Personal Information
Organização/Local de trabalho
Greater Boston Area United States
Cargo
Data-Driven Marketing Executive
Setor
Technology / Software / Internet
Site
www.curata.com
Sobre
25+ years marketing and sales experience, having successfully launched and sustained three start-up ventures as well as having driven innovative demand generation strategies for large technology organizations. (e.g., Curata, IDC, Lucent, Prospero (mZinga) and Millipore). Direct sales and P&L experience, enabling greater contribution and ROI as a marketing executive.
Specialties: Marketing (and sales) strategy for SaaS/software companies; digital marketing and social media (blogs, online communities, Twitter (@michaelgerard), email marketing, newsletters); lead generation; sales enablement; marketing operations; marketing automation; salesforce.com; data analytics.
Marcadores
sales training
sales productivity
sales operations
sales enablement
salesforce.com
strategy
talent management
sales
customer enablement
roi
content management
marketing
cmo
Ver mais
Apresentações
(1)Gostaram
(7)Content Marketing Advice From 27 Experts
Curata
•
Há 9 anos
2013 12-11 bia kelsey conference
HubSpot
•
Há 10 anos
How to Write Emails People WANT to Respond to [Sales Template]
HubSpot
•
Há 10 anos
4 Stages of Content Marketing Enlightenment - Curata Curation Rockstar Summit
Curata
•
Há 10 anos
e-Newsletter Best Practices
Landry Butler
•
Há 14 anos
Death To Bullshit
Brad Frost
•
Há 11 anos
Personal Information
Organização/Local de trabalho
Greater Boston Area United States
Cargo
Data-Driven Marketing Executive
Setor
Technology / Software / Internet
Site
www.curata.com
Sobre
25+ years marketing and sales experience, having successfully launched and sustained three start-up ventures as well as having driven innovative demand generation strategies for large technology organizations. (e.g., Curata, IDC, Lucent, Prospero (mZinga) and Millipore). Direct sales and P&L experience, enabling greater contribution and ROI as a marketing executive.
Specialties: Marketing (and sales) strategy for SaaS/software companies; digital marketing and social media (blogs, online communities, Twitter (@michaelgerard), email marketing, newsletters); lead generation; sales enablement; marketing operations; marketing automation; salesforce.com; data analytics.
Marcadores
sales training
sales productivity
sales operations
sales enablement
salesforce.com
strategy
talent management
sales
customer enablement
roi
content management
marketing
cmo
Ver mais