2. Mobile marketing is an exciting addition to your
marketing plans, but it is important to know what you
can expect in the process of marketing on mobile
devices. You will gain business exposure when you apply
mobile marketing practices. To make sure you get this
done, try the helpful hints listed in the following
paragraphs.
3. You should make sure QR codes are on your printed ads
to attract tech-savvy users. This will make it simple for
people that have smartphones to access your site and
any special offers you may have. Print the QR codes on
brochures, posters, catalogs and business cards.
Including the QR code will help those customers who are
truly interested about your service or products to
quickly connect and gather more information.
4. Every printed ad you publish should include a QR code
for those with smartphones. That way you make it easy
for those who use smart phones to visit your website
and access your coupons. Examples of printed materials
where the QR codes should be placed include: posters,
business cards, flyers, brochures and catalogs. A person
that takes the time to use a QR code is likely interested
in your company. Offering these on your printed ads and
marketing material makes it easy for them to find out
more.
5. Limit the time that you send offers to your customers,
nobody wants to receive a late night text. Even your very
best customer will be irritated by receiving a text
message in the early morning or late at night, no matter
what the message says.
6. Set the times that your MMS text messages are sent to
your customers for normal business hours. No matter
what you are offering, it is not worth the risk of
upsetting a customer by waking them up.
7. You may not be aware of this, but apps are not hard to
make for yourself. These can then be offered free to
your clients. By offering visitors your own custom-made
apps, you could significantly increase the success of your
mobile marketing plan. Be aware that you have a variety
of different options to use here.
8. In order to succeed in mobile marketing, you must work
on a step by step basis. This should be your strategy as
well. You need to continue to socialize in your marketing
network to build it up. Utilize all available tools.
9. Although many people use their phones for texting, they
are not necessarily familiar with the meaning of the
abbreviations. Using language that they do not
understand will only lead to your customer deleting the
advertisement quickly, and that is possibly a lost sale.
10. The most successful mobile marketers at some point
started small, and over time implemented bigger and
better strategies. Take this same approach. Start with
short contacts and build your network before you move
on to the next step. Utilize all available tools.
11. Put any and all links on your webpage if your company is
geared for social networking sites. You can assume that
your clients won't take the time just to look for you,
however, if they know that you're on a particular site,
they will probably take some time to check it out.
12. Mobile marketing is complex, and you should take the
time to learn more about it. There are no businesses
that will follow the same marketing plan, or have the
same views. What works for one may not for the other.
Use the tips given above to begin planning your mobile
marketing campaign.