Course Name: What is Data Science? This course will help you develop the strategic understanding of Data Science and the applied knowledge you need to seize the strategic, economic, social and business potential of data. Introduce yourself to the basics of data science and leave armed with in depth understanding of extracting insights, predictions and value from data.

1. © 2014 Persontyle Ltd. All rights reserved.
U N D E R S TAN D I N G T H E D N A O F
DATA SCIENCE
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THE SCHOOL OF DATA SCIENCE

2. © 2014 Persontyle Ltd. All rights reserved.
WHAT IS DATA SCIENCE ?
One day course to understand the skills and
fundamentals needed to dive into the big
data universe and to extract insights, value,
and predications.
THE ART AND SCIENCE OF
TURNING DATA INTO
MEANINGFUL
INSIGHTS AND PREDICTIONS

3. This course takes you through the elements of the field of data science.
It is an introductory course where the various aspects of data science are
introduced and covered at a high level. It covers the history, philosophy
and implementation of the data science method and life cycle and as
such would be very useful to those wishing to gain exposure for the first
time to this rapidly expanding area.
Attending this course will help you develop the strategic understanding
of Data Science and the applied knowledge you need to seize the
strategic, economic, social and business potential of data.
“ Training the next generation in the fine art of deriving
intelligent understanding from data is needed for the
success of sciences, communities, projects, agencies,
businesses, and economies.”
Kirk D. Borne - Data Science for the Masses
Introduce yourself to the basics of data science and leave
armed with in depth understanding of extracting insights,
predictions and value from data.
What is Data Science?
WHAT IS THIS COURSE ABOUT?
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4. WHAT WILL YOU LEARN?
+ An Introduction to Data Science
+ What Do We Mean By Data Science
+ History of Data Science
+ What Makes Data Science Different?
+ Role of the Data Scientist - Debunking Myths
+ Understanding What Makes a Data Scientist
+ What Does It Take To Create A Data Science Capability?
+ The Data Scientist’s Toolbox – Languages, Platforms, Tools and Industry Solutions
+ Component Parts of Data Science and Engineering a Data Science Solution
+ Data Science Life Cycle – A Strategy to Approach Any Data Analytics Problems
+ Basic Data Science Methods and Machine Learning Fundamentals
+ Overview of Data Engineering – Capturing, Storing and Processing Data
VIRTUOUS CIRCLE OF LEARNING
Learning outcomes combine theory, overview of concepts and practices, applied examples
from real world and implementation (Hands-on Labs). Time allocated to each topic will drive
the depth and coverage of that topic.
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5. WHAT SHOULD I BRING?
WHO SHOULD TAKE THIS COURSE?
Anyone interested in Data Science. Especially for people who are wanting to learn more
about what is involved in becoming a data scientist.
PREREQUISITES
Undergraduate degree in maths, the sciences, computer science or a business major with
a quantitative element.
Persontyle trainers are passionate about meeting each participants learning needs. They
have been chosen both for their extensive practical data science experience and for their
ability to educate and interact with natural empathy. All of our trainers have worked on a
variety of data science and machine learning projects. They share their academic
knowledge and real-world experience and each individual adds their own unique
perspective to the course. Our trainers present in a style that is informal, entertaining and
highly interactive.
Guest Speakers
Business leaders, data science practitioners, and academic researchers covering use cases,
case studies and sharing practical experience of applying data science in their
organizations.
COURSE INSTRUCTORS
Along with bringing your laptop and charger, don’t forget to bring loads of curiosity,
scepticism, eagerness to participate and the desire to learn.
“Data science is not just a rebranding of statistics
or machine learning but
rather a field unto itself.”
Doing Data Science
Rachel Schutt and Cathy O'Neill.
www.persontyle.com© 2014 Persontyle Ltd. All rights reserved.

6. THE SCHOOL OF DATA SCIENCE
The School of Data Science, a project of Persontyle,
specializes in designing and delivering structured, relevant
and practical learning experiences for all of us to understand
data science in simple human terms.
Persontyle offers comprehensive portfolio of Data Science
learning opportunities and services for individuals,
companies and government organizations to deliver
breakthrough impact and meaningful value using data.
RETURN ON INVESTMENT (ROI)
CONVINCE YOUR BOSS
We all need to learn how to analyse data, find the value and glean insights. The advent
of the data driven connected era means that analyzing massive scale, messy, noisy, and
unstructured data is going to increasingly form part of everyone's work.
The School of Data Science learning programs provide a unique investment opportunity
that pay’s for itself many times over.
For corporate bookings or to organize on-site training email
hello@persontyle.com or call now +44 (0)20 3239 3141
www.persontyle.com
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Get in touch! hello@personyyle.com
"For the best return on your money, pour your
purse into your head."
World-class
Instructors
Benjamin Franklin
Develop Practical
Data Science Skills
Real World
Industry Use Cases
Short Courses For
Time Convenience
Value For
Money
Register Now