of Giving – October 30, 2012
Definitions Behind the Data
•  Capacity is infrastructure, tools, and resources
   necessary to do the job identified in the mission
   and/or strategic plan.

•  Sustainability is an “orientation, not a destination.”
   –  Doing what is required “to meet the needs of the present
      without compromising the ability of future generations to
      meet their own needs.” United Nations Definition
   –  “The Capacity to Endure.” Wikipedia

    Source: Blue Avocado.org
Turning Data Into Knowledge
Capacity - Governance Measures
Indicates Volunteer Leader Capacity
•  Average Number of Board Members 13 (same as
   2010)
•  Average Board Meeting attendance (76% up from
   74% in 2010)
•  Average Board Investment 75% (down from 76% in
   2010)
             »  Board Term Limits – 39%, 21% UD, 40% No




                Sample: 81 Arts Organizations,
                September, 2012
Capacity - Management Measures
Indication of the strength of Management
•  57% of CEOs get an annual performance review (up from 53% in 2010
•  40% conduct an annual performance
   review of senior staff (up from 38% in 2010)

•  Annual CEO Compensation
   31% Under $50,000 (up from 26% in 2010)
   14% $50,000 to $75,000 (up from 10% in 2010)
   9% $75,000 to $100,000 (up from 1% in 2010)
   5% Over $100,000 (up from 1% in 2010)
   41% Volunteer Led (same as 2010)

•  Average CEO compensation is $48,000 vs. $67,000 for the whole
   Nonprofit Sector in Central Florida.

   Sample: 81 Arts Organizations, September, 2012
Capacity - Management Measures
Indication of the strength of infrastructure
 70
 60
 50
 40
 30                                                Yes
 20                                                No
 10                                                Under Development
  0




  Sample: 81 Arts Organizations, September, 2012
Sustainability – Capital
Access to Capital is a key to Sustainability
                         Large Print Disclaimer




                   Lawyers and Accountants Never Agree

Note: Many nonprofits report “endowment” that does not qualify under legal
parameters, accounting rules, or UPMIFA in order to qualify for grants or meet
funder requirements. The following data reflects actual Permanent Endowment as
reported in audited financial statements, which must be permanently restricted by a
donor and cannot be invaded. Some of this money is held and managed by the
nonprofits themselves, by third parties in Trust instruments, or is at the Community
Foundation. Many organizations refer to Board Restricted funds as “endowment,”
however this is technically Reserve, because what a Board restricts, it can un-
restrict or invade.
A profitable Annual Campaign supports a growing Reserve. The Strategic Plan
                            should focus the organization toward Effective Outcomes that create a profit. This
                            money comes from all sources. The profit is moved to Reserve.

                                                           Annual
                                                          Campaign                                Donor Focus

                                                         Goal + 10%




                                                         Best Practice
                                                             Arts
                                                         Organization
                                                            Business
                NO Donor                                                                          Philanthropy
                 Interest                                     Model


                     Reserve
                 90-Days Cash                                                                     Endowment

This portfolio is usually managed by the Board and                                 Permanent Endowment is donor restricted or
an Investment Committee, and can grow or shrink to                                 held at the Community Foundation, sending a
match planning and economic expectations. This is                                  credible signal of sustainability to funders and
the number of days of cash-on-hand the organization                                donors. Boards concentrate on the mission of
has to run the business.                                                           raising endowment assets for the organization,
                                                                                   and overseeing the use of those funds.
Sustainability - Capital
Access to Capital
•  Endowment – 17 (not including Dr. Phillips Center for the Performing
   Arts) have $13 million in endowment, which provided $590,000 in
   support against $33 million in operating expenses. These organizations
   have added $813,000 in new endowment over the last two years.

•  Capital Campaigns – 7 = $9 million with $5 million raised to date.
   Including the Dr. Phillips Center for the Performing Arts , $192 million
   with almost $98 million raised. 20 anticipate a future campaign.

                                Disclaimer Invoked!



  Sample: 81 Arts Organizations, September, 2012
Sustainability - Revenue/Overhead
Key Strategic Measures Watched by Investors
•      Total Government Funding – Almost $9 million
•      Total Funding from Individuals - $7.5 million
•      Earned Revenue - $16.5 million
•      Special Events - $2 million
•      In-Kind – $4.5 million
•      Average Overhead 9.8%
•      Average Fundraising Cost 3.8%
•      Average Staff Retention is 67%




     Sample: 81 Arts Organizations, September, 2012
Top Three Questions Boards are asking
in Strategic Planning Sessions

•  How has our “business model” changed in the last
   three years?

•  What does “engagement” mean to us? How do we
   engage donors, constituents, our volunteer leaders,
   and community leaders?

•  What part of our work is
   “transformative?” Why?
 CFCF 2012 Research Conversations
essential information. smarter decisions. powerful change.




Empowering Philanthropy…

           …Transforming Communities

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State of Central Florida Arts Organizations 2012

  • 1. Pu#ng  Knowledge  to  Work:   The  State  of  Arts  Organiza<ons   December 2012 Using aggregate data from the Community Foundation Knowledge Base to understand the health of Central Florida’s Arts Community
  • 2. Michelle Chapin Vice President Community Investment Mark Brewer Chartered Advisor in Philanthropy ® President/CEO
  • 3. essential information. smarter decisions. powerful change. Empowering Philanthropy… …Transforming Communities
  • 4.
  • 5. This is NOT A Report Card!
  • 6. Arts Sub-Sector Analysis – 2012 Turning Data into Knowledge The Universe •  76 Reviewed Portraits •  Data from 81 available for this Report Data was collected from the Community Foundation Knowledge Base as of September 2012.
  • 8. Revenue & Expenses Index Sample (300) From All Nonprofit Organizations in Central Florida State of the Whole Nonprofit Sector 2,000,000,000 1,500,000,000 Revenue 1,000,000,000 Expenses 500,000,000 0 2007 2008 2009 2012-13 Revenue: $ 1,913,069,000 Expenses: $1,945,586,000
  • 9. Revenue & Expenses for 81 Arts Organizations Only The Arts Universe 120,000,000 100,000,000 80,000,000 60,000,000 Revenue 40,000,000 Expenses 20,000,000 0 Expenses Revenue Revenues: $59,559,000 2012-13 is a projection. Expenses: $55,881,000
  • 10. Then … and Now – A New World! Growth, Expansion, Year over Year Funding Capacity and Sustainability Driven by Philanthropy “Maybe in some mythic past it was possible to think first about strategic impact goals, and then about how to raise the money…” Nonprofit Sustainability: Making Strategic Decisions for Financial Viability Jeanne Bell, Jan Masaoka, and Steve Zimmerman
  • 11. Local Retail Market Conditions Orlando Metro Charitable Giving for the Entire Nonprofit Sector •  Ranks 41 out of 366 Metros for giving •  Total Contributions last year: $697.9 Million •  Median Contribution: $2518 •  Under 30: 41.7% Millennials •  30-44: 20.6% Gen X •  45-64: 25.4% Baby Boomers •  65 and up: 12.3% Silent and GI Source: Chronicle of Philanthropy 2011
  • 12. Center of the Arts Universe 32789 For the Entire Sector •  Ranks 658 out of 28,725 Zips for giving •  Total Contributions last year: $37.5 Million •  Median Contribution: $6199 •  Under 31: 36.3% Millennials •  30-44: 16.8% Gen X •  45-64: 30.3% Baby Boomers •  65 and up: 16.6% Silent and GI Source: Chronicle of Philanthropy 2011
  • 13. National State of Arts Giving Arts Only - Adjusted for the Central Florida Region •  National Arts Giving up 6.9% this Month •  Arts Giving 4% of total - about $15 Billion •  Arts Giving Expected to be up about 3.9% Next Year Source: Atlas of Giving – October 30, 2012
  • 14. Definitions Behind the Data •  Capacity is infrastructure, tools, and resources necessary to do the job identified in the mission and/or strategic plan. •  Sustainability is an “orientation, not a destination.” –  Doing what is required “to meet the needs of the present without compromising the ability of future generations to meet their own needs.” United Nations Definition –  “The Capacity to Endure.” Wikipedia Source: Blue Avocado.org
  • 15. Turning Data Into Knowledge
  • 16. Capacity - Governance Measures Indicates Volunteer Leader Capacity •  Average Number of Board Members 13 (same as 2010) •  Average Board Meeting attendance (76% up from 74% in 2010) •  Average Board Investment 75% (down from 76% in 2010) »  Board Term Limits – 39%, 21% UD, 40% No Sample: 81 Arts Organizations, September, 2012
  • 17. Capacity - Management Measures Indication of the strength of Management •  57% of CEOs get an annual performance review (up from 53% in 2010 •  40% conduct an annual performance review of senior staff (up from 38% in 2010) •  Annual CEO Compensation 31% Under $50,000 (up from 26% in 2010) 14% $50,000 to $75,000 (up from 10% in 2010) 9% $75,000 to $100,000 (up from 1% in 2010) 5% Over $100,000 (up from 1% in 2010) 41% Volunteer Led (same as 2010) •  Average CEO compensation is $48,000 vs. $67,000 for the whole Nonprofit Sector in Central Florida. Sample: 81 Arts Organizations, September, 2012
  • 18. Capacity - Management Measures Indication of the strength of infrastructure 70 60 50 40 30 Yes 20 No 10 Under Development 0 Sample: 81 Arts Organizations, September, 2012
  • 19. Sustainability – Capital Access to Capital is a key to Sustainability Large Print Disclaimer Lawyers and Accountants Never Agree Note: Many nonprofits report “endowment” that does not qualify under legal parameters, accounting rules, or UPMIFA in order to qualify for grants or meet funder requirements. The following data reflects actual Permanent Endowment as reported in audited financial statements, which must be permanently restricted by a donor and cannot be invaded. Some of this money is held and managed by the nonprofits themselves, by third parties in Trust instruments, or is at the Community Foundation. Many organizations refer to Board Restricted funds as “endowment,” however this is technically Reserve, because what a Board restricts, it can un- restrict or invade.
  • 20. A profitable Annual Campaign supports a growing Reserve. The Strategic Plan should focus the organization toward Effective Outcomes that create a profit. This money comes from all sources. The profit is moved to Reserve. Annual Campaign Donor Focus Goal + 10% Best Practice Arts Organization Business NO Donor Philanthropy Interest Model Reserve 90-Days Cash Endowment This portfolio is usually managed by the Board and Permanent Endowment is donor restricted or an Investment Committee, and can grow or shrink to held at the Community Foundation, sending a match planning and economic expectations. This is credible signal of sustainability to funders and the number of days of cash-on-hand the organization donors. Boards concentrate on the mission of has to run the business. raising endowment assets for the organization, and overseeing the use of those funds.
  • 21. Sustainability - Capital Access to Capital •  Endowment – 17 (not including Dr. Phillips Center for the Performing Arts) have $13 million in endowment, which provided $590,000 in support against $33 million in operating expenses. These organizations have added $813,000 in new endowment over the last two years. •  Capital Campaigns – 7 = $9 million with $5 million raised to date. Including the Dr. Phillips Center for the Performing Arts , $192 million with almost $98 million raised. 20 anticipate a future campaign. Disclaimer Invoked! Sample: 81 Arts Organizations, September, 2012
  • 22. Sustainability - Revenue/Overhead Key Strategic Measures Watched by Investors •  Total Government Funding – Almost $9 million •  Total Funding from Individuals - $7.5 million •  Earned Revenue - $16.5 million •  Special Events - $2 million •  In-Kind – $4.5 million •  Average Overhead 9.8% •  Average Fundraising Cost 3.8% •  Average Staff Retention is 67% Sample: 81 Arts Organizations, September, 2012
  • 23. Top Three Questions Boards are asking in Strategic Planning Sessions •  How has our “business model” changed in the last three years? •  What does “engagement” mean to us? How do we engage donors, constituents, our volunteer leaders, and community leaders? •  What part of our work is “transformative?” Why? CFCF 2012 Research Conversations
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  • 25. essential information. smarter decisions. powerful change. Empowering Philanthropy… …Transforming Communities