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Questionnaire Results

During my research and planning phase of making my ‘TRENDS’ music magazine I carried out a
questionnaire allowing me to collect information from my target audience by asking a variety of
appropriate questions , the results will give me a variety of feedback to analyse and leave me to
figure out how they would will implicated into my music magazine. The Questions asked in the
questionnaire are already separately featured in my blog.




                                                                        The graph featured to the left shows
                                  Age                                   the results from the first
                                                                        questionnaire which asked for the
                                                                        individual’s age bracket. Most of the
                                19-25                                   people fell into the 15-18b age
                                 41%                                    bracket. The target market for my
                                        15-18
                                         59%                            magazine is 15-30, after getting
                                                                        these results.




           2) What Genres of music do                                   The second question asked the
                                                                        individual for their top 3 music
                  you enjoy ?                                           genres and a variety of options. The
                                                                        most popular answers are featured
             10                                                         in the bar chart shown. The most
                                                                        popular answers where Hip- Hop
               5                                                        and R&B, this is what my music
                                                                        magazine is based around and tells
                  0                                                     me I am creating the right magazine
                      Hip-Hop                                           for the target audience
                                    R&B
                                                Club Music
The next question simply asked the
           3) Do you frequently read a                                 individuals if they currently red a
              music magazine at this                                   music magazine at the time. 80% of
                    moment ?                                           the people asked answered no. Due
                                                                       to this my magazine will be featured
                                                                       as an easy read and will not feature
                                      Yes                              a large amount of heavy text. In
                                      20%                              doing this it will be specific for my
                                                                       young target audience as they don’t
                                                                       usually buy music magazines this
                            No                                         magazine will be accessible and
                           80%                                         extremely visual.




                                                                        Question 4 asked the individuals how
         4) How musch would you be                                      much they would be willing to pay for a
                                                                        music magazine. The most popular
           willing to pay for a music
                                                                        answer which 80% of people choice
                    magazine                                            was the cheapest price which was
                      £1.50-2    £2-3.50    £3.50+                      ‘1.50-2’. This then tells us that here at
                                                                        ‘TRENDS’ magazine that the target
                           10%                                          audience would like a high quality but
                10%                                                     affordable magazine. These results also
                                                                        follow the trend which has been set by
                                                                        the last few questions which show the
                                                                        younger target audience. As the target
                                                 80%                    audience in general have not bought a
                                                                        music magazine before they will not
                                                                        want to spend a lot of money and be
                                                                        sceptical when buying a music
                                                                        magazine.




5) Question five of the questionnaire asked the individual to rate a variety of options from 1-8, 8
being the highest about which articles they would rather see in a music magazine. The answers
varied from person to person in a general sense the main answer which popped up frequently where
fashion, new upcoming artists and reviews. These answers reflect the target audience as the
magazine is aimed at young people who are also fashion conscience as well as heavily dependent on
music , The results also me to confirm the type of articles which will be featured in the ‘TRENDS’
magazine .
Question 6 asked the individual
            6) what attracts you most to a
                                                                             what attracted then to a front cover
                    front cover ?                                            the most out of the options offered.
                                                                             The results are featured I the graph
     12                                                                      to the right hand side and it shows
     10                                                                      that the most popular was the main
                                                                             image. This tells me that the main
      8
                                                                             image for my front cover must be a
      6
                                                                             key feature of my main image. From
      4
                                                                             these results I have taken it and
      2                                                                      created a slick and powerful main
      0                                                                      image that will attract my target
             Main     Adverts     Colour   Free Gifts   Sell Lines           audience.
            Image




7) The seventh question on the question asked the individual to write the artist they would like to
collaborate with if they where an artist. Again with this question the answers varied between
different people, popular answers featured: A$AP Rocky, Rita Ora and Rihanna. From the results of
this question it helped me to understand popular artists and which artist I should feature in my
music magazine that would attract my target audience.




                                                                             The finial question of my music
             8)Does music feature in your                                    magazine asked the individual if
                    everday Life ?                                           music featured in there everyday
                                                                             life. The graph to the right hand
                                                                             shows that the large majority of
                                 No                                          people answered this question with
                                15%
                                                                             the answer yes . The results from
                                                                             this question confirmed that I had
                                                                             handed out my question to the right
                                           Yes
                                                                             target audience who needed music
                                           85%
                                                                             in their life and would be interested
                                                                             in reading ‘TRENDS’ music
                                                                             magazine.

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Questionnaire results

  • 1. Questionnaire Results During my research and planning phase of making my ‘TRENDS’ music magazine I carried out a questionnaire allowing me to collect information from my target audience by asking a variety of appropriate questions , the results will give me a variety of feedback to analyse and leave me to figure out how they would will implicated into my music magazine. The Questions asked in the questionnaire are already separately featured in my blog. The graph featured to the left shows Age the results from the first questionnaire which asked for the individual’s age bracket. Most of the 19-25 people fell into the 15-18b age 41% bracket. The target market for my 15-18 59% magazine is 15-30, after getting these results. 2) What Genres of music do The second question asked the individual for their top 3 music you enjoy ? genres and a variety of options. The most popular answers are featured 10 in the bar chart shown. The most popular answers where Hip- Hop 5 and R&B, this is what my music magazine is based around and tells 0 me I am creating the right magazine Hip-Hop for the target audience R&B Club Music
  • 2. The next question simply asked the 3) Do you frequently read a individuals if they currently red a music magazine at this music magazine at the time. 80% of moment ? the people asked answered no. Due to this my magazine will be featured as an easy read and will not feature Yes a large amount of heavy text. In 20% doing this it will be specific for my young target audience as they don’t usually buy music magazines this No magazine will be accessible and 80% extremely visual. Question 4 asked the individuals how 4) How musch would you be much they would be willing to pay for a music magazine. The most popular willing to pay for a music answer which 80% of people choice magazine was the cheapest price which was £1.50-2 £2-3.50 £3.50+ ‘1.50-2’. This then tells us that here at ‘TRENDS’ magazine that the target 10% audience would like a high quality but 10% affordable magazine. These results also follow the trend which has been set by the last few questions which show the younger target audience. As the target 80% audience in general have not bought a music magazine before they will not want to spend a lot of money and be sceptical when buying a music magazine. 5) Question five of the questionnaire asked the individual to rate a variety of options from 1-8, 8 being the highest about which articles they would rather see in a music magazine. The answers varied from person to person in a general sense the main answer which popped up frequently where fashion, new upcoming artists and reviews. These answers reflect the target audience as the magazine is aimed at young people who are also fashion conscience as well as heavily dependent on music , The results also me to confirm the type of articles which will be featured in the ‘TRENDS’ magazine .
  • 3. Question 6 asked the individual 6) what attracts you most to a what attracted then to a front cover front cover ? the most out of the options offered. The results are featured I the graph 12 to the right hand side and it shows 10 that the most popular was the main image. This tells me that the main 8 image for my front cover must be a 6 key feature of my main image. From 4 these results I have taken it and 2 created a slick and powerful main 0 image that will attract my target Main Adverts Colour Free Gifts Sell Lines audience. Image 7) The seventh question on the question asked the individual to write the artist they would like to collaborate with if they where an artist. Again with this question the answers varied between different people, popular answers featured: A$AP Rocky, Rita Ora and Rihanna. From the results of this question it helped me to understand popular artists and which artist I should feature in my music magazine that would attract my target audience. The finial question of my music 8)Does music feature in your magazine asked the individual if everday Life ? music featured in there everyday life. The graph to the right hand shows that the large majority of No people answered this question with 15% the answer yes . The results from this question confirmed that I had handed out my question to the right Yes target audience who needed music 85% in their life and would be interested in reading ‘TRENDS’ music magazine.