No Elevators Day is an open activation event organised by the International Sport and Culture Association (ISCA), a global umbrella association for organisations working within the field of sport for all, recreational sports and physical activity. Established in 1995, ISCA works with almost 290 member organisations, international NGOs and public and private stakeholders to create a network of physical activity promoters and specific actions that get citizens moving. With over 40 million individual members from 89 countries on five continents, ISCA’s members represent a diverse group of people active within grassroots sport, youth and cultural activities. In 2012, ISCA launched the NowWeMOVE campaign with an overall objective to raise awareness of the benefits of sport and physical activity among citizens, to promote opportunities to be active, and to enable sustainable and innovative capacity building for providers of physical activity initiatives. Its activities have helped millions of people to “find their move”. No Elevators Day is a worldwide event that shares how people use the stairs instead of elevators and escalators as a fun and healthy way to add some physical activity to their day. We invite you to celebrate No Elevators Day with us and we encourage you to think of the stairs as an appealing, fun and useful tool to #FindYourMOVE and join us to spread the word and invite people to share their ideas on how to #UseTheStairs. So, how you can join in on the last Wednesday of April? It’s easy! Simply use the stairs to #FindYourMOVE and share your moves with us in pictures and/or videos with the two campaign hashtags #UseTheStairs and #NoElevatorsDay. The Action Guide will help you to plan and promote your #NoElevatorsDay event. Be a role model and demonstrate that being physically active is as easy as taking the stairs, and encourage people to join in.

1. ACTION GUIDE

2. no-elevators-day.nowwemove.com
No Elevators Day (NED) is an annual
global event which takes place on the
last Wednesday of April in Europe.
No Elevators Day is all about raising
awareness of the importance of
physical activity by motivating people to
choose the stairs instead of the elevator
or escalator as an easy way to start a
healthy habit and add more physical
activity to their daily lives.
WHAT IS NO
ELEVATORS DAY?

3. We want to get as many people involved
as possible – and we mean everybody,
regardless of their age, physical ability or
fitness level.
#UseTheStairs
EVERY
STEP
COUNTS!

4. no-elevators-day.nowwemove.com
The objective is to
raise awareness of the
importance of
physical activity by
motivating people to choose
the stairs instead of the
elevator or escalator in their
daily lives

5. TIMELINE
2015 2016 2017 2018 2019 2020
1st EDITION
60 European
cities
participated,
with more
than 21
countries
involved
EUROPEAN
PARLIAMENT
JOINS IN!
6 ministries and
national
parliaments joined
in by sharing their
stair climbs on the
day
NO ELEVATORS
DAY ON 5
CONTINENTS
1st No Elevators
Day in Costa Rica,
Lebanon, Oman,
Norway, Peru,
India, Zimbabwe
Combined event
with WHO Europe's
European
Immunisation
Week at UN City
in Copenhagen
1st GLOBAL NO
ELEVATORS DAY
160 events held in
32 countries all
around the world
Support from the
European
Commissioner for
Health and Food
Safety and from
Olympic Athletes
2.5 Million
impressions of
#NoElevatorsDay &
#TakeTheStairs
1st NO
ELEVATORS DAY
IN LATIN
AMERICA
Activation through
Social Media
Also, more than
half a million
people participate
in Bulgaria
THE MOST
INTERNATIONAL
NO ELEVATORS
DAY YET
The 6th edition
introduced the
#UseTheStairs
hashtag to motivate
people to find new
and alternative ways
to be active during
the lockdown due to
COVID-19
We celebrated NED
in 50 countries on 6
continents
2021
LINK BETWEEN
PHYSICAL
ACTIVITY AND
PLACEMAKING
The 7th edition of
No Elevators Day
encouraged Move
Agents to use the
'placemaking for
physical activity'
approach and to
transform already
existing stairs into
spaces that are
more attractive to
use
2022
A PERFECT
BRAIN BREAK
159 No Elevators
Day events and
social media
actions in 30
countries
(Morocco new)
6000 views of our
#UseTheStairs
Brain Breaks reels
plus new toolkit
launched
ARTIEM Hotels is
the first major
hotel chain to get
behind the day

6. no-elevators-day.nowwemove.com
#UseTheStairs
EVERY STEP
COUNTS!
• Be part of a global celebration of movement for health and
wellbeing and a community of MOVE Agents who find fun and
create ways to get more people active - like using the stairs!
• No Elevators Day is an opportunity to show how we can
#UseTheStairs to add a boost of physical activity to an average
day - at home, at work and in public spaces.
• When you lead by example by taking or using the stairs on No
Elevators Day, you are helping to create healthier habits among
your peers and members of your community.
• You will burn calories, not electricity, by using the stairs instead
of elevators or escalators and contribute to a healthier, more
active planet. We are all in this together!
Please remember that all activities under the No Elevators Day title are voluntary
WHY JOIN?

7. Organizing a No Elevators Day event on the last
Wednesday of April is an easy and accessible way to
show how you and your community or co-
workers #UseTheStairs and raise awareness of how to
enjoy a more physically active lifestyle by looking at the
stairs as an appealing fun and useful tool to
#FindYourMOVE & #BeActive at any time of the day.
It can be country-specific and customized to individual
needs.
CONCEPT

8. RESOURCES
Download No Elevators Day Promotion
Materials from the No Elevators Day website
Including:
• Social Media Resources
• Email Signatures
• Event covers
• Poster templates
• And more!

9. Step up for
the cause of
movement!
Think of the stairs as a tool for exercise and choose the most
appropriate place around you to implement your No Elevators
Day.
Action Plan
STEP 1
STEP 2
Plan and register your action on the No Elevators Day
website. Don’t forget to use No Elevators Day resources!
Share and promote the call by encouraging and inspiring
people to join NED. Remember to use the hashtags
#UseTheStairs #NoElevatorsDay
STEP 3
Map your partners and spread the call inviting people to
share their ideas on how to #UseTheStairs.
STEP 4
STEP 6
STEP 5
Implement your awesome idea and spread the word of the
benefits of stair climbing and being physically active. Take
pictures and/or videos and HAVE FUN!
After the activity, thank the people their participation/
support.
STEP 7
Publish a short summary of your event with pictures, videos
and stories and remind how easy is to take the first step
towards a healthier lifestyle!

10. WHO COULD BE
YOUR PARTNER?
• Ministry Of Health
• WHO local office
• National Heart Federation
• Health organisations
• National / local media for media coverage
• Schools & universities
• The local Mayor, your boss, HR managers
or other people with an influence who
could join the call for action and support
you

11. WHERE TO
PROMOTE?
• Website and Social Media
Channels
• Office intranet or direct emails to
colleagues or community groups
• Newspapers, radio
• Community services
• Press conference or event
• Where else?

12. #UseTheStairs
STAIR RUN PUSH UP LUNGE STRETCH
LEG RAISE

13. SMALL STEPS
MAKE BIG
DIFFERENCES
facebook.com/NowWeMove
twitter.com/ISCA_tweet
@nowwemove_
mn@isca-web.org
no-elevators-day.nowwemove.com