1. PRACHI GONDANE Koregaon Park, Pune +919004763133,
prachi.gondane@gmail.com
Date of birth: 20th
September 1990
Consummate professional seeking management position in Marketing with a
leading organization of repute preferably in cosmetic Industry
Creative, innovative and insightful Marketer, with a demonstrated proven 4+
years of successful results in planning and executing brand strategy in customer-focused market.
Promote employee excellence and motivate employees toward top level performance by initiating
trainings
Professional Objective
Seeking to secure a position in the field of Marketing/Brand Management with a reputed company
wherein I can utilize my combination expertise of B. Tech in cosmetic technology and Post
Graduation Diploma in Marketing Management.
Proficiencies and Specialties
A competent professional with 4 years of experience in –
▫ ATL & BTL Advertising
▫ Launch & Promotion management
▫ Market Segmentation
▫ Program Evaluation
▫ Consumer Behavior
▫ Product Placement Concept
▫ Brand Management
▫ Marketing Strategy
▫ Selling Skills Training
▫ Merchandising Trainings
▫ Training & Development
▫ Team Management
Profile Summary
Hands – on – experience in charting out marketing strategies and contributing towards
enhancing business volumes and growth and achieving profitability norms
Skilled in handling pricing strategies, competitors & market analysis, new product roll –
out and targeted marketing
Expertise in managing development & implementation of promotion plans and handling
communication for brands including all above the line and below the line activities
An effective communicator & team leader with strong analytical skills, problem solving &
organizational abilities
Gala of London (KMCPL) June’12 –
Nov’14
Training Manager

2. Progressed from Business Development Executive to an increasingly responsible position
of Business Development Manager within six months over a period of time of one year
promoted as a Training Manager
Highlights of Contributions
Was an integral part from inception, market strategy and launch of “Essential Souls”, an
Aromatherapy skin care brand for professionals’
Created Marketing communication, Packaging and designing with the advertising agency
and planning and execution of all ATL & BTL activities
Brand Management for Professional through Trainings & Seminars PAN India
Skilled at hunting prospects, new sales and managing relationship with the clients
Analysed market trends to address business opportunities and issues, and to set the
brands objective in terms of revenue, strategies, positioning, tactics and measures
Solely responsible for Training and induction of new employees
Develop marketing & sales communication strategies
Kaya Marico Ltd. Dec’14 – Present
Trainer (PAN India)
Worked as a trainer for cognitive trainings on technologies and products, at times the
work is been done in collaboration with operation and Marketing team to extract the
maximum out of it.
Highlights and Contributions
Was responsible for setting up training centers and train the regional trainees on the skin
care product and cosmetic technologies
Cognizant in training to employees on Selling Skills, Soft Skills & Power Grooming
Conducted TTT program on Selling Skills
Maestro trainer for Product training and Sales training and also taken the initiative in
collaborative work protocol with Operations & Marketing to tally sales figure of the
outlet
Motivational target orientation training to launch new products and better understand
objection handling
The Sound cognitive Objection handling trainings conducted PAN India wherein focus
objectionable type was technical & monetary
Synchronized training department responsibility to P&L achievement of the company
Worked with the marketing team for developing marketing strategy and communication

3. Introduced video modular training
Conducted Peculiar Merchandising trainings, which has resulted in the vizier effects in
promoting the products and the services in the best possible way increasing consumer
footfalls
Cognitive Hair Care & Scalp Cure trainings with cutting edge technologies have been
conducted to kick start the hair segment and reach out larger market size.
Core Competencies
 Creative: out of the box thinking approach
 Active listener and leaner
 Excellent organizational skills
 Multi tasking
 Motivate employees towards top level performance by T&D programs
 Innovative leadership style
 Professional Accomplishment
 A proven leader who responds to challenges with confidence, determination and
focus
IT Forte
Microsoft word ’07 ’08’  Microsoft Excel  Microsoft
Power point
Qualification
May 2011 - Bachelor of Alternative Medicine of Herbals (B.M.H.S), West Bengal
University, passed with First Class Grades
July 2012 - Bachelor of Cosmetic Technology, RTM Nagpur University, passed with First
Class Grades
April’16 Post Graduate Diploma in Marketing Management, NMIMS, Mumbai University

4. Prachi Gondane