4. [Your Name]
[Today‟s Date]
Housekeeping Items
• Participate on Twitter
• #techtools
• @Eventbrite, @Colleran
• Think of questions for Q&A
• Slides will be posted to Slideshare.com
#TechTools // @Colleran
5. [Your Name]
[Today‟s Date]
Who Cares?
Benefit: Technology lowers costs, increases efficiency,
and increases utility.
Problem: Lots of noise. Every service self identifies as
innovative.
How to find success: Understanding more macro
market trends will help you identify real opportunities to
improve your business.
Example: Online Video
#TechTools // @Colleran
6. [Your Name]
[Today‟s Date]
Taking Advantage
of Broader Trends
Mobile
• Everyone has smart phones, but how should they be used
to your advantage?
Hardware Improvements
• With iPads, Phablets, and $100 devices with more power
than the Apollo Lunar Module, devices can do much more
than ever before, but where does one start?
Connected Platforms and Open APIs
If I told you this means less fiddling with spreadsheets,
CSVs, and manual imports, would I have your attention?
#TechTools // @Colleran
7. [Your Name]
[Today‟s Date]
The Mobile Trend
Trend
• We‟re all walking around with mini computers in our pockets. Attendees
and organizers are already using these devices to receive information
from their networks, general news, and more.
Impact
• It has never been easier to provide attendees with the information they
need at their finger tips.
What is being replaced
• Paper brochures, posted signs, PDF attachments to emails, last
minute trips to the printer.
#TechTools
#TechTools // @Colleran
8. [Your Name]
[Today‟s Date]
Mobile Trend
Recommendation
TapCanvas
• An easy way to set up an HTML mobile app
• Freemium product – only pay for high-end
features
• Accessible on any smartphone platform
immediately (no app store approval)
• Easy to use set-up widget
#TechTools // @Colleran
9. [Your Name]
[Today‟s Date]
Hardware Improvements
Trend
• Hardware technology is constantly becoming more advanced and
cheaper (thanks to Moore‟s Law).
Impact
• With improvements to widely available hardware devices,
companies are replacing specialized hardware with these devices.
What is being replaced
• Point of sales, badge/ticket scanners, lead retrieval hardware,
business cards, etc.
#TechTools // @Colleran
10. [Your Name]
[Today‟s Date]
Hardware Trend Recommendations
Square
Turns any Android or iOS device into a credit card
processor with a „swiper‟ that connects to the
audio jack
Eventbrite’s At The Door
Turns an iPad into a Box Office replacement for
ticketing and registration
Automatically syncs with your Eventbrite account
#TechTools // @Colleran
11. [Your Name]
[Today‟s Date]
Hardware Trend Recommendations
11
Qrious
• Allows trade show vendors and attendees to
swap information via QR code scanning
• Uses iOS and Android devices
Eventbrite’s Entry Manager
• Turns any Android or iOS device into a
digital guest list or ticket scanner
• Syncs with Eventbrite account and other
connected devices
#TechTools // @Colleran
12. [Your Name]
[Today‟s Date]
Connected Platforms and APIs
12
Trend
• Companies are releasing open APIs (Application
Programming Interfaces), so that software
vendors can easily integrate data
Impact
• Users‟ data is less likely to be stuck on one
platform making it easier for different services to
work together
What is being replaced
• Spreadsheets, CSVs, and manual
importing/exporting of data
#TechTools // @Colleran
13. [Your Name]
[Today‟s Date]
Connected Platform Recommendation
The Salesforce Platform
• Salesforce has over 1800 integrations with independent software
vendors
The Eventbrite Platform
• Eventbrite has over 50 integrations with independent software
services
• MailChimp + Eventbrite: Allows you to export attendees into email
recipient list.
• SurveyMonkey + Eventbrite: Allows you to send surveys to attendees
after an event
• Paperless Post + Eventbrite: Allows you to integrate ticketing into your
invitation
• ConferenceBadge.com + Eventbrite: Allows you to print beautiful name
badges by importing attendees.
#TechTools // @Colleran
14. [Your Name]
[Today‟s Date]
Connected Platform Recommendation
• Zapier allows users to connect two independent APIs
• Offers end points for over 190 different web services (including
Eventbrite)
• In a sense, it plays “middle-man” for services that don‟t have
official integrations
#TechTools // @Colleran
15. [Your Name]
[Today‟s Date]
Taking Advantage of
Broader Trends
Mobile
• Services are being re-engineered to advantages of mobile
devices (constant accessibility, location awareness, integrated
camera, etc)
Hardware Improvements
• General consumer hardware is replacing specialized business
hardware as it becomes more powerful, cheaper, and ubiquitous.
Connected Platforms and Open APIs
• Connected platforms and Open APIs means that you can easily
transfer data between integrated services.
#TechTools // @Colleran
Thanks for the introduction. Technology is already affecting every aspect of your life. Consider the difference in how you receive information today versus just 5 years ago. You probably discovered this event via twitter, or you received an email announcement to you smartphone. You probably have a couple blogs that you check every day for interesting articles – you might even use an RSS reader to follow your favorites. In similar ways, broader tech trends are changing the ways that people are hosting events. A lot of people think that technology is disconnecting us – they have an image of someone heads down, scrolling through Facebook at the dinner table, and ignoring real life human contact. But today, we’re going to talk about how technology can be used to bring us together at events. And first, we’re going to talk about broader tech trends that you can take advantage of that will help you be more successful in bringing people together. Mobile: When your primary connected device was a desktop computer with a keyboard, technologies were invented to cater to this set-up. No applications used GPS, because your computer was always in the same place. Applications could be text heavy because there were massive screens. And with a keyboard, text input was easy. With mobile, this all changes. Now everyone is walking around with a smartphone and apps are becoming more powerful. We’ll discuss how to take advantage. Hardware Improvements: Hardware used to be very expensive. Now general consumer hardware is replacing specialized business hardware. Have you seen an iPad replace a cash register at your local coffee shop yet? As consumer hardware becomes more powerful, you’ll see it replace specialized enterprise hardware in many more ways. Connected Platforms and APIs: In short APIs are ways for independent websites to interact with each other. -- Define APIA great example is Facebook – when you go to a separate webpage and click a Facebook ‘Like’ button – the way that action is communicated to your Facebook newsfeed is through an API. 5 years ago, only a few services had APIs – but now, almost every service offers an API .. Which increases the chances that web services that you’re already using are integrated with each other and providing a more seamless experience.
In 2007, Apple launched the first iPhone. Previous to this, smartphones were just for the super serious business individual. If you worked on Wall Street or in Hollywood, you had a blackberry … but most of America was content with the feature phone. Apple changed all this. As of December 2012, 54% of all phones were smartphones --
Thanks for the introduction. Technology is already affecting every aspect of your life. Consider the difference in how you receive information today versus just 5 years ago. You probably discovered this event via twitter, or you received an email announcement to you smartphone. You probably have a couple blogs that you check every day for interesting articles – you might even use an RSS reader to follow your favorites. In similar ways, broader tech trends are changing the ways that people are hosting events. A lot of people think that technology is disconnecting us – they have an image of someone heads down, scrolling through Facebook at the dinner table, and ignoring real life human contact. But today, we’re going to talk about how technology can be used to bring us together at events. And first, we’re going to talk about broader tech trends that you can take advantage of that will help you be more successful in bringing people together. Mobile: When your primary connected device was a desktop computer with a keyboard, technologies were invented to cater to this set-up. No applications used GPS, because your computer was always in the same place. Applications could be text heavy because there were massive screens. And with a keyboard, text input was easy. With mobile, this all changes. Now everyone is walking around with a smartphone and apps are becoming more powerful. We’ll discuss how to take advantage. Hardware Improvements: Hardware used to be very expensive. Now general consumer hardware is replacing specialized business hardware. Have you seen an iPad replace a cash register at your local coffee shop yet? As consumer hardware becomes more powerful, you’ll see it replace specialized enterprise hardware in many more ways. Connected Platforms and APIs: In short APIs are ways for independent websites to interact with each other. -- Define APIA great example is Facebook – when you go to a separate webpage and click a Facebook ‘Like’ button – the way that action is communicated to your Facebook newsfeed is through an API. 5 years ago, only a few services had APIs – but now, almost every service offers an API .. Which increases the chances that web services that you’re already using are integrated with each other and providing a more seamless experience.