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How the Cloud Enables Consumer Electronics
Success
Ranga Bodla, Director, Industry Marketing, NetSuite
Brian Hodgson, VP of Sales and Marketing, OzLINK
Matt Nelson, Supply Chain, Able Planet
Brendan Florez, Assistant GM, Polyera
Agenda

     Introductions


     The Changing Nature of Global Commerce


     The Move to the Cloud


     Roundtable Discussion


     Q&A


2
Speakers




   Ranga Bodla       Matt Nelson,   Brendan Florez, Brian Hodgson, VP
Industry Marketing   Supply Chain    Assistant GM Sales and Marketing




3
NetSuite: Quick Take
                         Background                      Performance
           Founded 1998                       Used by 16,000+ global organizations
                                              World’s most deployed cloud ERP
           Publicly traded on NYSE: “N”
                                              13 Internet Retailer 500 etailers
           Offices in 10 countries            Codie Awards:
           1,700+ employees                        Best Ecommerce Solution
                                                   Best Business Management Solution
           2012 revenue: $309M
                                                   Best Relationship Management Solution



                       Powers Enterprises             Powers eCommerce




© NetSuite Inc. 2013
Able Planet

Designer and manufacturer of innovative audio equipment
Founded 2004, privately held
40+ Employees; HQ in Wheat Ridge Colorado, locations in China & Taiwan
Customers in North America, Europe, and Asia
NetSuite customer since 2010
Overview

Semiconductor supplier for printed and flexible electronics
Privately held; Founded 2005
60+ Employees; Offices in US and Taiwan
Customers in North America, Europe, and Asia
NetSuite customer since 2010




                                                          Source: Wikimedia Commons
OzLINK Overview
                       Company
        Founded 2002
        Privately held
        Over 10,000 customers
        Over 500 joint customers with NetSuite
        NetSuite partner since 2005
        Integrating and automating order
        management




© NetSuite Inc. 2011                    Confidential   7
Today’s Global Supply Chain
                                                               International Connectivity through
                                                                 satellites and cloud technology




                                                                   DEMAND/SUPPLY

                                                                                                                         Global Air


                                       Retail Store
         Component                                                                                                        Home Delivery
          Supplier                                                                           Global DC
                                                                        Component
                                                                         Supplier                              Retail Store
                                   Global DC
               Home Delivery
                                                      Global
                                  Customers           Ocean
                                                                                                         Raw Materials
                                                                                                           Supplier
                                                                              Customers




                               Raw Materials
                                 Supplier                                                                                       Customers




                                                                    DEMAND/SUPPLY



© NetSuite Inc. 2013
The Typical Way



                             MRP
Warehousing

                                               Sales




      Accounting
                            Order Management
CE Market Drivers Amplify The Problems

 Shifting                                                           Shrinking
Channels                                                           Life Cycles




                  Incomplete
                     View                       Lack of Timely
                                                Necessary Info

                                   Status Quo


                                                Cost of Business
                     Business
                                                 Out of Control
               Complexity & Inefficiency


   Fickle
 Consumer                                                           Component
Expectations                                                       Obsolescence
Top Customer Focused Initiatives




Source: 2013 Annual Order Management Survey
So What Does This Mean?

− Find fundamentally new ways to cut costs

− Drive better efficiency by automating business
  processes


− Cut overhead, consolidate IT

− Manage cash flow

− Drive top line and bottom line improvements
The Cloud Enables Today’s 21st Century
CE Business

   Complete Business View


   Streamlined, Dynamic Processes


   Anytime, Anywhere Access


   Low Costs of Operations
Why Cloud? Why Now?

 Reliable backup
 Flexibility
 Accessibility
 Ability to outsource non-core
  business
 Improved communication
 Less administration
 Better data storage
 Ability to ramp up quickly
  when needed
Deployment Options
       would be considered today
60%                                                                      56%

          45%
                            42%
40%


                                           20%            21%
20%



0%
      On Demand /        Hosted and     Hosted and Preconfigured on    Traditional
      Software as a    managed by ERP managed by      a hardware      licensed on-
      Service (SaaS)       vendor    independent 3rd   appliance         premise
                                          party
Appeal of SaaS
              Lower total cost of ownership                                            52%
    Reduces the cost and effort of upgrades                                          48%
                        Lower start-up costs                                     46%
               We have limited IT resources                                    42%
     More leading-edge thru more frequent…                                39%
        Ability to treat as opex versus capex                            37%
       Ease of remote access for distributed…                            36%
Leave security and other IT issues to experts                      29%
       Ease of bringing up new remote sites                       27%
                     Perceived as lower risk                     25%

                                                0%   10%   20%   30%     40%     50%       60%
Concerns over SaaS
                  Security concerns                                          58%
       Possibility of escalating costs                                47%
       Downtime risk - predictable…                                   46%
We want to control our own upgrade…                       26%
    We require heavy customization                        25%
   On-premise solutions offer more…                   23%
     We don't find it that much less…               18%
    Already invested in IT resources            15%
                   No real concerns           10%

                                         0%     20%             40%         60%
Ecommerce as a Focus




         Source: Outlook for Wholesale Distribution in 2013
Mobile is a ‘game-changer’




         Source: Outlook for Wholesale Distribution in 2013
Q&A
CE Runs NetSuite …

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How the Cloud Enables Consumer Electronic Success

  • 1. How the Cloud Enables Consumer Electronics Success Ranga Bodla, Director, Industry Marketing, NetSuite Brian Hodgson, VP of Sales and Marketing, OzLINK Matt Nelson, Supply Chain, Able Planet Brendan Florez, Assistant GM, Polyera
  • 2. Agenda  Introductions  The Changing Nature of Global Commerce  The Move to the Cloud  Roundtable Discussion  Q&A 2
  • 3. Speakers Ranga Bodla Matt Nelson, Brendan Florez, Brian Hodgson, VP Industry Marketing Supply Chain Assistant GM Sales and Marketing 3
  • 4. NetSuite: Quick Take Background Performance Founded 1998 Used by 16,000+ global organizations World’s most deployed cloud ERP Publicly traded on NYSE: “N” 13 Internet Retailer 500 etailers Offices in 10 countries Codie Awards: 1,700+ employees Best Ecommerce Solution Best Business Management Solution 2012 revenue: $309M Best Relationship Management Solution Powers Enterprises Powers eCommerce © NetSuite Inc. 2013
  • 5. Able Planet Designer and manufacturer of innovative audio equipment Founded 2004, privately held 40+ Employees; HQ in Wheat Ridge Colorado, locations in China & Taiwan Customers in North America, Europe, and Asia NetSuite customer since 2010
  • 6. Overview Semiconductor supplier for printed and flexible electronics Privately held; Founded 2005 60+ Employees; Offices in US and Taiwan Customers in North America, Europe, and Asia NetSuite customer since 2010 Source: Wikimedia Commons
  • 7. OzLINK Overview Company Founded 2002 Privately held Over 10,000 customers Over 500 joint customers with NetSuite NetSuite partner since 2005 Integrating and automating order management © NetSuite Inc. 2011 Confidential 7
  • 8. Today’s Global Supply Chain International Connectivity through satellites and cloud technology DEMAND/SUPPLY Global Air Retail Store Component Home Delivery Supplier Global DC Component Supplier Retail Store Global DC Home Delivery Global Customers Ocean Raw Materials Supplier Customers Raw Materials Supplier Customers DEMAND/SUPPLY © NetSuite Inc. 2013
  • 9. The Typical Way MRP Warehousing Sales Accounting Order Management
  • 10. CE Market Drivers Amplify The Problems Shifting Shrinking Channels Life Cycles Incomplete View Lack of Timely Necessary Info Status Quo Cost of Business Business Out of Control Complexity & Inefficiency Fickle Consumer Component Expectations Obsolescence
  • 11. Top Customer Focused Initiatives Source: 2013 Annual Order Management Survey
  • 12. So What Does This Mean? − Find fundamentally new ways to cut costs − Drive better efficiency by automating business processes − Cut overhead, consolidate IT − Manage cash flow − Drive top line and bottom line improvements
  • 13. The Cloud Enables Today’s 21st Century CE Business Complete Business View Streamlined, Dynamic Processes Anytime, Anywhere Access Low Costs of Operations
  • 14. Why Cloud? Why Now?  Reliable backup  Flexibility  Accessibility  Ability to outsource non-core business  Improved communication  Less administration  Better data storage  Ability to ramp up quickly when needed
  • 15. Deployment Options would be considered today 60% 56% 45% 42% 40% 20% 21% 20% 0% On Demand / Hosted and Hosted and Preconfigured on Traditional Software as a managed by ERP managed by a hardware licensed on- Service (SaaS) vendor independent 3rd appliance premise party
  • 16. Appeal of SaaS Lower total cost of ownership 52% Reduces the cost and effort of upgrades 48% Lower start-up costs 46% We have limited IT resources 42% More leading-edge thru more frequent… 39% Ability to treat as opex versus capex 37% Ease of remote access for distributed… 36% Leave security and other IT issues to experts 29% Ease of bringing up new remote sites 27% Perceived as lower risk 25% 0% 10% 20% 30% 40% 50% 60%
  • 17. Concerns over SaaS Security concerns 58% Possibility of escalating costs 47% Downtime risk - predictable… 46% We want to control our own upgrade… 26% We require heavy customization 25% On-premise solutions offer more… 23% We don't find it that much less… 18% Already invested in IT resources 15% No real concerns 10% 0% 20% 40% 60%
  • 18. Ecommerce as a Focus Source: Outlook for Wholesale Distribution in 2013
  • 19. Mobile is a ‘game-changer’ Source: Outlook for Wholesale Distribution in 2013
  • 20. Q&A

Editor's Notes

  1. For the agenda today, I’ll be speaking with you about the changing nature of manufacturing and how today’s manufacturers are faced with a very different world than before. I’ll be discussing the move to the cloud and talking about what some of your peers are saying about cloud technology and the doubts that still exist. We’ll briefly discuss NetSuite and Manufacturing and then I’ll be joined by David Brault (bro) from Eemax (EMACS) who will be discussing how they went through their selection process for a complete solution to run their manufacturing business and ultimately how they evaluated the different concerns about SaaS ERP and decided to move to SaaS ERP. Then we’ll conclude at the end with a Q&A. As Anna mentioned, please feel free to ask your questions throughout and we will answer your questions at the end.
  2. Brian Hodgson, VP of Sales and Marketing, OzLINKMatt Nelson, Supply Chain, Able PlanetBrendan Florez, Assistant GM, Polyera
  3. And just to give you a little more detail on who NetSuite is if you arent aware – NetSuite is the world's leading provider of cloud-based business management software suites. Founded almost 15 years ago, NetSuite was founded on the notion of providing a single system to power a company. Since then we’ve grown tremendously and are now operating globally. But the most important thing you should know about NetSuite is that over 16,000 organizations trust NetSuite to run their business and helps them realize breakthrough performance improvements by managing core business processes with a single, integrated system covering financials, commerce, CRM, inventory and more. After the demo, I’ll work through some specific customer examples and what they’ve been able to build with NetSuite.
  4. I personally think the image above is a great depiction of the reality of today’s supply chain. While not every company is operating across the world in this way, whether you are talking about a small organization of just a few people or a global organization of thousands, the idea of operating across multiple locations, selling and sourcing globally and managing demand and supply across a myriad of sources is no longer a novel concept. This reality of global commerce is something we all hear about and talk about and almost every organization is trying to meet this challenge. Ecommerce provides a solution that enables organizations with the ability to 1) create and expand supplier and sales channels, 2) build a competitive advantage and 3) strengthen customer relationships.In a survey of wholesale/distribution companies, "improving e-commerce capabilities" beat out the expansion or addition of any other sales channel as a strategy to build revenue over the next 12 months, with over one-third of respondents ready for enhanced eCommerce. For retailers, Shop.org, NRF’s digital division, expects online sales in 2013 to grow between 9.0 and 12.0%. This continues the growth trend of online sales during 2012, which is outpacing the growth of instore sales.
  5. NetSuite’s suite really enables the 21st century manufacturing business. Providing a complete business view across the entire business in real-time allowing you to make decisions based on the entire business. We enable companies with streamlined dynamic processes going across the company from finance to sales to marketing to inventory providing for the 21st century manufacturing business to operate in today’s ever-changing environment. And through anytime, anywhere access, netsuite can be accessed from your browser from any computer, mobile phone or tablet computer. And by providing a low cost of operations manufacturers can focus on the business not the infrastructure.
  6. What does this all really mean for you – well first of all – lets define what we are talking about here – Software as a service as the term implies is conventional software delivery turned on its head.  Software in the cloud is ready to run, and you get a faster time to go live: You can be up and running with ERP, CRM, Ecommerce applications, on a local or global scale, within a few months, rather than the six to 12 months it would take to install and troubleshoot conventional servers and software. With cloud computing, you pay as you go. You pay for the applications you use, and nothing more, unlike conventional systems where you have a major up-front investment for hardware and software. You benefit from better cash flow and far greater IT flexibility. How many stories are there out there about failed ERP implementations where millions of dollars were spent with no end in sight.Upgrades, maintenance, and system administration take place in the cloud, so you don’t have to spend nights or weekends supervising a new version upgrade or a failed server. And the cloud adjusts to your performance needs, dynamically assigning server cycles whenever and wherever you need them, and automatically adjusting to spikes in your business. Cloud computing even makes it easy to grow your business and support remote workers and locations, or support a highly mobile sales or service team, because people can access the cloud instantly from any browser, desktop or mobile. And probably one of the most important but most misunderstood is the ease of customization. With the cloud, customization is often times easier and much more maintenanable then typical on-premise software. We’ll discuss more of that later.
  7. Matt and Brendan, - would they make the same decision todayBrian – what about in your base – when someone implements you guys – do they ask you about the cloud?
  8. Top Three for each of you Brian – what do you see from your customers?
  9. Brendan,When you were looking – what was your top concern and how did you overcome it?Matt,Brian,Do you hear anything differently from your customers?
  10. Matt,What are you guys doing here?Brendan,What are you guys doing here?