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USING PROGRAM EVALUATION
FOR CONTINUOUS IMPROVEMENT
& TO TELL YOUR STORY
OAKLAND LITERACY COALITION, JANUARY 14, 2015
Paul Gibson, Ed.M.
Nada Djordjevich, Ed.M.
Julie Johnson, M.Ed.
Gibson & Associates
TODAY’S OBJECTIVES
REVIEW BEST PRACTICES
DISCUSS EXAMPLES
SHARE IDEAS FROM YOUR OWN
PRACTICES
SHARE RESOURCES
INTRODUCTION
Please take a moment to jot down on the sticky paper
any challenges that you have with evaluations.
We will collect these thoughts and try to address as
many as possible by the end of the presentation.
COLLECTIVE IMPACT PROGRAM EVALUATIONS
• Evaluated school-day and out of school
time programs, and NSF grants.
• Lead evaluator for a Race to the Top
grant in excess of $27 million.
• Evaluations recognized for both clarity
and quality by the U.S. Dept. of
Education and the CA. Dept. of
Education.
For more than 25 years, G&A has collaborated with a range of organizations to build organizational
cultures that value data usage, analysis, and research to support continuous improvement.
• Evaluated 25 programs from 20 agencies
receiving funding from the City of
Berkeley Children and Youth Commission.
• Engaged multiple city partners in planning
efforts to determine funding priorities for
children and youth for programs in Irvine
and Oakland.
GRANT WRITING LITERACY
• G&A has supported agencies in receiving
more than 400 million dollars in grant
funds.
• In the past few years, we completed 10
multi-million dollar partnership grants for
school districts.
• Developed and evaluated multiple early
childhood and school-age literacy
programs.
• Facilitated planning processes for early
childhood and school-day literacy
programs.
ABOUT G&A
G&A’S EVALUATION
SYSTEM: M4
MODEL: CREATING A LOGIC MODEL
MEASUREMENT: DATA COLLECTION
MANAGEMENT: TIMELINE, REPORTING &
PRESENTATION
MEETINGS: CYCLES OF INQUIRY
MODEL: CREATING
A LOGIC MODEL
MODEL
Logic Model:
How many of you have a current logic model?
Of those who have one, how many use it within
your daily program operations?
MODEL
RESOURCES ACTIVITIES OUTPUTS
SHORT &
MID-TERM
OUTCOMES
LONG-TERM
OUTCOMES
To accomplish
our goal, we
need (staffing,
materials):
We will engage
in the
following:
Evidence that
we completed
activities:
Evidence of
impact of
activities
(within 2 to 20
months):
Often not
measurable
within a short
span.
Purpose: A logic model will communicate to stakeholders what you intend to do,
your resources, activities, and short and long-term outcomes.
ASSUMPTIONS: Why do we think this program will work?
EXTERNAL FACTORS: What could impact our program?
MODEL
RESOURCES ACTIVITIES OUTPUTS
SHORT &
MID-TERM
OUTCOMES
LONG-TERM
OUTCOMES
Trainers
Materials
Workshops
Follow-Up
Events
Outreach
20 Families
Attended 3
Sessions Each
Pre-Post surveys
indicate increase
in # of books at
home and
increased home
reading activities.
School
readiness
Purpose: Our Family Reading Program provides training for low-income parents
and guardians of K-3rd grade families on how to read to their children.
ASSUMPTIONS: Through increasing access to high-quality children’s literature and reading
practices, children will be better prepared for kindergarten.
EXTERNAL FACTORS: Families move or are unable to attend all 3 events.
MODEL
RESOURCES ACTIVITIES OUTPUTS
SHORT &
MID-TERM
OUTCOMES
LONG-TERM
OUTCOMES
MODEL:
ASSUMPTIONS:
EXTERNAL FACTORS:
MODEL
Use a
simple logic
model.
Revisit and
refine
quarterly.
Consider
external
facilitation.
Create
measurable
outcomes.
MODEL
BEST PRACTICES
What tools could the program(s) use to measure
outcomes?
What challenges do they face in reporting
information?
How are these challenges similar or different than
those of your organization?
Read the case study aloud and discuss the 3 questions below
with a triad from different organizations.
MEASUREMENT
MEASUREMENT: DATA COLLECTION
MEASUREMENT
MEASUREMENT
What is the
purpose of
data?
Formative
improvement
Summative
outcomes
Who should
data be
collected from?
All clients (by
participation
levels)
Other
stakeholders
Consider
linguistic/cult
ural issues
Where is data
stored?
Online/Cloud
Excel or other
Database
How is privacy
secured?
How is data
shared?
Frequency of
sharing data
Reporting
methods
MEASUREMENT
TERMS & EXAMPLES
Quantitative
• Assessment
Data
• Pre-Post
Results
• Attendance
Qualitative
• Focus groups
• Interviews
• Case Study
Formative
• Ongoing
• Informs Daily
Operations
Summative
• Annual
• Informs
Program
Direction
MEASUREMENT
Most of you collect student assessment information. Here are
other examples of data that may be collected and reviewed
on an ongoing basis for continuous improvement.
Family Workshop
Events
• Attendance
• Participant
satisfaction with
event or training
Staff –Teacher
Professional Learning
• Surveys
• Externally
conducted focus
groups or interviews
Volunteer Activities
• Number of
volunteers
• Number of hours
• Satisfaction
MEASUREMENT
BEST PRACTICES
Define your
purpose
before
selecting
tools.
Select
appropriate
tools.
Maintain
privacy and
security.
Clear
methods of
storing and
sharing data.
Management: Timeline, Reporting &
Presentation
MANAGEMENT
MANAGEMENT
EVALUATION
TIMELINE
Evaluation Model
Key Informant
Interviews
Student Data
Collection
Analyze Data
Quarterly
Reports
Meetings
MANAGEMENT
EVALUATION
TIMELINE
Time Frame
Type of data
How do we
organize our
data?
Who
receives
report?
Quarterly
Individual
Spreadsheets
Clients/
Staff
Mid-Year
Formative
Charts &
tables
Program
staff/Funder
s
End of Year
Summative
Visuals:
Trends &
highlights
Stakeholders
MANAGEMENT
VISUAL EXAMPLES
0% 50% 100% 150% 200%
Strongly Agree
Agree
Disagree
Strongly Disagree
I like evaluation.
I like data.
I like reading reports.
MANAGEMENT
VISUAL EXAMPLES
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
I like
evaluation.
I like data. I like reading
reports.
Strongly Disagree
Disagree
Agree
Strongly Agree
MANAGEMENT:
VISUALS/GRAPHICS
Review handouts on graphics.
Discuss with your triad group.
What is clear and what is confusing
about these graphs? Why?
Recently participated in
“If your child is not confident to
ask for help, they are left
behind.” Elementary School Parent
“The school is pretty good with
below basic and basic kids, but
kids proficient and advanced get
nothing to challenge them.”
Middle School Parent
“Teachers have to teach to the
middle because of the number of
students in each class.”
Elementary School Parent
MANAGEMENT
VISUAL EXAMPLES
MANAGEMENT
BEST PRACTICES
Create a
timeline.
Report
back
regularly.
Use
visuals to
tell your
story.
Less info
can be
more.
MEETINGS: CYCLES
OF INQUIRY
MEETINGS
As part of your evaluation timeline, create a meeting schedule
to share information. Here is an example.
Management/Staf
f/Board
Monthly/Qua
rterly
Parents/
Families
Quarterly
Partners/
Schools/Funders
Quarterly/An
nually
Funders/Commun
ity
Annually
MEETINGS
TYPES OF STAKEHOLDERS TO MEET WITH AND DISCUSS
PROGRAM EVALUATION INFORMATION
MEETINGS
A CYCLE OF INQUIRY
REVIEW DATA -ASK
QUESTIONS
CONSULT
STAKEHOLDERS
& RESEARCH
SUSTAIN OR
MODIFY APPROACH
IMPLEMENT
CHANGES AS
NEEDED
REVIEW
PROGRESS
• Describes your goal in detail.
SPECIFIC
• How will you measure progress?
MEASURABLE
• What will be done to achieve goal?ACHIEVABLE/ACTI
ONABLE
• Is this relevant/realistic?RELEVANT/REALIS
TIC
• When will it be done?
TIMELY
MEETINGS
SMART GOALS ARE A COMMON TOOL FOR
INTERNAL DATA REFLECTION
MEETINGS
BEST PRACTICES
Schedule
meeting
post-data
collection.
Use a
meeting
template.
Support
actionable
results.
Follow up
after
meetings.
G&A’S EVALUATION
SYSTEM: M4
MODEL: CREATING A LOGIC MODEL
MEASUREMENT: DATA COLLECTION
MANAGEMENT: TIMELINE, REPORTING &
PRESENTATION
MEETINGS: CYCLES OF INQUIRY
EVALUATION
CHALLENGES
Discussion and review of
challenges in evaluation noted at
the start of the session.
BetterEvaluation.org – http://betterevaluation.org
Grantmakers for Effective Organizations - www.geofunders.org
Annie E. Casey Foundation – www.aecf.org
Campaign for Grade Level Reading – gradelevelreading.net
SELECTED
RESOURCES

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Olc.evaluation.nada.djordjevich.final

  • 1. USING PROGRAM EVALUATION FOR CONTINUOUS IMPROVEMENT & TO TELL YOUR STORY OAKLAND LITERACY COALITION, JANUARY 14, 2015 Paul Gibson, Ed.M. Nada Djordjevich, Ed.M. Julie Johnson, M.Ed. Gibson & Associates
  • 2. TODAY’S OBJECTIVES REVIEW BEST PRACTICES DISCUSS EXAMPLES SHARE IDEAS FROM YOUR OWN PRACTICES SHARE RESOURCES
  • 3. INTRODUCTION Please take a moment to jot down on the sticky paper any challenges that you have with evaluations. We will collect these thoughts and try to address as many as possible by the end of the presentation.
  • 4. COLLECTIVE IMPACT PROGRAM EVALUATIONS • Evaluated school-day and out of school time programs, and NSF grants. • Lead evaluator for a Race to the Top grant in excess of $27 million. • Evaluations recognized for both clarity and quality by the U.S. Dept. of Education and the CA. Dept. of Education. For more than 25 years, G&A has collaborated with a range of organizations to build organizational cultures that value data usage, analysis, and research to support continuous improvement. • Evaluated 25 programs from 20 agencies receiving funding from the City of Berkeley Children and Youth Commission. • Engaged multiple city partners in planning efforts to determine funding priorities for children and youth for programs in Irvine and Oakland. GRANT WRITING LITERACY • G&A has supported agencies in receiving more than 400 million dollars in grant funds. • In the past few years, we completed 10 multi-million dollar partnership grants for school districts. • Developed and evaluated multiple early childhood and school-age literacy programs. • Facilitated planning processes for early childhood and school-day literacy programs. ABOUT G&A
  • 5. G&A’S EVALUATION SYSTEM: M4 MODEL: CREATING A LOGIC MODEL MEASUREMENT: DATA COLLECTION MANAGEMENT: TIMELINE, REPORTING & PRESENTATION MEETINGS: CYCLES OF INQUIRY
  • 7. Logic Model: How many of you have a current logic model? Of those who have one, how many use it within your daily program operations? MODEL
  • 8. RESOURCES ACTIVITIES OUTPUTS SHORT & MID-TERM OUTCOMES LONG-TERM OUTCOMES To accomplish our goal, we need (staffing, materials): We will engage in the following: Evidence that we completed activities: Evidence of impact of activities (within 2 to 20 months): Often not measurable within a short span. Purpose: A logic model will communicate to stakeholders what you intend to do, your resources, activities, and short and long-term outcomes. ASSUMPTIONS: Why do we think this program will work? EXTERNAL FACTORS: What could impact our program? MODEL
  • 9. RESOURCES ACTIVITIES OUTPUTS SHORT & MID-TERM OUTCOMES LONG-TERM OUTCOMES Trainers Materials Workshops Follow-Up Events Outreach 20 Families Attended 3 Sessions Each Pre-Post surveys indicate increase in # of books at home and increased home reading activities. School readiness Purpose: Our Family Reading Program provides training for low-income parents and guardians of K-3rd grade families on how to read to their children. ASSUMPTIONS: Through increasing access to high-quality children’s literature and reading practices, children will be better prepared for kindergarten. EXTERNAL FACTORS: Families move or are unable to attend all 3 events. MODEL
  • 10. RESOURCES ACTIVITIES OUTPUTS SHORT & MID-TERM OUTCOMES LONG-TERM OUTCOMES MODEL: ASSUMPTIONS: EXTERNAL FACTORS: MODEL
  • 11. Use a simple logic model. Revisit and refine quarterly. Consider external facilitation. Create measurable outcomes. MODEL BEST PRACTICES
  • 12. What tools could the program(s) use to measure outcomes? What challenges do they face in reporting information? How are these challenges similar or different than those of your organization? Read the case study aloud and discuss the 3 questions below with a triad from different organizations. MEASUREMENT
  • 14. MEASUREMENT What is the purpose of data? Formative improvement Summative outcomes Who should data be collected from? All clients (by participation levels) Other stakeholders Consider linguistic/cult ural issues Where is data stored? Online/Cloud Excel or other Database How is privacy secured? How is data shared? Frequency of sharing data Reporting methods
  • 15. MEASUREMENT TERMS & EXAMPLES Quantitative • Assessment Data • Pre-Post Results • Attendance Qualitative • Focus groups • Interviews • Case Study Formative • Ongoing • Informs Daily Operations Summative • Annual • Informs Program Direction
  • 16. MEASUREMENT Most of you collect student assessment information. Here are other examples of data that may be collected and reviewed on an ongoing basis for continuous improvement. Family Workshop Events • Attendance • Participant satisfaction with event or training Staff –Teacher Professional Learning • Surveys • Externally conducted focus groups or interviews Volunteer Activities • Number of volunteers • Number of hours • Satisfaction
  • 18. Management: Timeline, Reporting & Presentation MANAGEMENT
  • 19. MANAGEMENT EVALUATION TIMELINE Evaluation Model Key Informant Interviews Student Data Collection Analyze Data Quarterly Reports Meetings
  • 20. MANAGEMENT EVALUATION TIMELINE Time Frame Type of data How do we organize our data? Who receives report? Quarterly Individual Spreadsheets Clients/ Staff Mid-Year Formative Charts & tables Program staff/Funder s End of Year Summative Visuals: Trends & highlights Stakeholders
  • 21. MANAGEMENT VISUAL EXAMPLES 0% 50% 100% 150% 200% Strongly Agree Agree Disagree Strongly Disagree I like evaluation. I like data. I like reading reports.
  • 22. MANAGEMENT VISUAL EXAMPLES 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% I like evaluation. I like data. I like reading reports. Strongly Disagree Disagree Agree Strongly Agree
  • 23. MANAGEMENT: VISUALS/GRAPHICS Review handouts on graphics. Discuss with your triad group. What is clear and what is confusing about these graphs? Why?
  • 24.
  • 25.
  • 27.
  • 28. “If your child is not confident to ask for help, they are left behind.” Elementary School Parent “The school is pretty good with below basic and basic kids, but kids proficient and advanced get nothing to challenge them.” Middle School Parent “Teachers have to teach to the middle because of the number of students in each class.” Elementary School Parent MANAGEMENT VISUAL EXAMPLES
  • 31. As part of your evaluation timeline, create a meeting schedule to share information. Here is an example. Management/Staf f/Board Monthly/Qua rterly Parents/ Families Quarterly Partners/ Schools/Funders Quarterly/An nually Funders/Commun ity Annually MEETINGS TYPES OF STAKEHOLDERS TO MEET WITH AND DISCUSS PROGRAM EVALUATION INFORMATION
  • 32. MEETINGS A CYCLE OF INQUIRY REVIEW DATA -ASK QUESTIONS CONSULT STAKEHOLDERS & RESEARCH SUSTAIN OR MODIFY APPROACH IMPLEMENT CHANGES AS NEEDED REVIEW PROGRESS
  • 33. • Describes your goal in detail. SPECIFIC • How will you measure progress? MEASURABLE • What will be done to achieve goal?ACHIEVABLE/ACTI ONABLE • Is this relevant/realistic?RELEVANT/REALIS TIC • When will it be done? TIMELY MEETINGS SMART GOALS ARE A COMMON TOOL FOR INTERNAL DATA REFLECTION
  • 35. G&A’S EVALUATION SYSTEM: M4 MODEL: CREATING A LOGIC MODEL MEASUREMENT: DATA COLLECTION MANAGEMENT: TIMELINE, REPORTING & PRESENTATION MEETINGS: CYCLES OF INQUIRY
  • 36. EVALUATION CHALLENGES Discussion and review of challenges in evaluation noted at the start of the session.
  • 37. BetterEvaluation.org – http://betterevaluation.org Grantmakers for Effective Organizations - www.geofunders.org Annie E. Casey Foundation – www.aecf.org Campaign for Grade Level Reading – gradelevelreading.net SELECTED RESOURCES

Notas do Editor

  1. G&A to discuss learning objectives.
  2. G&A to discuss learning objectives.
  3. ND: Brief intro to who we are. We have worked with a number of agencies that are here but are an Oakland based business and have worked for the city, for the school district for many non profits. Our expertise includes evaluation. Quick---I think we miss some very important examples of things we’ve done: CDBG (5 years with the City) and SMC BHRS….but I get that this is got to be short. Question: Who is our audience? E
  4. Here is a framework that we use in thinking about program evaluation: M4 – Your Model, Measurement, Management of Evaluation, and Meetings.
  5. G&A to discuss learning objectives.
  6. We assume most of you have at some point created a logic model. Quick show of hands, how many of have one? Of those who have one.. PG- I like asking about their experience.
  7. This is the basic framework for logic models that you often see in grant requirements.
  8. This description is made up but intended to show the relationship between each item. PG--I would include some standardized school readiness assessment in the right column.
  9. Review the worksheet hand out.
  10. A note on external support – sometimes when you have an external person who does not know your agency well. This can be difficult. It’s best if the external support is used for facilitation but not creation. .PG- Not sure why it is difficult. Not sure I’d want to emphasize this as it is something we do quite a bit of. There are advantages of external too, like being more familiar with the field and evaluation/measurement options. Also ability to speak candidly about what they see where some internal stakeholders may be timid about pointing out weaknesses.
  11. Find two partners from organizations other than your own. Review PG Good questions/process.
  12. G&A to discuss learning objectives.
  13. PG---Important. I think data should be collected from other stakeholders as well….those who observe the impact of services on clients because they are involved in serving them too or they are family members. I agree- these are examples. Not necessarily inclusive. PG needs to expand on some of these…that how these factors apply to each program will vary considerably.
  14. Most of you know these terms but just as reminder – we’ll talk about these throughout.
  15. I think it would be good to highlight one or two very specific examples of how a client, teacher or volunteer can offer up a fabulous suggestion in the context of answering the simple question: How could our services better address our clients needs?” PG--Do we have a case study for this?
  16. Refer to lengthy surveys for parents or stakeholders as well as surveys with complex language. Less is more. Simple is better than complex.
  17. G&A to discuss learning objectives.
  18. PG-Mid-year could include review with Senior Staff, Board, and even funder.
  19. What do you notice about this graph? Most of us don’t see this but there is actually a website on data visualization that has leading reports that shows examples from global companies and newspapers that have some of these attributes. In this case, the axis and the color scheme make it very difficult.
  20. Is there some important distinction being made between this and the last example. The last one had a scale of 150%. This is 100%. Yes- Exactly –Axis Choices and Color Scheme?
  21. What do you notice about this chart? Our eyes generally focus on the positive so having it be negative makes it difficult and takes longer for us to interpret results. PG-- I don’t mean to be picky, but I think this is a chart that is pretty easy to grasp and that combines a great deal of information pretty clearly. HMMM.
  22. What do you notice about this map? More distinct color gradations can make things easier to view. Also the kind of information distinctions in the gap between rich and poor results is a bit difficult to grasp by this picture and story. What other ways can we do this?
  23. No – the use of color gradations that allow you to quickly understand trends but too much information that makes it difficult to see individual results.
  24. A word cloud can help in providing a quick glimpse into trends. Note that call outs are also useful in highlight comments. PG and to call out trends in charts.
  25. G&A to discuss learning objectives.
  26. (even if the agency uses an external evaluator, they still need their own internal system).
  27. A cycle of inquiry is another common way of looking at data. There are many variations on this approach as well. PG- In the model I have used, the orange would be: Review Data-Ask Questions and the brown would be Consult Research & Stakeholders, Design Improvements. The Green Cycle of Inquiry would be in the middle as it is the entire process.
  28. There are multiple variations on SMART goals and they can be found with worksheets. .
  29. Here is a framework that we use in thinking about program evaluation: M4 – Your Model, Measurement, Management of Evaluation, and Meetings.
  30. G&A to discuss learning objectives.