Personal Information
Organização/Local de trabalho
Bangladesh Bangladesh
Cargo
South Asia Marketing Leader | FinTech enthusiast
| Integrated campaigns, brand & digital marketing communications expert
Setor
Advertising / Marketing / PR
Sobre
Joined City Bank in July 2009; has reshaped the company’s entire brand image with the launch of American Express (City Bank is the single licensee of American Express Brand in Bangladesh) ‘My Life My Card’ communication campaign. Has overseen the most successful product launches and marketing campaigns in the company’s history. Under his leadership, City Bank captured “The Outstanding Marketing Campaign, 2010”, awards at the annual global marketing award of American Express GNS inc., FinanceAsia Best Bank Awards in 2012, 2014 & 2015. Euromoney ‘Best Commercial Bank Award’ and Global Finance Best Internet Bank Award in 2014 & 2015. He has also created impressive presence of the bank in Blo...
Apresentações
(1)Personal Information
Organização/Local de trabalho
Bangladesh Bangladesh
Cargo
South Asia Marketing Leader | FinTech enthusiast
| Integrated campaigns, brand & digital marketing communications expert
Setor
Advertising / Marketing / PR
Sobre
Joined City Bank in July 2009; has reshaped the company’s entire brand image with the launch of American Express (City Bank is the single licensee of American Express Brand in Bangladesh) ‘My Life My Card’ communication campaign. Has overseen the most successful product launches and marketing campaigns in the company’s history. Under his leadership, City Bank captured “The Outstanding Marketing Campaign, 2010”, awards at the annual global marketing award of American Express GNS inc., FinanceAsia Best Bank Awards in 2012, 2014 & 2015. Euromoney ‘Best Commercial Bank Award’ and Global Finance Best Internet Bank Award in 2014 & 2015. He has also created impressive presence of the bank in Blo...