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Make Your Voice Heard!
A Beginner’s Guide to
Communicating With the
People Who Impact Your
Practice
February 27, 2014
What is Advocacy?
• The act of pleading, supporting, or
recommending. (dictionary.com)

• Apolitical process by an individual or
group which aims to influence public
policy and resource allocation
decisions within
political, economic, social
systems, and
institutions. (wikipedia.org)
What Should You Advocate
For?
What is affecting your practice?







SGR Repeal (“Doc Fix”)
Telemedicine
ICD-10 Repeal/Delay
Trauma Care
Newborn Screenings
Long Term Care Insurance
Places to Advocate
 City Councils
 State Legislatures
 Congress
 Federal Government
U. S. Congress
Congressional Healthcare
Committees
U.S. House
Appropriations
Ways and Means
Energy and Commerce –
http://energycommerce.house.gov/
U.S. Senate
Appropriations
Finance

HELP http://www.help.senate.gov/
Know the Healthcare Professionals
in the House
NURSES IN THE HOUSE
Diane Black
Karen Bass
Ann Buerkle
Lois Capps
Renee Ellmers
Berniece Johnson
Carolyn McCarthy

R
D
R
R
D
D
D

TN
CA
NY
CA
NC
TX
NY
Know the Healthcare Professionals in
the House
PHYSICIANS IN THE HOUSE
Donna Christensen D VI
Ami Bera
D CA
Jim McDermott
D WA
Charles Boustany R LA
Paul Broun
R GA
Larry Buschon
R IN
Michael Burgess
R TX
Bill Cassidy
R LA

Emergency Med.
Internal Medicine
Psychiatry
Cardiothoracic Surg.
Family Practice
Thoracic Surgery
OB/GYN
Gastroenterology
Know the Healthcare Professionals in
the House
PHYSICIANS IN THE HOUSE
Dan Benishek
R MI
Scott Desjarlais
R TN
John Fleming
R LA
Phil Gingrey
R GA
Andy Harris
R MD
Nan Hayworth
R NY
Joe Heck
R NV
Tom Price
R GA
Phil Roe
R TN

General Surgery
Family Practice
Family Practice
OB/GYN
Anesthesiology
Ophthalmology
Emergency Med.
Orthopedic Surg.
OB/GYN
Know the Healthcare Professionals
in the Senate

Tom Coburn, MD
Family Practice
(R-OK)

John Barrasso, MD
Orthopedic
Surgeon
(R-WY)

Rand
Paul, MD
halmologist
(R-KY)

Opht
Anatomy of a
Congressional
Office
 Chief of Staff
 Legislative Director
 Legislative Assistants
 Legislative Correspondents
 Communication Director
 Staff Assistants
Anatomy of a Congressional Committee
Each committee has different staff position titles. Most
common titles for all committees are: Staff
Director, Legislative Director, Chief
Counsel, Communications Director, Clerk, Director of
IT
Example - U.S. Senate HELP Committee
 Staff Director for Health
 Director of Health Policy
 Health Counsel
 Professional Staff
 Research Assistant
 Staff Assistant
Key Staffers – People to Advocate
In the Congressional Office
Legislative Assistants – draft small
bills, resolutions, amendments.
Have ear of the person
(representative or senator) they
work for.
In the Congressional Committee
Research Assistant/ Professional
Staff - draft
legislation, amendments. Have ear
of the Committee members.
The Advocacy Process
1. Identify your issue
2. Research your issue does it have any current
pending legislation
associated with it?
3. Contact Congress
Identifying Issues
Committee websites
-Energy and Commerce –
http://energycommerce.house.gov/

-HELP http://www.help.senate.gov/

Professional organizations
-AMA, MGMA, ACHE
-Professional Societies
Congress.gov
The Advocacy Process – Research
The Advocacy Process – Research
The Advocacy Process – Research
The Advocacy Process – Contacting
Congress
http://www.opencongress.org/people/zipcodelookup

Step 1- Write letter and an e-mail to
your congressman/senator. Wait 1-2
weeks for a response.
Step 2- Call the office of your
congressman/senator. The person who
answers is a staff assistant. Tell the
staff assistant you wish for
congressman/senator to support or
not support a certain piece of
legislation.
The Advocacy Process –
Contacting Congress
Step 3- Ask to have the
voicemail of the legislative
assistant who handles health
policy. Be polite! When
legislative assistant replies back
to you, ask to set up a time to
further speak with them.
Step 4- When meeting with
legislative assistant, get very
specific about your issue.
The Advocacy Process –
Contacting Congress
Step 5- If there is legislation regarding
your issue, encourage legislative
assistant to have
congressman/senator support it. If no
legislation, encourage legislative
assistant to have
congressman/senator introduce
legislation on your issue.
Step 6- Thank legislative assistant for
their time. Hand write or e-mail a
thank you letter.
Successful Advocacy Example
QUESTIONS?
For More Information:
Mary Pat Whaley, FACMPE, CPC
Manage My Practice
http://www.managemypractice.com
Email: marypat@managemypractice.com
(919) 370.0504

Matthew D. Taber, MS
Medical Access Corporation of America
http://www.medicalaccessusa.com/
E-mail: mdtaber@me.com
(615) 669.8347

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Make Your Voice Heard: A Beginner's Guide to Lobbying (Advocating) to Congress for your Medical Practice

  • 1. Make Your Voice Heard! A Beginner’s Guide to Communicating With the People Who Impact Your Practice February 27, 2014
  • 2. What is Advocacy? • The act of pleading, supporting, or recommending. (dictionary.com) • Apolitical process by an individual or group which aims to influence public policy and resource allocation decisions within political, economic, social systems, and institutions. (wikipedia.org)
  • 3. What Should You Advocate For? What is affecting your practice?       SGR Repeal (“Doc Fix”) Telemedicine ICD-10 Repeal/Delay Trauma Care Newborn Screenings Long Term Care Insurance
  • 4. Places to Advocate  City Councils  State Legislatures  Congress  Federal Government
  • 5.
  • 7. Congressional Healthcare Committees U.S. House Appropriations Ways and Means Energy and Commerce – http://energycommerce.house.gov/ U.S. Senate Appropriations Finance HELP http://www.help.senate.gov/
  • 8. Know the Healthcare Professionals in the House NURSES IN THE HOUSE Diane Black Karen Bass Ann Buerkle Lois Capps Renee Ellmers Berniece Johnson Carolyn McCarthy R D R R D D D TN CA NY CA NC TX NY
  • 9. Know the Healthcare Professionals in the House PHYSICIANS IN THE HOUSE Donna Christensen D VI Ami Bera D CA Jim McDermott D WA Charles Boustany R LA Paul Broun R GA Larry Buschon R IN Michael Burgess R TX Bill Cassidy R LA Emergency Med. Internal Medicine Psychiatry Cardiothoracic Surg. Family Practice Thoracic Surgery OB/GYN Gastroenterology
  • 10. Know the Healthcare Professionals in the House PHYSICIANS IN THE HOUSE Dan Benishek R MI Scott Desjarlais R TN John Fleming R LA Phil Gingrey R GA Andy Harris R MD Nan Hayworth R NY Joe Heck R NV Tom Price R GA Phil Roe R TN General Surgery Family Practice Family Practice OB/GYN Anesthesiology Ophthalmology Emergency Med. Orthopedic Surg. OB/GYN
  • 11. Know the Healthcare Professionals in the Senate Tom Coburn, MD Family Practice (R-OK) John Barrasso, MD Orthopedic Surgeon (R-WY) Rand Paul, MD halmologist (R-KY) Opht
  • 12. Anatomy of a Congressional Office  Chief of Staff  Legislative Director  Legislative Assistants  Legislative Correspondents  Communication Director  Staff Assistants
  • 13. Anatomy of a Congressional Committee Each committee has different staff position titles. Most common titles for all committees are: Staff Director, Legislative Director, Chief Counsel, Communications Director, Clerk, Director of IT Example - U.S. Senate HELP Committee  Staff Director for Health  Director of Health Policy  Health Counsel  Professional Staff  Research Assistant  Staff Assistant
  • 14. Key Staffers – People to Advocate In the Congressional Office Legislative Assistants – draft small bills, resolutions, amendments. Have ear of the person (representative or senator) they work for. In the Congressional Committee Research Assistant/ Professional Staff - draft legislation, amendments. Have ear of the Committee members.
  • 15. The Advocacy Process 1. Identify your issue 2. Research your issue does it have any current pending legislation associated with it? 3. Contact Congress
  • 16. Identifying Issues Committee websites -Energy and Commerce – http://energycommerce.house.gov/ -HELP http://www.help.senate.gov/ Professional organizations -AMA, MGMA, ACHE -Professional Societies Congress.gov
  • 17. The Advocacy Process – Research
  • 18. The Advocacy Process – Research
  • 19. The Advocacy Process – Research
  • 20. The Advocacy Process – Contacting Congress http://www.opencongress.org/people/zipcodelookup Step 1- Write letter and an e-mail to your congressman/senator. Wait 1-2 weeks for a response. Step 2- Call the office of your congressman/senator. The person who answers is a staff assistant. Tell the staff assistant you wish for congressman/senator to support or not support a certain piece of legislation.
  • 21. The Advocacy Process – Contacting Congress Step 3- Ask to have the voicemail of the legislative assistant who handles health policy. Be polite! When legislative assistant replies back to you, ask to set up a time to further speak with them. Step 4- When meeting with legislative assistant, get very specific about your issue.
  • 22. The Advocacy Process – Contacting Congress Step 5- If there is legislation regarding your issue, encourage legislative assistant to have congressman/senator support it. If no legislation, encourage legislative assistant to have congressman/senator introduce legislation on your issue. Step 6- Thank legislative assistant for their time. Hand write or e-mail a thank you letter.
  • 25. For More Information: Mary Pat Whaley, FACMPE, CPC Manage My Practice http://www.managemypractice.com Email: marypat@managemypractice.com (919) 370.0504 Matthew D. Taber, MS Medical Access Corporation of America http://www.medicalaccessusa.com/ E-mail: mdtaber@me.com (615) 669.8347