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2011 MOBILE APPLICATIONMarket & New Trends Nguyễn XuânTài CEO - Naiscorp
“ The Future Of Mobile is The Future Of Everything ” Matt Galligan, co-founder of SimpleGeo
The “Start”
World’s Trend 3G to be awarded in more and more countries Less country with mobile subscribes less than population Touch & Touch & Touch & Type Every brands are making tablets Mobile for business (+entertainment) The mobile ecosystem
“ The future of online is offline. Tap on a mobile phone, and like magic a bridge springs up between the interactive world and the real world” CyriacRoeding, co-founder of Shopkick
Vietnam in its own trend
What’s now: Crisis & Crisis Financial crisis Gold crisis Real estate crisis Stock market crash CPs crisis
Mobile operator marketshare(active users as of end-2010 - MIC)
Devices landscapeSales report as of June 2011 - Gfk
Mobile Applications Mobile portals Mobile messaging Yahoo chat in Mobile  Offline games Online games ,[object Object],Mobile social network Mobile TV Mobile dating Mobile News (mobile version of news sites) Horoscope Music apps Location search Much more
Development platforms Blackberry Windows phone MeeGo Brew Web-OS Java iPhone Android Symbian Qt Bada MTK (600M devices)
Players Telcos Viettel Mobifone Vinaphone CPs There were over 250 of them Internet start-up companies This is an era of mobile internet services.
The trends in Vietnam More android More touch More pictures/video <BOOM!> More social More mysterious More interactive
Trends for Developers Mobile Marketing D2C: “No wireless, No marketing” Mobile wallet/payment Virtual goods Local deals Ads supported   business model
1 MinuteFor OurImagination
Mobile Understands, Mobile Knows Our Generation “Dânta phảibiếtsử ta,  cáigìkhôngbiếtthìtra Google” The NextGeneration “Hey phone, let me ask you a question” Dennis Crowley, co-founder of Foursquare
“The future of mobile will largely be defined by the small, creative entrepreneurs and companies that leverage the device capabilities in new and interesting ways.”Bob Borchers, general partner at Opus Capital, former Apple marketing executive
Thanks! Naiscorp Information Technology Service Join-Stock Company Add	: 101 B1 Nguyen Khanh Toan Str., CauGiay Dist., Hanoi, Vietnam Tel		: +84 (4) 3767 8458  Fax		: +84 (4) 3767 8024 Email	: search@socbay.com

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Momovn2011 thi truong ung dung di dong va cac xu huong moi

  • 1. 2011 MOBILE APPLICATIONMarket & New Trends Nguyễn XuânTài CEO - Naiscorp
  • 2. “ The Future Of Mobile is The Future Of Everything ” Matt Galligan, co-founder of SimpleGeo
  • 4. World’s Trend 3G to be awarded in more and more countries Less country with mobile subscribes less than population Touch & Touch & Touch & Type Every brands are making tablets Mobile for business (+entertainment) The mobile ecosystem
  • 5.
  • 6.
  • 7. “ The future of online is offline. Tap on a mobile phone, and like magic a bridge springs up between the interactive world and the real world” CyriacRoeding, co-founder of Shopkick
  • 8. Vietnam in its own trend
  • 9. What’s now: Crisis & Crisis Financial crisis Gold crisis Real estate crisis Stock market crash CPs crisis
  • 10.
  • 11. Mobile operator marketshare(active users as of end-2010 - MIC)
  • 12. Devices landscapeSales report as of June 2011 - Gfk
  • 13.
  • 14. Development platforms Blackberry Windows phone MeeGo Brew Web-OS Java iPhone Android Symbian Qt Bada MTK (600M devices)
  • 15. Players Telcos Viettel Mobifone Vinaphone CPs There were over 250 of them Internet start-up companies This is an era of mobile internet services.
  • 16. The trends in Vietnam More android More touch More pictures/video <BOOM!> More social More mysterious More interactive
  • 17. Trends for Developers Mobile Marketing D2C: “No wireless, No marketing” Mobile wallet/payment Virtual goods Local deals Ads supported business model
  • 19. Mobile Understands, Mobile Knows Our Generation “Dânta phảibiếtsử ta, cáigìkhôngbiếtthìtra Google” The NextGeneration “Hey phone, let me ask you a question” Dennis Crowley, co-founder of Foursquare
  • 20. “The future of mobile will largely be defined by the small, creative entrepreneurs and companies that leverage the device capabilities in new and interesting ways.”Bob Borchers, general partner at Opus Capital, former Apple marketing executive
  • 21. Thanks! Naiscorp Information Technology Service Join-Stock Company Add : 101 B1 Nguyen Khanh Toan Str., CauGiay Dist., Hanoi, Vietnam Tel : +84 (4) 3767 8458 Fax : +84 (4) 3767 8024 Email : search@socbay.com

Notas do Editor

  1. Khôngaingờ T6-2007 làthờiđiểmthựcsựlàbướcngoặtcủatoànbộnhânloạivề Mobile: Apple giớithiệu iPhoneSince then, smartphones have evolved from an expensive luxury to a common tool. Things that didn&apos;t exist -- the App Store, Angry Birds, Google Android -- are now everyday realities for a lot of people.Companies that were doing well four years ago -- Motorola, Nokia, Palm, RIM, and Microsoft -- are now trying to mount comeback efforts after losing their footing.Faster and cheaper phones, brighter screens, better Internet access, and more games, of course.Read more: http://www.businessinsider.com/future-of-mobile-2011-6#ixzz1XzlSkebw
  2. Mobile làm cho con người được thực sự tự do
  3. Touch &amp; Touch &amp; Touch &amp; Type: nokia, black berryMobile for business: TibbrNg ta nhac den mobile ngay cang chi nhac den cac ung dung khac chu ko ai hoi co goi dien duoc khong? Co nhan tin duoc khong?Nhieu mau dien thoai se that bai chi vi khong co ung dung gi tren do, ko co tro gi choiQuang cao mau dien thoai la quang cao ung dung no co the chay duocMobile ecosystem: the phone designer, the phone maker, the ads, the app maker, distribution, content provider
  4. Huawei va cac hang may trung quoc ngay cang duoc xem la dien thoai thong minhKo con khai niem dien thoai thong minh nua, ma chi con khai niem dien thoai, vi da la dien thoai la phai thong minh roiMobile biết chúng ta còn hơn cả vợ hoặc bạn gái, khi nằm mà chưa ngủ được thì mobile chính là thiết bị giải trí tốt nhất
  5. Giai doan Telco raise ti le, delay thanh toanCPs 257 xuong con 20-30
  6. Trên thế giới sẽ ít tìm ra đất nước nào có số mobile ít hơn số dânĐến T4 2010: 7 triệu TB 3G có phát sinh lưu lượng“By 2012, we forecast the total 89 million mobile market is achievable in Vietnam. Mobile penetration of about 99 per cent is possible in that timeframe,” said, Roger Barlow, chairman and CEO of RJB Consultants Limited.2004: 4million2007: 45 million2008: 74 million2009: 98 million2010: 112,6 million2011: 170-180 million/140 million activeXu hướng thế giớiCác nước cấp 3G mới hàng loạt (niger, afghanistan, azerbaijan, )Trên thế giới sẽ ngày càng ít đất nước nào có số mobile ít hơn số dân
  7. Mobile EducationMobile internet access with unlimited bandwith
  8. Những dịch vụ web nổi tiếng nhất hiện nay chưa hề xuất hiện năm 1996-2000