Using virtual events to drive real results and sales opportunities.

1. Virtual Events
Bringing it all together

2. Virtual events, real results
Interact with your customers, clients, employees and
connections in a whole new way
Conduct interactive sales presentations
Meet with remote clients or potentials
Train employees
Launch new products
Communicate with clients
Impart market or industry information
Educate and influence

3. Virtual events, real results
Virtual events, real results

4. Virtual events, real results
Features
Take your game to the next level. We give you the tools you need to identify opportunities,
develop compelling programs and present polished and professional virtual events.
Experience A decade of experience in developing and managing virtual events and strategies for business.
Platform Events for up to 100 held on WebEx’s world-class Event Center or Meeting Center.
Planning We work with you from the beginning to identify your goals and identify the right event to meet them.
Branding Customized registration and branding including multiple contacts.
Content Helping you develop or edit content to maximize your message and meet your goals.
Communication Working with your marketing team to provide a message that will build your audience
Logistics We handle scheduling with presenters and provide a full dress rehearsal.
Repurpose Meetings are recorded and online for six months, including viewer registration and reporting.

5. Virtual events, real results
Benefits
Communicate, inform and influence
Expand your reach Launch new products, conduct demos and identify sales opportunities - without
spending hours looking for cheap flights and hotels.
Capture new leads Using the capabilities social media marketing, reach larger audiences targeted to
your industry or program and capture lead information, weighted scoring based on custom questions makes hot
prospects easy to identify.
Grow your influence Elevate your professional expertise - and capture new clients - with informational web
seminars.
Interact with social media Register on Facebook, publicize on LinkedIN, live Tweet key points from
your event. Reach a mobile audience where they are most comfortable.
Train your staff Online training programs keep your staff up to date on new procedures or systems.
Recorded sessions help you develop an online training library to help new hires hit the ground running.
Do more for less Save the airfare, the restuarant bills, the hotel reservations, the time lost sitting in
airports. Maximize the result; minimize the cost.

6. Virtual events, real results
Solutions
Match your real business goals to the right virtual event
Expand sales opportunities Use online meetings to call on prospective clients. Up to 15 people can
participate on anything from a computer to a smartphone.Save the travel for the close!
Launch new products New product line? How will you show it off. Recorded virtual event can let you
demo the product, bring in early adapter testimonials, answer questions and capture hot leads. Use social
media channels to continue to promote the recorded file and keep the leads coming.
Grow your footprint Standing out from the crowd isn’t easy. And reaching a new audience is even
harder. Web seminars can elevate your business from the rest with informational programs that can be marketed
to the right targets - wherever they are located. Harnessing technology frees your business from geographic
limitations.
Support your customers and staff Use online meetings to conduct small group training or
meetings with remote customers who need assistance on an issue or with a product. It’s help when they need it;
not when you can get there.

7. Virtual events, real results
Making it happen
A successful event is a juggle. We know how
to keep all the balls in the air. Here’s how.

8. Virtual events, real results
Don’t start with the kind of program you want to
do; start with the message you want to present and
design the presentation around the message.
Content:
In program design and presentation
Determine the best style for
event
Consult on program design
Assist presenters
Create or edit content
Review program content

9. Virtual events, real results
If you build it, they will come is a movie theme not
a strategy.Tap every channel and every partner
and participant to build your audience.
Promotion
Support for multi-channel delivery
Consult or create promotional
materials for
Blogs and web pages
Facebook
Twitter
Email newsletter marketing
Media release

10. Virtual events, real results
Presentation means how you present yourself
through the event - professional, confident and in
control are key qualities
Presentation
Bringing it all together
Design template
Consult or create presentation
Logistic planning
Full rehearsal
Event hosting
Q&A moderation

11. Virtual events, real results
A custom event from signup to sign out gives you
weighted and scored lead reports.We keep
providing hosting and viewer reports for one year
Lead generation
Making the most of your event
Customized registration
Customized event emails
Scored and scaled reports
Recorded file with registration
Continued reports for 1 year

12. Virtual events, real results
A successful virtual event requires keeping a lot of balls in the air. Portfolio’s 12 years of
experience in creating and managing online events brings it all together.