Dautzenberg growth potential of women entrepreneurs in germany
1. 2013/05/06
FEMALE-OWNED COMPANIES
GROWTH POTENTIAL OF COMPANIES MANAGED BY WOMEN
WHERE DOES GERMANY STAND COMPARED WITH THE REST
OF THE EU?
WARSAW, 6 MAY 2013
KIRSTI DAUTZENBERG, RAMBØLL MANAGEMENT CONSULTING
1
2. 2013/05/06
FEMALE-OWNED COMPANIES
OBJECTIVES OF THE ANALYSIS
2
COMPARE FEMALE ENTREPRENEURSHIP ACROSS
DIFFERENT COUNTRIES (POLAND; FRANCE; AUSTRIA;
ITALY; GREAT BRITIAN; SWEDEN)
WELL-FOUNDED OVERVIEW OF THE CURRENT
SITUATION OF FEMALE ENTREPRENEURS
IN GERMANY
IDENTIFICATION OF KEY GROWTH DRIVERS AND
BARRIERS FOR THE DEVELOPMENT
AND GROWTH OF FEMALE-OWNED COMPANIES
IDENTIFICATION OF GROWTH POTENTIALS
AND BEST PRACTICES GIVING CONSIDERATION
TO THE EXISTING FRAMEWORK CONDITIONS
3. 2013/05/06
FEMALE-OWNED COMPANIES
METHODICAL APPROACH
COMPREHENSIVE ANALYSIS OF LITERATURE
AND SECONDARY DATA
DATA ANALYSIS OF LABOUR FORCE SURVEY,
CREDITREFORM AND AMADEUS DATA BASE
18 EXPLORATIVE EXPERT INTERVIEWS
(INTEREST GROUPS, RESEARCH SECTOR AND
PUBLIC INSTITUTIONS)
20 CASE-STUDIES ON SUCCESSFUL
FEMALE ENTREPRENEURS
3
5. 2013/05/06
FEMALE-OWNED COMPANIES
SELF-EMPLOYMENT – EXISTING STATUS QUO
IN 2011, WOMEN ACCOUNTED FOR AROUND
38% OF ALL GERMAN COMPANIES
CONSISTING OF ONE INDIVIDUAL.
THIS IS THE SECOND HIGHEST SHARE
BEHIND AUSTRIA (42%) AND IN FRONT OF
Poland (35%).
IN THE SAME YEAR, AROUND 25% OF
GERMAN ENTREPRENEURS WITH
EMPLOYEES WERE WOMEN. POLAND HAD
THE HIGHEST SHARE AT 30%.
Share of female self-employed in 2011 in %
Self-employed without E. Self-employed with E..
5
25
30
38
25
30
22
33
24
42
25
30 23
35 30
Source: Eurostat 2011 , Illustration: Rambøll Management Consulting.
6. 2013/05/06
FEMALE-OWNED COMPANIES
SELF-EMPLOYMENT – DEVELOPMENTS OF THE PAST DECADE
SINCE 2002, THE NUMBER OF GERMAN
FEMALE ENTREPRENEURS WITH
EMPLOYEES HAS GROWN BY 8% AND
THE NUMBER OF ONE-WOMAN
COMPANIES BY 51%.
AN INCREASE IN THE NUMBER OF ONE-
WOMAN COMPANIES WAS OBSERVED IN
ALL COUNTRIES IN THE COMPARISON.
THERE WAS A STRONG RISE IN THE
NUMBER OF FEMALE ENTREPRENEURS
WITH EMPLOYEES IN FRANCE, POLAND
AND SWEDEN.
Change of female share of self-employed between
2002 and 2011 in %
Self-Employed without E. Self-employed with E.
6
-14
+43
+51
+8
+8
+32
+40 +34
+34 -2
+89
-46
-14
+32
Source: Eurostat 2011 , Illustration: Rambøll Management Consulting.
7. 2013/05/06
FEMALE-OWNED COMPANIES
PARTICULARITIES OF FEMALE ENTREPRENEURS AND
THEIR COMPANIES
7
WOMEN ARE WELL-QUALIFIED
• In Germany 30% of women and men hold a university degree.
• The ratio of women having a university entrance qualification
was 53% in 2012.
SEGREGATION IN THE AREAS OF STUDY
• Above average amount of female students in the areas of social
sciences and the humanities.
• Under-representation in the MINT-professions and engineering.
BETTER QUALIFICATION OF SELF-EMPLOYED WOMEN
• Female entrepreneurs are generally better qualified than female
employees.
DIFFERENCES BETWEEN FEMALE AND MALE
ENTREPRENEURS
• Female entrepreneurs pursue different strategies and goals to
their male counterparts and start out with less entrepreneurial
experience.
• Female entrepreneurs are more risk-aware.
8. 2013/05/06
FEMALE-OWNED COMPANIES
PARTICULARITIES OF FEMALE ENTREPRENEURS AND
THEIR COMPANIES
8
AS THE SIZE OF COMPANIES INCREASES THE AMOUNT OF ENTERPRISES OWNED
BY WOMEN DECREASES. HOWEVER THE PERCENTAGE OF MIXED LEADERSHIP
TEAMS INCREASES WITH THE RISING ENTERPRISE SIZE
Source: Creditreform 2012 , Illustration: Rambøll Management Consulting.
9. 2013/05/06
FEMALE-OWNED COMPANIES
PARTICULARITIES OF FEMALE ENTREPRENEURS AND
THEIR COMPANIES
9
80 PERCENT OF THE FEMALE-
OWNED COMPANIES ARE
DISTRIBUTED AMONG 5
DIFFERENT SECTORS
0%
25%
50%
75%
100%
29%
20%
12%
9%
9% WHOLESALE
(PROP. OF WOMEN: 20%)
CONSUMER-ORIENTED SER.
(PROP. OF WOMEN: 33%)
FINANCIAL SECTOR
(PROP. OF WOMEN: 21%)
RETAILING SECTOR
(PROP. OF WOMEN: 34%)
BUSINESS SERVICES
(PROP. OF WOMEN: 22%)
Other
Source: Creditreform 2012 , Illustration: Rambøll Management Consulting.
10. 2013/05/06
FEMALE-OWNED COMPANIES
GENERAL CONDITIONS
10
CHILD CARE SERVICES MAKE IT EASIER TO PURSUE A
CAREER
• Low level of childcare-services for children under the age of three
(28%) and only 12% of them are in full-day-care.
• Between three and six years the majority (89 per cent) of the
children are in formal childcare and 40% of them are in full-day-
care.
• few all-day-schools and childcare-provision during the afternoon
for schoolchildren
THE PREDOMINANT IMAGE OF THE ENTREPRENEUR IS STILL
MALE-DOMINATED
ROLE MODELS AND NETWORKS ARE VERY IMPORTANT WHEN
CHOOSING A CAREER PATH