Budget Airlines Worldwide - International - December 2013:Industry Analysis Report

Budget Airlines Worldwide - International - December 2013
This report provides an overview and update about the current state of the low-cost or budget airline sector
worldwide. The report is structured along geographical lines, since most of the route networks of low-cost
carriers (LCCs) are domestic and intra-regional.
Demographic trends and the outlook for economic growth, as well as the LCC business model and current
issues in the market, are examined in the report’s first section, which is followed by a detailed analysis
of the LCC landscape in the major regions of the world (Africa, Europe, Latin America, North America, North
Asia, Oceania, South Asia and Southeast Asia).
The profiles of individual budget airlines have been dispersed by region, rather than being grouped in one
section. This is a logical structure given that the route networks of most LCCs is strictly national or regional.
table Of Content

introduction
key Findings

data Sources
abbreviations

global Summary
demographic Trends
figure 1: Worldwide Population Distribution By Age Cohort, 2011 & 2050
economy
figure 2: World Economic Outlook (weo) Forecasts (percentage Change Unless Noted Otherwise), July 2013
outlook For Spending On Travel & Tourism
figure 3: Projected Growth In Spending* On Travel And Tourism Worldwide 2012-20 (us$ Billion)
air Transport Market Trends
figure 4: Air Transport Market Trends, June 2013 And Ytd, Year-on-year Change
air Travel Penetration
figure 5: Air Travel Penetration By Selected Country And Region, 2013
large Lcc Markets
figure 6: The Top Ten Lcc Domestic Markets (measured By Seat Capacity), August 2013
the Low–cost Airline Business Model
lcc Goal Is To Fill The Planes
hybridisation Between Lccs And Legacy Carriers


issues In The Market
cost Of Fuel
figure 7: Trend In The Price Of Airline Fuel, 2007-13
figure 8: Trend In The Price Of Airline Fuel, August 2012-august 2013
distribution
ancillary Revenues
ryanair
spirit Airlines
deregulation In India
lcc Model Takes Its Toll On Customer Satisfaction
examples Of Extra Charges
wooing Business Travellers

who’s Innovating?
lcc Model Lends Itself To Innovation
ryanair, The Leading Innovator
ipads For The Cockpit
airasia X ‘paint The Plane’ Design Contest
other Airasia X Innovations
quiet Zone
exclusive Parking Area For Frequent Flyers
extended Benefits For Topbonus Members
southwest’s Satellite-based Wi-fi Service
easyjet’s ‘inspire Me Function’
indian Unbundling Spices Up Innovation

competition With High Speed Rail
china
europe
france
korea
us

lcc Regional Profile – Africa
lcc Share Is Growing
figure 9: Lcc Capacity Share (%) Of Total Seats In Africa, 2001-13
the Airlines
fastjet, Tanzania
swot Analysis
brief Description

route Network
destinations
figure 10: Fastjet Destinations, August 2013
fleet
distribution
recent Developments
kulula, South Africa
brief Description
route Network
fleet
figure 11: Kulula.com Fleet, December 2012
distribution
recent Developments
mango, South Africa
brief Description
route Network
figure 12: Mango’s Destinations, 2013
fleet
figure 13: Mango Fleet At 31 December 2012
distribution
recent Developments
figure 14: Mango Performance Data, 2008-12

lcc Regional Profile – Europe
lcc Market Penetration
uk The Largest Market
spain Dominated By Lccs
a Similar Situation In Italy
low Penetration In France
big Lccs Dominate Europe’s Route Network
figure 15: Airport Presence Of Major European Airlines, 2012
lccs Top The Charts For Productivity
labour As A Percentage Of Revenues Averages 21.8%
figure 16: Labour Cost As A Percentage Of Revenue By European Airline, 2012
annual Cost Per Employee Averages €68,871
figure 17: Average Annual Cost Per Employee On Major European Airlines, 2012
figure 18: European Airlines Available Tonne Kilometres (‘000) Per Employee, 2012
employee Cost Per Atk Averages €0.1358
figure 19: European Airline Employee Cost Per Available Tonne Kilometre, 2012
revenue Per Employee Averages €315,628
figure 20: European Airlines Revenue (euro) Per Employee, 2012
operating Profit Per Employee Averages €4,307

figure 21: European Airlines Operating Profit (euros) Per Employee, 2012
european Airline Labour Productivity Rankings
figure 22: Overall Labour Productivity Ranking Of Major European Airlines, 2012
european Airline Consolidation Could Enhance Profitability
figure 23: Measures Of Market Concentration For The Main Global Regions & Asian Sub-regions By Seats:
6-13 May-2013
figure 24: Top 20 Airline Groups In Europe By Seats: 6-13 May 2013
another Attempt To Launch An Lcc In Russia
stop-start For Red Wings
impediments To Lccs In Russia
aeroflot To Launch Lcc
high Pilot Salaries In Russia
requirements For A Russian Lcc
the Airlines
figure 25: Top 20 Airline Groups Ranked By Seat Capacity In Europe: 13-19 May 2013
net Profit Of Biggest 13 European Airlines Down By 72% For The Year 2012
air Berlin, Germany
swot Analysis
brief Description
route Network
figure 26: Airberlin Group International Capacity (seats) By Region: 18 March 2013 To 24 March 2013
fleet
figure 27: Airberlin’s Fleet Development, 2012-13
distribution
recent Developments
figure 28: Details Of Airberlin’s ‘turbine’ Programme, 2013
blu-express.com, Italy
brief Description
route Network
figure 29: Blu-express Destinations, 2013
fleet
recent Developments
easyjet, Uk
swot Analysis
brief Description
acquisitions & Expansion
figure 30: Easyjet’s Route Network By Country/region
figure 31: Easyjet’s Source Markets, Fiscal 2012
figure 32: Easyjet’s Market Share (seat Capacity) At Selected Major Airports, 2013
fleet
figure 33: Easyjet’s Fleet At 30 September 2012
future Trend
figure 34: Easyjet’s Projected Fleet Composition, 2014-22

recent Developments
figure 35: Easyjet Fiscal Years (ended 30 September) 2011- 2012 Results
flybe, Uk
swot Analysis
brief Description
fleet
figure 36: Profile Of Flybe’s Fleet Under Management In The Fiscal Year 2012/13
distribution
market Share Growth
recent Developments
figure 37: Results For Fiscal Years 2012 & 2013 (year Ends 31 March)
germanwings, Germany
swot Analysis
brief Description
route Network
fleet
distribution
recent Developments
norwegian Air Shuttle, Norway And Sweden
swot Analysis
brief Description
route Network
market Share
figure 38: Norwegian’s Market Share By Major Airport, 2008-2013 (available Seats)
fleet
figure 39: Norwegian’s Current Fleet, 2013
recent Developments
figure 40: Norwegian’s Results For 2012
jet2.com, Uk
swot Analysis
brief Description
route Network
figure 41: Jet2.com’s Route Network, 2013
fleet
distribution
recent Developments
figure 42: Jet2.com Leisure Airline Results, Fy 2013 & Fy2012
pegasus, Turkey
swot Analysis
brief Description
route Network
figure 43: Pegasus’ Destinations, 2010-13
fleet

figure 44: Pegasus Airlines Average Number Of Operated Aircraft 2008 To Q2 2013
figure 45: Pegasus Airlines Aircraft Deliveries 2013-22
forecasted Growth
figure 46: Pegasus Airlines Upside And Downside Year End Number Of Aircraft 2013 To 2022
recent Developments
figure 47: Pegasus Airlines Financial And Operating Highlights Q2 2012 And 2013
figure 48: Pegasus Airlines Revenues Q2 2013 Vs Q2 2012
figure 49: Pegasus Airlines Ancillary Revenue Per Passenger Versus International Peers
figure 50: Pegasus Airlines Operating Costs Q2 2013 Vs Q2 2012
figure 51: Pegasus Airlines Traffic Data Q2 2012 And 2013 And H1 2012 An 2013
figure 52: Pegasus Passenger Growth Versus International Peers
ryanair, Ireland
swot Analysis
brief Description
route Network
figure 53: Number Of Ryanair Seats By Country: 29 April 2013 To 5 May 2013
figure 54: Ryanair Share Of Seats By Country: 29 April 2013 To 5 May 2013
fleet
figure 55: Ryanair Aircraft Delivery Schedule Under New Boeing Order To Fiscal Year 2019
distribution
recent Developments
figure 56: Ryanair’s Comparative Results, Fiscal Years 2012 & 2013
figure 57: Ryanair Operating Costs: Fiscal Years 2012 And 2013
figure 58: Components Of Ancillary Revenues Earned By Ryanair, Fiscal Years 2013 & 2012
figure 59: Ryanair Revenue Per Ask And Cost Per Ask (eur Cent, Vertical Axis) Versus Average Sector
Length (km, Horizontal Axis): Fiscal Year 2001 To Fiscal Year 2013*
figure 60: Ryanair Operating Profit* And Net Profit* (€ Millions): Fiscal Year 2004-13
figure 61: Trend In Ryanair Passenger Numbers (million) And Load Factor (%): Fiscal Year 2004-13
figure 62: Ryanair Year-on-year Percentage Growth In Passenger Numbers: Fiscal Year 2004-13
figure 63: Ryanair’s New Routes From Germany In 2013
figure 64: Ryanair Market Share And Market Rank In Selected Countries, 2013
vueling (clickair), Spain
swot Analysis
brief Description
figure 65: Trend In Vueling’s Capacity (ask, Million) And Load Factor (%) 2008-12
route Network
figure 66: Vueling Market Ranking And Passenger Numbers At Its Main International Airports 2012
figure 67: Vueling Development Of Domestic And International Passengers In 2011 And 2012
figure 68: Vueling Development Of Transfer Passengers 2011 And 2012
fleet
distribution
recent Developments
figure 69: Vueling Financial Highlights 2011-12 (€ Million Except Where Stated)

figure 70: Vueling Revenues (€million) 2011 And 2012
figure 71: Vueling Operating Costs 2011 And 2012, € Million
figure 72: Vueling Revenues, Net Profit And Operating Profit (eur Million), 2006-12
figure 73: Unit Costs (cost Per Available Seat Kilometre) And Average Stage Length For Selected European
Legacy And Low-cost Carriers 2011-012
wizz Air, Central Europe
swot Analysis
brief Description
route Network
figure 74: Wizz Air Group Top 11 Airports By Seats And Number One Carrier Share: 1 April2013 To 7 April
2013
figure 75: Wizz Air Top 10 Routes By Seats: 1-apr-2013 To 7-apr-2013
figure 76: Wizz Air’s Competitive Position On Major Routes (seats Per Airline By Route)
figure 77: Central And Eastern Europe Share Of Lcc Seats: Apr-2012 To Mar-2013
fleet
figure 78: Wizz Air Fleet Development (number Of Aircraft At Calendar Year End)
distribution
recent Developments
figure 79: Group Financial Highlights Fiscal Years 2011 2012*
figure 80: Development Of Wizz Air Passenger Numbers ('000): Fiscal Years 2005-13*
figure 81: Trend In Wizz Air’s Passenger Load Factor: 2006-12 (%)
figure 82: Wizz Air Labour Productivity Fiscal Years 2011 And 2012 (march Year End)

lcc Regional Profile - Latin America
figure 83: Latin America’s Top 10 Airlines For The Week Starting 31 March, 2013.
viva Group’s International Expansion
lccs Are Domestic Focused
figure 84: Lcc Capacity Share (%) Of Total Seats In South & Central America: 2003-13
brazil
a Fast Growing Aviation Sector
figure 85: Growth Of Brazil’s Aviation Sector, 2008-2012 (in Millions, With The Exception Of Where
Percentages Are Denoted)
airport Infrastructure
market Shares
figure 86: Trend In Domestic Market Shares1 Of Major Brazilian Airlines, Based On Revenue Passenger
Kilometers, 2008-12.
mexico
figure 87: Mexico Annual Domestic Traffic (millions Of Passengers): 2002-12
a Shakeout Following Deregulation
slowing Growth In 2013
a Slowing Economy Is Reducing Demand Growth
aeromexico’s Losing Share To Lccs

figure 88: Mexico Domestic Market Share By Carrier: June 2013 Vs June 2012 (passengers)
domestic Expansion By Volaris And Vivaaerobus
record Domestic Passenger Growth In Cancún
figure 89: Cancún Domestic Capacity By Carrier (% Of Seats): 3-9 June 2013
figure 90: Volaris Approximate Number Of One-way Seats On Offer From Cancún By Market: 2-8 June 2013
rest Of Latin America
lccs Kept Out Of Argentina And Venezuela By Protectionism
the Airlines
azul Brazilia, Brazil
swot Analysis
brief Description
route Network
fleet
figure 91: Azul’s Fleet, 2013
distribution
destinations
recent Developments
gol Airlines, Brazil
swot Analysis
brief Description
route Network
fleet
figure 92: Gol’s Aircraft Fleet At 31 December 2012
figure 93: Gol’s Projected Operating Fleet, 2013-17
distribution
smiles Loyalty Programme
recent Developments
interjet, Mexico
swot Analysis
brief Description
route Network
fleet
distribution
recent Developments
viva Aerobus, Mexico
swot Analysis
brief Description
route Network
figure 94: Vivaaerobus’ Destinations, 2013
fleet
figure 95: Vivaaerobus’ Fleet, 2013
distribution
recent Developments

figure 96: Vivaaerobus’ Monthly Passenger Numbers: 2011 To March 2013
figure 97: Vivaaerobus’ Approximate One-way Seats On Offer From Cancún By Market: 2-8 June
2013
volaris, Mexico
swot Analysis
brief Description
route Network
figure 98: Volaris’ Destinations, 2013
fleet
figure 99: The Volaris Fleet As Of May 2013
distribution

lcc Regional Profile – North America
figure 100: Top 20 Airline Groups In North America By Seats: 6-13 May 2013
lccs Slowly Gaining Share
figure 101: Lcc Capacity Share (%) Of Total Seats In North America : 2001-13
hybrids Expanding
spirit Has Entered Main Markets
allegiant Links Tourist Destinations
the Airlines
allegiant Airlines, Usa
swot Analysis
brief Description
figure 102: Comparison Of Allegiant’s Business Model With That Of Traditional Airlines, 2013
route Network
fleet
figure 103: Allegiant’s Fleet, 31 December 2012
figure 104: Number Of Aircraft At End Of Year, 2013-15
distribution
recent Developments
figure 105: Allegiant’s Results, 2008-12 (us$’000)
figure 106: Operating Statistics For Scheduled Services, 2009-12
frontier Airlines, Usa
swot Analysis
brief Description
route Network
fleet
distribution
recent Developments
figure 107: Frontier’s Results, 2011-12
jetblue, Us
swot Analysis

brief Description
route Network
figure 108: Capacity Distribution At 31 December 2010-2012 (% Of Available Seat Miles).
figure 109: New Destinations In 2013
fleet
figure 110: Jetblue’s Fleet At 31 December 2012
figure 111: Jetblue’s Aircraft Delivery Schedule, 2013-21
distribution
recent Developments
figure 112: Jetblue Performance Data, 2011-2012 (us$ Million)
southwest Airlines Us
swot Analysis
brief Description
route Network
fleet
figure 113: Southwest’s Fleet At 31 December 2012
figure 114: Southwest’s Delivery Schedule. 2013-27
distribution
recent Developments
figure 115: Financial Results 2008-12 (us$ Million)
figure 116: Operating Data, 2008-12
spirit Airlines, Usa
swot Analysis
brief Description
figure 117: Comparison Of Casm1 Ltm2 Between Spirit And Selected Competitors, Q1, 2013
route Network
fleet
figure 118: Spirit’s Future Fleet Development 2013-21
distribution
recent Developments
figure 119: Results For The Year Ended 31 December, 2008-12 (in Thousand Us$)

lcc Regional Profile - Northeast Asia
korea Japan
figure 120: Lcc Capacity Share (%) Of Total Seats In Northeast Asia, 2001-13
regional Particularities
china
japan
figure 121: Lcc Capacity Share (%) Of Total Seats In Japan: 21 October 2012 To 27 October 2012
south Korea
taiwan
the Airlines

jeju Air, South Korea
swot Analysis
brief Description
route Network
figure 122: Jeju’s Destinations, 2013
fleet
figure 123: Jeju’s Fleet, June 2013
distribution
recent Developments
skymark, Japan
swot Analysis
brief Description
route Network
figure 124: Skymark’s Destinations, January 2013
fleet
figure 125: Skymark’s Fleet And Orders, July 2013
distribution
recent Developments
spring Airlines, China
swot Analysis
brief Description
route Network
figure 126: Spring Airlines Flight Destinations, 2013
fleet
distribution
recent Developments

lcc Regional Profile - South Asia
possible Etihad - Jet Airways Tie-up
figure 127: Indian Domestic Market Share By Airline May 2013
indigo
spicejet
airasia India Would Shake Up The Market
domestic Outlook Fy2014
penetration Of Lccs High
figure 128: Lcc Capacity Share (%) Of Total Seats In South Asia: 2001-13
the Airlines
figure 129: Top Ten South Asian Airlines (for The Week Starting 31 March 2013)
indigo, India
swot Analysis
brief Description
route Network

figure 130: Indigo’s Destinations, 2013
fleet
figure 131: Indigo’s Fleet
distribution
recent Developments
spicejet, India
swot Analysis
brief Description
route Network
fleet
figure 132: Spicejet Fleet, August 2013
distribution
recent Developments

lcc Regional Profile - Southeast Asia
figure 133: Lcc Capacity Share (%) Of Total Seats In Southeast Asia, 2001-13
25 Lccs In The Region
indonesia
thailand
malaysia
malindo To Compete With Airasia
singapore
philippines
vietnam
other Countries
myanmar
cambodia
laos
airasia, Malaysia
brief Description
route Network
figure 134: Air Asia Results, 2008-12 (myr Million)

what Next?
more Consolidation
segmentation
ultra-low-cost Carriers
hybrids Deviate From The Lcc Model
leisure Package Lccs
long–haul Flights?
airasia Backs Out Of India And Europe

long–haul Is For Hybrids
code-sharing And Alliances
simplified Interlining With “dohop”
figure 135: Booking Proposals Dohop.com
figure 136: Booking Proposals Kayak
figure 137: Booking Proposals Ebookers

appendix
study Methodology For Indian Institute Of Management

index To Tti Destination Reports
country Reports Abc Islands No. 4 2008 Albania No. 3 2011 Algeria No. 3 2008 Andorra No. 1 1993 Angola
No. 2 2013 Antarctica No. 1 1999 Antilles, Netherlands No. 4 1994 Argentina No. 2 2010 Australia No. 2
2011 Austria No. 3 2009 Bahamas No. 2 2012 Bahrain No. 3 2010 Bangladesh No. 1 2013 Barbados No. 2
2012 Belgium No. 3 2004 Belize No. 2 2001 Bermuda No. 4 2008 Bhutan No. 1 2008 Bolivia No. 4 2011
Borneo No. 1 2010 Bosnia & Herzegovina No. 3 2009 Botswana No. 4 2009 Brazil No. 3 2013 Bulgaria No. 4
2013 Cambodia No. 2 2011 Canada No. 2 2010 Chile No. 2 2010 China No. 1 2010 Colombia No. 1 2009
Costa Rica No. 3 2013 Croatia No. 3 2011 Cuba No. 4 2011 Cyprus No. 3 2009 Czech Republic No. 4 2013
Denmark No. 4 2010 Dominican Republic No. 2 2012 Ecuador No. 3 1998 Ecuador & Galapagos No. 4 2011
Egypt No. 1 2011 El Salvador No. 1 2009 England No. 3 2000 Eritrea No. 4 1997 Estonia No. 3 2011 Ethiopia
No. 2 2007 Falkland Islands No. 4 2011 Fiji No. 1 1998 Finland No. 4 2010 France No. 1 2012 Gambia No. 1
2011 Germany No. 1 2012 Ghana No. 2 2013 Greece No. 1 2012 Grenada No. 2 2012 Guatemala No. 3 2013
Guyana No. 3 2013 Hawaii No. 4 1993 Honduras No. 1 2009 Hungary No. 3 2009 Iceland No. 4 2010 India
No. 1 2010 Indochina No. 2 1993 Indonesia No. 2 2011 Iran No. 3 2012 Ireland No. 1 2001 Israel No. 1 2000
Italy No. 1 2012 Jamaica No. 4 2011 Japan No. 2 2011 Jordan No. 3 2010 Kenya No. 4 2009 Laos No. 2 2009
Latvia No. 3 2011 Lebanon No. 3 2010 Libya No. 3 2008 Liechtenstein No. 1 1993 Lithuania No. 3 2011
Luxembourg No. 2 2001 Madagascar No. 2 2006 Malawi No. 4 2009 Malaysia No. 2 2011 Maldives No. 2
2004 Malta No. 3 2006 Mauritius No. 4 2009 Mexico No. 2 2010 Monaco No. 1 1993 Mongolia No. 2 2009
Montenegro No. 3 2009 Morocco No. 1 2011 Mozambique No. 2 2006 Myanmar No. 1 2010 Namibia No. 1
2011 Nepal No. 1 2010 Netherlands No. 4 2010 New Zealand No. 2 2011 Nicaragua No. 3 2013 Nigeria No. 2
2013 Northern Ireland No. 3 2001 Norway No. 4 2010 Oman No. 3 2012 Pacific Islands No. 1 1996 Pakistan
No. 1 2013 Panama No. 3 2013 Papua New Guinea No. 1 2013 Paraguay No. 1 2009 Peru No. 2 2010
Philippines No. 1 2010 Poland No. 4 2013 Portugal No. 1 2012 Puerto Rico No. 2 2012 Qatar No. 3 2010
Romania No. 4 2013 Russia No. 1 2004 Saudi Arabia No. 3 2012 Scotland No. 1 2002 Senegal No. 2 2013
Seychelles No. 4 2009 Singapore No. 1 2013 Slovakia No. 4 2013 Slovenia No. 4 2013 South Africa No. 1
2011 South Korea No. 1 2006 Spain No. 1 2012 Sri Lanka No. 1 2013 Sweden No. 4 2010 Switzerland No. 3
2009 Syria No. 3 2010 Taiwan No. 2 2004 Tanzania No. 1 2011 Thailand No. 2 2009 Trinidad & Tobago No.
2 2012 Tunisia No. 3 2012 Turkey No. 3 2011 Turks & Caicos No. 4 2008 Uganda No. 2 2013 Ukraine No. 1
2007 United Arab Emirates No. 3 2012 Uruguay No. 1 2009 Us No. 2 2010 Uk No. 2 2008 Venezuela No. 4
2011 Vietnam No. 1 2013 Wales No. 2 1999 Windward & Leeward Islands No. 4 2008 Yemen No. 3 2012
Zambia No. 4 2009 Zimbabwe No. 2 2013 City Reports: Amsterdam Report 2003 Athens Report 2001

Auckland No. 2 1999 Barcelona Report 2003 Berlin Report 2001 Boston No. 1 1999 Bruges No. 2 2000
Brussels Report 2001 Budapest Report 2003 Cairo No. 2 2000 Chicago No. 1 2000 Copenhagen No. 1 2000
Delhi No. 3 1999 Dublin Report 2003 Dubrovnik Report 2003 Edinburgh Report 2001 Geneva No. 4 1999
Glasgow No. 1 2000 Hong Kong No. 3 1999 Istanbul Report 2003 Jakarta No. 4 1999 Jerusalem No. 4 2000
Kuala Lumpur No. 2 2000 Lisbon Report 2003 London Report 2003 Madrid Report 2003 Manchester No. 3
1999 Melbourne No. 1 1999 Milan No. 3 2000 Montreal No. 2 1999 Munich Report 2001 New York No. 3
1999 Nice Report 2001 Paris Report 2003 Perth No. 3 2000 Prague No. 3 2000 Quito No. 2 1999 Rome
Report 2003 Stockholm Report 2003 St. Petersburg Report 2003 Sydney No. 4 1999 Tallinn Report 2003
Tokyo No. 3 2000 Toronto No. 1 2000 Vancouver No. 3 2000 Vienna Report 2003 Warsaw No. 4 1999
Wellington No. 4 2000 Zurich No. 2 2000 Notes: Report 2001 Refers To European City Reports, Published In
March 2001; Report 2003 Refers To European City Destinations Published In November 2003.

index To Travel & Tourism Analyst
index Grouped By Geographic Area
special Reports Index
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Budget Airlines Worldwide - International - December 2013:Industry Analysis Report

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Budget Airlines Worldwide - International - December 2013:Industry Analysis Report