Inbound recruiting: The Digital Transformation of Talent Acquisition

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It's time recruiting teams start taking full advantage of the internet. This deck dives into the topic of inbound recruiting, and what it takes to attract, nurture, and convert candidates in today's digital era. Learn more at www.jibe.com.

Recrutamento e RH

Inbound Recruiting:  
The Digital Transformation of Talent Acquisition
MIKE ROBERTS
HEAD OF DIGITAL MARKETING AT JIBE
@JIBE / @MP_ROBERTS

View
Company History
Search
Open Positions
Read 
Job Descriptions
Land at  
Careers Page
Candidate
behaviors &
preferences  
are changing

Power has
transferred from
seller to buyer
Or should we say, recruiter to candidate

Connectivity
empowers
decision-makers
We cant make decisions without  
consulting the Web ﬁrst

Like consumers,
candidates are
becoming more
selective
63% of CEOs say ﬁnding the
right skills is a threat to the
growth of their business

IT’S A CANDIDATE’S
MARKET IN MORE
WAYS THAN ONE
According to LinkedIn, 75% of
candidates are considered to
be passive—a.k.a not actively
looking for a job

TODAY’S
RECRUITMENT
IS OUTBOUND
Based on business needs
rather than candidate needs

OUTBOUND IS A
DYING MODEL
Losing relevancy in consumer
and B2B world every year  
 
Recruiting is following suit,
although it’s a bit behind

WHAT DOES AN INBOUND
RECRUITING STRATEGY LOOK
LIKE?

RAISING
AWARENESS
AND
ATTRACTING
CANDIDATES

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Inbound recruiting: The Digital Transformation of Talent Acquisition

1. Inbound Recruiting:   The Digital Transformation of Talent Acquisition MIKE ROBERTS HEAD OF DIGITAL MARKETING AT JIBE @JIBE / @MP_ROBERTS

2. View Company History Search Open Positions Read  Job Descriptions Land at   Careers Page Candidate behaviors & preferences   are changing

3. Power has transferred from seller to buyer Or should we say, recruiter to candidate

4. Connectivity empowers decision-makers We cant make decisions without   consulting the Web ﬁrst

5. Like consumers, candidates are becoming more selective 63% of CEOs say ﬁnding the right skills is a threat to the growth of their business

6. IT’S A CANDIDATE’S MARKET IN MORE WAYS THAN ONE According to LinkedIn, 75% of candidates are considered to be passive—a.k.a not actively looking for a job

7. TODAY’S RECRUITMENT IS OUTBOUND Based on business needs rather than candidate needs

8. OUTBOUND IS A DYING MODEL Losing relevancy in consumer and B2B world every year     Recruiting is following suit, although it’s a bit behind

10. OUTBOUND VS. INBOUND RECRUITING

11. THE EVOLVING  RECRUITING FUNNEL

12.

13. WHAT DOES AN INBOUND RECRUITING STRATEGY LOOK LIKE?

14. RAISING AWARENESS AND ATTRACTING CANDIDATES

15. NURTURING CANDIDATES OVER TIME

16. CONVERT CANDIDATES IN THEIR MOMENT

17.

18.

19. Impacts go beyond cost per hire ….