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Bridging the
designer-developer gap
BY NICOLE SAIDY
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Bridging the designer-developer gap @nicolesaidy
@nicolesaidy
UI/UX Designer
Design Teacher

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Bridging the designer-developer gap @nicolesaidy
Creative
Artistic
Persistent
Optimistic
Designer
Technical
Analytic
Pragmatic
Patient
Developer

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Bridging the designer-developer gap @nicolesaidy
Time spent
Discussing requirements
Waiting for mockups
Attempting to implement
Explaining problem to designer
Actually implementing

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Bridging the designer-developer gap @nicolesaidy
What causes problems?

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Bridging the designer-developer gap @nicolesaidy
Different priorities
Lack of commitment
Budget constraints
Miscommunication
Timeline constraints
Different philosophies

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Bridging the designer-developer gap @nicolesaidy
What do we all want?
To make the user happy

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Bridging the designer-developer gap @nicolesaidy
Designers and developers
are divided teams
LACK OF EMPATHY

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Bridging the designer-developer gap @nicolesaidy
Designers and developers
are not on the same page
LACK OF COMMUNICATION

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Bridging the designer-developer gap @nicolesaidy
End result after production
is different from design
LACK OF COLLABORATION

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Empathy

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Bridging the designer-developer gap @nicolesaidy
Learn each other’s language

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Bridging the designer-developer gap @nicolesaidy
Work closely with the designer
Learn design principles & typography
Go to conferences and read books

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Bridging the designer-developer gap @nicolesaidy
Designers should learn how to code

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Bridging the designer-developer gap @nicolesaidy
Develop an eye for design

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Bridging the designer-developer gap @nicolesaidy
Design is not art.

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Bridging the designer-developer gap @nicolesaidy
Browse design inspiration
Practice looking
Develop your taste for design

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Bridging the designer-developer gap @nicolesaidy
Understand the design process

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Bridging the designer-developer gap @nicolesaidy
Brief and objectives
Requirements, plan, user objectives
and business objectives of the project.
STEP 1

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Bridging the designer-developer gap @nicolesaidy
Research
Brainstorming ideas, compiling
inspiration and competitor analysis
STEP 2

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Bridging the designer-developer gap @nicolesaidy
Wireframing
Information architecture, element
placement, functionality & interactivity
STEP 3

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Bridging the designer-developer gap @nicolesaidy
Style guide
Brand guidelines, UI components,
typography, dos and don’ts
STEP 4

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Bridging the designer-developer gap @nicolesaidy
Prototype
Design mockups, interactive
prototypes, testing
STEP 5

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Wireframing
Objectives Research
Style guide
Prototype

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Bridging the designer-developer gap @nicolesaidy
Know the types of designers

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Bridging the designer-developer gap @nicolesaidy

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Communication

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Bridging the designer-developer gap @nicolesaidy
Be involved early on

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Bridging the designer-developer gap @nicolesaidy
Join the design process
Define goals together
Work together closely

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Bridging the designer-developer gap @nicolesaidy
Think responsive from the start

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Bridging the designer-developer gap @nicolesaidy
Start by the smallest and largest
Discuss layout breakpoints
Have an image asset strategy early

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Bridging the designer-developer gap @nicolesaidy

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Bridging the designer-developer gap @nicolesaidy
Use management tools

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Bridging the designer-developer gap @nicolesaidy

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Collaboration

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Bridging the designer-developer gap @nicolesaidy
From
UX UI DEV
UX
UI
DEV
To

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Bridging the designer-developer gap @nicolesaidy
Join the wireframing sessions

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Bridging the designer-developer gap @nicolesaidy
Balsamiq Mockups

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Bridging the designer-developer gap @nicolesaidy
Interactive wireframes

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Photo credit:
ArtifactUX

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Bridging the designer-developer gap @nicolesaidy
Marvel demo

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Bridging the designer-developer gap @nicolesaidy
Know the scope of project
Start coding the components and database
Avoids time wasting on code
Stakeholder and user testing

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Bridging the designer-developer gap @nicolesaidy
We’re not designing pages, we’re
designing systems of components.
Stephen Hay

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Bridging the designer-developer gap @nicolesaidy
“A set of guidelines to the design
language of a digital product.”
Style guide

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Bridging the designer-developer gap @nicolesaidy
Atomic Design
by Brad Frost

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Bridging the designer-developer gap @nicolesaidy
Why atomic design?
Flexibility
Consistency
Scalability

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Bridging the designer-developer gap @nicolesaidy
Pattern Lab

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Bridging the designer-developer gap @nicolesaidy
Customize your framework

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Bridging the designer-developer gap @nicolesaidy
Collaboration tools

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Bridging the designer-developer gap @nicolesaidy
Source: João Guerra

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Bridging the designer-developer gap @nicolesaidy

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Bridging the designer-developer gap @nicolesaidy
Empathy
Communication Collaboration
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Bridging the designer-developer gap @nicolesaidy
Learn the principles of design
Develop an eye for design
Understand the design process
Be involved early on
Think responsive from the start
Use management tools
Create wireframes
Collaborate with style guides
Think atomic design
Use collaboration tools
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Wrap up

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Bridging the designer-developer gap @nicolesaidy
Inspiration
Designer & developer communication - Google I/O 2016
Learning to speak Designer - Google I/O 2016
5 ways to bridge the designer-developer gap on responsive web projects - Nick Schaden
7 ways to bridge the gap between design and development - Stephanie Hager
Designers vs. Developers: 5 Tips to Give Peace a Chance - João Guerra
How To Effectively Communicate With Developers - Ryan Scherf
Bridging the divide - Jon Yablonski
Front-End Style-Guides - Page Laubheimer

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Bridging the designer-developer gap @nicolesaidy
Thanks!
joind.in/20225
nicolesaidy.com