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Motivation
-By Medhavi Sood

Venue-DDU Hospital
(Psychiatry Dept.)
Motivation
Motivation come from a Latin word
“Movere” which means to move.
Motivation is what moves people to do
the things they do.

Baron, 1995 defined motivation as an
internal process that activate, guide and
maintain behaviour.
Need, Drive, Incentive, Motive
Need-

they are general wants or
desires. It is a condition of deficiency
every human has to strive for. E.g.
Food, hunger, rest, oxygen, e.t.c.
(Murry)

Drive-

It is an aroused state resulting
from some bodily need or tissue need.
This state motivates the organism to
initiate behaviour to remedy the need.
Incentive-It

is a reinforcing agent that
adds force to a drive. If need is added
with incentive, drive becomes powerful.
E.g. praise, reward, appreciation, e.t.c.

Motive-

It is a desired goal that prompts
behaviour.
Types of motivations
MOTIVATION
ExtrinsicExtrinsic motivation refers when
motivation is external or coming from
outside. A person performs an action
because it leads to an outcome that is
separate from the person (Ryan and
Deci, 2000).

E.g.- giving a child money for every A+ he
gets.
IntrinsicIntrinsic motivation refers to motivation
that is driven by an interest or
enjoyment in the task itself, and exists
within the individual rather than relying
on external pressures or a desire for
reward. These behaviours are
interesting and self satisfying.
E.g.- playing guitar even when no one is
listening.
THEORIES OF

MOTIVATION &
THEIR
APPLICATIONS
CLASSIFICATION
OF THEORIES
Content
theories
Maslow’s
hierarchy
of needs
McClelland’s
Acquired
needs theory

Herzber
g’s twofactor
theory

Behavioural
Theories

Social
learning
theory

Intrinsic
theories
Instinct
theory

Cognitive
Theories

Psychoanalyt
ic Theory

Incentiv
e theory

Freud’s
psychoanalytic
theory

Drive
reductio
n theory

Goal
setting
theory

Arous
al
theory

Balance
theory
CONTENT
THEORIES
Maslow’s
Hierarchy
of Needs
Physiological

need- Hunger, thirst etc.,
Safety need- To feel secure & safe, out of
danger
Belongingness & love needs- Affiliate with
others, be accepted & belong
Esteem needs- To achieve, be
component, gain approval
Self-actualization needs- Self fulfillment &
realize one’s potential


He explained needs of the people. Had a very
optimistic view of humans. Its basic
McClelland’s
Theory of
Needs
There are three kinds of needs:
(1) Need for achievement (nAch) (Mc
Clelland, 1953)

(2) Need for power (nPow) (Winter, 1973)
(3) Need for affiliation (nAff)
(O’Connor, 1996)
Herzberg’s
two factor
theory
According to Herzberg, individuals are
not content with the satisfaction of
lower-order needs at work, for
example, those associated with
minimum salary levels e.t.c.
Rather, individuals look for the
gratification of higher-level
psychological needs having to do with
achievement, recognition, responsibility
, advancement, and the nature of the
work itself.
Herzberg added a new dimension to this
theory by proposing a two-factor
model of motivation, based on the
notion that the presence of one set of
job characteristics or incentives
leads to worker satisfaction at
work, while another and separate set
of
job
characteristics
leads
to dissatisfaction at work.

Taken from OB this theory finds its
applications in daily life as well.
BEHAVIOURAL
THEORY
Social
learning
theory;
Bandura
It focuses on individual drives and patterns
of behaviour the individual learns in coping
with the environment. It says that the
behaviors can be learnt through direct
experience or by observing behaviors of
others.
INTRINSIC
THEORIES
Instinct
theoryWilliam
McDougall
Instincts are goal-directed and innate
patterns of behavior that are not the
result of learning or experience.
According to the instinct theory of
motivation, all organisms are born with
innate biological tendencies that help
them survive. This theory suggests that
all behaviors are driven by instincts.
Hull’s Drive
reduction
(Push
theory)
Biological needs arising within our body
creates unpleasant state of arousal that we
usually call hunger, thirst, e.t.c. To eliminate
such feelings & restore a balanced
physiological state or homeostasis we
engage in certain activities.
Thus motivation according to this theory
(1943) is a process in which various
biological needs push/drive us to do actions
designed to satisfy these needs.
Those actions that fail to do so are
weakened and will not be repeated
again when the need arises.
E.g.- reflexes of infants.
He explained the reasons for our
basic needs.
Two kinds of drives
Primary drives Acquired
(secondary)
drives
Those that involve
survival needs of
the body.
E.g.- hunger, thirst,
e.t.c.

Those that are
learned through
experience.
E.g.- Money, social
approval, e.t.c.
Arousal Theory
In this theory people are said to have
an optimal level of tension that they
seek to maintain by increasing or
decreasing stimulation.

E.g.-Task performance suffers if the level
of arousal is too high or too low. For
most tasks, moderate level of arousal
is best.
The Yerkes–Dodson law
It is an empirical relationship
between arousal and performance, was
developed in 1908. The law dictates that
performance increases with physiological or
mental arousal, but only up to a point. When
levels of arousal become too
high, performance decreases.
 Helps in understanding people and their
level of motivation and anxiety. (sports
psychology, competitions, O.B.)

COGNITIVE
THEORIES
Incentive theory (Pull Theory)
It states that external stimuli regulates
motivational state. It is also called expectancy
theory. (McClelland 1975)
 Expectancy-value model; (Atkinson 1978)
It states that actions depend on 2 factorsoExpectancy about ones chance of attaining
incentive
oValue of desired incentive.
Basic application is behavioural modification
(token economy) like in Tihar jail, giving gold
stars to kids for solving the question right, e.t.c.

Goal Setting Theory
It suggests that motive is strongly influenced
by goals. Though it works under certain
conditions. It is most effective in boosting
performance when the goal set is highly
specific and is perceived to be attainable.
Setting smaller goals to reach the larger one
helps more in many cases.
Balance
Theory; Fritz
Heider
(1958)
We are motivated to maintain harmony
among our beliefs and attitudes. It’s a basic
theory of attitude change. Mainly used in the
marketing sector or other place (some times
to chance beliefs in patients with cognitive
distortions as well) where attitude change is
required.
PSYCHOANALYTIC
THEORY
Psychoanalyti
c Theory;
Freud
He believed that our actions are
determined by inner forces and impulses
often operate below the level of
consciousness. He believed that there are
2 opposing forces that control our
behaviour-
MOTIVATION AT WORK
Monetary
Incentives
(Not so relevant
for Government
employees)

Rti, Jammu

47
NON-FINANCIAL
 Employee

recognition
programmes
 Employee
involvement
programmes
 Employee
participation
 Job enrichment and
job excitement
 Delegation
Rti, Jammu

48
STRATEGIES FOR MOTIVATION

Reward creativity
instead of mindless
conformity
 Reward smart work
instead of busy work
 Reward working
together instead of
working against


Rti, Jammu

49
Remember
Six important words are “ I admit I made
a mistake”
 Five important words are” You did a good
job”
 Four important words are “ What is your
opinion?”
 Three important words are “Let’s work
together.”
 Two most important words are “ Thank
you”
 Single most important word is ”WE”.


Rti, Jammu

50
Thank You
:)

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motivation and its theories

  • 1. Motivation -By Medhavi Sood Venue-DDU Hospital (Psychiatry Dept.)
  • 2. Motivation Motivation come from a Latin word “Movere” which means to move. Motivation is what moves people to do the things they do. Baron, 1995 defined motivation as an internal process that activate, guide and maintain behaviour.
  • 3. Need, Drive, Incentive, Motive Need- they are general wants or desires. It is a condition of deficiency every human has to strive for. E.g. Food, hunger, rest, oxygen, e.t.c. (Murry) Drive- It is an aroused state resulting from some bodily need or tissue need. This state motivates the organism to initiate behaviour to remedy the need.
  • 4. Incentive-It is a reinforcing agent that adds force to a drive. If need is added with incentive, drive becomes powerful. E.g. praise, reward, appreciation, e.t.c. Motive- It is a desired goal that prompts behaviour.
  • 6. ExtrinsicExtrinsic motivation refers when motivation is external or coming from outside. A person performs an action because it leads to an outcome that is separate from the person (Ryan and Deci, 2000). E.g.- giving a child money for every A+ he gets.
  • 7. IntrinsicIntrinsic motivation refers to motivation that is driven by an interest or enjoyment in the task itself, and exists within the individual rather than relying on external pressures or a desire for reward. These behaviours are interesting and self satisfying. E.g.- playing guitar even when no one is listening.
  • 10. Content theories Maslow’s hierarchy of needs McClelland’s Acquired needs theory Herzber g’s twofactor theory Behavioural Theories Social learning theory Intrinsic theories Instinct theory Cognitive Theories Psychoanalyt ic Theory Incentiv e theory Freud’s psychoanalytic theory Drive reductio n theory Goal setting theory Arous al theory Balance theory
  • 13. Physiological need- Hunger, thirst etc., Safety need- To feel secure & safe, out of danger Belongingness & love needs- Affiliate with others, be accepted & belong Esteem needs- To achieve, be component, gain approval Self-actualization needs- Self fulfillment & realize one’s potential  He explained needs of the people. Had a very optimistic view of humans. Its basic
  • 14.
  • 15.
  • 17. There are three kinds of needs: (1) Need for achievement (nAch) (Mc Clelland, 1953) (2) Need for power (nPow) (Winter, 1973) (3) Need for affiliation (nAff) (O’Connor, 1996)
  • 18.
  • 20. According to Herzberg, individuals are not content with the satisfaction of lower-order needs at work, for example, those associated with minimum salary levels e.t.c. Rather, individuals look for the gratification of higher-level psychological needs having to do with achievement, recognition, responsibility , advancement, and the nature of the work itself.
  • 21. Herzberg added a new dimension to this theory by proposing a two-factor model of motivation, based on the notion that the presence of one set of job characteristics or incentives leads to worker satisfaction at work, while another and separate set of job characteristics leads to dissatisfaction at work. Taken from OB this theory finds its applications in daily life as well.
  • 22.
  • 25. It focuses on individual drives and patterns of behaviour the individual learns in coping with the environment. It says that the behaviors can be learnt through direct experience or by observing behaviors of others.
  • 28. Instincts are goal-directed and innate patterns of behavior that are not the result of learning or experience. According to the instinct theory of motivation, all organisms are born with innate biological tendencies that help them survive. This theory suggests that all behaviors are driven by instincts.
  • 30. Biological needs arising within our body creates unpleasant state of arousal that we usually call hunger, thirst, e.t.c. To eliminate such feelings & restore a balanced physiological state or homeostasis we engage in certain activities. Thus motivation according to this theory (1943) is a process in which various biological needs push/drive us to do actions designed to satisfy these needs.
  • 31. Those actions that fail to do so are weakened and will not be repeated again when the need arises. E.g.- reflexes of infants. He explained the reasons for our basic needs.
  • 32. Two kinds of drives Primary drives Acquired (secondary) drives Those that involve survival needs of the body. E.g.- hunger, thirst, e.t.c. Those that are learned through experience. E.g.- Money, social approval, e.t.c.
  • 33.
  • 34. Arousal Theory In this theory people are said to have an optimal level of tension that they seek to maintain by increasing or decreasing stimulation. E.g.-Task performance suffers if the level of arousal is too high or too low. For most tasks, moderate level of arousal is best.
  • 35. The Yerkes–Dodson law It is an empirical relationship between arousal and performance, was developed in 1908. The law dictates that performance increases with physiological or mental arousal, but only up to a point. When levels of arousal become too high, performance decreases.  Helps in understanding people and their level of motivation and anxiety. (sports psychology, competitions, O.B.) 
  • 36.
  • 37.
  • 39. Incentive theory (Pull Theory) It states that external stimuli regulates motivational state. It is also called expectancy theory. (McClelland 1975)  Expectancy-value model; (Atkinson 1978) It states that actions depend on 2 factorsoExpectancy about ones chance of attaining incentive oValue of desired incentive. Basic application is behavioural modification (token economy) like in Tihar jail, giving gold stars to kids for solving the question right, e.t.c. 
  • 40. Goal Setting Theory It suggests that motive is strongly influenced by goals. Though it works under certain conditions. It is most effective in boosting performance when the goal set is highly specific and is perceived to be attainable. Setting smaller goals to reach the larger one helps more in many cases.
  • 42. We are motivated to maintain harmony among our beliefs and attitudes. It’s a basic theory of attitude change. Mainly used in the marketing sector or other place (some times to chance beliefs in patients with cognitive distortions as well) where attitude change is required.
  • 43.
  • 46. He believed that our actions are determined by inner forces and impulses often operate below the level of consciousness. He believed that there are 2 opposing forces that control our behaviour-
  • 47. MOTIVATION AT WORK Monetary Incentives (Not so relevant for Government employees) Rti, Jammu 47
  • 48. NON-FINANCIAL  Employee recognition programmes  Employee involvement programmes  Employee participation  Job enrichment and job excitement  Delegation Rti, Jammu 48
  • 49. STRATEGIES FOR MOTIVATION Reward creativity instead of mindless conformity  Reward smart work instead of busy work  Reward working together instead of working against  Rti, Jammu 49
  • 50. Remember Six important words are “ I admit I made a mistake”  Five important words are” You did a good job”  Four important words are “ What is your opinion?”  Three important words are “Let’s work together.”  Two most important words are “ Thank you”  Single most important word is ”WE”.  Rti, Jammu 50

Notas do Editor

  1. McDougall says that instincts are inherited. (18 in no.)For e.g.,  birds have an inborn need to build a nest or migrate during the winter. (Bernard, said there are 5759 instincts)