2. Emily Post
“Manners are a sensitive awareness of
the feelings of others. If you have that
awareness, you have good manners, no
matter what fork you use.”
The Relentless Networker
3. Ten Rules of Networking
• Have a strategy, be strategic, have a plan
• Ask, don’t talk
• Have energy
• Have stories
• Bring people into the conversation
• Always be on
• Know the dress code
• Be known
• Always carry business cards
• Be polite
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4. Things to Remember
• Listen (take in)
• Help and care (give)
• Be Responsible (think first)
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5. Rules of Thumb
• Don’t extend or accept an invitation if you
haven’t met someone in person
• Give without expecting to get
• Tell the truth; be genuine
• Work to earn respect, don’t demand it (you
can’t)
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6. The 3 R’s of Reward
• Reciprocation
• Respect
• Reliability
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7. The 3 D’s of Disaster
• Disclosure
• Defamation
• Discrimination
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8. The Big Three
• LinkedIn
• Facebook
• Twitter
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9. The Big Three: Stats
• LinkedIn
41 million unique visitors
Older male professionals
• Facebook
590 million unique visitors
Women professionals
• Twitter
97 million unique visitors
Young professionals
Paul Kiser, Social Media Today
The Relentless Networker
10. LinkedIn: Do’s and Don'ts
• Do:
Post content of value regularly
Reach out to those you know
Make recommendations and participate
• Don’t:
“Hunt” contacts
Ask for recommendations or post too soon
Approach those you don’t know
The Relentless Networker
12. Facebook: Do’s and Don'ts
• Do:
Be genuine
Use a photo, not a logo
Consider personal versus business use
• Don’t:
Borrow images or content without asking
Approach people you don’t know
Write or share things you don’t want public
The Relentless Networker
14. Twitter: Do’s and Don'ts
• Do:
Retweet carefully
Share content of value
Listen and participate
• Don’t:
Follow then unfollow
Be vague or indirect
Vent
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16. Remember….
• Listen (take in)
• Help and care (give)
• Be Responsible (think first)
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17. Sources
• Radian 6 blog and e-book
• Techipedia
• Chris Brogan
• Social Times
• In the Bubble
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18. Sources: Radian6
• Radian 6 blog
“Everything I learned…” (Melanie Thompson)
“We are responsible for what we say and do.”
• e-book
Good primer
“Say please and thank you.”
The Relentless Networker
19. Sources: Chris Brogan
• An Insider’s Guide
Appearance
Friending
Conversation
Disclosure
Promotion
Sharing
Content
• The 12:1 Rule
Give more than you receive
The Relentless Networker
20. Emily Post
“Nothing is less important than which fork
you use. Etiquette is the science of living.
It embraces everything. It is ethics. It is
honor.”
The Relentless Networker
21. Contact Info
Paul E Maynard
paul@paulemaynard.com
817-891-1167
www.paulemaynard.com
The Relentless Networker