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Your Tutor (me)
Nathan Eva
– PhD / B.Bus (Hons) / B.A
> Management / Politics / Drama
– Teaching
> Ethics (Masters) / Leadership (3rd) / Organisational Change (3rd) / International
Management (3rd) / Managerial Communication (1st) / Intro to Management (1st)
– Consulting
> Politics / Non-for-Profit / Youth Sector / Music Sector
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Managerial Communication
• It’s an attendance kind of class – you really need to
be here
• You need to print off the work via Moodle each
week
• It is very easy to HD this subject if you work a little
• 3 assignments plus an exam
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Assignment 1
• Self-analysis Essay
• Due Week 6 during tutorial
• Worth 20%
• 2,000 words
• 8 References (at least 6 Journal Articles)
(you can’t hand it in without 8 references)
• APA Referencing
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Assignment 2
• Group Assignment
> Group Presentation and Individual Essay
• Due Week 10 during tutorial
• Worth 25%
> Group Presentation (10%) Individual Essay (15%)
• 10 minute presentation
• 1500 words for the essay (8 references)
• Peer evaluation forms
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Thinking About Communication
• Groups of 4
• Answer me this….
– What is communication? What is effective communication
– What is meaning and how does it occur?
– Why is communication important?
– Is communication more important to managers than other
people?
– What is different about managerial communication than other
types of communication?
– Why is communication sometimes difficult? What can go wrong?
(For each problem you identify, try to identify a solution).
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Solutions
• Well….
Forget learning lines or polishing jokes - having sex may be the
best way to prepare for giving a speech. New Scientist magazine
reports that Stuart Brody, a psychologist at the University of
Paisley, found having sex can help keep stress at bay.
- http://news.bbc.co.uk/2/hi/4646010.stm
• Ok, more seriously…
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Assignment 3 – Persuasive Presentation
• 10 minute presentation on any business topic you
want
• You need to persuade the audience to use a
service, think deeper about an issue, change a
behaviour
• Examples:
• You can go outside the square – just chat to me
about it
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Assignment 3 – Persuasive Presentation
• You will be marked via the Munroe’s Motivated Sequence
• Attention
– How are you getting your audience on board from moment one
• Need
– What is the issue – show the audience that the current situation is not
viable for the future
• Satisfaction
– But it’s all ok – because you have a solution to this problem
• Visualisation
– What is this wonderful world going to look like – what are the benefits
• Action
– What can they do right now, today, tomorrow, a week from now
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Assignment 3 – Persuasive Presentation
• Marked on:
• Structure and Content
– Needs to be very clear it hits all 5 areas of Munroe’s Motivating
Sequence
• Delivery
– How you used your slides, how you used your voice, the space,
did you go 10 minutes?
• Engagement and Impact
– Did the class actually enjoy it. Did you change minds. Did you answer
the questions well (key here is plant some questions).
