Obopay was the first mobile money transfer service in the U.S. This presentation throws light on Obopay' s Strategy as well as market dynamics.

1. Obopay’s Journey & Global Mobile Payments Scenario

3. Bank branded, partner led service for the US market

4. Focus on key use cases driven by consumer needsObopay in production: Corporate Website Like us on www.facebook.com/ObopayMobilePayments

8. MarketingCosts Transactional Interactive Static Corporate Website Follow us on http://twitter.com/Obopay

13. Source: MSNBC, January 2010

14. Smart phone’s which already made up 21% of handsets in 2009 will reach nearly 50% by 2011

15. Source: Nielsen, 2009Haiti Donations Smart Phone Adoption Corporate Website Join us on www.linkedin.com/company/obopay

17. Source: Javelin, September 2009

18. Mobile payments are among the top areas in which banks plan to invest in 2010. This will be “mainstream” and will be one of top ten mobile apps by 2012.

19. Sources: Ovum, January 2010 and Gartner, Nov 2009Mobile Payment Investment Corporate Website

20. Thank You www.facebook.com/ObopayMobilePayments http://twitter.com/#!/Obopay http://blog.obopay.com/ www.linkedin.com/company/obopay