Social Media Marketing in the wine industry
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How to use social media in traditional market like wine. Including real world case studies of how unknown wineries beat the famous wine critics.
![Don’t Judge a Wine by its Cover Using New Media In Traditional Market Michal Geva [email_address] +972.523.530.507](https://image.slidesharecdn.com/newmediamarketingforwinesmichalgeva-1234294265924830-3/85/Social-Media-Marketing-in-the-wine-industry-1-320.jpg)
![Traditional Power Groups ,[object Object],[object Object],[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Social Media Marketing in the wine industry
- 1. Don’t Judge a Wine by its Cover Using New Media In Traditional Market Michal Geva [email_address] +972.523.530.507
- 3. Robert Parker - Wine Critic
- 4. Wine Spectator – Magazine
- 5. Anyone can be an opinion leader
- 7. Stormhoek Winery South Africa
- 8. “ Wine is a social lubricant” gapingvoid : Hugh MacLeod
- 11. Using
- 12. Bonny Doon Vineyard Randall Graham
- 13. Wacky Labels The Flying Saucer
- 15. Château Smith Haut Lafitte Bordeaux wine, Pessac-Léognan appellation
- 16. Traditional marketing beats Tradition Vinexpo
- 18. Hugh MacLeod Thank You Michal Geva [email_address] Does social media fits every winery? Will Robet Parker be out of business? Will distributors take advantage of social media? How successful can wine social network be?