SlideShare uma empresa Scribd logo
1 de 15
contentrules
marketing
✗
lots of followers & fans.
lots of followers & fans
means…
the quick fix
the social media diet
Timeline Disease
before IPO after IPO
algorithm
go deeper
What we do
go deeper
What we do
What we should do
go deeper
What we do
What we should do
What we must do
1.Focus on product/service
2.Be ANAL
3.Integrate marketing (build)
4.Engage/ownership
App Name
Header Image
App Icon
App Platform Target
App Tagline
App Description
RSS Blog Feed <- from external blog. Why?
Tem Members
Gallery <- app screenshots
Current Status
Current Milestone
App Page Administrator
Kick off

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Kick off

Notas do Editor

  1. NUNCA CONSEGUIMOS LARGAR A DEPENDÊNCIA NOS NUMEROS – PIOR QUE ACONTECEU FOI DE IR DE FÃS NO FACEBOOK PARA LIKES – CAMPANHA SUMOL QUER 100,000 LIKERS – PARA QUE?
  2. TEMOS QUE APROFUNDAR MAIS O QUE FAZEMOS - NESTE MOMENTO – ANDAMOS NA SUPERFICE COM
  3. TEMOS QUE APROFUNDAR MAIS
  4. E ARRANJAR FORMA DE PARTILHAR O QUE SABEMOS E APRENDEMOS COM A NOSSA COMUNIDADE DE AMIGOS, OU SEJA, CLIENTES