1. Digital Graphics
Olivia Bolt

2. File Formats

3. Raster Graphics
• A Raster Graphic is made of Bitmaps
• Bitmaps are made of pixels
• Pixels are what the graphic is made up of
• They record information and have a fixed
resolution, therefore, if resized, can cause
distortion
• Raster Graphics are stored in files, via different
formats

4. Vector Graphics
• These are made up of vectors/paths
• They have a definitive start and end points.
• These have curves, points and angles between
them
• The scaling can be big and small therefore no
definition is lost

5. JPEG
Stands For Joint photographic experts group
Used For JPEGs have a general use as most
photographs use this format. Used on web
formats e.g. Facebook. Raster graphic.
Advantage They can be compressed, therefore they
have a small file size.
They do not take up a lot of memory
Disadvantage During the compression and
decompression they lose quality, therefore
the image is less defined

6. TIFF
Stands For Tagged image file format
Used For Desktop publishing, adobe design
documents. Raster graphic.
Advantage During compression it does not loose
quality, compared to JPEG.
Using TIFF on Photoshop, you can preserve
layers / files
Disadvantage Compared to a JPEG image, TIFF does not
compress nearly as much, therefore, it
uses a very large file.
The software you can use with TIFF, is
limited

7. PSD
Stands For Photoshop document
Used For Image manipulation e.g. front cover for
magazines. Raster graphic.
Advantage You can save many different layers
Supports transparency
Disadvantage Get very big files
Limited to the software you can use

8. AI
Stands For Adobe illustrator art
Used For Logo creation. Vector graphic.
Advantage Can be scaled big and small , therefore no
quality is lost
Disadvantage Like PSD, you are limited to the software
you can use with AI

9. AI example
• This is the
software
used
whilst
making a
AI image.

10. 3DS
Stands For 3D studio
Used For 3D modelling animation and rendering,
moving images. Used in the creation of
animated characters and environments.
Vector graphic.
Advantage 3DS is the industry standard therefore you
are flexible to the different software you
can use
Disadvantage Huge file types, these are harder to store
Complicated to use, you have to be a
professional
Expensive software

11. Digital Graphics
Images

12. Shape Task

13. Evaluation
What did you like about your image?
In this image I like moulding the shape to the body part I chose. For example I used a rectangle with rounded
edges for the neck then moulded into more of a giraffe shaped neck. This made my image look a lot more
giraffe like. I also liked that the image I chose was easy to do and was quite straightforward. Which made my
giraffe have simplicity.
What would you improve if you did it again?
If I was to do this Giraffe again I would take more time into looking more carefully at the giraffes spots so
they look a lot more accurate. I made the pattern on the image to big and they needed to be smaller and
more detailed. I would also change the colour of the giraffe and not make it as yellow

14. Rotoscope

15. Evaluation
What did you like about your image?
In this image I love the face of the person I rotoscoped. I put a lot of time into making this face very accurate. I
used the colour range tool and got the shadowing and the light and dark patches on her face. To give her
texture and defined. I also like the patter I created on her top as it looks exactly like the picture again I used the
colour range tool to pick out the patter on her blouse and transferred that on to the rotoscoped version. The
hair again we used the Colour range to pick out the different light and dark colours that she had in her hair this
also was another think I liked about my image.
What would you improve if you did it again?
If I was to do this image image the thing I would improve the neatness of her hair. Round one side of her face
the hair dangling down looks very scruffy and unprofessional It starts off quite thick and as it drops down it
gets thinner and thinner and looks messy. I would keep in the same width . I would also improve her head
features e.g.. An ear. Which she is without. So to improve this I would add her an ear's). I would also improve
the highlighted parts on her hair as we I missed a lot out

16. Text Based

17. Evaluation
What did you like about your image?
In this Image I specifically like how I connected the image with the words of the quote for instance “Ham and
Cheese & Role” links with the ham and cheese bread role behind. The Image behind the text emphasises the
words and makes them stand out which I liked about this text image. I also like that the word ham is in pink
then the word Cheese is in yellow and the word role is brown this emphasises the words in this quote and is
pun like what the quote is. The Font I chose also is fun and play like which shows that the quote is ment to be
funny and is a play on words.
What would you improve if you did it again?
In this text and image I would improve the image of the bread role behind the text. The bread part of it doesn’t
look like bread. I would improve this by adding more texture and making the shape of the bread less of a
perfect circle. The bread part is the worst part of the whole picture and text as its not as detailed as the rest of
the graphics are.

18. Logo Creation

19. Evaluation
What did you like about your image?
What I like about this image is that it looks like a real book with writing in. I like that I used different fonts to
emphasise the different words for example. I used a font which looked printed/stamped for the word print.
Then for the words York College I chose a font which look like a persons handwriting this represents a school
work book theme.
What would you improve if you did it again?
To improve this logo image I would add more colour to it. I made it very blank and it doesn’t have any colour
to make it stand out and make it look really fun and interesting. I need to improve on this and make it look
more presentable and catch the Target Audiences eye. To do this I would change the colour of the writing
into have different colours for example The “York College” I would change the colour from black and white to
a brighter colour like red and green etc…

20. T-Shirt Designs

24. Proposal
Dimensions
2400 by 3200 pixels
Content
The Nature of my Content is from a very good film/book ‘ The Perks Of Being a Wallflower’ This film/book has a
lot of very good quotes which I have put into my idea.
“Lets go be Psychos together” “And in that moment I swear we were infinitive” “We accept the love we think we
deserve” These quotes will be added to my design with a picture of the two main characters Sam and Charlie.
They will have no faces features. ‘The perks of being a wallflower’ on my seconded design I am going to change
this to ‘ The perks of being a cauliflower’ to make a pun. This will involve Charlie with a head that’s a cauliflower.
This will make a serious image and a funny image.
Export Format
PNG
Advantages; Compatible to RedBubble
Saves Transparency and lowered capacity
Disadvantages; Larger File Size

25. Proposal
Deadline
1st October 2013
Day 1 Day 2 Day 3
Rotoscoped the three main
characters and perfect it. Add the
first Quote. Make the first t-shirt
design
Finnish the first t-shirt design and
upload it to RedBubble. Make
sure it is perfect then move onto
t-shirt design no.2. Start this
design by rotoscoping and
warping.
Finnish t-shirt design no.2 and
perfect it. Upload it to red bubble.
Spare time start to make iphone
cases and stickers.
Schedule
Audience
My audience are teenagers/young adults (14-21) mostly Females but some males
also, as it’s a coming of age story about a teenage boy and deals with concepts like
love, Loss, Alcohol, drugs and sexuality. Teenagers who like to read very deep and
intense books. Teenagers who are outsiders (wallflowers). Have hobbies like Art and
Writing, Creativity, Reading, music.

26. “Lets go be
PsychosTogether”
The ‘Psychos’ is in a
different font, this I
to emphasize the
word and make it
stand out
The Picture will not
have the blue
background and the
characters will not
have face features.
They will just have
blank faces. Then
Block colours will be
used to show
simplity of the
wallflowers.
This is the quote
from the Book/Film
and the writing is
very plain and print
like to show the
contrast between the
words in this quote.
I have chosen a
background colour to
mount the picture on
as a lime
green/Yellow colour.
This colour is well
know to the Film and
the book. This
appeals to my Target
Audience as by
looking at the colour
they will think/know
of “The perk..”
straight away.

27. The Perks Of Being
A Cauliflower
This design of ‘The
perks…’is a pun on
the words
Wallflower. Instead
of wallflower I used
the word Cauliflower
as it is humorous.
The Cauliflower
image is so random
that its funny to think
of. This is a more
jokey t-shirt which
takes the Mick out of
the title of the
film/book
With the Characters on the t-
shirt instead of having a face
they will have a cauliflower
instead. This is like there
cauliflowers and it’s a film
about how good it is being one.
The Target Audience will the
the story line so they will know
how it’s a complete contrast
and nothing about cauliflowers
at all

28. T-Shirt Evaluation

29. Peer Evaluation
What are the strengths of the final image?
• The strengths of the final image Is that it is very creative and the person has put a lot of thought into
making it funny. There is a pun which works really well with the title and its very unique to anything which
is on RedBubble. This person didn’t copy anything and its very original.
What could be developed if the image was repeated?
If the image was to be repeated the things that could be developed with this is the people on the t-shirt could
have more detail on them and they could not be as blank. Also the Spoof is really good but I think if repeated
more detail could be added the the cauliflowers to make them a lot more cauliflower like, overall I think that
this person has done a really good job with the work that they have done.

30. Does your final product reflect your
original intentions?
“Lets go be
PsychosTogether”
The Perks Of
Being
A
Cauliflowe
r
These Flat plans are quite different from their
original images, I have changed the font of the
quotes and title on the t-shirt and I have changed
how I have laid the elements out as they looked
better alternative ways. I used the ideas but
tweeked thee elements to make them look more
professional
On this t-shirt the
quote looked a lot
better above the
image on the from
and I changed the
font on the front as
it was more linked
to the movie,
This changed a lot as I
made it into a spoof
movie poster. This made
the t-shirt a lot more
funnier which aims to
attract the target
audience as it’s a private
joke with the niche
audience.

31. Is your product suitable for your
audience?
• My product is very suitable for the audience that I aimed this product at. The niche audience that I have
concentrated on is fans of the film and book ‘The perks of being a wallflower.’ My audience proposal was
to make a unique original t-shirt design that my target audience would find interesting and quirky so will
be tempted to buy it. My audience are teenagers and young adult as my topic for the t-shirt was a coming
of age film I have made this subtitle for them as I have used humour to engage them and made one of my
t-shirt into a fans of the movie ‘private joke’. I used one of the top quotes from the book which fans of the
film will find interesting and meaningful in which to want to wear the quote. I wanted the t-shirts to be
meaning full as the book deals with a lot of deep issues, by having a very meaningful quote on one of my
t-shirts makes the target audience feel connected with the t-shirt as my target audience are creative and
indie type girls and some boys. They can relate to this one quote as society may see this types of
teenagers as ‘psychos’. On a happier scale I did a spoof to gain interest of the niche audience and put a
positive twist on this deep book, it brakes the intense factors of the book down and shows humour and
positive attitude towards this.

32. What do you like/dislike about the
techniques you have used?
• To produce my final product I have used many tool to help me create a professional looking product.
• One of the tool I used was Rotoscoping. When using this tool I used the polygonal lasson tool in this . This allowed me to
select certain parts of the image and trace around it to create a layer and be able to use colour to make it look cartoon like.
This allowed me to turn a real image into a graphic image. I liked this technique I used because it was easy once you got the
hang of it which I liked about it. I was able to create a graphic in a simple way. At first it was complicated to understand but
once you got the gist I found this skill very helpful and very fun. Something I disliked about this technique is that it took a
long time and it was quite tedious which made you get bored of tracing quickly. Also if I double clicked by accident it joined
up at whatever point you was on and made a mess of your image which resulted into having you start all over again. This
didn’t go down to well as I kept on getting really annoyed about having to start again.
• Another Technique I liked was using colour range. Colour range was where you opened the window up and you was able to
select the fine detail in images and make the graphics more defined and picked out specific colours in that image. I liked this
technique as you could of chosen pacific colours and made for example on my Zoella image I used the colour range to make
the face defined and using slightly darker colours to show the nose and make the face looked shadowed. I disliked when it
picked out the wrong parts and it printed that onto your image and you had to rub it away. Overall I was very pleased with
using this technique.
Colour range
technique used
to pick out the
highlighted parts
of her hair.
My
rotoscoped
picture from
my T-Shirt

33. What do you like/dislike about how
your final product looks?
• My final product overall looked really good. I was very pleased with hw it turned out and it was exactly
how I thought it would look in my head. I had to tweeked parts from my flat plan to make them look better
on my t-shirt but they still looked as good as I originally planned out or even better than I originally looked.
On way image I changed my layout of it I specifically liked my change in idea as I made it into a spoof
movie poster this worked really well as I was able to add my humour to the t-shirt to make it extra funny. I
also liked my idea of having the people as cauliflowers. It hadn't been done before on RedBubble so that
made it original and unique. This element to my T-Shirt makes it more interesting to the target audience. I
disliked how the cauliflowers looked on the people. They were really hard to make into a graphic without
them looking silly so I had to try my best to make them look as real as possible. The thing I liked about my
other t-shirt is that the characters looked very blank and not personal. I didn’t add faces so it was more
unique and original. I also like the fonts I chose I chose to write ‘Psycho’ in a different font to put
empathises on that pacific word. On the design I disliked nothing about the actual image as it was exactly
how I wanted it to be.
The emphasized word
and no faces on my
design to make it quirky.
The
cauliflowers
were very hard
to make into a
graphic as you
can see

34. Why did you include the content you
used?
• The content I had used I chose specifically because they all had a meaningful connection or a link with the
film/book. The content was very pacific to this film and it would attracted my target audience as straight
away they would know by looking at the colours and images my design was about ‘the perks of being a
wallflower’ The image I chose for one of my designs was the famous image from the film. The way they
were stood you didn’t have to add character to guess that it was about the perks… The font I used was a
print like font I used this because in the film Charlie (main character) does a lot of writing on a type writer
so I used a type writer type font to represent the letters that Charlie writes. This was a personal reference
that my niche audience would understand. Also this font was used on the movie poster so straight away
seeing the font you don’t have to read what it says to know what it is. The font is very specific to this film
only. The colour I used on the Iphone background was the main colour of the film. This Lime green colour
is on every film poster and it represents the famous lime green wall they stand against on the cover of the
book. This only is linked with the story which shows my audience that my design is about the perks.
The lime green
background on my
Iphone case
representing the
films famous colour.
This is the font I used. It
looks like its printed and
it specific to the film
The famous pose they do where
Sam has her head on Charlie to
represent their relationship which I
like about this picture.

35. What style have you employed in your
products?
• The thing that influenced me about doing this design onto my product is that I liked the originality and the
potential that you could do with this book/film. I really love the film/book myself and it wanted to show
this through my design. I had a lot of influence through RedBubble by looking through the different
designs for this topic that already existed. There was lots of quotes that people had already used on their
work but the one I chose was a popular quote but hardly anyone had used yet. That’s what influenced me
to use that quote from the book. Existing products hadn't done any spoofs or humorous designs with “The
perks” so I decided to be the first to do this with my spoof movie poster. The visual style my work has is a
original quirky and indie style. I have chose and indie book which I wanted to reflect on to my work. I
chose this indie style as its what my target audience have as a personality and style there self.
Here is existing
designs on RedBubble
with the same theme
as my design. As you
can see some of my
influence came from
these as they is so
many different
designs generated
from one theme

36. What were the strengths and weaknesses
of the pre-production and planning
In pre-production that was a lot of strengths rather than weaknesses as everything worked out what I
planned in the first place. The planning before hand helped me a lot. Making a mood board influenced me
a lot and brought a lot of ideas into my head which I did not have in the first place. After creating my mood
board I was bombarded with ideas then and had to pick a final design. The research before hand helped
me a lot to as that inspired me to do the “The perks of being a cauliflower” I goggle imaged the film and
that gave me the images I need to produce my ideas. I found having flat plan before making my design
very useful as I had a guide to follow this was a strength as I could follow my guide/plan and be able to
produce a professional product. A weakness I found was deciding whether an idea was going to work. My
cauliflower idea seemed like a really good idea when I first started then as made up my flat plan it looked
like it might not work to how I would have hope. That’s when another weakness was decision making I
had to go ahead with creating this on the possibility that it might not work and look really bad. Another
strength the my preproduction was my mind map I found this very useful because at first I didn’t know
what to do my design about then when I produced my mind map. Ideas started to flow through my head
and in a seconded I had a range of ideas that I could possibly use.
My mind map I
produced to create
ideas.
My mood board
which I generated
my ideas of the
image that I wanted
to use.

37. Analyse each of your final print products commenting
on the strengths, weaknesses and aspects you would
do differently if you were to repeat the project
This is one out of two of my final
print products.
The strengths on this T-Shirt is
the Quote. I specifically like the
quote the best here. The quote
looks quirky and the ‘Psycho’
emphasized reaches out to my
target audience who are the
wallflowers of this society.
I picked a really personal font
to the film this also is a
strength of my work as its
very meaningful and has a
deep personal attachment to
the main character.
A weakness on this print product is
the graphic image. The image isn't
as bright as I hoped it was and I
haven't put that much detail in.
This may look really blank but it
was going for a quirky different
look. So the blankness and
simplicity of it represents the
simplicity of my target audience.
The characters image is very
dominant over the quote as
this is the part of the design
with the most colour. I
specifically like the white t-
shirt for my work as it make sit
stand out the most
If I was to do any aspects again I would
try add more detail to the characters and
see if that made the design look more
dramatically powerful and personal to my
target audience.

38. Peer Feedback
I agree with what the person has said about the image being
developed I would change that if I had to repeat this designing. To
make it a lot more personal to my target audience. As faces make
connections.
I also agree that these are the strengths of the final images. I have
two which work really well. There was nothing like that on
RedBubble so I have created my own original piece of work.