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FINDINGSPONSORSFORYOURCONFERENCE
Friday, July 12, 13
Marketing
Flyers
Banners
Signs
Ads
T-Shirts
Chair Rentals
Table Rentals
Venue
Speaker Costs
Food
Transportation
Gifts
Decorations
2
Friday, July 12, 13
Marketing $$$
Flyers $$$
Banners $$$
Signs $$$
Ads $$$
T-Shirts $$$
Chair Rentals $$$
Table Rentals $$$
Venue $$$
Speaker Costs $$$
Food $$$
Transportation $$$
Gifts $$$
Decorations $$$
3
Friday, July 12, 13
Conferencesare
EXPENsIVE
4
Friday, July 12, 13
5
Friday, July 12, 13
You Need Sponsors
6
Friday, July 12, 13
You Need Sponsors
Here’s How to Find Them
7
Friday, July 12, 13
1. Give Them Something
8
Friday, July 12, 13
1. Give Them Something
Sponsors won’t give you $$$ if you
can’t help them.
9
Friday, July 12, 13
2. Have Sponsorship Levels
10
Friday, July 12, 13
2. Have Sponsorship Levels
Bronze Silver Gold Platinum
11
Friday, July 12, 13
2. Have Sponsorship Levels
• Bronze Silver Gold Platinum Partner
12
Friday, July 12, 13
3. Add your Event to Calendars and
Directories
13
Friday, July 12, 13
3. Add your Event to
Conference Calendars and
Directories
14
Friday, July 12, 13
3. Add your Event to Calendars and
Directories
Let people know you exist.
15
Friday, July 12, 13
3. Get On the Phone
16
Friday, July 12, 13
Not That Fun
17
Friday, July 12, 13
3. Get On the Phone
Call or email local businesses, vendors,
anyone who would be interested.
Be selective. Only call businesses who would
be interested.
18
Friday, July 12, 13
RepeatAfterMe
If you sponsor ______ we will _____so
that______will_____your_____
19
Friday, July 12, 13
If you sponsor OurConference2013 we
will show your demo video so that our
attendees will know about your
software.
20
Friday, July 12, 13
Remember:ShowthemtheVALUE
21
Friday, July 12, 13
(R)eturn (O)n (I)nvestment
ROI
22
Friday, July 12, 13
4. Use your Network
23
Friday, July 12, 13
4. Use your Network
Sponsors don’t have to be big companies.
Ask friends and acquaintances who own
businesses.
Ask friends to ask their employers.
24
Friday, July 12, 13
5. Your Attendees are the Key
25
Friday, July 12, 13
5. Your Attendees are the
Key
26
Friday, July 12, 13
5. Your Attendees are the Key
A lot of attendees from the same company?
Ask them to sponsor you for reduced tickets/
promotion.
See what industries your attendees are in. This
will show sponsors who your audience is.
27
Friday, July 12, 13

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