Klarity is a robust and comprehensive dashboard-styled platform providing metrics and analytics extracted from social media "big data" for marketers and entreprises. The proprietary engine developed by Social Media Broadcasts crawls influencer networks such as Facebook, Google+, Instagram, Pinterest, Twitter, Youtube, Sina Weibo and Tencent Weibo, collecting granular data and translating the information into meaningful insights allowing users to monitor social activity, measure performance and gather social intelligence.

2.  Social Media big data
can be really confusing
 Actionable Insights
 Deeper Understanding of Social Behaviour
 Identifying industry trends
What’s
confusing
for Marketers?
How can you make sense of it?

3. Klarity transforms social “big data” into
useful social intelligence allows marketers to
fully understand the social behaviour and
performance of Brands.

4.  How do we do it?

5.  Proprietary technologies and algorithms segments,
refines, analyses and interprets over 30 million data
points daily.
 Wide-reaching global coverage, crawling multiple
Western and Asian social networks.
 Extensive brand database, tracking over 15,000 social
profiles across over 100 industries and including
Fortune 500 companies
World Class
Technologies

6. Klarityis an easy-to-
use, online, cloud-based
dashboard that provides
access to extensive social
metrics and analytics

7.  Track Fans growth and geographics
 Details on People Talking About This
 Identify key influencers
 Understand engagement
- Likes, Comments, Shares, Check-ins
 Determine the success of Wallposts
 Mentions/Keywords Analysis
 Integrate Facebook Insights
Facebook Analytics
Monitor any public Fanpage

8.  Track Followers growth
 Identify key influencers
 Understand engagement
-Plusoners, Comments, Shares
 Determine the success of
Activities
 Mentions/Keywords Analysis
Google+ Analytics
Monitor any public Google+ Page

9.  Track Followers growth
 Identify key influencers
 Understand engagement
- Likes, Comments
 Determine the success of Media
 Mentions/Keywords Analysis
Instagram Analytics
Monitor any public Instagram Page

10.  Track Followers growth
 Understand engagement
- Likes, Comments, Repins
 Determine the success of Pins
 Mentions/Keywords Analysis
Pinterest Analytics
Monitor any public Pinterest Page

11. Twitter Analytics
Monitor any public Twitter Page
 Track Followers growth,
language distribution,
extend reach
- Followers of Followers
- Friends of Followers
 Identify key influencers
 Understand engagement
- Retweets, Replies
 Determine the success of Tweets
 Mentions/Keywords Analysis

12.  Track Subscribers and Views growth
 Identify key influencers
 Understand engagement
- Favourites, Likes/Dislikes, Comments
 Determine the success of Videos
 Mentions/Keywords Analysis
YouTube Analytics
Monitor any public YouTube Page

13. Sina Weibo Analytics
Monitor any public Sina Weibo Page
 Track Followers growth,
gender breakdown,
geographics and
extend reach
- Followers of Followers,
- Friends of Followers
 Identify key influencers
 Understand engagement
- Likes, Comments, Reposts
 Determine the success of Posts
 Mentions/Keywords Analysis

14.  Track Followers growth,
gender breakdown,
geographics and
extend reach
- Followers of Followers
- Friends of Followers
 Understand engagement
- Likes, Comments, Reposts
 Determine the success of Posts
 Mentions/Keywords Analysis
Tencent Weibo Analytics
Monitor any public Tencent Weibo Page

15.  Compare Multiple Brands
 Market Share Insights
 Industry Benchmarking
Comparative
Analytics

16.  Wide & Diversified coverage – 8 social networks
(with 4 more in April 2014)
 Insights into Western & Asian social behaviour
 100’s of metrics and analyses
 Sina Weibo & Tecent Weibo analytics in English
 Translation capabilities – Wallposts/Posts/Comments
into 20 different languages
 Multi-language interface – English, Japanese,
Traditional & Simplified Chinese
How are we
different?

17.  Beyond the Dashboard

18. Klarity AlertsKlarity Performance Radar

20. Support and Training
Professional Service
 Dedicated Account Manager
 Premier Technical Support –24/5
 Live Enterprise Training Webinars
 Access to Professional Services
 Prioritised Product Feedback
 Weekly office hours
 Setup Dashboard Optimization
 Tailor ROI Measurement and Analytics Enhancements
 Solution-specific Team Training
 24/7 access to support

21.  Who chooses Klarity ?

22. Sina Weibo &
Tencent Weibo Engagement Apps
Sina Weibo Analytics App
Tencent Weibo Analytics App

26. Get Social with Us:
www.facebook.com/smbhk
www.twitter.com/KlarityAnalytic
www.weibo.com/smbhk
For More Details:
www.klarity-analytics.com