Recently went to Startup Weekend in Calgary - here is our group's pitch for Mido, a highly targeted deal aggregator, that came in first place.

2. Get the deals you need, and nothing more!

3. The Pain OVERLOAD: deal sites, coupons and offers Irrelevant Too many

4. The Solution Mido Deals Giving users deals they need Core Benefits Relevant deals Time savings More effective

5. 3 Step Process

6. The Demo

7. Target Market Urban females/males 18-34, degrees, single Frustrated, active purchasers, deal hunters Savvy, prudent spenders Laggards, new to “deal” sites

8. Initial Marketing Two Contests – Viral Facebook Like Page + Twitter RT with #MidoFTW Tweet most ironic deal #WTFDeal Prize: Users choice, $1000.00 value

9. Monetization Affiliate model with deal sites Average commission approximately 10% Example # Emails (50,000) Revenue ($30.00) Conversion Rate (1.5%) Commission (10%) Profit ($2,250.00)

10. The Team Design – Luis Dev – Peter Njongwe Finance – KaviTanna Marketing – Nick Coe

11. Milestones 6 months 50K email sign ups 2 week 1,500 email sign up 1 month 338 purchased deals Horizon – Scalability & Sustainability Expand to goods & offline retailers Mobile App, Swipe Card New advertising channels