Preview Hoax slideshare

1. Hoax
Distribution
ThroughDigitalPlatforms
inIndonesia2018
https://dailysocial.id/report/post/hoax-distribution
-through-digital-platforms-in-indonesia-2018

2. Hoax
Distribution
part1
SocialPlatformfor
GettingInformationThroughDigitalPlatforms
inIndonesia2018
Hoax
Distribution
part1
SocialPlatformfor
GettingInformation
Facebook,WhatsApp,andInstagram(allareownedbyFacebookInc)arethetopthree
go-toappsonlookingforinformation.Unsurprisingfactgiventhesethreeappsarealsothe
mostpopularsocialandmessagingappsinIndonesia,accordingAppAnnie’sdata.
Q:Whatapplication(socialmedia)isusuallyusedtoreceiveaninformation?
Other
option
77.76%
72.93%
60.24%
32.97%
21.70%
10.09%
2.51%

3. Hoax
Distribution
part2
TheProcessof
DeepeningInformationThroughDigitalPlatforms
inIndonesia2018
Hoax
Distribution
part2
TheProcessof
DeepeningInformation
Fromthesurvey,theresultswerequitegood.About73% respondentsansweredtheyread
theentireinformation,whilearound22% onlyreadthetitle.Atthisstage,it’sapositivetrend.
However,giventhecurrentcondition,wherehoaxiseasilyspreading,readingtheentire
informationisnotfullysufficient.Verificationprocessoratleastsimplelogicalanalysisis
requiredtoreviewaninformation.
77.76%
22.39%
4.48%
Q:Whenyoureceiveaninformation,doyoureadtheentirematerial?
Readtheentireinformation Justreadthetitle Notinterestedtoread

4. Hoax
Distribution
part3
EfforttoForward
anInformationThroughDigitalPlatforms
inIndonesia2018
Hoax
Distribution
part3
EfforttoForward
anInformation
Thesurveyreveals72% amongrespondentsanswertheysometimesforwardthe
informationtoanindividualoragroupofperson(e.gchatgroup)iftheinformationis
consideredtobeimportant.Only11% saidtheyalmostneverforwardit.Again,thispointis
consideredcriticaliftheinformationisdigestedwithoutproperanalysisorverification.
Q:Whenyoureceiveaninformation,doyouforwardittosomeoneelse,eitherto
individualoragroupofperson?
Q:Whenyoureceive
information,doyouverifyit?
Sometimes(ifIconsider
ittobeimportant)
Often(almostevery
news)
Never
Yes,always
77.76%
55.61%
Sometimes
41.58%
No
2.81%
16.09%
11.86%
Whenaskedwhetherthere’sefforttoverifyan
information,morethanhalf(55%)of
respondentssaidtheyalwaysverifyan
information,with41% saidtheysometimes
verifyit.It’sacrucialaspectinthiscycle.This
verificationisanattempttoensurethevalidity
andaccuracyofaninformation.Factis
somethingthatmustbeabenchmarkinsomethingthatmustbeabenchmarkin
assessinginformation.Withoutverification,
peoplecanbemisledwithopinions.Ideally
informationverificationisimportantsteptobe
donebyeveryone.
part4
EfforttoVerifyanInformation

5. Hoax
Distribution
ThroughDigitalPlatforms
inIndonesia2018
Hoax
Distribution
part5
DetectaHoax
Q:Inyouropinion,isdetectinghoaxdifficult?
Howdoyoudetecthoax?
Thisfindingisquitealarming.Mostrespondents(75%)finditdifficultorunsurewhen
assessingahoax.
Themostfrequentmethodtodetecthoaxarelookingforcomparativenewsources
(44%),followedbycrosscheckingviasearchengine(32%),andassessingfromthe
source/sender(13%).
Difficult
31.00%
NotSure
44.19%
Easy
24.80%
Lookingforcomparativenewssources
44.73%
Crosscheckingthroughsearchengine
32.82%
Askingtrustedcolleagues
8.96%
Otheroption
0.49%
Assessingfrom thesource/sender
12.99%

6. Hoax
Distribution
ThroughDigitalPlatforms
inIndonesia2018
Hoax
Distribution
part6
HoaxFrequency
Often
53.25%
Sometimes
45.08%
Never
1.67%
Doyouoftenreceivehoax?
Q:Inwhatplatform doyouusuallyreceivehoax?
Thesurveyshowsthatmorethanhalf(53%)ofthetotalrespondentssaidtheyoften
receivehoaxdistributedthroughtheirsocialplatforms.Around45% claimstoreceive
itsometimes.It’saseriouscondition,givenhoaxdistributionhasbeenverymassive.
Themostpopularplatformsarealsowherehoaxismostlycirculated.81%
respondentshaveencounterhoaxinFacebook,followedby56% inWhatsApp,and
29% inInstagram.
Twitterissurprisinglyconsideredasasaferplatform(10%),howevertheit’smostly
becauseTwitterisnolongerconsideredapopularplatformamongrespondents(in
Indonesia).Only21% respondentsinPart1arereceivinginformationfromTwitter,
lessthanathirdfromthesimilarmetricforFacebook.
Other
option
81.25%
56.55%
29.48%
11.37%
10.38%
5.86%
1.67%

7. Hoax
Distribution
ThroughDigitalPlatforms
inIndonesia2018
Hoax
Distribution
part7
ActionsTakenWhen
ReceivingaHoax
Q:Whatdoyoudowhenreceivinghoax?
Nothingandnot
believingit
Reprimandingthe
personwhosentit
Lookingforcomplete
informationand
provideclarification
aboutthefact
Other
Reportingittothe
authorities
51.03%
32.87%
11.56%
3.69%
0.84%
Halfoftherespondents(51%)determinetoremainsilentwhentheyreceivehoax.It
signalsmostpeoplelikelytobeapatheticaboutthisissue.Inotherhand,32% are
lookingforcompleteinformation,while11% areapproachingthesenderand
reprimandhim/her.
Apathyandneglectingbehaviormayhelptoamplifyhoax’sdistribution.It’saconcern
forauthoritiestomakeeasierprocedureonreportinghoax.Withoutthisaction,it’s
gettinghardtosuppressit.

8. Hoax
Distribution
ThroughDigitalPlatforms
inIndonesia2018
Hoax
Distribution
Formoreinformation,
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Indonesia2018"forfree
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https://dailysocial.id/report/post/hoax-distribution
-through-digital-platforms-in-indonesia-2018