SlideShare uma empresa Scribd logo
1 de 12
DSTDP’s Infertility Prevention Social Marketing Effort Allison Friedman, MS Health Communication Specialist CDC UPDATE
Project Background & Status ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Exploratory Research: Summary of Findings ,[object Object],[object Object],[object Object],[object Object],[object Object],Barriers Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Concept and Message Development:   Strategic Approach  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Concept & Message Testing Focus Groups ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Overcoming Stigma
Ease of Testing
Women’s Health & Infertility
Empowerment
Logos
(Very) Preliminary Top-Level Findings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Campaign Implementation (2010) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Mais conteúdo relacionado

Semelhante a Allison Friedman: DSTDP's Infertility Prevention Social Marketing Effort

Genetic testing
Genetic testingGenetic testing
Genetic testing
jarmanjo
 
Social Marketing and Media Campaigns
Social Marketing and Media CampaignsSocial Marketing and Media Campaigns
Social Marketing and Media Campaigns
CDC NPIN
 
Adulthood DisabilityPeople with disabilities often are unders.docx
Adulthood DisabilityPeople with disabilities often are unders.docxAdulthood DisabilityPeople with disabilities often are unders.docx
Adulthood DisabilityPeople with disabilities often are unders.docx
coubroughcosta
 

Semelhante a Allison Friedman: DSTDP's Infertility Prevention Social Marketing Effort (20)

Update on CDC’s CT/Infertility Prevention Social Marketing Effort:Integration...
Update on CDC’s CT/Infertility Prevention Social Marketing Effort:Integration...Update on CDC’s CT/Infertility Prevention Social Marketing Effort:Integration...
Update on CDC’s CT/Infertility Prevention Social Marketing Effort:Integration...
 
Results from the Toronto Bathhouse Survey
Results from the Toronto Bathhouse SurveyResults from the Toronto Bathhouse Survey
Results from the Toronto Bathhouse Survey
 
Decision Support for STD Screening via Tablet
Decision Support for STD Screening via TabletDecision Support for STD Screening via Tablet
Decision Support for STD Screening via Tablet
 
Using Social and Mobile Media to Reach Teens
Using Social and Mobile Media to Reach TeensUsing Social and Mobile Media to Reach Teens
Using Social and Mobile Media to Reach Teens
 
Sosm hiv std conference presentation may 2010
Sosm hiv std conference presentation may 2010Sosm hiv std conference presentation may 2010
Sosm hiv std conference presentation may 2010
 
Genetic testing
Genetic testingGenetic testing
Genetic testing
 
Social Marketing and Media Campaigns
Social Marketing and Media CampaignsSocial Marketing and Media Campaigns
Social Marketing and Media Campaigns
 
African american women and colorectal cancer research: Why Your Participation...
African american women and colorectal cancer research: Why Your Participation...African american women and colorectal cancer research: Why Your Participation...
African american women and colorectal cancer research: Why Your Participation...
 
Roots of Risk: A model for technology based HIV prevention with Black Youth
Roots of Risk: A model for technology based HIV prevention with Black YouthRoots of Risk: A model for technology based HIV prevention with Black Youth
Roots of Risk: A model for technology based HIV prevention with Black Youth
 
Substance Abuse/HIV/Hepatitis Prevention for Adults Reentering the Community ...
Substance Abuse/HIV/Hepatitis Prevention for Adults Reentering the Community ...Substance Abuse/HIV/Hepatitis Prevention for Adults Reentering the Community ...
Substance Abuse/HIV/Hepatitis Prevention for Adults Reentering the Community ...
 
Kevin Finnerty "The Dance"
Kevin Finnerty "The Dance"Kevin Finnerty "The Dance"
Kevin Finnerty "The Dance"
 
Adulthood DisabilityPeople with disabilities often are unders.docx
Adulthood DisabilityPeople with disabilities often are unders.docxAdulthood DisabilityPeople with disabilities often are unders.docx
Adulthood DisabilityPeople with disabilities often are unders.docx
 
Pro Screen Project
Pro Screen ProjectPro Screen Project
Pro Screen Project
 
Tra presentation draft edit
Tra presentation draft editTra presentation draft edit
Tra presentation draft edit
 
Chinese and Vietnamese Perceptions of Cervical Cancer and Medical Research 10...
Chinese and Vietnamese Perceptions of Cervical Cancer and Medical Research 10...Chinese and Vietnamese Perceptions of Cervical Cancer and Medical Research 10...
Chinese and Vietnamese Perceptions of Cervical Cancer and Medical Research 10...
 
Into the Vast Unknown: Early Lessons from a PrEP Demonstration Project in Cis...
Into the Vast Unknown: Early Lessons from a PrEP Demonstration Project in Cis...Into the Vast Unknown: Early Lessons from a PrEP Demonstration Project in Cis...
Into the Vast Unknown: Early Lessons from a PrEP Demonstration Project in Cis...
 
Antina de Jong-Diagnóstico prenatal no invasivo y diagnóstico genético reprod...
Antina de Jong-Diagnóstico prenatal no invasivo y diagnóstico genético reprod...Antina de Jong-Diagnóstico prenatal no invasivo y diagnóstico genético reprod...
Antina de Jong-Diagnóstico prenatal no invasivo y diagnóstico genético reprod...
 
Dr swe swe latt screening for slideshare
Dr swe swe latt screening for slideshareDr swe swe latt screening for slideshare
Dr swe swe latt screening for slideshare
 
Breast Cancer Navigation
Breast Cancer NavigationBreast Cancer Navigation
Breast Cancer Navigation
 
Issues of language and frequency in measuring cyberbullying: Data from the Gr...
Issues of language and frequency in measuring cyberbullying: Data from the Gr...Issues of language and frequency in measuring cyberbullying: Data from the Gr...
Issues of language and frequency in measuring cyberbullying: Data from the Gr...
 

Mais de National Chlamydia Coalition

2013 NCC Annual Meeting: Report Out and Next Steps
2013 NCC Annual Meeting: Report Out and Next Steps2013 NCC Annual Meeting: Report Out and Next Steps
2013 NCC Annual Meeting: Report Out and Next Steps
National Chlamydia Coalition
 

Mais de National Chlamydia Coalition (20)

Medica: A Health Plan Case Study
Medica: A Health Plan Case StudyMedica: A Health Plan Case Study
Medica: A Health Plan Case Study
 
2013 NCC Annual Meeting: Report Out and Next Steps
2013 NCC Annual Meeting: Report Out and Next Steps2013 NCC Annual Meeting: Report Out and Next Steps
2013 NCC Annual Meeting: Report Out and Next Steps
 
Integration of Family Planning Services into an STD Clinic Setting
Integration of Family Planning Services into an STD Clinic SettingIntegration of Family Planning Services into an STD Clinic Setting
Integration of Family Planning Services into an STD Clinic Setting
 
Intervention to Promote Dual Method Use for Urban Teens
Intervention to Promote Dual Method Use for Urban TeensIntervention to Promote Dual Method Use for Urban Teens
Intervention to Promote Dual Method Use for Urban Teens
 
Condom Ads: Posters and Print Media
Condom Ads: Posters and Print MediaCondom Ads: Posters and Print Media
Condom Ads: Posters and Print Media
 
Reaching Boys and Young Men with STI Prevention Messages
Reaching Boys and Young Men with STI Prevention Messages Reaching Boys and Young Men with STI Prevention Messages
Reaching Boys and Young Men with STI Prevention Messages
 
Minnesota’s Chlamydia Partnership and Health Plans Work Togethert
Minnesota’s Chlamydia Partnership and Health Plans Work TogethertMinnesota’s Chlamydia Partnership and Health Plans Work Togethert
Minnesota’s Chlamydia Partnership and Health Plans Work Togethert
 
NCQA and Chlamydia Screening Measurement
NCQA and Chlamydia Screening MeasurementNCQA and Chlamydia Screening Measurement
NCQA and Chlamydia Screening Measurement
 
NCC Update- 2013 Annual Meeting
NCC Update- 2013 Annual MeetingNCC Update- 2013 Annual Meeting
NCC Update- 2013 Annual Meeting
 
Forecast for the Federal Budget: Implications for STD Prevention
Forecast for the Federal Budget: Implications for STD Prevention Forecast for the Federal Budget: Implications for STD Prevention
Forecast for the Federal Budget: Implications for STD Prevention
 
Chlamydia Trends: What We Do and Don’t Know
Chlamydia Trends: What We Do and Don’t Know Chlamydia Trends: What We Do and Don’t Know
Chlamydia Trends: What We Do and Don’t Know
 
Making Chlamydia Screening a Priority in Medical Groups: Lessons Learned from...
Making Chlamydia Screening a Priority in Medical Groups: Lessons Learned from...Making Chlamydia Screening a Priority in Medical Groups: Lessons Learned from...
Making Chlamydia Screening a Priority in Medical Groups: Lessons Learned from...
 
Policy Priorities: Division of STD Prevention
Policy Priorities: Division of STD PreventionPolicy Priorities: Division of STD Prevention
Policy Priorities: Division of STD Prevention
 
Working Towards a Strategic Plan: Let's Get the Roadmap Right
Working Towards a Strategic Plan: Let's Get the Roadmap RightWorking Towards a Strategic Plan: Let's Get the Roadmap Right
Working Towards a Strategic Plan: Let's Get the Roadmap Right
 
Focus on the Future
Focus on the FutureFocus on the Future
Focus on the Future
 
Marc Garufi: National Chlamydia Coalition Presentation
Marc Garufi: National Chlamydia Coalition PresentationMarc Garufi: National Chlamydia Coalition Presentation
Marc Garufi: National Chlamydia Coalition Presentation
 
Accessibility & Acceptability Effectively Reaching Communities
Accessibility & Acceptability Effectively Reaching Communities Accessibility & Acceptability Effectively Reaching Communities
Accessibility & Acceptability Effectively Reaching Communities
 
NCC: What We're Doing and Where We're Going
NCC: What We're Doing and Where We're GoingNCC: What We're Doing and Where We're Going
NCC: What We're Doing and Where We're Going
 
National Chlamydia Coaltion: A Work In Progress
National Chlamydia Coaltion: A Work In ProgressNational Chlamydia Coaltion: A Work In Progress
National Chlamydia Coaltion: A Work In Progress
 
Committee Report of 2012 Action Plans
Committee Report of 2012 Action PlansCommittee Report of 2012 Action Plans
Committee Report of 2012 Action Plans
 

Último

❤️Amritsar Escorts Service☎️9815674956☎️ Call Girl service in Amritsar☎️ Amri...
❤️Amritsar Escorts Service☎️9815674956☎️ Call Girl service in Amritsar☎️ Amri...❤️Amritsar Escorts Service☎️9815674956☎️ Call Girl service in Amritsar☎️ Amri...
❤️Amritsar Escorts Service☎️9815674956☎️ Call Girl service in Amritsar☎️ Amri...
Sheetaleventcompany
 
Premium Call Girls Nagpur {9xx000xx09} ❤️VVIP POOJA Call Girls in Nagpur Maha...
Premium Call Girls Nagpur {9xx000xx09} ❤️VVIP POOJA Call Girls in Nagpur Maha...Premium Call Girls Nagpur {9xx000xx09} ❤️VVIP POOJA Call Girls in Nagpur Maha...
Premium Call Girls Nagpur {9xx000xx09} ❤️VVIP POOJA Call Girls in Nagpur Maha...
Sheetaleventcompany
 
Dehradun Call Girls Service {8854095900} ❤️VVIP ROCKY Call Girl in Dehradun U...
Dehradun Call Girls Service {8854095900} ❤️VVIP ROCKY Call Girl in Dehradun U...Dehradun Call Girls Service {8854095900} ❤️VVIP ROCKY Call Girl in Dehradun U...
Dehradun Call Girls Service {8854095900} ❤️VVIP ROCKY Call Girl in Dehradun U...
Sheetaleventcompany
 
Kolkata Call Girls Service ❤️🍑 9xx000xx09 👄🫦 Independent Escort Service Kolka...
Kolkata Call Girls Service ❤️🍑 9xx000xx09 👄🫦 Independent Escort Service Kolka...Kolkata Call Girls Service ❤️🍑 9xx000xx09 👄🫦 Independent Escort Service Kolka...
Kolkata Call Girls Service ❤️🍑 9xx000xx09 👄🫦 Independent Escort Service Kolka...
Sheetaleventcompany
 
Cara Menggugurkan Kandungan Dengan Cepat Selesai Dalam 24 Jam Secara Alami Bu...
Cara Menggugurkan Kandungan Dengan Cepat Selesai Dalam 24 Jam Secara Alami Bu...Cara Menggugurkan Kandungan Dengan Cepat Selesai Dalam 24 Jam Secara Alami Bu...
Cara Menggugurkan Kandungan Dengan Cepat Selesai Dalam 24 Jam Secara Alami Bu...
Cara Menggugurkan Kandungan 087776558899
 
Gorgeous Call Girls Dehradun {8854095900} ❤️VVIP ROCKY Call Girls in Dehradun...
Gorgeous Call Girls Dehradun {8854095900} ❤️VVIP ROCKY Call Girls in Dehradun...Gorgeous Call Girls Dehradun {8854095900} ❤️VVIP ROCKY Call Girls in Dehradun...
Gorgeous Call Girls Dehradun {8854095900} ❤️VVIP ROCKY Call Girls in Dehradun...
Sheetaleventcompany
 
💚Call Girls In Amritsar 💯Anvi 📲🔝8725944379🔝Amritsar Call Girl No💰Advance Cash...
💚Call Girls In Amritsar 💯Anvi 📲🔝8725944379🔝Amritsar Call Girl No💰Advance Cash...💚Call Girls In Amritsar 💯Anvi 📲🔝8725944379🔝Amritsar Call Girl No💰Advance Cash...
💚Call Girls In Amritsar 💯Anvi 📲🔝8725944379🔝Amritsar Call Girl No💰Advance Cash...
Sheetaleventcompany
 

Último (20)

Call girls Service Phullen / 9332606886 Genuine Call girls with real Photos a...
Call girls Service Phullen / 9332606886 Genuine Call girls with real Photos a...Call girls Service Phullen / 9332606886 Genuine Call girls with real Photos a...
Call girls Service Phullen / 9332606886 Genuine Call girls with real Photos a...
 
❤️Amritsar Escorts Service☎️9815674956☎️ Call Girl service in Amritsar☎️ Amri...
❤️Amritsar Escorts Service☎️9815674956☎️ Call Girl service in Amritsar☎️ Amri...❤️Amritsar Escorts Service☎️9815674956☎️ Call Girl service in Amritsar☎️ Amri...
❤️Amritsar Escorts Service☎️9815674956☎️ Call Girl service in Amritsar☎️ Amri...
 
Circulatory Shock, types and stages, compensatory mechanisms
Circulatory Shock, types and stages, compensatory mechanismsCirculatory Shock, types and stages, compensatory mechanisms
Circulatory Shock, types and stages, compensatory mechanisms
 
Premium Call Girls Nagpur {9xx000xx09} ❤️VVIP POOJA Call Girls in Nagpur Maha...
Premium Call Girls Nagpur {9xx000xx09} ❤️VVIP POOJA Call Girls in Nagpur Maha...Premium Call Girls Nagpur {9xx000xx09} ❤️VVIP POOJA Call Girls in Nagpur Maha...
Premium Call Girls Nagpur {9xx000xx09} ❤️VVIP POOJA Call Girls in Nagpur Maha...
 
💰Call Girl In Bangalore☎️63788-78445💰 Call Girl service in Bangalore☎️Bangalo...
💰Call Girl In Bangalore☎️63788-78445💰 Call Girl service in Bangalore☎️Bangalo...💰Call Girl In Bangalore☎️63788-78445💰 Call Girl service in Bangalore☎️Bangalo...
💰Call Girl In Bangalore☎️63788-78445💰 Call Girl service in Bangalore☎️Bangalo...
 
Call Girls Bangalore - 450+ Call Girl Cash Payment 💯Call Us 🔝 6378878445 🔝 💃 ...
Call Girls Bangalore - 450+ Call Girl Cash Payment 💯Call Us 🔝 6378878445 🔝 💃 ...Call Girls Bangalore - 450+ Call Girl Cash Payment 💯Call Us 🔝 6378878445 🔝 💃 ...
Call Girls Bangalore - 450+ Call Girl Cash Payment 💯Call Us 🔝 6378878445 🔝 💃 ...
 
Dehradun Call Girls Service {8854095900} ❤️VVIP ROCKY Call Girl in Dehradun U...
Dehradun Call Girls Service {8854095900} ❤️VVIP ROCKY Call Girl in Dehradun U...Dehradun Call Girls Service {8854095900} ❤️VVIP ROCKY Call Girl in Dehradun U...
Dehradun Call Girls Service {8854095900} ❤️VVIP ROCKY Call Girl in Dehradun U...
 
Bhawanipatna Call Girls 📞9332606886 Call Girls in Bhawanipatna Escorts servic...
Bhawanipatna Call Girls 📞9332606886 Call Girls in Bhawanipatna Escorts servic...Bhawanipatna Call Girls 📞9332606886 Call Girls in Bhawanipatna Escorts servic...
Bhawanipatna Call Girls 📞9332606886 Call Girls in Bhawanipatna Escorts servic...
 
Kolkata Call Girls Service ❤️🍑 9xx000xx09 👄🫦 Independent Escort Service Kolka...
Kolkata Call Girls Service ❤️🍑 9xx000xx09 👄🫦 Independent Escort Service Kolka...Kolkata Call Girls Service ❤️🍑 9xx000xx09 👄🫦 Independent Escort Service Kolka...
Kolkata Call Girls Service ❤️🍑 9xx000xx09 👄🫦 Independent Escort Service Kolka...
 
Cardiac Output, Venous Return, and Their Regulation
Cardiac Output, Venous Return, and Their RegulationCardiac Output, Venous Return, and Their Regulation
Cardiac Output, Venous Return, and Their Regulation
 
Chandigarh Call Girls Service ❤️🍑 9809698092 👄🫦Independent Escort Service Cha...
Chandigarh Call Girls Service ❤️🍑 9809698092 👄🫦Independent Escort Service Cha...Chandigarh Call Girls Service ❤️🍑 9809698092 👄🫦Independent Escort Service Cha...
Chandigarh Call Girls Service ❤️🍑 9809698092 👄🫦Independent Escort Service Cha...
 
💚Reliable Call Girls Chandigarh 💯Niamh 📲🔝8868886958🔝Call Girl In Chandigarh N...
💚Reliable Call Girls Chandigarh 💯Niamh 📲🔝8868886958🔝Call Girl In Chandigarh N...💚Reliable Call Girls Chandigarh 💯Niamh 📲🔝8868886958🔝Call Girl In Chandigarh N...
💚Reliable Call Girls Chandigarh 💯Niamh 📲🔝8868886958🔝Call Girl In Chandigarh N...
 
Call Girls Shahdol Just Call 8250077686 Top Class Call Girl Service Available
Call Girls Shahdol Just Call 8250077686 Top Class Call Girl Service AvailableCall Girls Shahdol Just Call 8250077686 Top Class Call Girl Service Available
Call Girls Shahdol Just Call 8250077686 Top Class Call Girl Service Available
 
Cara Menggugurkan Kandungan Dengan Cepat Selesai Dalam 24 Jam Secara Alami Bu...
Cara Menggugurkan Kandungan Dengan Cepat Selesai Dalam 24 Jam Secara Alami Bu...Cara Menggugurkan Kandungan Dengan Cepat Selesai Dalam 24 Jam Secara Alami Bu...
Cara Menggugurkan Kandungan Dengan Cepat Selesai Dalam 24 Jam Secara Alami Bu...
 
Gorgeous Call Girls Dehradun {8854095900} ❤️VVIP ROCKY Call Girls in Dehradun...
Gorgeous Call Girls Dehradun {8854095900} ❤️VVIP ROCKY Call Girls in Dehradun...Gorgeous Call Girls Dehradun {8854095900} ❤️VVIP ROCKY Call Girls in Dehradun...
Gorgeous Call Girls Dehradun {8854095900} ❤️VVIP ROCKY Call Girls in Dehradun...
 
Call 8250092165 Patna Call Girls ₹4.5k Cash Payment With Room Delivery
Call 8250092165 Patna Call Girls ₹4.5k Cash Payment With Room DeliveryCall 8250092165 Patna Call Girls ₹4.5k Cash Payment With Room Delivery
Call 8250092165 Patna Call Girls ₹4.5k Cash Payment With Room Delivery
 
💚Call Girls In Amritsar 💯Anvi 📲🔝8725944379🔝Amritsar Call Girl No💰Advance Cash...
💚Call Girls In Amritsar 💯Anvi 📲🔝8725944379🔝Amritsar Call Girl No💰Advance Cash...💚Call Girls In Amritsar 💯Anvi 📲🔝8725944379🔝Amritsar Call Girl No💰Advance Cash...
💚Call Girls In Amritsar 💯Anvi 📲🔝8725944379🔝Amritsar Call Girl No💰Advance Cash...
 
Exclusive Call Girls Bangalore {7304373326} ❤️VVIP POOJA Call Girls in Bangal...
Exclusive Call Girls Bangalore {7304373326} ❤️VVIP POOJA Call Girls in Bangal...Exclusive Call Girls Bangalore {7304373326} ❤️VVIP POOJA Call Girls in Bangal...
Exclusive Call Girls Bangalore {7304373326} ❤️VVIP POOJA Call Girls in Bangal...
 
Call Girls in Lucknow Just Call 👉👉8630512678 Top Class Call Girl Service Avai...
Call Girls in Lucknow Just Call 👉👉8630512678 Top Class Call Girl Service Avai...Call Girls in Lucknow Just Call 👉👉8630512678 Top Class Call Girl Service Avai...
Call Girls in Lucknow Just Call 👉👉8630512678 Top Class Call Girl Service Avai...
 
Call Girls in Lucknow Just Call 👉👉 8875999948 Top Class Call Girl Service Ava...
Call Girls in Lucknow Just Call 👉👉 8875999948 Top Class Call Girl Service Ava...Call Girls in Lucknow Just Call 👉👉 8875999948 Top Class Call Girl Service Ava...
Call Girls in Lucknow Just Call 👉👉 8875999948 Top Class Call Girl Service Ava...
 

Allison Friedman: DSTDP's Infertility Prevention Social Marketing Effort