This presentation was given by Fundraising Standard Board's Samantha Wilson.
The main focus was Self regulation: From the public's perspective.
Find out more about NCVO: http://www.ncvo.org.uk/
2. Does the public trust you?
82% of donors trust the
charities they support
72% of adults would
have more trust in a
charities fundraising if it
was accountable to an
independent regulatory
body
Source: TNS OnLineBus, February 2012.
Trust
faith
• Accountable
• Show good judgement
• Good service quality
3. Does the public have confidence in you?
56% of adults would
not want to support a
charity if it’s
fundraising wasn’t
regulated
Source: TNS OnLineBus, February 2012.
Confidence
fact
• Regulated & monitored
• Have system of redress
• Follow a code of
conduct
Source: Schlesinger et al (2004); Sargeant & Lee (2002, 2004); Study Fundraising (Adrian Sargeant)
6. What does it mean for your supporters?
You’re accountable for your fundraising
Annual submission of a complaints return
Independent FRSB auditing & compliance checks
You’ve got a proper process in place to deal with
things if they do go wrong
Plus there’s an independent body that they can turn to
It shows you care what they think
An opportunity to engage
An opportunity to learn & improve
You’re following industry codes of practice
Makes it less likely that things will go wrong
7. Fundraising
Standards Board
(FRSB)
Self-regulator for
charity fundraising
Institute of
Fundraising (IoF)
Sets the standards
against which the FRSB
regulates
Professional
development &
training
Fundraising
complaints
Consumer
feedback
passed to IoF
Improved
standards
Audit
/compliance
referrals
Fundraising
Organisations
Submission
of annual
complaints
return
Audit
compliance
to IoF Code
FRSB Board
Adjudication
findings
Self-regulation public info flow
The public’s
feedback
Public
feedback
Notas do Editor
Start with just a few pointers about public trust & confidence and then I’ll look at how self-regulation, from the publics’ perspective, can help you maintain that trust & confidence.
So where does self-regulation fit in with this?Back in X, government & charity sector began talking about the sector regulating its fundraising activity itself as a result of a few scandals. There was already a code of conduct through the IoF but no one to independently regulate it. So in 2006 a provision for self-regulation of fundraising was introduced in the Charities Act. Very much developed by the sector in order to show the public they could have confidence in them, a bit like a group hug!
In 2007 the Fundraising Standards Board, the new self-regulatory for fundraising in the UK, was launched to the public. We now have nearly 1500 organisations across the UK committed to regulation by us and they account for nearly £5bn of the voluntary income raised in the UK.Underpinning our work is the IoF Code of Fundraising Practice
Two key bodies in the self-regulatory systemThen we have you, organisations doing fundraisingYou encourage & receive feedback about your fundraising from the public (stage 1 of the FRSB complaints process if you’re a member)That then gets passed to us as an Annual Complaints ReturnAt the same time, we also get complaints from the public. Sometimes at stage 1 in which case they go straight back to you, but also at stage 2, where we need to get involved and mediate a resolution, or rarely, at stage 3 where our independent board adjudicateAll that information about the publics views on fundraising, then gets fed back to the IoFThey will then look at the Code of Practice and decide if changes need to be made in order to protect public trust & confidenceAnd a new part of the puzzle, is that we’re going to be introducing auditing for our members so as to strengthen the self-regulatory scheme and enable us to give greater reassurance to the public that those organisations signed up to self-reg through the FRSB are doing what they say they are. The idea would be that any problem areas within a charity will be passed to the IoF for training etc. [ADD IN TOPLINE 2012 COMPLAINTS DATA]