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PIXEL BROTHERS CAPABILITIES PRESENTATION
                  2009
PIXEL BROTHERS CAPABILITIES
                 COMPANY OVERVIEW


• Located in Chicago
• 27 Employees
• Formally in existence for 5 years. Core team has worked
 together for over 10 years
• Diverse team of experienced and award-winning talents
• Our history
PIXEL BROTHERS CAPABILITIES
       WHY AN INTEGRATED MEDIA COMPANY?



• We recognize the convergence of traditional & new media
• We recognize our core strengths, yet reach into new
 territory by creating powerful alliances
• We nurture these relationships to become a turnkey
 provider that delivers all these services under one roof
PIXEL BROTHERS CAPABILITIES
             CORE SERVICE LINES




Production     Post       Design   Interactive
PIXEL BROTHERS CAPABILITIES
     PRODUCTION/POST-PRODUCTION/DESIGN


• All Digital HD Cameras with Tapeless Video Acquisition
• SD/HD Editing - 12 Final Cut Pro Edit Suites
• Motion Graphics, Print & Web Design
• 3d Animation
• Digital Audio Recording & Finishing
• Color Correction
PIXEL BROTHERS CAPABILITIES
                    INTERACTIVE
• Web
      Technical Architecture & Development
  •
      Design, IA and Usability
  •
      Implementation
  •

• Flash Development
• Social Media Marketing
• Viral/Conceptual Projects
• Widgets/Gadgets/Games
• Kiosk Development
PIXEL BROTHERS CAPABILITIES
    ENTERTAINMENT & CONTENT DEVELOPMENT



• Proprietary Content & Original Programming
• Motion Pictures
• Branded Content
• Podcasts
• Partnerships/Ventures
PIXEL BROTHERS CAPABILITIES
         STRATEGY & THOUGHT LEADERSHIP

• Strategic consulting across all domains
• Develop or drive marketing & business plans
• Our process is dynamic and fluid - we adapt to changes in
 technology and design
• We apply our knowledge and understanding of current
 trends in ways that make sense for your buiness
• Project management
PIXEL BROTHERS MEDIA-ON-DEMAND
                 CONTENT DELIVERY

• Media-On-Demand eliminates warehouse and pre-
 produced inventory costs
• Perfect for small demand, niche market content
• Fraction of the cost of traditional manufacturing
• Create revenue beyond “traditional” media offerings
• Branded storefront with fully integrated e-commerce and
 physical fulfillment process
PIXEL BROTHERS MEDIA-ON-DEMAND
                          SOLUTION OFFERINGS


PixOnDemand                                              Black Label Solution
                           Enterprise Solution
• Quick to market                                        • Quick to market
                           • Quick to market

• Low set up fees                                        • Customized solution set up
                           • Solution set up
                                                           $5,000+
                             $1,000-5,000 (microsite/
                             cart)
• Customer royalty
  share of 68% per sale                                  • Monthly concierge service
                                                           with customized reporting/
                           • Customer royalty share of
                                                           hosting & storage
                             72% per sale

                                                         • Content archive capabilites
                           • Monthly subscription
                             service (ongoing hosting/
                             digital storage)
PIXEL BROTHERS CAPABILITIES
           CLIENTS: BROADCAST

NBC Universal
                  Discovery Channel
ABC7 Chicago
                  The Oprah Winfrey Show
CBS2 Chicago
ESPN              Amazing Race
Fox Sports        The Jerry Springer Show
Turner Sports
                  The Steve Wilkos Show
HGTV
                  Late Night with David Le erman
BBC
HBO               Inside Edition
WTTW Chicago
                  Entertainment Tonight
CLTV Chicago
PIXEL BROTHERS CAPABILITIES
CLIENTS: INTERACTIVE & CORPORATE

  Wrigley
  Hya
  LexisNexis
  America Online
  Discovery.com
  AON
  Northwestern Memorial Hospital
  Baxter Healthcare
  Credit Suisse
  Maytag
  US Robotics
  VISA
PIXEL BROTHERS CAPABILITIES
                   OUR WORK


• Production and Gfx Reel
• Interactive:
      Embodi
  •
      LexisNexis
  •
      Li le Slugger
  •
      SuperPump Card
  •
      Blago
  •
PIXEL BROTHERS CAPABILITIES




    Product Launch Microsite
PIXEL BROTHERS CAPABILITIES




        Site Re-Build &
 Business Process Automation
PIXEL BROTHERS CAPABILITIES




Flash-based Interactive Game to support
           consumer product
PIXEL BROTHERS CAPABILITIES




  Customer Incentive Microsite
PIXEL BROTHERS CAPABILITIES




  Flash-based game to support
        political campaign
PIXEL BROTHERS CAPABILITIES
                “FACE TIME” PROJECT

• “Face Time” - a concept developed by Pixel Brothers
 which allows Wrigley corporate officers to quickly and
 consistently deliver a message to internal staff or external
 partners and customers
• Using our production teams, we create rapid, high-quality
 video segments that are delivered through our own
 platform
• This subscription service allows Wrigley to schedule
 several segments over several months, enabling smooth
 integration with their larger communications plan
PIXEL BROTHERS CAPABILITIES
        GOOGLE AD CREATION MARKETPLACE

• Pixel Brothers was selected as one of 26 Google TV Ad
 Specialists
• AdWord Clients connect with Ad Specialists through
 Google’s Ad Creation Marketplace to produce TV ads
• The initial beta program tested well with Pixel Brothers
 and Google AdWord clients
• Google has made Pixel Brothers a Google Advertising
 Professional, granting PBI access to Google demographic
 information and client media buying management
PIXEL BROTHERS CAPABILITIES
                    WHAT’S NEXT



• We seek more opportunities to work with clients that
 need cross-platform and cross-channel delivery of their
 communications and media
• We seek to develop custom and proprietary products and
 services that will allow us to leverage the latest and
 greatest technologies
PIXEL BROTHERS CAPABILITIES PRESENTATION
                 2009

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Pixel Brothers Capabilities Presentation

  • 1. PIXEL BROTHERS CAPABILITIES PRESENTATION 2009
  • 2. PIXEL BROTHERS CAPABILITIES COMPANY OVERVIEW • Located in Chicago • 27 Employees • Formally in existence for 5 years. Core team has worked together for over 10 years • Diverse team of experienced and award-winning talents • Our history
  • 3. PIXEL BROTHERS CAPABILITIES WHY AN INTEGRATED MEDIA COMPANY? • We recognize the convergence of traditional & new media • We recognize our core strengths, yet reach into new territory by creating powerful alliances • We nurture these relationships to become a turnkey provider that delivers all these services under one roof
  • 4. PIXEL BROTHERS CAPABILITIES CORE SERVICE LINES Production Post Design Interactive
  • 5. PIXEL BROTHERS CAPABILITIES PRODUCTION/POST-PRODUCTION/DESIGN • All Digital HD Cameras with Tapeless Video Acquisition • SD/HD Editing - 12 Final Cut Pro Edit Suites • Motion Graphics, Print & Web Design • 3d Animation • Digital Audio Recording & Finishing • Color Correction
  • 6. PIXEL BROTHERS CAPABILITIES INTERACTIVE • Web Technical Architecture & Development • Design, IA and Usability • Implementation • • Flash Development • Social Media Marketing • Viral/Conceptual Projects • Widgets/Gadgets/Games • Kiosk Development
  • 7. PIXEL BROTHERS CAPABILITIES ENTERTAINMENT & CONTENT DEVELOPMENT • Proprietary Content & Original Programming • Motion Pictures • Branded Content • Podcasts • Partnerships/Ventures
  • 8. PIXEL BROTHERS CAPABILITIES STRATEGY & THOUGHT LEADERSHIP • Strategic consulting across all domains • Develop or drive marketing & business plans • Our process is dynamic and fluid - we adapt to changes in technology and design • We apply our knowledge and understanding of current trends in ways that make sense for your buiness • Project management
  • 9. PIXEL BROTHERS MEDIA-ON-DEMAND CONTENT DELIVERY • Media-On-Demand eliminates warehouse and pre- produced inventory costs • Perfect for small demand, niche market content • Fraction of the cost of traditional manufacturing • Create revenue beyond “traditional” media offerings • Branded storefront with fully integrated e-commerce and physical fulfillment process
  • 10. PIXEL BROTHERS MEDIA-ON-DEMAND SOLUTION OFFERINGS PixOnDemand Black Label Solution Enterprise Solution • Quick to market • Quick to market • Quick to market • Low set up fees • Customized solution set up • Solution set up $5,000+ $1,000-5,000 (microsite/ cart) • Customer royalty share of 68% per sale • Monthly concierge service with customized reporting/ • Customer royalty share of hosting & storage 72% per sale • Content archive capabilites • Monthly subscription service (ongoing hosting/ digital storage)
  • 11. PIXEL BROTHERS CAPABILITIES CLIENTS: BROADCAST NBC Universal Discovery Channel ABC7 Chicago The Oprah Winfrey Show CBS2 Chicago ESPN Amazing Race Fox Sports The Jerry Springer Show Turner Sports The Steve Wilkos Show HGTV Late Night with David Le erman BBC HBO Inside Edition WTTW Chicago Entertainment Tonight CLTV Chicago
  • 12. PIXEL BROTHERS CAPABILITIES CLIENTS: INTERACTIVE & CORPORATE Wrigley Hya LexisNexis America Online Discovery.com AON Northwestern Memorial Hospital Baxter Healthcare Credit Suisse Maytag US Robotics VISA
  • 13. PIXEL BROTHERS CAPABILITIES OUR WORK • Production and Gfx Reel • Interactive: Embodi • LexisNexis • Li le Slugger • SuperPump Card • Blago •
  • 14. PIXEL BROTHERS CAPABILITIES Product Launch Microsite
  • 15. PIXEL BROTHERS CAPABILITIES Site Re-Build & Business Process Automation
  • 16. PIXEL BROTHERS CAPABILITIES Flash-based Interactive Game to support consumer product
  • 17. PIXEL BROTHERS CAPABILITIES Customer Incentive Microsite
  • 18. PIXEL BROTHERS CAPABILITIES Flash-based game to support political campaign
  • 19. PIXEL BROTHERS CAPABILITIES “FACE TIME” PROJECT • “Face Time” - a concept developed by Pixel Brothers which allows Wrigley corporate officers to quickly and consistently deliver a message to internal staff or external partners and customers • Using our production teams, we create rapid, high-quality video segments that are delivered through our own platform • This subscription service allows Wrigley to schedule several segments over several months, enabling smooth integration with their larger communications plan
  • 20. PIXEL BROTHERS CAPABILITIES GOOGLE AD CREATION MARKETPLACE • Pixel Brothers was selected as one of 26 Google TV Ad Specialists • AdWord Clients connect with Ad Specialists through Google’s Ad Creation Marketplace to produce TV ads • The initial beta program tested well with Pixel Brothers and Google AdWord clients • Google has made Pixel Brothers a Google Advertising Professional, granting PBI access to Google demographic information and client media buying management
  • 21. PIXEL BROTHERS CAPABILITIES WHAT’S NEXT • We seek more opportunities to work with clients that need cross-platform and cross-channel delivery of their communications and media • We seek to develop custom and proprietary products and services that will allow us to leverage the latest and greatest technologies
  • 22. PIXEL BROTHERS CAPABILITIES PRESENTATION 2009