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BEO Corporate Presentation

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Olivia A. Ramos Albritton
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Be ready to master the LANGUAGE OF BUSINESS
Contents! 1.  What does BEO bring to the table?! ! 2.  What are our Unique Values?! 3.  What services does BEO offer?! 1.  Support services to HR Departments for Recruitment and In-house Appraisal Processes! 2.  Support services to HR Departments for Blended Learning & Development! 3.  Support services to HR Departments in E-Learning & Development! 4.  E-Tutoring Services! ! ANNEX: Testimonials!
We are committed to developing effective and efficient communication skills in multicultural environments ! ! ! to enhance professional development, international expansion and to meet the communication needs 
 that advocate a culture of excellence in organisations 
 over forthcoming years.! 01 What value does BEO bring to the table?!
BEO is the leading B2B 2.0 consulting firm that specializes in Evaluation, Training and Development of ! Communication Skills ! Created by and for Senior Managers, ! ! specifically centering on each job role, ! business line, ! sector and! focused on achieving tangible results (ROI).! Today's successful companies ! know their clients' needs. ! But can they add value ! in different circumstances, ! markets and cultures?! 01 What value does BEO bring to the table?!
At BEO, we believe that language is action and that the 'how' weighs more in a message than the 'what'.! ! ! Our almost 10 years of international experience in the market have added value to the more than 3,000 Senior Managers we have taught, allowing them to resolve issues and identify tactics that provide tangible results in various different settings, situations and cultures.! ! ! We build on each and every student's core strengths, eliminating engrained errors, identifying and honing in on areas of improvement and measuring progress in real-time.! 01 What value does BEO bring to the table?!
02 How does BEO differ from any other English academy?! ROI!Case Methodology!Management Experience!Hands-On Approach! Connection, ! ! Clarity and ! ! the Structure of the Message ! ! via Constructive Language,! ! lie at the heart of our methodology.!
02 How does BEO differ from any other English academy?! Hands-On Approach! BEO stands out from the rest because we value management experience as highly as English training.! ! ! We are a company created by and for senior managers, and we believe that in business, real experience adds value that no academic approach can match.! ! ! We understand that every sector, business line and role have individual requirements and their own unique technical language which we already know.! ! ! Our training focuses all exercises on improving participants' communication skills and is tailored to their individual needs.! !
02 How does BEO differ from any other English academy?! Senior Management Experience! BEO is a company created by and for Senior Managers.! ! ! We understand the role staff play in achieving individual, divisional and organizational objectives.! ! ! We speak the same language as our clients and understand the challenges that each of our Students face.! ! Our English courses aim to allow students to perfect their business communication skills in order to make them more fluent and persuasive speakers.! Regardless of its size, a company’s human resources are its most important asset. ! ! The success of a business depends on the productivity of this asset. ! ! At BEO we help each and every Student tackle their challenges! and ensure that they are fluent in the lingua franca! of an increasingly globalized world.!
02 How does BEO differ from any other English academy?! Case Methodology! Our use of the Case Method combined with BEOs online e-Learning platform ensures our Students retain up to 90% of skills and knowledge from each course.! ! < 50%! 70%! 80%! 90%! Reading, Listening, Analyzing Graphs/Diagrams and watching videos! Taking part in open discussions, presentations and role plays! Working on a Case Study! Working with up-to-date materials, via our Learning Process! Tangible Reinforcement of Communication Skills and! Knowledge Retention!
02 How does BEO differ from any other English academy?! ROI! We know that our clients expect to obtain tangible and immediate results when hiring us.! ! ! ! At BEO we work in partnership with our clients and define objectives together.! We then co-design measurable assessment variables, which allow us to ! (1) monitor, ! (2) follow-up in real time, and! (3) achieve pre-determined objectives.! ! ! ! In order to monitor performance, or indeed select personnel, we have a 360º in-house level test, which assesses grammar level, business vocabulary and listening and reading comprehension, in line with the European language reference framework. ! !  ! ! Ever since we were founded and having trained over 3,000 Senior Managers, we can safely say that all of our participants have successfully achieved their target objectives.!
03 What services does BEO offer? 360º Business English! Level Testing! Blended Learning & Development, ! via courses and seminars! Specialized courses given ! by our Online Training Team ! BEO provides support services to HR departments, teaming up with Recruitment and Learning & Development in order to ensure Participants obtain the best possible results.!
03.1 Support Services to HR Departments: Recruitment and In-house Appraisal Processes! ! 360º Business English! Level Testing! 20 MINUTE 
 PERSONAL INTERVIEW
 (FACE-TO-FACE, ! VIDEO-CONFERENCE ! OR ON THE TELEPHONE)! 
 READING AND LISTENING ! COMPREHENSION! LEVEL TEST! SPECIALIZED VOCABULARY
 LEVEL TEST ! GRAMMAR
 LEVEL TEST! All Candidates and Participants complete a personalized level test on our E-Learning platform, which covers the following:! ! 1. Core Grammar! 2. Business Vocabulary! 3. Reading Comprehension! 4. Listening Comprehension! ! BEO's specialist team
 also carries out the interviews. ! ! Finally, quantitative and qualitative Individual and Overview Reports will be provided, as well as the corresponding CELF level.! How does it work?!
! 03.2 Support Services to HR Departments: Communication Skills, Blended Learning & Development! How does it work?! • 1st meeting either face-to-face or online with HR for needs analysis. ! ! • Preliminary Training Proposal Presentation! ! • Level Testing (Grammar and Business Vocabulary) 
 Individual Student Needs Analysis.! ! • Final Proposal, Final Schedule and Getting Started.! NEEDS ANALYSIS AND GETTING STARTED! BEO only provides courses to intermediate level Students,
 supporting them as they perfect their communication skills within the work environment.! Beginner! False! beginner! Intermediate! Upper! intermediate! Advanced! Bilingual! 1! Blended Learning! & Development !
How does e-learning work?! ! Once the Student is registered, they will have access to course notes; glossaries; specialized vocabulary exercises; texts, audio files and transcripts, with comprehension exercises.! 2! ! Courses are acquired 
 by specialized area ! (1) Level Tests, ! (2) Core Grammar, ! (3) Department specific courses, ! (4) Sector specific courses
 and ! (5) Communications specific courses.! 1! 03.3 Support Services to HR Departments: Communication Skills, E-Learning & Development!
03.3 Communication Skills and E-Learning & Development Services (Overview)! Sector Specific Courses! Online/Virtual Tutoring! Unit/Department Specific Courses! Communication Skills Courses (Speaking, telephone, writing, listening comprehension, pronunciation, etc.)! Core Grammar Road Map (based on previously detected areas of improvement) ! CEFL Grammar Level Test!
03.3 Communication Skills and E-Learning & Development Services! ! Online Communications Specific Courses: ! Speaking, telephone and video conference calls, writing, listening comprehension, pronunciation, etc.! ! Road Map for full Core Grammar Online Course ! (based on previously detected areas for improvement)! Vocabulary and Grammar Level Tests! Each course contains:! Technical notes with! easy-to-understand explanations and ! practical examples.! Grammar exercises, ! broken down in ! blocks and sub-sections.! Follow-up and Progress Reports! Each course contains:! Technical notes.! Technical Vocabulary Exercises.! Podcasts and Texts for each topic,! along with vocabulary! and comprehension exercises. ! Follow-up and Progress Reports. !
03.3 Communication Skills and E-Learning & Development Services! Tailored Specialized Online Courses for Specific Units/Departments: ! Business English for Finance! Essentials of Legal and Fiscal English! Legal English! Business English for Marketing and E-Commerce! Business English for Sales and Key Account Management (KAM)! Business English for Talent Management (HR)! Business English for Operations Management! ! Online Courses Specific to each Sector:! Essentials of Financial English for Banking! Essentials of Financial English for Capital Markets! Essentials of Business English for PHARMA! Essentials of Business English for Legal and Tax Law Practice! ! ! Each course contains:! Technical notes.! Glossaries.! Technical Vocabulary Exercises.! Podcasts and Texts for each topic, ! along with vocabulary ! and comprehension exercises.! Follow-up and Progress Reports. !
03.4 E-Tutoring Services! Online/Virtual Tutoring! ! Support classes are purchased in bundled hourly packs and are provided via a range of different media, such as by phone, FaceTime, Google Hangout and Skype.! ! Why sign up for Blended learning?! ! In order to focus on the areas in which each individual Manager may need support, and for feedback compatible with any of our courses, or, for example, to obtain extra help in any of the following job-specific areas (drafting, reviewing, simulation and execution):! ! Annual Reports! Financial Results Reports and Presentations! Tendering Proposals! Commercial and Marketing Plans! Launch and International Expansion Plans! Recorded Simulated Negotiations, Prepping for Conference and Video Conference Calls and Face-to-Face Meetings! Process and IT System Manuals! Corporate ID Manuals! ! ! In each session, ! the Student gets:! A non-academic trainer with real business! experience. ! Support and help with writing! and/or preparation of any! work-related issue. ! Support with any questions! about the Online Platform. ! 100% personalised support! from professionals! with experience of working in the very best! companies in each sector. ! ! !
ANNEX: Testimonials! “BEO’s training is completely different to other language schools.! ! The courses are extremely practical and are oriented ! towards professional life in a simple and efficient way.! ! This translates into truly 'bespoke' learning: the ! content, methodology and trainers were ! all fully adapted to my specific interests and needs.! ! his really added value and meant that the training quickly ! translated into a significant improvement in my vocabulary,! comprehension and fluency. ! ! I am really pleased with the training I received from BEO.” ! ! Félix Plasencia,! Managing Partner. Law.! Ernst & Young ! ! “BEO is, without a doubt, one of the best alternatives I have come across ! in trying to perfect my English. ! ! Their website allows students to improve and expand their grammatical! knowledge, as well as practice listening & reading, and check what! they have learned by completing tests.  ! ! However, their dedication and commitment goes above and beyond, ! centering on each student’s specific needs.! ! One of the most noteworthy areas is the ability to strengthen essential ! communication and fluency skills needed in the business world.! In my opinion, both BEO’s method and experience and dedication are! their key strengths.”! ! Verónica Gómez Rodrigo,! Transaction Tax.! Ernst & Young! ! “Having completed a six month course with BEO, I would highly recommend the experience. In contrast to courses I have! done at other schools and on other courses, at BEO all content was fully adapted to my work needs. ! ! The vocabulary used was up-to-date with today’s market, incorporating financial, fiscal, and legal terms! that have been very useful for me in my day-to-day work. ! ! Face-to-face lessons differ from traditional English lessons, focusing on developing communication skills, preparing! presentations, holding meetings, etc, all important when working in a multinational environment. ! ! Furthermore, the website is equally focused on learning and developing financial and fiscal terms, with texts, comments and exercises ! to help you improve in these subjects, thereby making BEO stand out from other courses I have done in the past.” ! ! Luis Alonso García,! ACR Senior Manager. Global Compliance.! Ernst & Young !
ANNEX: Testimonials! “We have worked with BEO for the last four years, obtaining unbeatable results from courses tailored to teams of middle managers, ! as well as for a number of our of board members. ! ! BEOs team adapts to each student’s needs and focuses its efforts on attaining individual goals, providing a professional, ! efficient and practical service which can be seen directly and positively in work performance. ! ! At BEO there are no teachers, precisely because one of the areas in which they differ from peers is their Training Team. ! BEO has found a way to capture, retrain and retain a Senior Management Team that perfectly understands our Teams. ! ! In addition, their E-Learning space provides a simple, practical and easy way to track results at any given time. ! ! This simplifies things considerably for the Human Resources Department. ! ! The BEO experience is unlike that of any traditional academy or business training company which we have tried in the past.”! ! Fernando Vallejo, ! International Training and Development Director.! GLOBALVIA Infraestructures! “If I were to summarize BEO’s skills and what makes them different from the rest, I would highlight the following:! ! BEO’s flexibility and ability to adapt to all departments involved in the training and development process, ! from the Human Resources Department – to which BEO qualitatively and quantitatively reports each month – to ! the Directors of each area of the company – who validate the content of each course – and the Students – who ! set and monitor their goals and achievements. ! ! Secondly, the quality of their training materials, which are specific to each business area, ! and their training team who come from the business world and whose solid! field experience adds a wealth of value.! ! And finally, the way their equipment, method, IT systems and tools provide Students with a ! tangible ROI within development programs that they themselves validate, ! ensuring maximum performance within each student’s specific level.”! ! Training and Development Department.! Banco Popular Group!
ANNEX: Testimonials! “BEO is the best option for those who want to ! improve their technical, economic, ! legal and/or business English.! ! They are highly professional and their personal ! approach is unbeatable.. ! ! Having tried a number of academies and teachers ! over many years, I can confirm that BEO ! stand head and shoulders above the rest.”! ! Vicente Mena, ! Lawyer. Legal Services.! Banco Popular Group! ! “BEO has been in charge of my English language training for the last ! three years and it has undoubtedly been the best training I have ever received. ! ! The classes are tailored to cater to students’ professional needs and are complemented ! with online materials – in my case, to my needs as a lawyer/tax adviser, ! and to my level, allowing me to work on the areas I need most in my day-to-day work.! ! The teachers’ technical and personal qualities are second to none, as all of them! are professionals with extensive business experience. This allows them to understand! our professional needs in all aspects of our work (technical, communicative, social, ! etc.) to perfection and with great empathy.! ! It has been a great pleasure to learn English with BEO and an unbeatable experience.”! ! Silvia Alonso García,! Senior Transaction Tax Manager.! EY Abogados! ! “When working as HR Director at Edenred (previously Accor Services), I contacted BEO on the recommendation of a peer ! in the pharmaceutical industry who had spoken wonders about the company.! ! One of my goals was to find the best Partners for each training field, who would provide us with added value, fulfill our ! expectations and become a trusted Partner. Thanks to BEO, our expectations are now in line with the objectives set.! ! From the very first meeting BEO understood our learning needs and the internalization of Business English applied to our ! business perfectly. BEO offered us a customized action plan based on the methodology agreed by both parties, but ! which allowed enough flexibility to allow us to adapt and change it should any specific circumstance arise. ! ! BEO is discerning and demanding, which I believe are essential values if you want your investment to be profitable. I want to thank Olivia ! and Anne enormously for their professionalism, responsibility and thoroughness, but above all I want to thank them for their values, ! which ensure that BEO is and stays a solid company, a standard bearer in its sector and a reliable and long-lasting Partner.”! !  María Jesús Moreno Berrocal,! HR Consultant.! EDENRED!
ANNEX: Testimonials! ! ! “I would highlight BEO team’s ability to identify! the needs and goals of each student and target the ! learning process in a pleasant, personalized ! and effective way. ! ! In addition to their methodology, BEO’s own! online platform makes a wide range of highly ! specialized and extremely interesting resources! available to students”.! ! Javier Galera Bretones, ! Corporate Operations Director.! GLOBALVIA Infrastructure! ! BEO’s unique learning methodology ensures the retention of knowledge, ! vocabulary and useful expressions and also improves comprehension and speaking. ! ! It is the only provider that I have worked with that has a training team that is experienced in business. ! ! Trainers are all former senior managers, so they speak the language we use in our day-to-day work. ! The pragmatic approach focuses on results in the workplace and is supported by ! materials designed for each department to ensure success. ! ! The training is fully adapted to the specific needs of each individual, ! focusing efforts on the areas where it is needed most.! ! BEO offers the best professional support to strengthen communication skills and gain fluency ! and confidence when communicating in business environments. A productive and ! efficient experience with a measurable ROI.”! ! Manuel Asla, ! Marketing and Communications Director.! EDENRED ESPAÑA! “BEO’s professionalism and their high standard of English lessons were evident from the very first day. ! Thanks to trainers’ real life experience in leading companies, lessons are fully adapted to and focused on ! the professional environment, allowing me to use everything learnt in my day-to-day work life, ! both in meetings, as well as in conference calls and client presentations. ! ! Finally, I would note that the educational system used goes above and beyond standard English language learning, ! improving skills such as ease of communication, rapport with the audience and structuring of ideas.”! !  Senior Lawyer. Legal Financial Services.! EY Abogados! !
ANNEX: Testimonials! “BEO is the only company with whom I have improved my business English efficiently and effectively.! If I had to describe the company in one word, it would be anti-academy. ! ! The team and Blended methodology have helped me hold my own when speaking with international analysts about my ! department’s interests, giving me the tools, structures and expressions to enable me to communicate with ! greater ease, self-assurance, clarity and credibility.! In class we simulated presentations and meetings similar to those in my everyday work, ! defending the bank’s stance, calculating ratios and analyzing the macroeconomic state of the Spanish market, etc. ! ! Having two trainers with experience in economics and finance really helped me get the most out of my courses. ! Real life, accredited experience is worth much more than a theoretical or traditional classroom approach in the banking sector. ! ! At BEO trainers really help to facilitate learning, and it is the Student who speaks, practices real-life! role-plays and puts themselves out there to receive constructive feedback within a safe and confidential environment.”! ! Investor Relations Manager.! Banco Popular Group! “Working with BEO is almost like hiring a group of experienced mentors able to maintain a high level of intellectual conversation.! ! When you sign up with BEO you sign up for more than just the traditional business English training ingredients, such as grammar, business ! vocabulary and listening and reading comprehension.! ! Their team is made up of former senior level managers with extensive professional experience, which sets them apart from all other English training consultants.! ! The trainers themselves are on the same wavelength and are committed to helping Students meet challenges, helping them overcome ! anxieties and surpass their personal goals. ! ! The training materials available through the E-Learning platform are excellent and are perfectly adjusted to each team’s needs, reinforcing the ! use of language directly within their specific field of work, be it Human Resources, Finance, Legal and Tax, Project Management, etc. ! ! It is a pleasure to collaborate with a company who really understands the needs of our Teams, in order to assure a significant increase in their performance.”! ! Director of Human Resources.! GLOBALVIA Infraestructures!
ANNEX: Testimonials! “Despite having a solid knowledge of English before starting to learn with BEO, I felt somewhat uncomfortable speaking in a! business environment, particularly when called on to make business presentations or proposals requiring the use of more ! technical English than I was used to, in Communications and Advertising. ! ! After just one course, I have been able to polish my grammar to make fewer mistakes, broaden my marketing and ! business vocabulary, and practice my listening skills, intonation and pronunciation. ! ! I have learnt and grasped many useful expressions to help me interconnect ideas; and the recorded simulations with ! real-time feedback have helped build my self-confidence when holding a conference call or a Skype meeting. ! ! I no longer tremble with fear every time I have to explain a concept or discuss a contractual clause with an ! English-speaking client, even when speaking on the phone.! ! I would say that BEO provides tangible results and honors its commitment. I highly recommend it to all! managers who feel uncomfortable with their level of professional English, as I once did.”! ! Igor Negueruela
 ,Founder and General Director of ÓPERA PRIMA! ! ""I've taken Business English training with BEO for 3 years.! ! It's not easy to find professional teachers when it comes to English and if we talk about business English, the search is nearly impossible. ! That's precisely what you get from BEO, professional teachers with great knowledge in specific business needs.! ! Excellent methodology, tailor -made classes, interesting conversations and,! above all, the feeling of progress with every lesson. The best English experience so far!”!  ! Juan Borja Barrionuevo Charques,! Head of Employment Law Division.! Banco Popular Group!
ANNEX: Testimonials! “ BEO’s learning platform has been extremely useful for me, ! as its contents are really practical and aimed at my everyday work. ! ! The exercises are also really enjoyable and interesting to do, ! so you learn in a very natural way. ! ! A useful and original method of learning the type of English ! that we want and need.”! ! Laura de Pedro Martín,! Senior. Law.! Ernst & Young Abogados ! “I have been learning English with BEO for the past six months and the whole experience ! has been very enjoyable. The training given by the teachers is very good and they know ! about technical aspects related to my work and that helps a lot.! ! The online platform is also very useful in order to supplement the face-to-face classes, ! as you can do exercises and build on the face-to-face classes ! and the whole process is really flexible.! ! BEO offers a practical and highly flexible learning process that you can manage ! around your work and therefore perfectly meets the learning requirements ! of each and every student.”! ! Lucía Freire Fernández, ! Manager. Law.! Ernst & Young Abogados! “After 6 months with BEO I can confirm that in the work sessions ! you don't just learn English, you learn Business and Legal English, ! as well as the best way to communicate and convey ! each message in professional English. ! ! BEO provides a service that is tailored to each student’s individual needs. ! Without a doubt, this has been a great experience.”! ! Rafael Álvarez-Mendizabal Turmo, ! Manager International Tax Services.! Ernst & Young Abogados ! “At BEO they have been able to cater to my specific Business English needs. ! ! The teachers’ flexibility in developing lessons, their concern for the areas requiring ! improvement, and their teaching and help in developing communication ! skills have been what set BEO’s method apart from previous experiences ! I have had with similar companies. ! ! Moreover, the face-to-face time with teachers, while professional at all times, ! has been friendly and warm, making for a flexible relationship, which helps ! students communicate their needs, which in my case have always been met. ! ! Thank you BEO for helping me with this vital element for my career. ! I hope to continue working with you!”! ! Víctor Barrio Aranda,! Manager. Business Tax Advisory – Tax Controversy.! Ernst & Young Abogados!
IDEAS AND CONTENT REGISTERED MAY 2012 - ALL RIGHTS RESERVED ® Thank you! Calle Zurbano 45, 1st floor. Madrid 28010.! t. 34 911 853 144! e. oliviaramos@bizenglishonly.com!

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BEO Corporate Presentation

  • 1. Be ready to master the LANGUAGE OF BUSINESS
  • 2. Contents! 1.  What does BEO bring to the table?! ! 2.  What are our Unique Values?! 3.  What services does BEO offer?! 1.  Support services to HR Departments for Recruitment and In-house Appraisal Processes! 2.  Support services to HR Departments for Blended Learning & Development! 3.  Support services to HR Departments in E-Learning & Development! 4.  E-Tutoring Services! ! ANNEX: Testimonials!
  • 3. We are committed to developing effective and efficient communication skills in multicultural environments ! ! ! to enhance professional development, international expansion and to meet the communication needs 
 that advocate a culture of excellence in organisations 
 over forthcoming years.! 01 What value does BEO bring to the table?!
  • 4. BEO is the leading B2B 2.0 consulting firm that specializes in Evaluation, Training and Development of ! Communication Skills ! Created by and for Senior Managers, ! ! specifically centering on each job role, ! business line, ! sector and! focused on achieving tangible results (ROI).! Today's successful companies ! know their clients' needs. ! But can they add value ! in different circumstances, ! markets and cultures?! 01 What value does BEO bring to the table?!
  • 5. At BEO, we believe that language is action and that the 'how' weighs more in a message than the 'what'.! ! ! Our almost 10 years of international experience in the market have added value to the more than 3,000 Senior Managers we have taught, allowing them to resolve issues and identify tactics that provide tangible results in various different settings, situations and cultures.! ! ! We build on each and every student's core strengths, eliminating engrained errors, identifying and honing in on areas of improvement and measuring progress in real-time.! 01 What value does BEO bring to the table?!
  • 6. 02 How does BEO differ from any other English academy?! ROI!Case Methodology!Management Experience!Hands-On Approach! Connection, ! ! Clarity and ! ! the Structure of the Message ! ! via Constructive Language,! ! lie at the heart of our methodology.!
  • 7. 02 How does BEO differ from any other English academy?! Hands-On Approach! BEO stands out from the rest because we value management experience as highly as English training.! ! ! We are a company created by and for senior managers, and we believe that in business, real experience adds value that no academic approach can match.! ! ! We understand that every sector, business line and role have individual requirements and their own unique technical language which we already know.! ! ! Our training focuses all exercises on improving participants' communication skills and is tailored to their individual needs.! !
  • 8. 02 How does BEO differ from any other English academy?! Senior Management Experience! BEO is a company created by and for Senior Managers.! ! ! We understand the role staff play in achieving individual, divisional and organizational objectives.! ! ! We speak the same language as our clients and understand the challenges that each of our Students face.! ! Our English courses aim to allow students to perfect their business communication skills in order to make them more fluent and persuasive speakers.! Regardless of its size, a company’s human resources are its most important asset. ! ! The success of a business depends on the productivity of this asset. ! ! At BEO we help each and every Student tackle their challenges! and ensure that they are fluent in the lingua franca! of an increasingly globalized world.!
  • 9. 02 How does BEO differ from any other English academy?! Case Methodology! Our use of the Case Method combined with BEOs online e-Learning platform ensures our Students retain up to 90% of skills and knowledge from each course.! ! < 50%! 70%! 80%! 90%! Reading, Listening, Analyzing Graphs/Diagrams and watching videos! Taking part in open discussions, presentations and role plays! Working on a Case Study! Working with up-to-date materials, via our Learning Process! Tangible Reinforcement of Communication Skills and! Knowledge Retention!
  • 10. 02 How does BEO differ from any other English academy?! ROI! We know that our clients expect to obtain tangible and immediate results when hiring us.! ! ! ! At BEO we work in partnership with our clients and define objectives together.! We then co-design measurable assessment variables, which allow us to ! (1) monitor, ! (2) follow-up in real time, and! (3) achieve pre-determined objectives.! ! ! ! In order to monitor performance, or indeed select personnel, we have a 360º in-house level test, which assesses grammar level, business vocabulary and listening and reading comprehension, in line with the European language reference framework. ! !  ! ! Ever since we were founded and having trained over 3,000 Senior Managers, we can safely say that all of our participants have successfully achieved their target objectives.!
  • 11. 03 What services does BEO offer? 360º Business English! Level Testing! Blended Learning & Development, ! via courses and seminars! Specialized courses given ! by our Online Training Team ! BEO provides support services to HR departments, teaming up with Recruitment and Learning & Development in order to ensure Participants obtain the best possible results.!
  • 12. 03.1 Support Services to HR Departments: Recruitment and In-house Appraisal Processes! ! 360º Business English! Level Testing! 20 MINUTE 
 PERSONAL INTERVIEW
 (FACE-TO-FACE, ! VIDEO-CONFERENCE ! OR ON THE TELEPHONE)! 
 READING AND LISTENING ! COMPREHENSION! LEVEL TEST! SPECIALIZED VOCABULARY
 LEVEL TEST ! GRAMMAR
 LEVEL TEST! All Candidates and Participants complete a personalized level test on our E-Learning platform, which covers the following:! ! 1. Core Grammar! 2. Business Vocabulary! 3. Reading Comprehension! 4. Listening Comprehension! ! BEO's specialist team
 also carries out the interviews. ! ! Finally, quantitative and qualitative Individual and Overview Reports will be provided, as well as the corresponding CELF level.! How does it work?!
  • 13. ! 03.2 Support Services to HR Departments: Communication Skills, Blended Learning & Development! How does it work?! • 1st meeting either face-to-face or online with HR for needs analysis. ! ! • Preliminary Training Proposal Presentation! ! • Level Testing (Grammar and Business Vocabulary) 
 Individual Student Needs Analysis.! ! • Final Proposal, Final Schedule and Getting Started.! NEEDS ANALYSIS AND GETTING STARTED! BEO only provides courses to intermediate level Students,
 supporting them as they perfect their communication skills within the work environment.! Beginner! False! beginner! Intermediate! Upper! intermediate! Advanced! Bilingual! 1! Blended Learning! & Development !
  • 14. How does e-learning work?! ! Once the Student is registered, they will have access to course notes; glossaries; specialized vocabulary exercises; texts, audio files and transcripts, with comprehension exercises.! 2! ! Courses are acquired 
 by specialized area ! (1) Level Tests, ! (2) Core Grammar, ! (3) Department specific courses, ! (4) Sector specific courses
 and ! (5) Communications specific courses.! 1! 03.3 Support Services to HR Departments: Communication Skills, E-Learning & Development!
  • 15. 03.3 Communication Skills and E-Learning & Development Services (Overview)! Sector Specific Courses! Online/Virtual Tutoring! Unit/Department Specific Courses! Communication Skills Courses (Speaking, telephone, writing, listening comprehension, pronunciation, etc.)! Core Grammar Road Map (based on previously detected areas of improvement) ! CEFL Grammar Level Test!
  • 16. 03.3 Communication Skills and E-Learning & Development Services! ! Online Communications Specific Courses: ! Speaking, telephone and video conference calls, writing, listening comprehension, pronunciation, etc.! ! Road Map for full Core Grammar Online Course ! (based on previously detected areas for improvement)! Vocabulary and Grammar Level Tests! Each course contains:! Technical notes with! easy-to-understand explanations and ! practical examples.! Grammar exercises, ! broken down in ! blocks and sub-sections.! Follow-up and Progress Reports! Each course contains:! Technical notes.! Technical Vocabulary Exercises.! Podcasts and Texts for each topic,! along with vocabulary! and comprehension exercises. ! Follow-up and Progress Reports. !
  • 17. 03.3 Communication Skills and E-Learning & Development Services! Tailored Specialized Online Courses for Specific Units/Departments: ! Business English for Finance! Essentials of Legal and Fiscal English! Legal English! Business English for Marketing and E-Commerce! Business English for Sales and Key Account Management (KAM)! Business English for Talent Management (HR)! Business English for Operations Management! ! Online Courses Specific to each Sector:! Essentials of Financial English for Banking! Essentials of Financial English for Capital Markets! Essentials of Business English for PHARMA! Essentials of Business English for Legal and Tax Law Practice! ! ! Each course contains:! Technical notes.! Glossaries.! Technical Vocabulary Exercises.! Podcasts and Texts for each topic, ! along with vocabulary ! and comprehension exercises.! Follow-up and Progress Reports. !
  • 18. 03.4 E-Tutoring Services! Online/Virtual Tutoring! ! Support classes are purchased in bundled hourly packs and are provided via a range of different media, such as by phone, FaceTime, Google Hangout and Skype.! ! Why sign up for Blended learning?! ! In order to focus on the areas in which each individual Manager may need support, and for feedback compatible with any of our courses, or, for example, to obtain extra help in any of the following job-specific areas (drafting, reviewing, simulation and execution):! ! Annual Reports! Financial Results Reports and Presentations! Tendering Proposals! Commercial and Marketing Plans! Launch and International Expansion Plans! Recorded Simulated Negotiations, Prepping for Conference and Video Conference Calls and Face-to-Face Meetings! Process and IT System Manuals! Corporate ID Manuals! ! ! In each session, ! the Student gets:! A non-academic trainer with real business! experience. ! Support and help with writing! and/or preparation of any! work-related issue. ! Support with any questions! about the Online Platform. ! 100% personalised support! from professionals! with experience of working in the very best! companies in each sector. ! ! !
  • 19. ANNEX: Testimonials! “BEO’s training is completely different to other language schools.! ! The courses are extremely practical and are oriented ! towards professional life in a simple and efficient way.! ! This translates into truly 'bespoke' learning: the ! content, methodology and trainers were ! all fully adapted to my specific interests and needs.! ! his really added value and meant that the training quickly ! translated into a significant improvement in my vocabulary,! comprehension and fluency. ! ! I am really pleased with the training I received from BEO.” ! ! Félix Plasencia,! Managing Partner. Law.! Ernst & Young ! ! “BEO is, without a doubt, one of the best alternatives I have come across ! in trying to perfect my English. ! ! Their website allows students to improve and expand their grammatical! knowledge, as well as practice listening & reading, and check what! they have learned by completing tests.  ! ! However, their dedication and commitment goes above and beyond, ! centering on each student’s specific needs.! ! One of the most noteworthy areas is the ability to strengthen essential ! communication and fluency skills needed in the business world.! In my opinion, both BEO’s method and experience and dedication are! their key strengths.”! ! Verónica Gómez Rodrigo,! Transaction Tax.! Ernst & Young! ! “Having completed a six month course with BEO, I would highly recommend the experience. In contrast to courses I have! done at other schools and on other courses, at BEO all content was fully adapted to my work needs. ! ! The vocabulary used was up-to-date with today’s market, incorporating financial, fiscal, and legal terms! that have been very useful for me in my day-to-day work. ! ! Face-to-face lessons differ from traditional English lessons, focusing on developing communication skills, preparing! presentations, holding meetings, etc, all important when working in a multinational environment. ! ! Furthermore, the website is equally focused on learning and developing financial and fiscal terms, with texts, comments and exercises ! to help you improve in these subjects, thereby making BEO stand out from other courses I have done in the past.” ! ! Luis Alonso García,! ACR Senior Manager. Global Compliance.! Ernst & Young !
  • 20. ANNEX: Testimonials! “We have worked with BEO for the last four years, obtaining unbeatable results from courses tailored to teams of middle managers, ! as well as for a number of our of board members. ! ! BEOs team adapts to each student’s needs and focuses its efforts on attaining individual goals, providing a professional, ! efficient and practical service which can be seen directly and positively in work performance. ! ! At BEO there are no teachers, precisely because one of the areas in which they differ from peers is their Training Team. ! BEO has found a way to capture, retrain and retain a Senior Management Team that perfectly understands our Teams. ! ! In addition, their E-Learning space provides a simple, practical and easy way to track results at any given time. ! ! This simplifies things considerably for the Human Resources Department. ! ! The BEO experience is unlike that of any traditional academy or business training company which we have tried in the past.”! ! Fernando Vallejo, ! International Training and Development Director.! GLOBALVIA Infraestructures! “If I were to summarize BEO’s skills and what makes them different from the rest, I would highlight the following:! ! BEO’s flexibility and ability to adapt to all departments involved in the training and development process, ! from the Human Resources Department – to which BEO qualitatively and quantitatively reports each month – to ! the Directors of each area of the company – who validate the content of each course – and the Students – who ! set and monitor their goals and achievements. ! ! Secondly, the quality of their training materials, which are specific to each business area, ! and their training team who come from the business world and whose solid! field experience adds a wealth of value.! ! And finally, the way their equipment, method, IT systems and tools provide Students with a ! tangible ROI within development programs that they themselves validate, ! ensuring maximum performance within each student’s specific level.”! ! Training and Development Department.! Banco Popular Group!
  • 21. ANNEX: Testimonials! “BEO is the best option for those who want to ! improve their technical, economic, ! legal and/or business English.! ! They are highly professional and their personal ! approach is unbeatable.. ! ! Having tried a number of academies and teachers ! over many years, I can confirm that BEO ! stand head and shoulders above the rest.”! ! Vicente Mena, ! Lawyer. Legal Services.! Banco Popular Group! ! “BEO has been in charge of my English language training for the last ! three years and it has undoubtedly been the best training I have ever received. ! ! The classes are tailored to cater to students’ professional needs and are complemented ! with online materials – in my case, to my needs as a lawyer/tax adviser, ! and to my level, allowing me to work on the areas I need most in my day-to-day work.! ! The teachers’ technical and personal qualities are second to none, as all of them! are professionals with extensive business experience. This allows them to understand! our professional needs in all aspects of our work (technical, communicative, social, ! etc.) to perfection and with great empathy.! ! It has been a great pleasure to learn English with BEO and an unbeatable experience.”! ! Silvia Alonso García,! Senior Transaction Tax Manager.! EY Abogados! ! “When working as HR Director at Edenred (previously Accor Services), I contacted BEO on the recommendation of a peer ! in the pharmaceutical industry who had spoken wonders about the company.! ! One of my goals was to find the best Partners for each training field, who would provide us with added value, fulfill our ! expectations and become a trusted Partner. Thanks to BEO, our expectations are now in line with the objectives set.! ! From the very first meeting BEO understood our learning needs and the internalization of Business English applied to our ! business perfectly. BEO offered us a customized action plan based on the methodology agreed by both parties, but ! which allowed enough flexibility to allow us to adapt and change it should any specific circumstance arise. ! ! BEO is discerning and demanding, which I believe are essential values if you want your investment to be profitable. I want to thank Olivia ! and Anne enormously for their professionalism, responsibility and thoroughness, but above all I want to thank them for their values, ! which ensure that BEO is and stays a solid company, a standard bearer in its sector and a reliable and long-lasting Partner.”! !  María Jesús Moreno Berrocal,! HR Consultant.! EDENRED!
  • 22. ANNEX: Testimonials! ! ! “I would highlight BEO team’s ability to identify! the needs and goals of each student and target the ! learning process in a pleasant, personalized ! and effective way. ! ! In addition to their methodology, BEO’s own! online platform makes a wide range of highly ! specialized and extremely interesting resources! available to students”.! ! Javier Galera Bretones, ! Corporate Operations Director.! GLOBALVIA Infrastructure! ! BEO’s unique learning methodology ensures the retention of knowledge, ! vocabulary and useful expressions and also improves comprehension and speaking. ! ! It is the only provider that I have worked with that has a training team that is experienced in business. ! ! Trainers are all former senior managers, so they speak the language we use in our day-to-day work. ! The pragmatic approach focuses on results in the workplace and is supported by ! materials designed for each department to ensure success. ! ! The training is fully adapted to the specific needs of each individual, ! focusing efforts on the areas where it is needed most.! ! BEO offers the best professional support to strengthen communication skills and gain fluency ! and confidence when communicating in business environments. A productive and ! efficient experience with a measurable ROI.”! ! Manuel Asla, ! Marketing and Communications Director.! EDENRED ESPAÑA! “BEO’s professionalism and their high standard of English lessons were evident from the very first day. ! Thanks to trainers’ real life experience in leading companies, lessons are fully adapted to and focused on ! the professional environment, allowing me to use everything learnt in my day-to-day work life, ! both in meetings, as well as in conference calls and client presentations. ! ! Finally, I would note that the educational system used goes above and beyond standard English language learning, ! improving skills such as ease of communication, rapport with the audience and structuring of ideas.”! !  Senior Lawyer. Legal Financial Services.! EY Abogados! !
  • 23. ANNEX: Testimonials! “BEO is the only company with whom I have improved my business English efficiently and effectively.! If I had to describe the company in one word, it would be anti-academy. ! ! The team and Blended methodology have helped me hold my own when speaking with international analysts about my ! department’s interests, giving me the tools, structures and expressions to enable me to communicate with ! greater ease, self-assurance, clarity and credibility.! In class we simulated presentations and meetings similar to those in my everyday work, ! defending the bank’s stance, calculating ratios and analyzing the macroeconomic state of the Spanish market, etc. ! ! Having two trainers with experience in economics and finance really helped me get the most out of my courses. ! Real life, accredited experience is worth much more than a theoretical or traditional classroom approach in the banking sector. ! ! At BEO trainers really help to facilitate learning, and it is the Student who speaks, practices real-life! role-plays and puts themselves out there to receive constructive feedback within a safe and confidential environment.”! ! Investor Relations Manager.! Banco Popular Group! “Working with BEO is almost like hiring a group of experienced mentors able to maintain a high level of intellectual conversation.! ! When you sign up with BEO you sign up for more than just the traditional business English training ingredients, such as grammar, business ! vocabulary and listening and reading comprehension.! ! Their team is made up of former senior level managers with extensive professional experience, which sets them apart from all other English training consultants.! ! The trainers themselves are on the same wavelength and are committed to helping Students meet challenges, helping them overcome ! anxieties and surpass their personal goals. ! ! The training materials available through the E-Learning platform are excellent and are perfectly adjusted to each team’s needs, reinforcing the ! use of language directly within their specific field of work, be it Human Resources, Finance, Legal and Tax, Project Management, etc. ! ! It is a pleasure to collaborate with a company who really understands the needs of our Teams, in order to assure a significant increase in their performance.”! ! Director of Human Resources.! GLOBALVIA Infraestructures!
  • 24. ANNEX: Testimonials! “Despite having a solid knowledge of English before starting to learn with BEO, I felt somewhat uncomfortable speaking in a! business environment, particularly when called on to make business presentations or proposals requiring the use of more ! technical English than I was used to, in Communications and Advertising. ! ! After just one course, I have been able to polish my grammar to make fewer mistakes, broaden my marketing and ! business vocabulary, and practice my listening skills, intonation and pronunciation. ! ! I have learnt and grasped many useful expressions to help me interconnect ideas; and the recorded simulations with ! real-time feedback have helped build my self-confidence when holding a conference call or a Skype meeting. ! ! I no longer tremble with fear every time I have to explain a concept or discuss a contractual clause with an ! English-speaking client, even when speaking on the phone.! ! I would say that BEO provides tangible results and honors its commitment. I highly recommend it to all! managers who feel uncomfortable with their level of professional English, as I once did.”! ! Igor Negueruela
 ,Founder and General Director of ÓPERA PRIMA! ! ""I've taken Business English training with BEO for 3 years.! ! It's not easy to find professional teachers when it comes to English and if we talk about business English, the search is nearly impossible. ! That's precisely what you get from BEO, professional teachers with great knowledge in specific business needs.! ! Excellent methodology, tailor -made classes, interesting conversations and,! above all, the feeling of progress with every lesson. The best English experience so far!”!  ! Juan Borja Barrionuevo Charques,! Head of Employment Law Division.! Banco Popular Group!
  • 25. ANNEX: Testimonials! “ BEO’s learning platform has been extremely useful for me, ! as its contents are really practical and aimed at my everyday work. ! ! The exercises are also really enjoyable and interesting to do, ! so you learn in a very natural way. ! ! A useful and original method of learning the type of English ! that we want and need.”! ! Laura de Pedro Martín,! Senior. Law.! Ernst & Young Abogados ! “I have been learning English with BEO for the past six months and the whole experience ! has been very enjoyable. The training given by the teachers is very good and they know ! about technical aspects related to my work and that helps a lot.! ! The online platform is also very useful in order to supplement the face-to-face classes, ! as you can do exercises and build on the face-to-face classes ! and the whole process is really flexible.! ! BEO offers a practical and highly flexible learning process that you can manage ! around your work and therefore perfectly meets the learning requirements ! of each and every student.”! ! Lucía Freire Fernández, ! Manager. Law.! Ernst & Young Abogados! “After 6 months with BEO I can confirm that in the work sessions ! you don't just learn English, you learn Business and Legal English, ! as well as the best way to communicate and convey ! each message in professional English. ! ! BEO provides a service that is tailored to each student’s individual needs. ! Without a doubt, this has been a great experience.”! ! Rafael Álvarez-Mendizabal Turmo, ! Manager International Tax Services.! Ernst & Young Abogados ! “At BEO they have been able to cater to my specific Business English needs. ! ! The teachers’ flexibility in developing lessons, their concern for the areas requiring ! improvement, and their teaching and help in developing communication ! skills have been what set BEO’s method apart from previous experiences ! I have had with similar companies. ! ! Moreover, the face-to-face time with teachers, while professional at all times, ! has been friendly and warm, making for a flexible relationship, which helps ! students communicate their needs, which in my case have always been met. ! ! Thank you BEO for helping me with this vital element for my career. ! I hope to continue working with you!”! ! Víctor Barrio Aranda,! Manager. Business Tax Advisory – Tax Controversy.! Ernst & Young Abogados!
  • 26. IDEAS AND CONTENT REGISTERED MAY 2012 - ALL RIGHTS RESERVED ® Thank you! Calle Zurbano 45, 1st floor. Madrid 28010.! t. 34 911 853 144! e. oliviaramos@bizenglishonly.com!