1. Presentation:
Google+, Facebook & all the rest
A quick look at some other popular social media sites
Centre For Collaboration & Partnership, University Of Brighton December 20-21, 2011

2. and all the rest

3. Google+, Facebook & all the rest
★ Sharing & privacy
★ Circles
★ Profiles vs pages
★ Audiences

4. Google+, Facebook & all the rest
By 11.45 you will...
★ understand the different uses (and limitations)
of each tool
★ have a strong sense of differing audiences for
each tool
★ be able to asses whether Google+ and/or
Facebook pages would be worthwhile

5. Sharing & privacy
“At this point,
Facebook CEO Mark Zuckerberg’s
pattern on privacy is clear. Launch new
stuff that pushes the boundaries of what people
consider comfortable. Apologize and assure users
that they control their information, but rarely pull
back entirely, and usually reintroduce similar
features at a later date when people seem
more ready for it.”
- Liz Gannes

6. Sharing & privacy

7. Sharing & privacy

8. Google’s solution: Circles
Circles
“You share different things with different
people. But sharing the right things with the
right people shouldn't be a hassle. Circles
make it easy to put your friends from
Saturday night in one circle, your parents in
another and your boss in a circle all by
himself, just like in real life.”

9. ...and Ripples

10. Brand/Fan pages & company pages

11. Brand/Fan pages & company pages

12. Brand/Fan pages & company pages

13. Brand/Fan pages & company pages

14. Brand/Fan pages & company pages

15. Google+, Facebook & all the rest
So... do you feel you...
★ understand the different uses (and limitations)
of each tool?
★ have a strong sense of differing audiences for
each tool?
★ be able to asses whether Google+ and/or
Facebook pages would be worthwhile?