Learn how You can easily create Brandable eBooks that when released bring CONSISTENT TRAFFIC back to you. The Best Part is that No One Stop This Traffic!
1. Part One
by Damir Horvat
EasyBrander.net - World's Easiest Ebook Brander Software
2. Forever FREE Traffic
There are two things you need to realize about ebooks.
1. People love reading them, and
2. Ebooks can spread like virus
A good free ebook is your salesman working for you 24/7, never sleeps and never
takes a pause.
And if you create it right, then your ebooks will spread and multiply far and wide on
their own without anyone being able to stop it.
Not even you!
Once you understand how free ebook takes advantage of the Internet, you will see why
all big-name marketers are writing free reports.
Even in 2014!
Forget video, social media, and banners. Free ebooks and reports are what you
should concentrate on, to control your own traffic.
And here's why...
Don't drown your sales guy!
How will your free ebook stand apart from thousands of other free ebooks?
Simple, really.
Sell it.
How do you "sell" free ebook?
Exactly like you would sell paid one. Only difference is, visitor gets to download it free.
Why would you do this?
EasyBrander.net - World's Easiest Ebook Brander Software
3. For ebook to be sold it needs to be valuable. Make your ebook so good you yourself
would buy it. Write about your best stuff in your ebook then give it away - free, no
strings attached.
Let the reader know he too can share it freely, as long as the content stays unchanged.
You set no barriers to reader.
Then watch what happens...
Selling your free ebook makes it "worth" more in visitors eyes. The title and the bullet-
list of what he get in your free ebook will kick his "What's in it for me" system through
the roof.
When he gets reading your ebook and see's you are giving solid value and taking
nothing in return. Reciprocity kicks in and he'll feel obligated to return something.
Why would you give your best ideas/value away in a free ebook?
Because it becomes a seed that won't stop growing!
I still get traffic to this day from ebooks I released more then 5 years ago! Apart from
that one-time investment in writing the ebook, no aditional work was required from my
side. And traffic still flows and flows...
Google and his algorythm changes didn't stop traffic, no affiliate network shut that
traffic down and even when my hosting expired the ebook still brought traffic my way!
The only thing I regret and is my biggest mistake is not using link cloaker to protect my
links!
Control your links!
Your ebook should not only be your best value but should also bi a hard hitting sales
letter promoting your main product you're selling.
Make your ebook valuable but embed sales message too. Make readers understand
they need your main product ebook is promoting at the same time while giving them
powerful information they can use now!
And here's the biggest mistake I made.
EasyBrander.net - World's Easiest Ebook Brander Software
4. And here's the biggest mistake I made.
My ebooks have "plain" links to products I cannot change.
In your ebook make sure your links are all cloaked using your own cloaking service on
your own domain!
Two reasons why you want your links cloaked:
1. Cloaked links are short and look nice
2. You keep control over them!
Both are super important, but second one can make or brake your efforts, so pay close
attention to what I'm about to say next.
When you cloak your links with service you control, you control the links in all your
ebooks!
If the product you're promoting shuts down or affiliate program gets taken offline, you
have ability to swap that broken link with another one and keep your marketing alive
and kicking!
Make sure you run your own cloaking script on your own domain! DO NOT rely your
marketing on some third-party link cloaker or link shortener service as they may limit
you, miss clicks or simply shut down.
Look, you cannot change links in your PDF ebook once it's released! What you MUST
do is make all links in your ebook cloaked leading to your domain and redirect
onwards from there. This way you stay in control!
When I released my ebooks, I had all links directly to products and services. When
those closed or changed, all my effort was nulled! How much traffic could I have
brought to other sites would I know what I know now...
You might think I'm over reacting over thing, but I assure you I'm not, because....
When your ebook gets picked up by an elefant
... you'll wish all your ducks are lined up in order!
When your free ebook delivers solid value reader can use immediately and you "sell"
it, you never know who will take your ebook and run with it.
It happened to me and it can happen to you...
EasyBrander.net - World's Easiest Ebook Brander Software
5. One big-name marketer took my free ebook without me even knowing it, rebranded it
with his affiliate IDs and send it to his list.
My server bandwidth was maxed out within hours and my email inbox filled with
"Notification of payments received" from Paypal.
Ebook was free, packed with value. I sold rebranding rights to it for 10 bucks. Ebook
was promoting my primary product through links in the footer and on the last page.
In mere hours I had an email list of few hunderd buyers and over thousand dollars in
my PayPal account.
Just because I poured my heard & soul into one ebook, created sales letter with
catchy, benefit filled title and solid bullet-point list of what readers will get in the ebook.
Add this up in your calculator...
Thousands of copies of my free ebook all over the Internet all linking back to my site
and driving traffic day in and day out.
Ebook spread on and I saw couple more traffic spikes months later caused by some
big marketer doing the same!
The GIST:
Make all links in your ebook cloaked and link back to your site! ALWAYS!!!
--
Here's one of my articles from the EasyBrander private forums. It's about paid ebooks,
but still, the rest applies:
Rebrandable ebooks as hidden advantage
Have you ever seen any big Internet marketer name say anything about using
rebrandable ebooks?
There's a reason you didn't...
It's a well hidden secret because they know something only few realize:
EasyBrander.net - World's Easiest Ebook Brander Software
6. Rebrandable ebooks are search engine independent traffic sources!
For example, you work on your web site to get it on first page. You're getting some
traffic and all is cool, right?
Until you slack for few days and you find your web site low on first page or even off the
first page. What just happened? Let me tell you: all your work just went down the drain!
Wasted! And your traffic? Gone! Zip. Nada.
Thousands are playing SEO games, fighting for top 5 slots. Guess what? Nobody
wins!
Search engines are in control and if they don't like you, you have no say. You have
absolutely no control over your site's rankings. So why spend time and money on it?
Not so with rebrandable ebooks...
You see, when you release a rebrandable ebook in the wild, letting others rebrand it,
you've planted a seed. A seed that has no way but up. Branded copies of your ebook
will get email-forwarded to friends, sent to people lists and publish on web sites all
around the globe.
It takes a life on its own! Each branded copy has links leading back to your site, driving
traffic your way day in and day out.
No search engine can stop your ebooks from spreading.
And if you include some affiliate links of your own, you'll be surprised to see
commissions coming in from all over the place. It's great to wake up on Sunday only to
see my account grew for another $150... :)
That's why I've build EasyBrander.net - to enable anyone to publish rebrandable
ebooks with ease.
With one-time investment from my side (writing 15 page report), I've got thousands of
backlinks around the globe all sending traffic my way. And I've never done any
promotion for that report! I wrote it and uploaded to my server. It's all hands free from
there on.
Compared to SEO efforts you need these days, rebrandable ebooks are sure winner!
You have two options now:
1) either you act and get yourself familiar with rebrandable ebooks, or
2) ignore this call and go back battling with SEO folks
I suggest you dig deeper in rebrandable ebook way of marketing. For one, It's done
EasyBrander.net - World's Easiest Ebook Brander Software
7. very well for me.
And yes, I'll suggest you use EasyBrander.net to publish your rebrandable ebooks. Not
because I created it, but because it's by far the easiest way to rebrand ebooks online.
There are others, sure, but not one can rebrand an ebook with just one mouse click...
Plus, you can sell your ebooks or sell only rebranding rights to your ebooks - all within
EasyBrander! No extra software needed!
Strategy of selling rebrandable ebooks with 100%
affiliate commissions
Basically you create ebooks as you are now, but with a price tag on each ebook and
an option to run affiliate program for each of your paid ebooks. Nothing new here so
far...
The thing that will set this feature apart from anything you've seen so far is two fold:
1. you could set a 100% commissions on your "front end" ebook so affiliates gets all
the money upfront on their paypal account, and
2. affiliates will be selling their branded copy of your ebook
So not only will affiliate get say a 100% of money instant on their PayPal account, the
buyer will get the PDF with affiliate's IDs# in there and will make money on purchases
made through those links. Because each affiliate for your ebooks will sell their branded
PDF copies of your ebooks...
As a affiliate I love getting 100% commissions on my Paypal the moment the purchase
is made... And I'll be more than happy to promote YOUR ebooks for this reason alone.
Now if you tell me I get to set my IDs in your affiliate links in your ebook I'm promoting,
then it's a no-brainer for me...
And since each paid ebook will automatically include information about the affiliate
program it is used, every buyer is a potential new affiliate of yours... Plus 3 social share
buttons will also be included in each PDF too, just to make sure the word about your
ebook will really spread fast...
One thing quickly...
You keep your ebook in your full control - affiliates selling it will only get a unique LINK
EasyBrander.net - World's Easiest Ebook Brander Software
8. to promote your ebook (their branded copy actually) and not get the "ownership" over
your ebook. Each buyer buys from you - not from the affiliate. Yes, while affiliates will
get all the cash, but they purchase from you AND get's added to your buyers list...
Let me do a quick "for instance" here, ok?
Say you're selling short report fof $7. I find your sales letter & buy.
What happens now?
If I bought through some affiliate link, affiliate gets paid. If not, you get paid.
Ok, I get my download link and I start reading your ebook. I might click some links and
buy at your recommendation so you (or your affiliate) gets some more money. Okay...
Now here is where the fun part starts... And where EasyBrander really shines...
I see in your ebook that you're offering a 100% commissions affiliate program for this
report I just bought from you. I click the signup link and get a link to promote YOUR
branded PDF copy (you're the original author and EasyBrander will automatically
make new branded copy with default branded code values used for me - the buyer).
So I'll be promoting your ebook with YOUR affiliate links in it (this is why the default
value for each brandable code is so important - it'll make you money!).
Cool.. but below my new affiliate link there's an UPSELL for me to purchase
rebranding rights to your ebook for say another $7 dollars.
The upsell copy tells me how I'll have MY affiliate links embeded in YOUR ebook and
make money from purchases made through them - ALONG with the 100%
commissions on every sale on your ebook made through MY affiliate link...
Now let me ask you - how many affiliates will pass an opportunity like this?
And - if for some reason they do - you'll still have their email address handy because
they'll be on your "buyers" list and can always send them reminders they SHOULD
rebrand your ebook and sell their branded PDF copy.
Now - the real kicker comes into play...
Not only will you have HOT buyers on your lists who bought from you in the past and
know you, but you'll have tons of eager affiliates WAITING for your next report...
Because they know they get to rebrand it and sell it to their lists minutes after they buy
it from you. If you play this right, each new report you will come up with will bring you
ever-increasing windfall of cash almost instantly you release it to your buyers list...
And they can only promote it AFTER they buy it from you (they'll get new unique
EasyBrander.net - World's Easiest Ebook Brander Software
9. affiliate link for each of your reports/ebooks you'll sell).
Ok this is getting long now... But I really want your to see the huge potential here...
This is one of the main reasons I created EasyBrander and that's how I intend to use
it...
Neat Trick I Learned From Master Marketers
One thing that struck me like a failing piano was marketing and especially selling is
mostly done by tapping into human psyhology.
No online tools, latest fads and software scripts you "just must have" will come close to
spread your word or sell your products like some of the stuff we all have wired in our
brains...
Sounds crazy?
Hear me out for a second...
One of those "psy" things we all have is - we're curious!
And here's one way to use curiosity into your advantage (I'm using it too ;-):
Make your report/ebook in two parts!
Here's how:
1. Create free teaser subtitled "Part One"
2. At the end, link to "Part Two"
Of course, "Part Two" is hidden behind the squeeze page so visitors enter their email
address to get it.
Or - you can make the "Part Two" a paid product and use curiosity you build up in "Part
One" of your report.
And now - becaue master marketerd know people are curious, they will read freely
available "Part One", get hooked on the content and wanted "Part Two". So they click
the link... Which takes them to your sqeeze page. They enter their email address and
download "Part Two" of your report.
Ok, but what's ebook branding got to do with this, you may ask?
EasyBrander.net - World's Easiest Ebook Brander Software
10. Ok, but what's ebook branding got to do with this, you may ask?
Everything!
You see, if you go and use this tactics, then make both of your "Parts" brandable...
In your "Part One" report, dedicate a page to let the reader know he/she can rebrand it
free on your page and add a link there. Then encourage them to share it...
And many will. Why?
Because they can't resist the urge to make some money via rebranded affiliate links
you've planted in there...
BUT..
The biggest asset you have now is everyone is spreading message about your "Part
Two" report, which - curious as we all are, we want to read it!
People will click on the "Part Two" link at the bottom of your first report, hit your
squeeze page, joined to get the second report.
What you just did here is used ebook branding solution to multiply your traffic to your
squeeze page! Just like that - by simply makind "Part One" rebrandable for free!
--
Now if you really blow up the lid on marketing (and selling!) ....
Click here for "Part Two" of this report
(it's a video of EasyBrander Walkthrough)
(see, told ya I'm using this tactic myself... ;-)
EasyBrander.net - World's Easiest Ebook Brander Software
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