Auction Sellers Guide Phil Stover

© 2014 RealEstateAuctions.com All Rights Reserv ed
Selling Your Real Estate?
Use an Auction For the Best Results!

There’s been an explosion of auction
popularity in recent years
•  Online merchandise auction sites
•  Popular TV shows focused on auctions
Did you know that in many countries around the
world, auctions are the preferredway to buy and
sell real estate?
Our international friends in Ireland, Australia and
some nations in Asia have long taken advantage
of all the benefits of real estate auctions. You can,
too.

When selling your real estate, would you
like:
• A set date of sale?
• An accelerated sales and marketing time frame?
• Fast closing?
• Only qualified bidders with no contingencies?
• Competitive bidding that tends to drive up prices?

• No drawn-out negotiations. The bidders compete against each
other
Then Choose a Real Estate Auction!

Auctions vs. Traditional Sale for Sellers

AUCTION METHOD
Overall accelerated time frame
Bidders are pre-qualified and readyto buy
Competitive bidding drives prices up
Property sold atFair Market Value
Quicker end to carrying costs
Scheduled,limited number ofshowings
Set closing date,usually30 days or sooner after the auction
TRADITIONAL METHOD
Sales process maytake weeks or months
Buyers often require financing or prior-sale contingencies
Pricing steps typically go down
Value is only an approximation based on similar properties sold
Carrying costs drag on the entire length of sale process
Unpredictable and often inconvenientshowings
Closing date is often TBD
Here’s a look at how an auction is better for the seller than a
traditional real estate sale

Virtually all types of real estate can be
auctioned
• Single family
• Multi-family
• Condos
• Townhomes • 
Commercial
• Investment
• Special-
use
• Land • 
Agricultural • 
And More!

Some
Example Properties
Hawthorne, Florida
USA
Tierrasanta, California
USA
Fishhaven, Idaho
USA
Gig Harbor, Washington
USA

Omaha, Nebraska
USA
New Kent County,
Virginia
La Terranas, Caribbean
DR
Bonita, California
USA
USA
Auction Bidding Types
How is your real estate auctioned? There are three popular options:

Highest bid wins. Absolute Auctions generate by far the most interest among buyers because of the
Minimum
Bid
Auction
Absolute
Auction
Reserve
Auction

opportunity to win the property with just another bid. This typically means more money for the seller due
to the competitive nature of bidding
Bidding begins at a minimum, acceptable price to the seller. Less popular among bidders than the
Absolute Auction, a Minimum Bid Auction provides a starting point that a seller may feel more confident
with, but the starting bid should not be unrealistically high as to discourage initial bidding.
RealEstateAuctions.com works with sellers to establish an appropriate and productive minimum bid.
Only the seller, the auctioneer and the Auction Specialist with RealEstateAuctions.com knows a
confidential minimum price at which the property can sell. Bidders typically regard an Auction
With a Reserve as the least attractive because of the unknown minimum threshold their bidding
needs to reach in order to purchase the property.

When is your Real Estate Auctioned?
Working with our designated Auction Specialists,your propertyis typically ready forauction approximately
six weeks after contracts are signed.This is an average time period based on the market and the type of
property we are auctioning. During this period,we will market your property and assemble all due-diligence
documents into a Bidder InformationPackage for buyers.
There are three primary ways to sell a propertyat auction:
• Live, In-PersonEvent
• Online-Only Event
• Live / Online Hybrid Event

Let’s see how each of these methods are defined.
Auction Methods
These auction methods describe the length and the location of the auction.

When most people think of “auction,” this is it. This type of event features a live auctioneer in an open-
outcry setting. Qualified bidders raise their numbered paddles or bid cards when they wish to bid at the
announced price, which is publically acknowledged by the auctioneer. A live, in-person event is typically
held at a hotel ballroom or conference center for multi-property listings, or onsite at the subject property
for a single listing.
Perfect for a listing or listings in which a live, in-person event isn’t practical. Online bidding time is set
for a narrow time frame or a broader time frame depending upon the marketing strategy preferred by
the seller, in consultation with a RealEstateAuctions.com specialist. Bidding is done by qualified buyers
online, in real time, though the RealEstateAuctions.com Online Bidding Platform.
A great combination that melds today’s technology with tradition to throw open the doors for
bidding from virtually anywhere. Bidders in the room, across town or around the world can
purchase real estate while sellers can have their properties exposed to buyers far beyond
local markets.
Online-Only
Event
Live,
In-Person
Event
Live / Online
Hybrid Event

Question & Answer

Q: Aren’t auctions used only for foreclosures and distressed

properties?
A: Absolutely not. Any real estate that can be sold can be
auctioned. It simply is the fastest, most efficient and most
transparent way to buy and sell.

are made almost immediately when properties come up for
sale. Why would I choose an auction?
A: Despite multiple offers, you may end up leaving money
on the table unless you let potential buyers compete
openly against one another in an auction format.

A: Yes. Please use our contact information at the
conclusion of this presentation.

Marketing Examples

What will it cost to sell my real estate at an auction?
Our listing fee and the marketing cost will vary, due to several
important factors including:
•  Type of property
•  Method of auction
•  Single-property auction or multi-listing auction
•  Other
We can best answer this question with a conversation.
Please don’t hesitate to contact us for more information and
let’s discuss your particular situation.
How Much?

Making the Right Choices
We’ll work with you every step of the way to determine
the right solution for all the topics in this presentation,
such as the type of auction (Absolute, Minimum Bid,
Reserve), the method of auction (Online-Only, Live
Onsite-Only, Hybrid), where to set the starting bid, and
more.
We’re knowledgeable about your local market and we
have the experience to know what works for your
particular real estate.

$

About US
We’re a national real estate company specializing in
auctions. We’ll sell your real estate using the fastest
and most efficient way of bringing buyers and
sellers together.
RealEstateAuctions.com was founded in 2010 by
the CEO of a successful and well-known real estate
brokerage of more than 20 years in Chicago. He
began using auctions as a marketing method and
soon decided it would become the sole purpose of
the company because of the speed, ease and
transparency auctions provide.
RealEstateAuctions.com is currently licensed in
most states, with expansion to all 50 underway. In
2015, the company expects to expand
internationally.

Thank you!
auction benefits for sellers,please contact me.
I’m happy to provide additional information.
Phil L. Stover
469-583-7690
PStover@RealEstateAuctions.com
www.RealEstateAuctions.com

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Auction Sellers Guide Phil Stover

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