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Online Shopping & Offline
Shopping
Content
Introduction
Online Shopping
Online Shopping Model
Offline Shopping
Offline Shopping Model
Which is Doing Better?
Risk & disadvantages of online shopping
Consumer Benefits
Firm Benefits
Online shopping v/s Traditional Shopping
Introduction
Why we choose traditional shopping
rather than online shopping”? ..Why youth
mainly focus on Online shopping?..
What is Online Shopping?
Online shopping is the process whereby consumers directly
buy goods or services from a seller in real time, without an
intermediary service , over the internet .
Online sites made shopping one of the easiest tasks possible.
For Eg; ebay.com, flipkart.com.
How Online Model Works?
What is Offline Shopping?
Retail involves sales of goods from single point (malls,
markets, department stores) directly to the consumer in
small quantities for his end use.
People purchase product for fulfill their needs and satisfy
their wants in stores.
For Eg; Reliance mart, big bazaar.
How Offline Model Works?
Which is Doing Better?
The online shopping industry has absolutely exploded, to the
point that there are now many people who will only buy new
products online.
Convenience
Selection
Immediate
Quality
Saving Money
Discounts and offers
How did Online Shopping
come about?
Online shopping emerged with the development of the
internet.
Entrepreneurs saw the potential in online shopping and
sprung at the chance to make virtual storefronts, so that
consumers could shop without leaving their homes.
Risks & Disadvantages of
Online Shopping
Fraud- Do you know the Company?
Security- Is your credit card safe?
Privacy- Is your information being sold?
Shipping- Are you getting the correct product at the
requested time?
Difficulty- Do you know how to shop online?
Consumer Benefits
Convenience
-Geographic
-Store hours
-Ease of transaction
-Quick and efficient shopping process
Information
-Quick location of items
-Easy price/attribute comparisons
Firm Benefits of Online
Reduced overhead
The ability to tell people about your business
Being open for business 24*7
Expanded geographical reach
Online Shopping VS.
Traditional Shopping
Differences
-Cannot try or test product before purchase.
-Minimum human interaction if any.
-Shop anytime online.
-Operating Hours 24*7
Benefits of Offline Shopping
Variety of products
Easy to return the product
One place shopping
Price benefits
Product Physical Touch
Online Shopping VS.
Traditional Shopping
 Similarities
-Advertisement.
-Security.
-Convenience.
Online Shopping VS.
Traditional Shopping
Online Shopper
I want o buy a dress let’s checkout online
Easy to find best online stores
Searching online styles
I got a best coupon to shop
Wow, Good discount
Hooray !! I got it
Traditional Shopper
I want to buy handbag lets go out find best store
Time to find best store
Oh I stucked in traffic
I found a shop at least
Salesman says no discount
No home delivery.
Thank You

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Online and offline shopping

  • 2. Content Introduction Online Shopping Online Shopping Model Offline Shopping Offline Shopping Model Which is Doing Better? Risk & disadvantages of online shopping Consumer Benefits Firm Benefits Online shopping v/s Traditional Shopping
  • 3. Introduction Why we choose traditional shopping rather than online shopping”? ..Why youth mainly focus on Online shopping?..
  • 4. What is Online Shopping? Online shopping is the process whereby consumers directly buy goods or services from a seller in real time, without an intermediary service , over the internet . Online sites made shopping one of the easiest tasks possible. For Eg; ebay.com, flipkart.com.
  • 6. What is Offline Shopping? Retail involves sales of goods from single point (malls, markets, department stores) directly to the consumer in small quantities for his end use. People purchase product for fulfill their needs and satisfy their wants in stores. For Eg; Reliance mart, big bazaar.
  • 8. Which is Doing Better? The online shopping industry has absolutely exploded, to the point that there are now many people who will only buy new products online. Convenience Selection Immediate Quality Saving Money Discounts and offers
  • 9. How did Online Shopping come about? Online shopping emerged with the development of the internet. Entrepreneurs saw the potential in online shopping and sprung at the chance to make virtual storefronts, so that consumers could shop without leaving their homes.
  • 10. Risks & Disadvantages of Online Shopping Fraud- Do you know the Company? Security- Is your credit card safe? Privacy- Is your information being sold? Shipping- Are you getting the correct product at the requested time? Difficulty- Do you know how to shop online?
  • 11. Consumer Benefits Convenience -Geographic -Store hours -Ease of transaction -Quick and efficient shopping process Information -Quick location of items -Easy price/attribute comparisons
  • 12. Firm Benefits of Online Reduced overhead The ability to tell people about your business Being open for business 24*7 Expanded geographical reach
  • 13. Online Shopping VS. Traditional Shopping Differences -Cannot try or test product before purchase. -Minimum human interaction if any. -Shop anytime online. -Operating Hours 24*7
  • 14. Benefits of Offline Shopping Variety of products Easy to return the product One place shopping Price benefits Product Physical Touch
  • 15. Online Shopping VS. Traditional Shopping  Similarities -Advertisement. -Security. -Convenience.
  • 16. Online Shopping VS. Traditional Shopping Online Shopper I want o buy a dress let’s checkout online Easy to find best online stores Searching online styles I got a best coupon to shop Wow, Good discount Hooray !! I got it Traditional Shopper I want to buy handbag lets go out find best store Time to find best store Oh I stucked in traffic I found a shop at least Salesman says no discount No home delivery.