When it comes to recruiting, most companies share the same goal: hire the best people to drive the business forward—without breaking the bank. A company is only as good as the people it employs, so getting this right is critical. The problem? Your lean recruiting team can only be in so many places at once. That’s where referrals come in. Leveraging employees’ professional networks is a great way to extend your team’s reach. A study conducted by SHRM showed that referrals remain the top source for talent, accounting for 45 percent of new hires last year. Want to jumpstart your company’s employee referral program? This presentation will: - Share best practices and strategies to find, attract, and engage talent with employee referrals. - Discuss ways to equip your entire organization to make the most of their networks. - Offer advice on motivating and rewarding participating employees. - Share how to measure the success of your program.

1. Refer a Friend: Building a
Great Company with
Employee Referrals
September 12, 2018

2. Agenda
1. Benefits of employee referral programs
2. Components of successful referral programs
3. How to build an employee referral program
4. Q&A Session
5. SHRM and HRCI Code

3. Presenters
Corey Berkey,
SHRM-SCP
Director of Human
Resources, JazzHR
Ellie Purdy
Talent Acquisition,
Namely

4. It’s a tough time for talent seekers
of employers are
concerned about the
cost of unfilled
positions.
60% of CEOs said their
companies have lost
money due to
inefficient recruiting.
48%
of recruiters expect
competition for
candidates to increase.
67%

5. Employees to the rescue

6. Saves time and
money
Benefits of an employee referral program
Improves candidate
quality
Helps gauge
employee
satisfaction

7. Why should recruiting be a company-wide initiative?
Better hiring
Referrals have the highest
applicant to hire conversion
rate.
Increased ownership
Referral programs give
existing employees the
power to have an impact.
Communication &
Collaboration
Gives employees the
opportunity to collaborate
cross-departmentally.

8. Saves time and money
Time to Fill Open
Positions
29
days
39
days
55
days

9. Improves candidate quality
Referrals
46%
Career Sites
39%
Job Boards
14%

10. Gauges employee satisfaction
growth in income
over 12 months.
19.2%
Companies with a
highly engaged
workforce experienced
a

11. Which teams are referring applicants the most?
1. Sales
2. Engineering
3. Customer Support
4. Marketing

12. Do employee referral programs
really work?

13. Do employee referral programs really work?
Eligible New Hires
High Caliber
Candidates
Productivity

14. Components of a successful referral program
Early Adoption
Give employees the
ability to make referrals
from day one.
Incentives
Build a program that
incentivizes employee
participation.

15. Understand the need
& communicate
goals
How to build an employee referral program
Make the goals easy
to achieve
Train employees and
keep them engaged
Measure progress

16. Understand the need and communicate goals
Need:
● Are you looking to fill open positions?
● Are you having trouble finding quality candidates?
Goals:
● Increase the number of referrals by X% in X period.
● Reduce the time to hire by X days.
● Reduce cost per hire by X%.
● Reduce turnover rate by X%.
● Improve employee engagement by X% (eNPS).

17. Make the goals easy to achieve
Equip employees with an employee referral toolkit.

18. Social Recruiting
Internet Sourcing
The use of social media
to search for and find
information about
potential candidates.
Social Branding
The use of social media
as a way to distribute
information about jobs.

19. Social Recruiting
of recruiters said
their companies are
using social media
to recruit
84%
Participate in the
right
conversations
Promote your
culture
Think outside of
the box

20. Train employees and keep them engaged
ATS system training
Provide regular updates on open positions
Point out employee referral success
Host a sourcing “party”

21. Measure progress
● Increasing employee engagement?
● Getting better quality referrals?
● Reducing the time to hire?
● Hiring better quality people?
● Reducing the cost of hiring?
Is your employee referral program:

22. Understand the need
& communicate
goals
Recap
Make the goals easy
to achieve
Train employees and
keep them engaged
Measure progress

23. Questions?

24. Interested in learning more?
Namely is an all-in-one HR, Payroll, and Benefits platform
created to help mid-sized companies build a better workplace.
Namely is used by some of the world’s most innovative and
exciting companies in media, technology, commerce, and
more.
JazzHR replaces antiquated hiring processes with an intuitive
applicant tracking system that helps recruiters and hiring
managers build a scalable and effective recruiting process that
consistently results in great hires.