David Hawking - The Search Master's Toolbox

Online Information London 30 Nov 2010 The Search Master's Toolbox David Hawking Funnelback / Squiz

Funnelback’s UK Customers ,[object Object],[object Object],[object Object]

Costs of poor search ,[object Object],[object Object],[object Object],[object Object],[object Object],Search is a critical part of the web experience.

Who's the SearchMaster in your organisation?

Stakeholders expect every SearchMaster to do her duty! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Give them the tools and they will do the job! ,[object Object],[object Object],[object Object],[object Object]

1. The basic search tool ,[object Object],[object Object],[object Object],[object Object],[object Object]

2. FineTuner ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Testfile Desiderata ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Sources of testfiles at LSE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],All biased – Use a sampling tool!

Dimension-at-a-time tuning 1 2 3 dim2 dim1 dim1

Fine Tuning Summary ,[object Object],[object Object],[object Object]

But why do queries still fail? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

3. Spelling suggestion tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

4. Query expansion tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

5. Reporting and alerting tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Conclusions ,[object Object],[object Object],[object Object],[object Object],Thanks to Mike Swanson of Oxfam Australia for the Ned Kelly line.

David Hawking - The Search Master's Toolbox

Recomendados

Recomendados

Mais conteúdo relacionado

Destaque

Destaque (8)

Semelhante a David Hawking - The Search Master's Toolbox

Semelhante a David Hawking - The Search Master's Toolbox (20)

Mais de Squiz

Mais de Squiz (18)

Último

Último (20)

David Hawking - The Search Master's Toolbox