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What If We Built Our Communities
Around Places?
Institute for Quality Communities Placemaking Conference
April 3rd
, 2013
Placemaking As a Transformative
Agenda
@EBKent
@PPS_Placemaking
William H. (Holly) Whyte
The Organization Man,1956
The Exploding Metropolis, 1958
The Last Landscape, 1968
Plan for the City of New York, 1969
The Social Life of Small Urban Spaces, 1980
City: Rediscovering the Center, 1988
Climate Change
Sustainable
Communities
Civil Society/
Democracy Building
Public Health and the
Built Environment
Community Engagement
Smart Growth
Convergence of Movements/Disciplines
PLACES
Local Food
Systems
Transportation
& Land Use
Local Economies
Historic Preservation
38 Years of Placemaking
 50 U.S. States
 43 Countries
 3000 Communities
 3 Million annual visitors to our web
site
 36,000 people get our electronic
newsletter
 19k+ on Twitter @PPS_Placemaking
 18k+ Facebook
PROJECT FOR PUBLIC SPACES
Regions where we’re supporting Placemaking
 Singapore
 South Korea
 India
 Japan
 Hong Kong
 Czech Republic
 Montenegro
 Serbia
 Kosovo
 Croatia
 Hungary
 Poland
 Slovakia
 Romania
 Bulgaria
 Georgia
 Armenia
 Australia
 New Zealand
 Canada
 Netherlands
 Norway
 UK/ Scotland
 Sweden
 Italy
 Mexico
 Colombia
 Argentina
 Chile
 Brazil
 South Africa
 Kenya
 Abu Dhabi
 Chicago
 Los Angeles
 San Francisco
 Texas
 Michigan
We shape our public spaces, thereafter our public
spaces shape us. –adapted from Winston Churchill
Contrasting 1
Lowly, unpurposeful and random as they may appear,
sidewalk contacts are the small change from which a
city’s wealth of public life may grow. ─Jane Jacobs
It’s hard to create a space that will not attract people,
what is remarkable, is how often this has been
accomplished. ─William H. Whyte
Contrasting 1
What attracts people most it would appear,
is other people. ─William H. Whyte
If you plan for cars and traffic…
you get more cars and traffic.
If you plan for people and places…
you get more people and places.
When you focus on creating a “place,”
you do everything differently.
• Placemaking provides the link between:
– urban excellence
– economic development
– sustainability
– public health (physical, psychological, social)
What is Placemaking?
 Placemaking is turning a neighborhood, town
or city from a place you can’t wait to get
through to one you never want to leave.
 Placemaking is the creation of a built
environment that creates community,
stimulates interaction, encourages
entrepreneurship, fosters innovation and
nurtures humanity.
What is Placemaking?
 Placemaking is creating for everybody.
 The seed of democracy.
 Placemaking is the process of giving space a
story that is shared by many.
A study of three generations of 9 year olds
found that over a recent 20 year period, the
radius around the home that children were
allowed to play had sunken almost 90%.
Richard Louv
Campus Martius: Before
Campus Martius Vision:
• Detroit's Gathering Place
• The Crossroads of Downtown Detroit
• Our Town Square
• The City's Signature Landmark
• A Catalyst for Revitalization
• A Place Where the Community Celebrates
Major Partners:
• City of Detroit
• Detroit 300 Conservancy
• Detroit DOT
Campus Martius
2004
“It changes the image
of Detroit in everyone’s
mind. They see the
square on TV, hear
about what’s
happening there and
they see Detroit
differently.”
-Bob Gregory, Detroit 300
Campus Martius/ Cadillac Square LONG-TERM VISION/ Power of Ten
Campus Martius/ Cadillac Square LONG-TERM VISION
Campus Martius/ Cadillac Square LQC/ POWER OF TEN
Food Trucks
Beer Garden Prepared Food Market Surf Lounge
Food Trucks
Lighter, Quicker, Cheaper
 Comfort, Amenities & Public Art
 Activation Events
 Interim Public Spaces
 Light Development
Phases of Development Evolution
Phase 1:
Project-Driven
hase 1:
roject-Driven
Phase 4:
Place-Led
Phase 4:
Place-Led
Phase 3:
Place-Sensitive
Phase 3:
Place-Sensitive
Phase 2:
Discipline-Led
Phase 2:
Discipline-Led
Stay in Touch
pps.org
@EBKent
@PPS_Placemaking
ProjectforPublicSpaces

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Placemaking Conference: Future of Place

  • 1. What If We Built Our Communities Around Places? Institute for Quality Communities Placemaking Conference April 3rd , 2013 Placemaking As a Transformative Agenda @EBKent @PPS_Placemaking
  • 2. William H. (Holly) Whyte The Organization Man,1956 The Exploding Metropolis, 1958 The Last Landscape, 1968 Plan for the City of New York, 1969 The Social Life of Small Urban Spaces, 1980 City: Rediscovering the Center, 1988
  • 3. Climate Change Sustainable Communities Civil Society/ Democracy Building Public Health and the Built Environment Community Engagement Smart Growth Convergence of Movements/Disciplines PLACES Local Food Systems Transportation & Land Use Local Economies Historic Preservation
  • 4. 38 Years of Placemaking  50 U.S. States  43 Countries  3000 Communities  3 Million annual visitors to our web site  36,000 people get our electronic newsletter  19k+ on Twitter @PPS_Placemaking  18k+ Facebook
  • 5. PROJECT FOR PUBLIC SPACES Regions where we’re supporting Placemaking  Singapore  South Korea  India  Japan  Hong Kong  Czech Republic  Montenegro  Serbia  Kosovo  Croatia  Hungary  Poland  Slovakia  Romania  Bulgaria  Georgia  Armenia  Australia  New Zealand  Canada  Netherlands  Norway  UK/ Scotland  Sweden  Italy  Mexico  Colombia  Argentina  Chile  Brazil  South Africa  Kenya  Abu Dhabi  Chicago  Los Angeles  San Francisco  Texas  Michigan
  • 6. We shape our public spaces, thereafter our public spaces shape us. –adapted from Winston Churchill Contrasting 1
  • 7. Lowly, unpurposeful and random as they may appear, sidewalk contacts are the small change from which a city’s wealth of public life may grow. ─Jane Jacobs
  • 8. It’s hard to create a space that will not attract people, what is remarkable, is how often this has been accomplished. ─William H. Whyte Contrasting 1
  • 9. What attracts people most it would appear, is other people. ─William H. Whyte
  • 10. If you plan for cars and traffic… you get more cars and traffic.
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  • 12. If you plan for people and places… you get more people and places.
  • 13.
  • 14. When you focus on creating a “place,” you do everything differently.
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  • 17. • Placemaking provides the link between: – urban excellence – economic development – sustainability – public health (physical, psychological, social)
  • 18. What is Placemaking?  Placemaking is turning a neighborhood, town or city from a place you can’t wait to get through to one you never want to leave.  Placemaking is the creation of a built environment that creates community, stimulates interaction, encourages entrepreneurship, fosters innovation and nurtures humanity.
  • 19. What is Placemaking?  Placemaking is creating for everybody.  The seed of democracy.  Placemaking is the process of giving space a story that is shared by many.
  • 20. A study of three generations of 9 year olds found that over a recent 20 year period, the radius around the home that children were allowed to play had sunken almost 90%. Richard Louv
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  • 25. Campus Martius Vision: • Detroit's Gathering Place • The Crossroads of Downtown Detroit • Our Town Square • The City's Signature Landmark • A Catalyst for Revitalization • A Place Where the Community Celebrates Major Partners: • City of Detroit • Detroit 300 Conservancy • Detroit DOT
  • 26. Campus Martius 2004 “It changes the image of Detroit in everyone’s mind. They see the square on TV, hear about what’s happening there and they see Detroit differently.” -Bob Gregory, Detroit 300
  • 27. Campus Martius/ Cadillac Square LONG-TERM VISION/ Power of Ten
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  • 29. Campus Martius/ Cadillac Square LONG-TERM VISION
  • 30. Campus Martius/ Cadillac Square LQC/ POWER OF TEN Food Trucks Beer Garden Prepared Food Market Surf Lounge Food Trucks
  • 31. Lighter, Quicker, Cheaper  Comfort, Amenities & Public Art  Activation Events  Interim Public Spaces  Light Development
  • 32. Phases of Development Evolution Phase 1: Project-Driven hase 1: roject-Driven Phase 4: Place-Led Phase 4: Place-Led Phase 3: Place-Sensitive Phase 3: Place-Sensitive Phase 2: Discipline-Led Phase 2: Discipline-Led

Notas do Editor

  1. Holly Whyte was our mentor and founder. He was proving back in the 1950s that people really wanted to be in cities and wanted to be around other people. Our goal is to build on this work to create an international movement of placemakers.
  2. 1
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  4. A place-driven, community based approach to public spaces yields much different results
  5. How to integrate land use and transportation