2. For starters, he’s dyslexic, which never seemed to slow
him down a beat – he began his entrepreneurial career
at 16. He’s also prolific, not just in writing books with
sexy titles, but also in business: his Virgin Group has
literally hundreds of entities, quite diverse. He brought
back the golden age of air travel and made money on it
with his Virgin Atlantic Airline, complete with Mad
Men-style upstairs bars in the 747s and massages in
the airport lounges. He has launched several more
airlines, a mobile phone company (which he sold for
well over a billion dollars), a cola, an entertainment
content company, and a hotel group. He scored hugely
in music, both on the production and retail sides with
Virgin Records.
3.
4. he famously donned a white wedding gown to promote
Virgin Brides. Virgin Brides was one of his several
business flops, but measured against the homeruns
he’s still way ahead. He’s also an innovator – with
Virgin Galactic he basically invented space tourism.
5. Branson does far more than wear dresses: he has
participated personally in several adrenaline laced
record setting and exploratory endeavors, including
smashing the mark for fastest sea crossing of the
Atlantic, the fastest crossing of the English Channel by
amphibious vehicle (a car/boat he drove while wearing
a tuxedo), and was the first to cross the Pacific by hot
air balloon.
he is one billionaire who never went to business
school, making the title somewhat dubious, but it fits
with the irreverent nature of his previous business
tomes, Screw It, Let’s Do It; Business Stripped
Bare; Reach for the Skies; and Screw Business As Usual,
along with his autobiography, Losing My Virginity.
6.
7. “Remember to have fun. There is no point in being in
business if it is not fun. Have fun with your team, your
suppliers and the companies you work with. It is so
much more rewarding to build up a healthy rapport
than to find yourself in a constant battle. Don’t take
everything so personally. Let your hair down now and
again.”